Middle East Office Stationery Supplies and Services Market Size 2024-2028
The Middle East Office Stationery Supplies and Services Market size is estimated to grow by USD 584 million at a CAGR of 1.73% between 2023 and 2028. The office stationery supplies and services market is experiencing significant growth, driven by several key trends and challenges. One notable trend is the increasing demand for customized office stationery, as businesses seek to differentiate themselves and enhance their brand image. Another trend is the growing preference for recyclable stationery products, as environmental concerns become a priority. Price wars due to intense competition also persist in the market, putting pressure on suppliers to offer competitive pricing while maintaining quality. The market analysis report delves deeper into these trends and provides insights into the market's growth factors, challenges, and future outlook.
What will be the Size of the Office Stationery Supplies And Services Market In Middle East During the Forecast Period?
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Technavio’s Exclusive Market Customer Landscape
The report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.
Global Office Stationery Supplies and Services Market in Middle East Customer Landscape
Market Dynamics
The market caters to the demands of various businesses and organizations for essential commodities required in an office setting. This market includes a wide range of products such as records and filing supplies, durable consumables like adhesives, pins, and clips, and technological devices like printers and scanners. Brands like Xerox have been long-standing players in this industry, providing both office equipment and supplies. Traditional stationery items like pens, envelopes, and stencils have been a staple in office jobs for decades.
However, the advent of information technology has led to a shift towards digital alternatives. Nevertheless, the demand for office stationery remains strong, particularly for durables like ceiling mounts, rate contracts, tenders, indents, and public sector undertakings. Additionally, the market extends to janitorial supplies and furniture. Yellow pages and blogs serve as valuable resources for businesses seeking information on the latest office management trends and suppliers. The Office Stationery Supplies and Services Market continues to evolve, offering a diverse range of products and services to meet the ever-changing needs of modern offices.
Key Market Driver
Demand for customized office stationery is the key factor driving the growth of the market. Customized stationery such as pens, notebooks, and desk calendars with company and business information and logos play a key role in making a lasting impression on employees, partners, and customers. Such products are seen as marketing tools that help connect the corporate brand with employees and partners. Businesses of all sizes and industries are increasingly investing in purchasing custom stationery that enhances the professionalism of their advertising.
Shops and businesses are associated with specific logos made in specific colors and patterns. It's important that the products they use in the office reflect the same. This helps build and express a positive and professional environment within the company. Hence, such factors are expected to drive the growth of the Middle East office supplies and services market during the forecast period.
Significant Market Trends
Increasing demand for recyclable stationery products is the primary trend in the Middle East office stationery supplies and services market growth. Environmental concern in the production of these products has increased the popularity of eco-friendly stationery products. Office supply manufacturers, retailers, and end customers are very interested in using eco-friendly products in their office supplies. Countries such as the United Arab Emirates and Saudi Arabia have a high demand for sustainable and environmentally friendly products. Customers are also aware of the environmental impact of manufacturing paper products and expect their suppliers to be environmentally conscious during manufacturing.
The reduce, reuse, and recycle concept is significantly prevailing in the paper industry at present. Because of the increasing awareness among customers, the demand for office products made from recycled materials is high. Loose filler paper notebooks, appointment books, and calendars are a few of the highest-sold products in the recycled material segment. A few of the other eco-friendly office stationery include refillable whiteboard markers, hand-powered paper shredders, and re-binders. Hence, such factors are expected to fuel the growth of the market during the forecast period.
Major Market Challenge
Price wars due to intense competition are a major challenge to the growth of the Middle East office stationery supplies and services market. The Middle East office supplies and services market is fragmented due to the presence of many regional and international suppliers. The market is therefore experiencing intense competition among providers. Providers reduce buyer switching costs by offering undifferentiated products in the market. However, they compete on product prices and opt for diffusion pricing strategies that create more competition and lead to price wars. This increased competition among providers, along with increased price competition, will eventually drive market growth to saturation.
The only engine of growth is innovation in service and product offerings. Vendors also face significant competition from the unorganized sector that comprises companies offering low-priced products to end-users. Local, unorganized players target their product offerings at a lower price compared with well-established as well as regional players to fulfill the needs of local consumers and local businesses. Hence, such factors are expected to hinder the growth of the office stationery supplies and services market in Middle East during the forecast period.
Who are the Major Office Stationery Supplies and Services Market in Middle East Companies?
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
3M Co.: The company offers office stationery supplies and services such as 3M High Clarity Privacy Filter, Post-it Z-Notes, and 3M Anti-Glare Filter.
Al Kharji LLC: The company offers office stationery supplies and services under the brand, Focus. Also, the company operates as a distributor and exporter of houseware equipment, stationery, and beauty products.
We also have detailed analyses of the market’s competitive landscape and offer information on 20 market companies, including:
- ACCO Brands Corp.
- Allied Instruments Pvt. Ltd.
- Asia Pacific Resources International Holdings Ltd.
- Carioca S.p.A
- CCL Industries Inc.
- D.H.A. Siamwalla Co. Ltd.
- Deli Group Co. Ltd.
- DURABLE Hunke and Jochheim GmbH and Co. KG
- edding Aktiengesellschaft
- ExaClair Ltd.
- Farook International Stationery
- Fellowes Inc.
- Middle East Stationery and Trading Co.
- Rexel
- SOCIETE BIC
Technavio report provides an in-depth analysis of the market and its players through combined qualitative and quantitative data. The analysis classifies vendors into categories based on their business approaches, including pure-play, category-focused, industry-focused, and diversified. Vendors are specially categorized into dominant, leading, strong, tentative, and weak, based on their quantitative data analysis.
Market Segmentation by Product, Distribution Channel
Product Segment Analysis:
The consumables segment will account for a major share of the market's growth during the forecast period. This segment broadly include paper-based products, desk supplies, filing supplies, and mailing supplies. The rising number of small and medium enterprises (SMEs) and start-ups in the Middle East are the major factors driving the growth of the consumables segment of the Middle East office supplies and services market. At the same time, new businesses emerge in this sector every year due to the increasing demand for paper products and desk supplies such as pens, pencils, and ink cartridges. The United Arab Emirates, Saudi Arabia, and Qatar are major markets for consumables in the Middle East.
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The consumables segment in the office stationery supplies and services market in the Middle East is expected to record a sluggish growth rate due to factors such as the environmental impact associated with the manufacturing of consumables and the shift of businesses toward digitization. Consumables such as paper-based products are generally manufactured from trees. Therefore, it has a macro-level environmental impact. To overcome this environmental concern, key vendors such as Staples Inc. (Staples) are promoting sustainable products. They are also actively involved in activities to promote the plantation of trees. As part of the initiative, Staples Inc. (Staples) has also joined a charity, Plant-for-the-Planet, to plant trees globally. Such factors will increase the market growth during the forecast period.
Distribution Channel Segment Analysis:
Based on the distribution channel, the market has been segmented into offline and online segments. The offline segment was the largest revenue-contributing segment in 2022, and it is expected to retain its position during the forecast period. Offline channels include convenience stores, supermarkets, and hypermarkets that provide shopping convenience. As a result, there is an increasing tendency to purchase stationery from retail stores. Changing tastes will drive the Middle East office supplies and services market for this segment during the forecast period.
Segment Overview
The market research report provides comprehensive data (region wise segment analysis), with forecasts and estimates in "USD Billion" for the period 2024 to 2028, as well as historical data from 2018 to 2022 for the following segments
- Product Outlook
- Consumables
- Durables
- Adhesives
- Distribution Channel Outlook
- Offline
- Online
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Market Analyst Overview
In the modern office job, communication and documentation are essential for smooth office operations. Efficient procurement processes ensure that every item from carbon paper and typewriters to computers and phones is well-managed. Traditional tools like staplers, punching machines, and duplicators still play a role, alongside digital innovations. Items such as filings, pin, erasers, fluids, whiteners, and toner remain crucial for office functionality. Inventory management involves centralised purchase and decentralised purchase approaches, with ceiling amounts and rate contracts guiding procurement processes. To boost productivity, having an office toolkit that includes organizers, cleaning supplies, and paper weights is vital. During the workday, morning coffee and an afternoon pick-me-up snack help maintain focus, while meeting notes, memos, and tasks are organized efficiently for optimal office functionality and efficiency.
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Industry Scope |
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Report Coverage |
Details |
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Page number |
154 |
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Base year |
2023 |
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Historic period |
2018 - 2022 |
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Forecast period |
2024-2028 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 1.73% |
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Market growth 2024-2028 |
USD 584 million |
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Market structure |
Fragmented |
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YoY growth 2023-2024(%) |
1.69 |
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Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
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Key companies profiled |
3M Co., ACCO Brands Corp., Al Kharji LLC, Allied Instruments Pvt. Ltd., Asia Pacific Resources International Holdings Ltd., Carioca S.p.A, CCL Industries Inc., Deli Group Co. Ltd., D.H.A. Siamwalla Co. Ltd., DURABLE Hunke and Jochheim GmbH and Co. KG, edding Aktiengesellschaft, ExaClair Ltd., Farook International Stationery, Fellowes Inc., Middle East Stationery and Trading Co., Rexel, SOCIETE BIC, Staples Inc., The Hamelin Group Holdham, and The ODP Corp. |
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Market dynamics |
Parent market analysis, market forecasting, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, Market growth and Forecasting, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the market forecast period |
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Customization purview |
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What are the Key Data Covered in this Office Stationery Supplies And Services Market In Middle East In Regional Report?
- CAGR of the market during the forecast period
- Detailed information on factors that will drive the market growth and forecasting of the market between 2024 and 2028
- Precise estimation of the market size and its contribution to the parent market
- Accurate predictions about upcoming market trends and analysis and changes in consumer behavior
- Growth of the market across Europe, North America, APAC, South America, and Middle East and Africa
- Thorough market growth analysis of the market’s competitive landscape and detailed information about companies
- Comprehensive market analysis and report on the factors that will challenge the market research and growth of market companies
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