Science, Technology, Engineering, and Mathematics Toys Market by Distribution Channel and Geography - Forecast and Analysis 2021-2025

  • Published: Apr 2021
  • Pages: 120
  • SKU: IRTNTR43317
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The science, technology, engineering, and mathematics (STEM) toys market share is expected to increase by USD 964.09 million from 2020 to 2025, and the market’s growth momentum will accelerate at a CAGR of 5%.

This science, technology, engineering, and mathematics (STEM) toys market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers science, technology, engineering, and mathematics (STEM) toys market segmentation by distribution channel (offline and online) and geography (APAC, North America, Europe, MEA, and South America). The science, technology, engineering, and mathematics (STEM) toys market report also offers information on several market vendors, including Elenco Electronics Inc., Hasbro Inc., Johnco Productions Pty Ltd., Learning Resources Ltd., LEGO SySTEM AS, Mattel Inc., Melissa & Doug LLC, Ravensburger AG, Smartivity Labs Pvt. Ltd., and Spin Master Corp. among others.

What will the Science, Technology, Engineering, and Mathematics (STEM) Toys Market Size be During the Forecast Period?

Download the Free Report Sample to Unlock the Science, Technology, Engineering, and Mathematics (STEM) Toys Market Size for the Forecast Period and Other Important Statistics

 

Science, Technology, Engineering, and Mathematics (STEM) Toys Market: Key Drivers, Trends, and Challenges

Based on our research output, there has been a positive impact on the market growth during and post COVID-19 era. The growth of a collaborative environment in educational institutions is notably driving the science, technology, engineering, and mathematics (STEM) toys market growth, although factors such as intense competition from mobile games may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the science, technology, engineering, and mathematics (STEM) toys industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key Science, Technology, Engineering, and Mathematics (STEM) Toys Market Driver

The growth of a collaborative environment in educational institutions will fuel the growth of the science, technology, engineering, and mathematics toys market size. Several countries are adopting new standards in primary and secondary education to promote a collaborative learning environment in classrooms. The education sector has witnessed a shift towards an example-oriented, context-based learning approach. Students are encouraged to understand the subject better through practical examples and illustrative designs in classrooms, as opposed to rote memorization. This heightens student participation and learning in STEM subjects. 

Key Science, Technology, Engineering, and Mathematics (STEM) Toys Market Trend

The introduction of subscription services for STEM toys is another factor supporting the science, technology, engineering, and mathematics toys market share growth. Many online retailers provide subscription services for STEM toys in addition to retail services. The shift toward context-based education has increased the adoption of STEM toys in the learning environment. Amazon launched its STEM toy club subscription service with a focus on working parents. The company provides a STEM toy that encourages learning about core STEM aspects, for a chargeable monthly subscription fee. STEM toys are handpicked by STEM experts to ensure safety and compatibility to age groups (3-5 years, 5-7 years, and 8-13 years). Subscription services for STEM toys are expected to increase awareness about them and educational toy products. This will offer vendors the potential to expand their customer base.

Key Science, Technology, Engineering, and Mathematics (STEM) Toys Market Challenge

The intense competition from mobile games will be a major challenge for the science, technology, engineering, and mathematics toys market during the forecast period. The penetration of mobile devices such as smartphones and tablets has resulted in the emergence of several game-based learning software and applications targeted at kids of different age groups. Technological advances allow these applications to offer user-friendly interfaces, thereby enabling better engagement and operability for students. The use of easy applications, better graphics, and content interactivity, and a range of gaming options will help mobile game manufacturers attract and retain their consumers at a higher rate than traditional toy manufacturers. Many mobile application developers provide a range of interactive learning software for STEM and other disciplines at competitive prices. The prominence of mobile applications and software in STEM learning is expected to hamper the growth of the market.

This science, technology, engineering, and mathematics (STEM) toys market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2021-2025.

Parent Market Analysis

Technavio categorizes the science, technology, engineering, and mathematics (STEM) toys market as a part of the global education services market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the science, technology, engineering, and mathematics (STEM) toys market during the forecast period.

Who are the Major Science, Technology, Engineering, and Mathematics (STEM) Toys Market Vendors?

The report analyzes the market’s competitive landscape and offers information on several market vendors, including:

 

  • Elenco Electronics Inc.
  • Hasbro Inc.
  • Johnco Productions Pty Ltd.
  • Learning Resources Ltd.
  • LEGO SySTEM AS
  • Mattel Inc.
  • Melissa & Doug LLC
  • Ravensburger AG
  • Smartivity Labs Pvt. Ltd.
  • Spin Master Corp.

 

This statistical study of the science, technology, engineering, and mathematics (STEM) toys market encompasses successful business strategies deployed by the key vendors. The science, technology, engineering, and mathematics (STEM) toys market is fragmented and the vendors are deploying organic and inorganic growth strategies to compete in the market.

Product Insights and News

  • Elenco Electronics Inc. - The company offers a range of STEM toys such as the Snap Circuits Beginner, Snap Circuits Jr., Snap Circuits Select, and other toys.

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The science, technology, engineering, and mathematics (STEM) toys market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.

Science, Technology, Engineering, and Mathematics (STEM) Toys Market Value Chain Analysis

Our report provides extensive information on the value chain analysis for the science, technology, engineering, and mathematics (STEM) toys market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chains is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.

The value chain of the education services market includes the following core components:

  • Inputs
  • Pitching and profiling
  • Resourcing and communicating
  • Delivery and support
  • Connecting and innovating
  • Marketing and sales
  • Support activities
  • Innovation

The report has further elucidated on other innovative approaches being followed by service providers to ensure a sustainable market presence.

Which are the Key Regions for Science, Technology, Engineering, and Mathematics (STEM) Toys Market?

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35% of the market’s growth will originate from APAC during the forecast period. Japan and China are the key markets for science, technology, engineering, and mathematics (STEM) toys in APAC. Market growth in this region will be faster than the growth of the market in other regions.

Parents and teachers encourage context-based learning over traditional exam-oriented learning for students in classrooms and related learning environments. This will facilitate the science, technology, engineering, and mathematics (STEM) toys market growth in APAC over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.

What are the Revenue-generating Distribution Channel Segments in the Science, Technology, Engineering, and Mathematics (STEM) Toys Market?

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The science, technology, engineering, and mathematics (STEM) toys market share growth by the offline segment will be significant during the forecast period. Globalization has spurred investments in traditional commerce and has subsequently increased the number of specialty toy stores providing scientific and educational toys. Customers with impulsive buying behavior prefer to shop STEM toys from the offline channel as they can make an immediate purchase and get possession of the product on the spot after making the purchase. The changing learning approach in educational institutes, i.e., a shift from traditional exams to a concept-oriented approach, has played a major role in the growth of the STEM toy market during 2020 and is expected to grow during the forecast period. 

This report provides an accurate prediction of the contribution of all the segments to the growth of the science, technology, engineering, and mathematics (STEM) toys market size and actionable market insights on post COVID-19 impact on each segment.

 

Science, Technology, Engineering, and Mathematics (STEM) Toys Market Scope

Report Coverage

Details

Page number

120

Base year

2020

Forecast period

2021-2025

Growth momentum & CAGR

Accelerate at a CAGR of 5%

Market growth 2021-2025

$ 964.09 million

Market structure

Fragmented

YoY growth (%)

3.86

Regional analysis

APAC, North America, Europe, MEA, and South America

Performing market contribution

APAC at 35%

Key consumer countries

US, Japan, China, France, and Canada

Competitive landscape

Leading companies, Competitive strategies, Consumer engagement scope

Key companies profiled

Elenco Electronics Inc., Hasbro Inc., Johnco Productions Pty Ltd., Learning Resources Ltd., LEGO SySTEM AS, Mattel Inc., Melissa & Doug LLC, Ravensburger AG, Smartivity Labs Pvt. Ltd., and Spin Master Corp.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this Science, Technology, Engineering, and Mathematics (STEM) Toys Market Report?

  • CAGR of the market during the forecast period 2021-2025
  • Detailed information on factors that will drive science, technology, engineering, and mathematics (STEM) toys market growth during the next five years
  • Precise estimation of the science, technology, engineering, and mathematics (STEM) toys market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the science, technology, engineering, and mathematics (STEM) toys industry across APAC, North America, Europe, MEA, and South America
  • A thorough analysis of the market’s competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of science, technology, engineering, and mathematics (STEM) toys market vendors

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Executive Summary

    Market Landscape

    • Market ecosystem
    • Value chain analysis

    Market Sizing

    • Market definition
    • Market segment analysis
    • Market size 2020
    • Market outlook: Forecast for 2020 - 2025

    Five Forces Analysis

    • Five Forces Summary
    • Bargaining power of buyers
    • Bargaining power of suppliers
    • Threat of new entrants
    • Threat of substitutes
    • Threat of rivalry
    • Market condition

    Market Segmentation by Distribution channel

    • Market segments
    • Comparison by Distribution channel
    • Offline - Market size and forecast 2020-2025
    • Online - Market size and forecast 2020-2025
    • Market opportunity by Distribution channel

    Customer Landscape

      Geographic Landscape

      • Geographic segmentation
      • Geographic comparison
      • APAC - Market size and forecast 2020-2025
      • North America - Market size and forecast 2020-2025
      • Europe - Market size and forecast 2020-2025
      • MEA - Market size and forecast 2020-2025
      • South America - Market size and forecast 2020-2025
      • Key leading countries
      • Market opportunity by geography
      • Market drivers
      • Market challenges
      • Market trends

      Vendor Landscape

      • Vendor landscape
      • Landscape disruption

      Vendor Analysis

      • Vendors covered
      • Market positioning of vendors
      • Elenco Electronics Inc.
      • Hasbro Inc.
      • Johnco Productions Pty Ltd.
      • Learning Resources Ltd.
      • LEGO System AS
      • Mattel Inc.
      • Melissa & Doug LLC
      • Ravensburger AG
      • Smartivity Labs Pvt. Ltd.
      • Spin Master Corp.

      Appendix

      • Scope of the report
      • Currency conversion rates for US$
      • Research methodology
      • List of abbreviations

      Research Framework

      Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

      TechnavioINFORMATION SOURCES

      Primary sources

      • Manufacturers and suppliers
      • Channel partners
      • Industry experts
      • Strategic decision makers

      Secondary sources

      • Industry journals and periodicals
      • Government data
      • Financial reports of key industry players
      • Historical data
      • Press releases
      Technavio

      TechnavioDATA ANALYSIS

      Data Synthesis

      • Collation of data
      • Estimation of key figures
      • Analysis of derived insights

      Data Validation

      • Triangulation with data models
      • Reference against proprietary databases
      • Corroboration with industry experts
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      TechnavioREPORT WRITING

      Qualitative

      • Market drivers
      • Market challenges
      • Market trends
      • Five forces analysis

      Quantitative

      • Market size and forecast
      • Market segmentation
      • Geographical insights
      • Competitive landscape
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      The science, technology, engineering and mathematics (stem) toys market growth will increase by $473.78 million during 2019-2024.
      The science, technology, engineering and mathematics (stem) toys market is expected to grow at a CAGR of 2.48% during 2019-2024.
      Technavio has segmented the science, technology, engineering and mathematics (stem) toys market by distribution channel (Offline and Online) and geographic (APAC, North America, Europe, MEA, and South America).
      Elenco Electronics Inc., Hasbro Inc., Johnco Productions Pty Ltd., Learning Resources Ltd., LEGO System AS, Mattel Inc., Melissa & Doug LLC, Ravensburger AG, Smartivity Labs Pvt. Ltd., Spin Master Corp. are a few of the key vendors in the science, technology, engineering and mathematics (stem) toys market.
      APAC will register the highest growth rate of 35.58% among the other regions. Therefore, the science, technology, engineering and mathematics (stem) toys market in APAC is expected to garner significant business opportunities for the vendors during the forecast period.
      The key factors driving the science, technology, engineering and mathematics (stem) toys market growth are:
      • Growth of collaborative environment in educational institutions
      • Introduction of subscription services for STEM toys
      The science, technology, engineering and mathematics (stem) toys market vendors should focus on grabbing business opportunities from the offline segment as it accounted for the largest market share in the base year.
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