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The unplasticized polyvinyl chloride (UPVC) windows market size is forecast to increase by USD 10.17 billion, at a CAGR of 7.76% between 2023 and 2028. The market's expansion relies on various factors, notably the upsurge in the housing construction sector, driven by urbanization and population growth. Additionally, increasing awareness and demand for energy-efficient windows contribute significantly to market growth, aligning with sustainability goals. Furthermore, the growing adoption of UPVC windows, favored for their durability and thermal efficiency, further propels market expansion. These trends underscore the market's responsiveness to changing consumer preferences and regulatory requirements, indicating a promising trajectory for the window industry. It also includes an in-depth analysis of market trends and analysis, market growth analysis and challenges. Furthermore, the report includes historic market data from 2018 - 2022.
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In the market, key considerations such as thermal performance, sturdiness, and low upkeep drive its widespread adoption across commercial and residential applications. PVC's expense-effectiveness and resistance to weather make it a preferred choice for building and remodeling operations in various corrosive environments. Its noise reduction properties contribute to enhanced living and working environments. Additionally, PVC's environmental sustainability awareness aligns with regulations, emphasizing its role in long-lasting, fire-resistant, and wind-resistant structures. With moisture resistance and thermal insulation capabilities, PVC products from companies like Atrium, Croft, and Crystal Pacific Window & Door meet aesthetic and regulatory standards, ensuring durability and performance at both the country level and in commercial applications Our researchers analyzed the market research and growth data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
The growing adoption of UPVC windows is notably driving market growth. Growing demand for UPVC over wooden and aluminum windows is anticipated to fuel market expansion over the forecast period. Because of their great efficiency, durability, and lack of toxic chemical emissions, UPVC windows are quickly gaining popularity among architects and builders. The surfaces' vacuum processing technology finish is one of their specializations.
With nearly 75% of all new windows in Europe and the US being UPVC type, the rise in its popularity will trickle down to several developing markets such as India, Indonesia, and South Africa. This is expected to reduce the pricing further and increase quality and expertise in developing markets. Thus, the above-mentioned factors will propel the growth of the market during the forecast period.
The emergence of automation and remote operation is the key trend in the market. Automation and remote operation have become more popular in new window offerings. The Dreamview Automation System from Caldwell Manufacturing is compatible with the majority of current windows. The system has a keypad that users can use to open, close, and stop the window. Other companies, such as Solar Smart, offer a remote-operated system designed for use in awning and hopper windows and skylights. This system uses solar energy and does not require any power from the building. Ultimately, ANDERSEN VeriLock sensors tell if a window is open or closed and can be easily integrated with a security system or self-monitoring home automation system. Such factors will boost the growth of the market during the forecast period.
Changes in building codes are the major challenges impeding the market growth in the Residential, Commercial and Vinyl Windows Market. Building regulations can vary greatly from area to locality and are generally governed by standards and specifications created by industry associations and independent standards organizations, influencing Window Market Analysis. Regulations also keep a check on the permissible levels of emissions of volatile organic compounds (VOCs) and other harmful pollutants. Since January 2009, the California Air Resources Board Airborne Toxic Control Measures have limited the formaldehyde emissions from composite wood products, including doors and windows made from particleboard or medium-density fiberboard in California. The cost structure of the industry and the market will be considerably impacted by any modifications made to the standards and codes by the standards organizations, affecting Window Market Growth.
Similarly, the lack of standards and regulations in several developing economies is leading to the adoption of substandard products in the Window Frames Market and Energy-Efficient Windows Market. As builders began to use substandard UPVC profile systems with weak fabrication parameters, which include thin steel enforcement and inferior hardware, used in their projects on a great scale, the major European brands struggled to establish themselves in the market, impacting the Window Installation Market dynamics. These factors could impact the global housing market, leading to a slowdown in the market and influencing the Window Market Outlook.
The market forecasting report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth and forecasting strategies.
Market Customer Landscape
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
Munster Joinery - The company is a manufacturer of energy-efficient windows and doors. The company offers UPVC windows such as fixed, casement, and tilt and turn windows.
The research report also includes detailed analyses of the competitive landscape of the market and information about 20 market companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
In the polyvinyl chloride (PVC) market, products play a crucial role in building and remodelling operations, meeting standards and support from regulations due to their properties like fire resistant, wind resistant, moisture resistant, and thermally insulated. PVC's resilience against chemicals and water further enhances its appeal. Leading companies like Atrium Companies and Ellison Doors & Windows contribute to the market with their innovative solutions, ensuring high-quality products for diverse applications.
The market share growth of the residential segment will be significant during the forecast period. Rapid growth in construction activities will boost the demand for the adoption of UPVC windows in several major housing markets and increase the focus on energy efficiency. Consumer interest in high-quality products, such as triple-glazed windows, will support value gains. On the other hand, growing interest in amenities such as multipoint tilt-and-turn windows will support the demand for UPVC windows.
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The residential segment was valued at USD 10.27 billion in 2018. Builder efforts to construct environment-friendly homes will also support the demand for UPVC windows. Some consumers consider environmental factors while making a purchase. On the other hand, many potential homeowners seek properties that use energy efficiently to control utility costs. In addition, regulations on cutting timber have made timber a scarce and expensive material. Therefore, most consumers are looking for alternatives to suit their needs.
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North America is estimated to contribute 33% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period. Increasing awareness regarding the benefits of UPVC windows is expected to boost their use in the new residential construction market in the region. Rapid urbanization in the main economies and an increase in disposable income are expected to induce the growth of construction activities. This will contribute to the growth of the market in APAC. Governments of countries such as India, China, Malaysia, the Philippines, Singapore, and Indonesia are investing heavily in public infrastructure developments such as the construction of new airports and railways. This will fuel the demand for UPVC windows in APAC. In APAC, growth in construction activities in the industrial, commercial, and residential sectors is driving the need for cost-effective and quick-building solutions. Therefore, the adoption of UPVC windows is rapidly increasing in the region. Rapid industrialization is one of the major factors driving the demand for UPVC windows in APAC.
Segment Overview
The market research report provides comprehensive data (region wise segment analysis), with forecasts and estimates in "USD Million" for the period 2024-2028, as well as historical data from 2018 - 2022 for the following segments.
In the market, versatility in style meets the demands of urbanization, yet faces restraints such as restricted flexibility in design and concerns over lesser aesthetics. Discoloration and thermal expansion limitations are among the obstacles encountered, alongside challenges in recycling processes and difficulties with installation. Despite these, PVC offers advantages like acoustic insulation, low thermal conductivity, and resistance to condensation and environmental factors such as flakes, fades, pits, peels, rusts, and corrosion. It seals effectively, facilitating easy maintenance with a light soapy wash. PVC's high stiffness and flame retardant properties find application in the industrial sector, complementing wooden and metal frames with chemical erosion resistance and superior water flow capabilities across a wide range of temperatures and operating pressures. Companies like Euramax International, Hayfield Door & Windows, and Internorm Fenster International contribute to advancing PVC technology with product innovations, catering to diverse industries including automotive and electric and electronic, driving energy-saving initiatives with reliable, high-quality PVC solutions.
Market Scope |
|
Report Coverage |
Details |
Page number |
160 |
Base year |
2023 |
Historic period |
2018 - 2022 |
Forecast period |
2024-2028 |
Growth momentum & CAGR |
Accelerate at a CAGR of 7.76% |
Market growth 2024-2028 |
USD 10.17 billion |
Market structure |
Fragmented |
YoY growth 2023-2024(%) |
7.05 |
Regional analysis |
APAC, North America, Europe, Middle East and Africa, and South America |
Performing market contribution |
North America at 33% |
Key countries |
US, China, India, Germany, and Japan |
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
Key companies profiled |
ADOPEN Plastik Sanayi AS, AIS Glass Solutions Ltd., Aluplast GmbH, Aparna Enterprises Ltd., Canadian Choice Windows and Doors, China Lesso Group Holdings Ltd., Dalian Shide Plastic Building Materials Co. Ltd., Deceuninck Group, Duroplast Extrusions Pvt. Ltd., Encraft India Pvt. Ltd., Everest 2020 Ltd., Fenesta, Internorm International GmbH, Karl Lingel Fensterbau Gmbh and Co. KG, Malplas Ltd., Munster Joinery, profine GmbH, REHAU Ltd., VEKA AG, and Welltech Systems |
Market dynamics |
Parent market analysis, Market forecast, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
We can help! Our analysts can customize this market research report to meet your requirements.
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Application
7 Market Segmentation by Distribution Channel
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Opportunity/Restraints
11 Competitive Landscape
12 Competitive Analysis
13 Appendix
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