India Mouthwash Market Size 2025-2029
The India mouthwash market size is forecast to increase by USD 252.8 million at a CAGR of 20.1% between 2024 and 2029.
The mouthwash market in India is experiencing a dynamic phase of growth, fundamentally driven by an increase in consumer awareness about the importance of comprehensive oral health. As consumers become more educated on hygiene practices beyond simple brushing, mouthwash is increasingly integrated into daily routines as a crucial step for achieving better oral care. This trend is significantly amplified by the growing demand for alcohol-free formulations. Consumers are actively seeking products that offer effective cleaning and germ-killing properties without the discomfort, such as burning sensations or dry mouth, often associated with traditional alcohol-based variants. This preference for gentler solutions is reshaping product development, pushing manufacturers to innovate with formulations that are both efficacious and more pleasant for regular use, thereby broadening the appeal and adoption rate across the oral hygiene market.This industry evolution is also shaped by the inherent challenges of traditional products. The well-documented side effects of alcohol-containing mouthwashes, which often use bioethanol as a key ingredient, have become a significant factor hindering market potential. These adverse effects have catalyzed the very trend toward alcohol-free alternatives, creating a competitive environment where product formulation is a key differentiator. The industry's response has been to pivot toward innovation, developing and promoting products that address these specific consumer concerns. This reactive yet strategic shift highlights a market that is actively adapting to consumer feedback, where challenges related to older formulations are directly fueling opportunities for new, more consumer-friendly oral care products to succeed.
What will be the size of the India Mouthwash Market during the forecast period?

Explore in-depth regional segment analysis with market size data - historical 2019 - 2023 and forecasts 2025-2029 - in the full report.
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The mouthwash market in India is undergoing continuous transformation, moving beyond basic hygiene to embrace specialized and therapeutic oral care. This evolution is marked by the development of sophisticated formulations designed for specific outcomes, such as dentin hypersensitivity reduction, tartar accumulation control, and improved gum health. The market narrative is increasingly shaped by a scientific approach to oral wellness, with an emphasis on creating products with plaque-inhibiting compounds and ingredients that support a balanced oral microbiome. This ongoing refinement of product capabilities reflects a maturing consumer base that demands more than just freshness from their oral care regimen, a trend that influences the broader oral hygiene market.Formulation innovation remains a central theme, with a clear and sustained movement toward alcohol-free solutions. The integration of active ingredients like cetylpyridinium chloride into these gentler formulations provides effective antibacterial protection without the harshness of traditional products. This aligns with a wider consumer trend toward natural and minimally processed goods, as seen in the rising use of natural mint extracts and essential oils. The ongoing development in the personal dental water flosser market and for dental infection control products further complements the detailed attention being given to liquid oral care solutions.
How is this market segmented?
The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in "USD million" for the period 2025-2029, as well as historical data from 2019 - 2023 for the following segments.
- Type
- Alcohol-based mouthwash
- Alcohol-free mouthwash
- Distribution channel
- Flavor
- Geography
By Type Insights
The alcohol-based mouthwash segment is estimated to witness significant growth during the forecast period.
Alcohol-based mouthwash formulations have long been a significant part of the market, valued for their effective germ-killing properties. These products traditionally utilize ethanol to dissolve plaque and provide a powerful antiseptic action. However, their market position is being influenced by growing consumer and professional discussions around their potential to disrupt the oral microbiome balance. The efficacy of these products is often weighed against user experience, which can be a determining factor for repeat purchases.
Despite their established presence, this segment faces increasing competition from innovative alternatives. Formulations with ethanol concentrations that can be as high as 25% are known to cause a burning sensation and dry mouth, which has led a segment of consumers to seek gentler options. This dynamic is prompting a market response focused on product diversification and the development of targeted formulations that cater to evolving preferences for comfort and long-term oral health without compromising on effectiveness.

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The Alcohol-based mouthwash segment was valued at USD 80.90 million in 2019 and showed a gradual increase during the forecast period.

Market Dynamics
Our researchers analyzed the data with 2024 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
The Indian mouthwash market is experiencing significant growth, primarily fueled by the increasing awareness of oral health benefits and a rising demand for specific oral care products. This shift is partly supported by the role of government programs in oral health. While traditional oral hygiene practices and mouthwash usage patterns are evolving, challenges remain. Concerns over alcohol based mouthwash side effects and the general challenges of alcohol containing mouthwash are influencing consumer behavior in oral care product selection. Consequently, there's a growing popularity of alcohol free mouthwash and a strong consumer preference for natural ingredient mouthwash. To capitalize on this, companies are focusing on innovation in mouthwash flavor profiles and developing advanced formulation in therapeutic mouthwash, including specialized mouthwash for gum disease and tartar buildup and mouthwash formulation for sensitive teeth to cater to niche consumer needs.Navigating this dynamic market requires robust marketing strategies for mouthwash products and an effective omnichannel strategy for distribution channels to leverage the significant impact of e commerce on mouthwash sales. However, brands face hurdles such as the impact of private label brands on mouthwash market, which intensifies price competition, and the persistent threat of counterfeit products degrading brand value. A key market restraint is the low preference for secondary oral care in certain demographics, which companies are trying to overcome through targeted education and product accessibility. Furthermore, the industry is adapting to broader consumer trends, with a notable push towards sustainable packaging in oral care market becoming a critical differentiator for both established players and Original Equipment Manufacturers (OEM).

What are the key market drivers leading to the rise in the adoption of India Mouthwash Industry?
- A significant driver for the mouthwash market in India is the increasing consumer awareness regarding the importance of comprehensive oral health.
Increasing consumer consciousness around oral health is a primary factor shaping market dynamics. As individuals become more educated on the limitations of primary care routines, the perceived value of secondary products such as mouthwash is rising. This heightened awareness is not only driven by brand marketing but also by broader public health goals and advocacy from dental professionals. The focus is shifting from basic cleaning to preventative and therapeutic oral care, with consumers actively seeking solutions for issues like plaque, germs, and bad breath. This dynamic encourages the development of formulations that provide comprehensive benefits, such as plaque-inhibiting compounds and antibacterial protection, reinforcing the product's role in a complete oral hygiene regimen.The expansion of product availability into new demographics and geographies is another significant dynamic. Efforts to improve the penetration of oral care products are making them more accessible to a wider audience. This involves not only enhancing physical distribution networks but also tailoring products to meet the needs of diverse consumer segments, including those with specific oral concerns. Strategic initiatives focus on improving affordability and visibility in previously underserved areas. Formulations containing ethanol at concentrations as high as 25% are a factor in this expansion, as their efficacy is a key selling point, although this is balanced against growing demand for gentler alternatives.
What are the market trends shaping the India Mouthwash Industry?
- The growing demand for alcohol-free mouthwash is a key trend shaping the mouthwash market in India.
A prominent trend influencing the market is the increasing consumer shift toward alcohol-free mouthwash formulations. This demand is largely a response to the undesirable side effects of traditional alcohol-based products, such as a burning sensation and dry mouth. Alcohol-free alternatives are formulated with active ingredients like cetylpyridinium chloride to provide comparable benefits, including anti-plaque and antibacterial action, without the associated discomfort. This trend is particularly relevant for individuals with sensitive oral conditions. The move towards gentler, more therapeutic oral care solutions aligns with broader consumer preferences for natural and health-conscious personal care products, impacting the wider oral hygiene market.The adoption of an omnichannel strategy is another key trend transforming market access and consumer engagement. By integrating offline and online distribution channels, companies can create a seamless purchasing journey. This approach allows consumers to research products online and purchase them in physical stores, or vice-versa, enhancing convenience and choice. Digital platforms also enable targeted marketing and consumer education, while physical retail provides immediate product availability and hands-on experience. This blended strategy is crucial for reaching a diverse consumer base and adapting to modern shopping behaviors, where online discovery and offline fulfillment are increasingly intertwined.
What challenges does the India Mouthwash Industry face during its growth?
- A key challenge impacting the mouthwash market in India is the side effects associated with alcohol-containing formulations.
A significant challenge facing the market stems from the adverse side effects associated with alcohol-containing mouthwashes. These formulations often contain high concentrations of ethanol, which can lead to a burning sensation and dry mouth. The drying nature of alcohol alters the oral environment and can increase the permeability of the oral mucosa, potentially allowing unwanted substances to enter the body. These negative experiences can deter regular use and lead consumers to question the product's benefits. Consequently, there is a noticeable shift in consumer preferences toward gentler alternatives, forcing a re-evaluation of traditional product formulations and their impact on oral microbiome balance.The market also contends with a historically low preference for secondary oral care products. Many consumers adhere to a primary routine of brushing and may not perceive mouthwash as an essential component of daily hygiene. This perspective is often rooted in habit, a lack of awareness regarding the specific benefits of mouthwash, or price sensitivity. Products containing high levels of alcohol, sometimes up to a quarter of the total volume, can reinforce this view by creating an unpleasant user experience, further positioning mouthwash as a discretionary rather than necessary purchase. Overcoming this requires significant educational effort to demonstrate the value of a comprehensive oral care regimen.
Exclusive Customer Landscape
The India mouthwash market forecasting report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the India mouthwash market report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth analysis strategies.

Customer Landscape
Key Companies & Market Insights
Companies are implementing various strategies, such as strategic alliances, India mouthwash market forecast, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the industry.
3M Co. - The market features a wide array of mouthwash products designed to meet diverse oral hygiene needs. Key offerings include formulations developed for specific therapeutic purposes, such as those targeting sensitivity, as well as products sold under globally recognized brand names that emphasize general oral health and freshness. Additionally, the market includes herbal oral care ranges that appeal to consumers seeking natural ingredients. Specialized variants, such as those for managing dry mouth or providing advanced protection, are also prevalent. Offerings extend to include unique product lines like oral rinses and dental gels, which provide targeted solutions within the broader oral care category.
The industry research and growth report includes detailed analyses of the competitive landscape of the market and information about key companies, including:
- 3M Co.
- Amway Corp.
- Church and Dwight Co. Inc.
- Cipla Inc.
- Colgate Palmolive Co.
- Dabur India Ltd.
- Dr. Harold Katz LLC
- GlaxoSmithKline Plc
- Idem Health Products Pvt. Ltd.
- IPCA Health Products Ltd.
- Johnson and Johnson Services Inc.
- Koninklijke Philips NV
- Little Greave Pharmaceuticals Pvt. Ltd.
- Reckitt Benckiser Group Plc
- Sanat Products Ltd.
- Sandika Pharmaceuticals Pvt. Ltd.
- The Himalaya Drug Co.
- The Procter and Gamble Co.
- Unilever PLC
- Unimarck Pharma India Ltd.
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key industry players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
Recent Development and News in India Mouthwash Market
In February 2024, Haleon Plc expanded its Sensodyne brand in India by introducing its first-ever mouthwash, the alcohol-free Sensodyne Complete Protection+ Mouthwash, specifically designed for individuals with sensitive teeth.In February 2024, Colgate-Palmolive (INDIA) Ltd. launched its new Colgate Total Plaque Release toothpaste, which features amino foam and zinc mineral technology aimed at providing advanced plaque removal benefits.In May 2024, Dabur India Ltd. reported a significant expansion of its rural distribution network in its fiscal year results, a strategic move expected to increase the accessibility of its entire product portfolio, including its herbal oral care offerings.
Research Analyst Overview
The mouthwash market in India is transitioning from products centered on a primary oral care routine to more sophisticated secondary oral care products. This shift is driven by a greater focus on overall oral hygiene improvement beyond basic breath freshening solutions and food particle removal. Consumers are increasingly seeking therapeutic oral care benefits, leading to demand for formulations with anti-plaque properties and effective tartar accumulation control for gum disease prevention. Consequently, development is centered on incorporating active ingredients like cetylpyridinium chloride and other plaque-inhibiting compounds. The market sees a diversification in offerings, including alcohol-free formulations, essential oil based mouthwash with natural mint extracts, and products featuring fluoride integration for enamel strengthening and comprehensive halitosis treatment.Specialized applications are gaining prominence within the mouthwash market in India, addressing conditions from dentin hypersensitivity reduction to the management of dry mouth syndrome. Products are engineered for specific patient needs, including Sjogren syndrome care and radiation therapy oral care, reflecting a deeper integration into systemic diseases oral care. This evolution is part of a wider oral health movement aimed at morbidity reduction and achieving public health goals. Formulation science is advancing, with considerations for oral mucosa permeability and a move towards maintaining oral microbiome balance while providing robust antibacterial protection and germ protection. The market is projected to see an expansion of approximately 8% in the coming year, supported by innovations that may complement emerging diagnostic tools like AI-powered dental screenings.
Dive into Technavio’s robust research methodology, blending expert interviews, extensive data synthesis, and validated models for unparalleled India Mouthwash Market insights. See full methodology.
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Market Scope
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Report Coverage
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Details
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Page number
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184
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Base year
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2024
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Historic period
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2019 - 2023 |
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Forecast period
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2025-2029
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Growth momentum & CAGR
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Accelerating at a CAGR of 20.1%
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Market growth 2024-2029
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USD 252.8 million
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Market structure
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Fragmented
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YoY growth 2024-2029(%)
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16.2%
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Key countries
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India
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Competitive landscape
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Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks
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What are the Key Data Covered in this India Mouthwash Market Research and Growth Report?
- CAGR of the India Mouthwash industry during the forecast period
- Detailed information on factors that will drive the growth and forecasting between 2024 and 2029
- Precise estimation of the size of the market and its contribution of the industry in focus to the parent market
- Accurate predictions about upcoming growth and trends and changes in consumer behaviour
- Growth of the market across APAC
- Thorough analysis of the market’s competitive landscape and detailed information about companies
- Comprehensive analysis of factors that will challenge the India mouthwash market growth of industry companies
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1 Executive Summary
- 1 Executive Summary
- 1.1 Market overview
- Executive Summary - Chart on Market Overview
- Executive Summary - Data Table on Market Overview
- Executive Summary - Chart on Country Market Characteristics
- Executive Summary - Chart on Market Segmentation by Type
- Executive Summary - Chart on Market Segmentation by Distribution Channel
- Executive Summary - Chart on Market Segmentation by Flavor
- Executive Summary - Chart on Company Market Positioning
2 Technavio Analysis
- 2 Technavio Analysis
- 2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- 2.2 Criticality of inputs and Factors of differentiation
- Overview on criticality of inputs and factors of differentiation
- 2.3 Factors of disruption
- Overview on factors of disruption
- 2.4 Impact of drivers and challenges
- Impact of drivers and challenges in 2024 and 2029
3 Market Landscape
- 3 Market Landscape
- 3.1 Market ecosystem
- Chart on Parent Market
- Data Table on - Parent Market
- 3.2 Market characteristics
- Chart on Market characteristics analysis
- 3.3 Value chain analysis
- Chart on Value chain analysis
4 Market Sizing
- 4 Market Sizing
- 4.1 Market definition
- Data Table on Offerings of companies included in the market definition
- 4.2 Market segment analysis
- 4.3 Market size 2024
- 4.4 Market outlook: Forecast for 2024-2029
- Chart on India - Market size and forecast 2024-2029 ($ billion)
- Data Table on India - Market size and forecast 2024-2029 ($ billion)
- Chart on India: Year-over-year growth 2024-2029 (%)
- Data Table on India: Year-over-year growth 2024-2029 (%)
5 Historic Market Size
- 5 Historic Market Size
- 5.1 Mouthwash Market in India 2019 - 2023
- Historic Market Size - Data Table on Mouthwash Market in India 2019 - 2023 ($ billion)
- 5.2 Type segment analysis 2019 - 2023
- Historic Market Size - Type Segment 2019 - 2023 ($ billion)
- 5.3 Distribution Channel segment analysis 2019 - 2023
- Historic Market Size - Distribution Channel Segment 2019 - 2023 ($ billion)
- 5.4 Flavor segment analysis 2019 - 2023
- Historic Market Size - Flavor Segment 2019 - 2023 ($ billion)
6 Qualitative Analysis
- 6 Qualitative Analysis
- 6.1 Impact of AI in the mouthwash market in India
7 Five Forces Analysis
- 7 Five Forces Analysis
- 7.1 Five forces summary
- Five forces analysis - Comparison between 2024 and 2029
- 7.2 Bargaining power of buyers
- Bargaining power of buyers - Impact of key factors 2024 and 2029
- 7.3 Bargaining power of suppliers
- Bargaining power of suppliers - Impact of key factors in 2024 and 2029
- 7.4 Threat of new entrants
- Threat of new entrants - Impact of key factors in 2024 and 2029
- 7.5 Threat of substitutes
- Threat of substitutes - Impact of key factors in 2024 and 2029
- 7.6 Threat of rivalry
- Threat of rivalry - Impact of key factors in 2024 and 2029
- 7.7 Market condition
- Chart on Market condition - Five forces 2024 and 2029
8 Market Segmentation by Type
- 8 Market Segmentation by Type
- 8.1 Market segments
- Chart on Type - Market share 2024-2029 (%)
- Data Table on Type - Market share 2024-2029 (%)
- 8.2 Comparison by Type
- Chart on Comparison by Type
- Data Table on Comparison by Type
- 8.3 Alcohol-based mouthwash - Market size and forecast 2024-2029
- Chart on Alcohol-based mouthwash - Market size and forecast 2024-2029 ($ billion)
- Data Table on Alcohol-based mouthwash - Market size and forecast 2024-2029 ($ billion)
- Chart on Alcohol-based mouthwash - Year-over-year growth 2024-2029 (%)
- Data Table on Alcohol-based mouthwash - Year-over-year growth 2024-2029 (%)
- 8.4 Alcohol-free mouthwash - Market size and forecast 2024-2029
- Chart on Alcohol-free mouthwash - Market size and forecast 2024-2029 ($ billion)
- Data Table on Alcohol-free mouthwash - Market size and forecast 2024-2029 ($ billion)
- Chart on Alcohol-free mouthwash - Year-over-year growth 2024-2029 (%)
- Data Table on Alcohol-free mouthwash - Year-over-year growth 2024-2029 (%)
- 8.5 Market opportunity by Type
- Market opportunity by Type ($ billion)
- Data Table on Market opportunity by Type ($ billion)
9 Market Segmentation by Distribution Channel
- 9 Market Segmentation by Distribution Channel
- 9.1 Market segments
- Chart on Distribution Channel - Market share 2024-2029 (%)
- Data Table on Distribution Channel - Market share 2024-2029 (%)
- 9.2 Comparison by Distribution Channel
- Chart on Comparison by Distribution Channel
- Data Table on Comparison by Distribution Channel
- 9.3 Offline - Market size and forecast 2024-2029
- Chart on Offline - Market size and forecast 2024-2029 ($ billion)
- Data Table on Offline - Market size and forecast 2024-2029 ($ billion)
- Chart on Offline - Year-over-year growth 2024-2029 (%)
- Data Table on Offline - Year-over-year growth 2024-2029 (%)
- 9.4 Online - Market size and forecast 2024-2029
- Chart on Online - Market size and forecast 2024-2029 ($ billion)
- Data Table on Online - Market size and forecast 2024-2029 ($ billion)
- Chart on Online - Year-over-year growth 2024-2029 (%)
- Data Table on Online - Year-over-year growth 2024-2029 (%)
- 9.5 Market opportunity by Distribution Channel
- Market opportunity by Distribution Channel ($ billion)
- Data Table on Market opportunity by Distribution Channel ($ billion)
10 Market Segmentation by Flavor
- 10 Market Segmentation by Flavor
- 10.1 Market segments
- Chart on Flavor - Market share 2024-2029 (%)
- Data Table on Flavor - Market share 2024-2029 (%)
- 10.2 Comparison by Flavor
- Chart on Comparison by Flavor
- Data Table on Comparison by Flavor
- 10.3 Mint - Market size and forecast 2024-2029
- Chart on Mint - Market size and forecast 2024-2029 ($ billion)
- Data Table on Mint - Market size and forecast 2024-2029 ($ billion)
- Chart on Mint - Year-over-year growth 2024-2029 (%)
- Data Table on Mint - Year-over-year growth 2024-2029 (%)
- 10.4 Citrus - Market size and forecast 2024-2029
- Chart on Citrus - Market size and forecast 2024-2029 ($ billion)
- Data Table on Citrus - Market size and forecast 2024-2029 ($ billion)
- Chart on Citrus - Year-over-year growth 2024-2029 (%)
- Data Table on Citrus - Year-over-year growth 2024-2029 (%)
- 10.5 Herbal - Market size and forecast 2024-2029
- Chart on Herbal - Market size and forecast 2024-2029 ($ billion)
- Data Table on Herbal - Market size and forecast 2024-2029 ($ billion)
- Chart on Herbal - Year-over-year growth 2024-2029 (%)
- Data Table on Herbal - Year-over-year growth 2024-2029 (%)
- 10.6 Others - Market size and forecast 2024-2029
- Chart on Others - Market size and forecast 2024-2029 ($ billion)
- Data Table on Others - Market size and forecast 2024-2029 ($ billion)
- Chart on Others - Year-over-year growth 2024-2029 (%)
- Data Table on Others - Year-over-year growth 2024-2029 (%)
- 10.7 Market opportunity by Flavor
- Market opportunity by Flavor ($ billion)
- Data Table on Market opportunity by Flavor ($ billion)
11 Customer Landscape
- 11 Customer Landscape
- 11.1 Customer landscape overview
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
12 Drivers, Challenges, and Opportunity
- 12 Drivers, Challenges, and Opportunity
- 12.1 Market drivers
- Increase in awareness about oral health
- Increasing penetration of oral care products in rural areas
- Rise in demand for products for specific oral concern
- 12.2 Market challenges
- Side-effects of alcohol-containing mouthwashes
- Low preference for secondary oral care products
- Availability of counterfeit products degrading brand value
- 12.3 Impact of drivers and challenges
- Impact of drivers and challenges in 2024 and 2029
- 12.4 Market opportunities
- Growing demand for alcohol-free mouthwash
- Access to distribution channels through omnichannel strategy
- Growing popularity of private-label brands
13 Competitive Landscape
- 13 Competitive Landscape
- 13.1 Overview
- 13.2 Competitive Landscape
- Overview on criticality of inputs and factors of differentiation
- 13.3 Landscape disruption
- Overview on factors of disruption
- 13.4 Industry risks
- Impact of key risks on business
14 Competitive Analysis
- 14 Competitive Analysis
- 14.1 Companies profiled
- 14.2 Company ranking index
- 14.3 Market positioning of companies
- Matrix on companies position and classification
- 14.4 3M Co.
- 3M Co. - Overview
- 3M Co. - Business segments
- 3M Co. - Key news
- 3M Co. - Key offerings
- 3M Co. - Segment focus
- SWOT
- 14.5 Amway Corp.
- Amway Corp. - Overview
- Amway Corp. - Product / Service
- Amway Corp. - Key news
- Amway Corp. - Key offerings
- SWOT
- 14.6 Church and Dwight Co. Inc.
- Church and Dwight Co. Inc. - Overview
- Church and Dwight Co. Inc. - Business segments
- Church and Dwight Co. Inc. - Key offerings
- Church and Dwight Co. Inc. - Segment focus
- SWOT
- 14.7 Colgate Palmolive Co.
- Colgate Palmolive Co. - Overview
- Colgate Palmolive Co. - Business segments
- Colgate Palmolive Co. - Key offerings
- Colgate Palmolive Co. - Segment focus
- SWOT
- 14.8 Dabur India Ltd.
- Dabur India Ltd. - Overview
- Dabur India Ltd. - Business segments
- Dabur India Ltd. - Key news
- Dabur India Ltd. - Key offerings
- Dabur India Ltd. - Segment focus
- SWOT
- 14.9 Dr. Harold Katz LLC
- Dr. Harold Katz LLC - Overview
- Dr. Harold Katz LLC - Product / Service
- Dr. Harold Katz LLC - Key offerings
- SWOT
- 14.10 GlaxoSmithKline Plc
- GlaxoSmithKline Plc - Overview
- GlaxoSmithKline Plc - Business segments
- GlaxoSmithKline Plc - Key news
- GlaxoSmithKline Plc - Key offerings
- GlaxoSmithKline Plc - Segment focus
- SWOT
- 14.11 Idem Health Products Pvt. Ltd.
- Idem Health Products Pvt. Ltd. - Overview
- Idem Health Products Pvt. Ltd. - Product / Service
- Idem Health Products Pvt. Ltd. - Key offerings
- SWOT
- 14.12 IPCA Health Products Ltd.
- IPCA Health Products Ltd. - Overview
- IPCA Health Products Ltd. - Product / Service
- IPCA Health Products Ltd. - Key offerings
- SWOT
- 14.13 Johnson and Johnson Services Inc.
- Johnson and Johnson Services Inc. - Overview
- Johnson and Johnson Services Inc. - Business segments
- Johnson and Johnson Services Inc. - Key news
- Johnson and Johnson Services Inc. - Key offerings
- Johnson and Johnson Services Inc. - Segment focus
- SWOT
- 14.14 Koninklijke Philips NV
- Koninklijke Philips NV - Overview
- Koninklijke Philips NV - Business segments
- Koninklijke Philips NV - Key news
- Koninklijke Philips NV - Key offerings
- Koninklijke Philips NV - Segment focus
- SWOT
- 14.15 Reckitt Benckiser Group Plc
- Reckitt Benckiser Group Plc - Overview
- Reckitt Benckiser Group Plc - Business segments
- Reckitt Benckiser Group Plc - Key news
- Reckitt Benckiser Group Plc - Key offerings
- Reckitt Benckiser Group Plc - Segment focus
- SWOT
- 14.16 The Procter and Gamble Co.
- The Procter and Gamble Co. - Overview
- The Procter and Gamble Co. - Business segments
- The Procter and Gamble Co. - Key offerings
- The Procter and Gamble Co. - Segment focus
- SWOT
- 14.17 Unilever PLC
- Unilever PLC - Overview
- Unilever PLC - Business segments
- Unilever PLC - Key offerings
- Unilever PLC - Segment focus
- SWOT
- 14.18 Unimarck Pharma India Ltd.
- Unimarck Pharma India Ltd. - Overview
- Unimarck Pharma India Ltd. - Product / Service
- Unimarck Pharma India Ltd. - Key offerings
- SWOT
15 Appendix
- 15 Appendix
- 15.1 Scope of the report
- Market definition
- Objectives
- Notes and caveats
- 15.2 Inclusions and exclusions checklist
- Inclusions checklist
- Exclusions checklist
- 15.3 Currency conversion rates for US$
- Currency conversion rates for US$
- 15.4 Research methodology
- 15.5 Data procurement
- 15.6 Data validation
- 15.7 Validation techniques employed for market sizing
- Validation techniques employed for market sizing
- 15.8 Data synthesis
- 15.9 360 degree market analysis
- 360 degree market analysis
- 15.10 List of abbreviations
Research Framework
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
INFORMATION SOURCES
Primary sources
- Manufacturers and suppliers
- Channel partners
- Industry experts
- Strategic decision makers
Secondary sources
- Industry journals and periodicals
- Government data
- Financial reports of key industry players
- Historical data
- Press releases

DATA ANALYSIS
Data Synthesis
- Collation of data
- Estimation of key figures
- Analysis of derived insights
Data Validation
- Triangulation with data models
- Reference against proprietary databases
- Corroboration with industry experts

REPORT WRITING
Qualitative
- Market drivers
- Market challenges
- Market trends
- Five forces analysis
Quantitative
- Market size and forecast
- Market segmentation
- Geographical insights
- Competitive landscape