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The lychee market size is estimated to grow by USD 1.22 billion at a CAGR of 3.27% between 2023 and 2028. The market is experiencing significant growth due to increasing consumer demand for this exotic fruit's unique taste and nutritional benefits. This trend is driving expansion in distribution channels, enabling lychees to reach a wider audience. Major producers, particularly in countries like China and Vietnam, are capitalizing on this growth by increasing their exports. The rise in trade from these key producers is expected to further fuel market growth and provide opportunities for businesses involved in the production, processing, and distribution of lychees. Overall, the lychee industry is poised for continued expansion, driven by consumer preference and an expanding distribution network.
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The market is a vibrant and growing sector in the fresh food trade, with producers in various countries supplying fresh lychee, lychee jam, juice concentrates, canned lychee, and dried lychee to global consumers. The sweet tasting flesh of fresh lychees is highly sought after for their unique flavor and culinary applications, making them a popular choice for both domestic and international markets. Lychee cultivation is concentrated in regions like Thailand, China, India, and Vietnam. Export opportunities abound for these producers, with consumer preferences for vitamin-rich and antioxidant-packed foods driving demand for lychee products. Fresh lychee exports are particularly popular, with key players like Global Fresh Exotics, Everglades Farm, Thai Lychee, and Royal Lychee leading the way. Trade conditions for lychee products are favorable, with both offline retail and online sales contributing to the market's growth. In addition to their delicious taste, lychees are also known for their immune health benefits, making them a popular choice for health-conscious consumers. The market is expected to continue growing, with key trends including an increasing focus on sustainability and ethical production practices. Overall, the market is a dynamic and exciting sector, offering both producers and consumers a range of delicious and nutritious products. Whether enjoyed fresh or in the form of jams, juices, concentrates, or dried fruits, lychees are sure to continue delighting taste buds and promoting health and wellness around the world. Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
Growing demand for lychee is notably driving market growth. The market has witnessed significant growth due to the fruit's health benefits and increasing consumer preferences for fresh food and healthy options. This tropical fruit is rich in essential vitamins, antioxidants, and minerals, making it an ideal choice for boosting immune health and promoting heart health with its high potassium content. The fiber-rich fruit also aids in digestion and is beneficial for pregnant women and lactating mothers due to its iron content. Lychee cultivation has seen an uptick with the focus on good agriculture practices and high-density plantations. Demonstration orchards and horticulture statistics have played a crucial role in promoting lychee production.
Furthermore, the versatile fruit finds extensive use in culinary applications, from fresh lychee to jam, juice concentrates, canned lychee, dried lychee, and even in perfume, skin care, hair care, cosmetics, and fragrances. Export opportunities for lychees have increased due to their unique flavor, fragrance, and texture. Consumers' growing interest in gourmet foods and online sales have led to offline retail sales and fresh lychee exports. The Sweet Fresh, Brewster Lychee, and Royal Lychee varieties are popular choices for consumers, both domestically and internationally. With the increasing demand for healthy food options and the approval of certification, the market is expected to continue its growth trajectory. Thus, such factors are driving the growth of the market during the forecast period.
Increasing demand for organic fruits is the key trend in the market. The market for organic lychee and other fresh organic fruits is experiencing significant growth due to increasing consumer preferences for healthy and naturally grown produce. Producers of organic lychee employ good agriculture practices, such as high-density plantations and demo orchards, to ensure the highest quality of fruit. Organic lychee is used in various applications, including fresh consumption, culinary uses, and the production of jam, juice concentrates, canned lychee, dried lychee, and fragrances for perfume, skin care, hair care, and cosmetics. Organic lychee cultivation is known for its sweet-tasting flesh and unique flavor and fragrance. The fruit is rich in vitamins, antioxidants, and immune health benefits, making it a popular choice for consumers seeking healthy food options. The export market for organic lychee and other organic fruits is expected to grow due to favorable trade conditions and increasing demand from consumers in various regions.
Furthermore, organic farming practices, such as avoiding synthetic fertilizers, chemical pesticides, and genetically modified organisms, are gaining popularity as they promote soil health and preserve the environment. Farmers are shifting towards organic techniques to meet the growing demand for organic produce and capitalize on the export opportunities. Consumers can purchase fresh organic lychee and other organic fruits online or from offline retailers. Gourmet farms, such as Brewster Lychee and Royal Lychee, offer fresh and organic lychee for sale, while Sweet Fresh Lychees Online and Dry Litchi provide a range of organic lychee products. Overall, the organic market is expected to continue growing as consumers seek out high-quality, naturally grown produce. Thus, such trends will shape the growth of the market during the forecast period.
Impact of global climate changes is the major challenge that affects the growth of the market. The market is a significant segment of the fresh food trade, with producers focusing on cultivating high-quality lychees for various applications. The fruits are renowned for their sweet, tasting flesh and are used in the production of jams, juice concentrates, canned lychee, dried lychee, and other value-added products. As healthy food trends continue to gain popularity, the demand for lychees in perfume, skin care, hair care, cosmetics, and fragrances is increasing. Lychee cultivation requires good agriculture practices and optimal growing conditions, including high-density plantations and favorable climate. Demonstration orchards and horticulture statistics help farmers improve their techniques and yields. The fresh lychee market offers numerous culinary applications, from gourmet farms to offline retail and online sales.
Furthermore, export opportunities abound, with consumer preferences for flavor, fragrance, and texture driving demand for sweet fresh lychees and dry litchis. Vitamins and antioxidants found in lychees contribute to immune health, making them a desirable choice for health-conscious consumers. The global market for lychees is expected to grow, with trade conditions favoring both producers and consumers. Despite challenges from adverse weather conditions, the future of lychee production looks promising, with ongoing research and innovation in the industry. Brewster Lychee, Sweet Fresh, Lychees Online, and Gourmet Farms are some of the leading brands in the market, offering a range of fresh and processed lychee products. Royal Lychee and Dry Litchi are popular varieties, with Fresh Litchi and Offline retail catering to traditional markets. The market is a dynamic and evolving industry, with new opportunities arising in the realm of online sales and export. Hence, the above factors will impede the growth of the market during the forecast period
The market forecasting report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth analysis strategies.
Customer Landscape
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
Australian Lychee Growers Association - The company offers lychee that includes frozen lychee, dried lychee, and powder lychee.
The market research and growth report also includes detailed analyses of the competitive landscape of the market and information about key companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
The market share growth by the Offline segment will be significant during the forecast period. The market is a thriving sector in the fresh food industry, with significant trade occurring between producers and consumers worldwide. This tropical fruit is renowned for its sweet, tasting flesh and alluring fragrance, making it a popular choice for various culinary applications and consumer preferences. The market encompasses various forms of lychee, including fresh lychee, canned lychee, dried lychee, jam, and juice concentrates.
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The offline segment was valued at USD 5.77 billion in 2018. High-density plantations employing good agriculture practices are the backbone of the lychee industry. Demonstration orchards and horticulture statistics provide valuable insights into the latest trends and advancements in lychee cultivation. The fruit's versatility extends beyond food, with applications in perfume, skin care, hair care, cosmetics, and fragrances. Lychee's nutritional value adds to its appeal, with high vitamin and antioxidant content contributing to immune health. Export opportunities abound, with favorable trade conditions and consumer preferences driving demand for fresh lychee, both offline and online. Gourmet farms and online sales platforms, such as Lychees Online and Sweet Fresh, cater to the growing demand for this healthy and delicious fruit. Additionally, varieties like Brewster Lychee, Royal Lychee, Dry Litchi, and Fresh Litchi offer diverse textures and flavors, further expanding the market's appeal.
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North America is estimated to contribute 43% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.
The market encompasses the trade of fresh lychees, as well as their processed forms such as jam, juice concentrates, canned lychees, and dried lychees. Producers of this fresh food prioritize good agriculture practices and maintain high-density plantations to ensure optimal growth. The sweet-tasting flesh of lychees is not only enjoyed for their flavor and texture in culinary applications but also for their health benefits. Lychee cultivation has gained popularity due to its potential in the production of healthy food items. Consumers prefer fresh lychees for their vitamin C content, antioxidants, and immune health benefits. Processed lychees offer convenience and longer shelf life, making them suitable for export opportunities. Lychees have various applications beyond food, including perfume, skin care, hair care, cosmetics, and fragrances. The demand for these products highlights the versatility of lychees in the market. Trade conditions for fresh lychees can fluctuate, with offline retail and online sales offering different opportunities. Brewster Lychee, Sweet Fresh, and Gourmet Farms are some popular brands that specialize in providing high-quality fresh lychees and processed products. Royal Lychee and Dry Litchi are other notable brands known for their canned and dried lychee offerings. Horticulture statistics indicate a steady growth in the demand for lychees, making it an attractive market for investors and producers alike. The future of the market looks promising, with opportunities for both fresh lychee export and the production of value-added products.
The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in "USD million " for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.
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Lychee, a small, round fruit with a sweet, juicy, and delicate flavor, is a popular fresh food item in various markets around the world. The trade of lychees and their derived products, such as jam, juice concentrates, canned lychee, and dried lychee, has been growing steadily due to their increasing demand in the healthy food industry. Lychee producers in high-density plantations employ good agriculture practices and maintain demo orchards to ensure the highest quality of fruits. Horticulture statistics show that lychee cultivation is expanding, particularly in countries like China, Vietnam, and Thailand, which are the leading producers. The fresh lychee market offers various culinary applications, from being used in desserts and beverages to being consumed raw.
Furthermore, the export opportunities for fresh lychees are significant, with favorable trade conditions in place for major importers like the United States, Europe, and Japan. Lychees are rich in vitamins, antioxidants, and immune health benefits, making them a preferred choice for consumers. The fruit's sweet taste, fragrance, and texture also make it an essential ingredient in perfume, skin care, hair care, and cosmetics. Brewster Lychee, Sweet Fresh, and Gourmet Farms are some of the leading brands offering fresh lychees online, while Royal Lychee and Dry Litchi are popular choices for canned and dried lychee, respectively. The offline retail market for lychees is also thriving, with many supermarkets and specialty stores stocking fresh and processed lychee products. Overall, the market is expected to continue its growth trajectory due to increasing consumer preferences for healthy food and unique flavors. Global Fresh Exotic is leading the way in high density plantations, optimizing land use and boosting the production of premium exotic fruits.
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Market Scope |
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Report Coverage |
Details |
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Page number |
129 |
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Base year |
2023 |
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Historic period |
2018-2022 |
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Forecast period |
2024-2028 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 3.27% |
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Market growth 2024-2028 |
USD 1.22 billion |
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Market structure |
Fragmented |
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YoY growth 2023-2024(%) |
3.13 |
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Regional analysis |
Europe, North America, APAC, Middle East and Africa, and South America |
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Performing market contribution |
North America at 43% |
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Key countries |
US, The Netherlands, China, Belgium, and Vietnam |
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Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
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Key companies profiled |
Australian Lychee Growers Association, Caribbean Gold Fruit and Herbal Teas, Delicious Orchards, Four Season Foods Co. Ltd., Fresh AS, Freshway Produce Inc., Friedas Inc., GREEN WORLD IMPORT EXPORT Co. Ltd., Joe Ry Family Co. Ltd., KediaFresh, M. Levin and Co., Montse Fruits Inc., Naga Gardens, NAM VAN LONG Co. Ltd., Orgpick Pvt. Ltd., Sweet Seasons LLC, The Forager Food Co., Tianjin TTN Technology Co. Ltd., Vega produce LLC, and Viva Tiger |
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Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for market forecast period |
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Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Distribution Channel
7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Opportunity/Restraints
10 Competitive Landscape
11 Competitive Analysis
12 Appendix
Research Framework
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
INFORMATION SOURCES
Primary sources
Secondary sources
DATA ANALYSIS
Data Synthesis
Data Validation
REPORT WRITING
Qualitative
Quantitative
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