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Vitamin D Market by Type and Geography - Forecast and Analysis 2021-2025

  • Published: Jan 2022
  • Pages: 120
  • SKU: IRTNTR71902
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The vitamin D market share is expected to increase by USD 2.34 billion from 2020 to 2025, and the market’s growth momentum will accelerate at a CAGR of 13.35%.

This vitamin D market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers vitamin D market segmentation by type (OTC and Rx) and geography (North America, Europe, Asia, and ROW). The vitamin d market report also offers information on several market vendors, including Abbott Laboratories, Archer Daniels Midland Co., BASF SE, F. Hoffmann-La Roche Ltd., Merck KGaA, Nestle SA, Pfizer Inc., Sanofi, Strides Pharma Science Ltd., and Sun Pharmaceutical Industries Ltd. among others.

What will the Vitamin D Market Size be During the Forecast Period?

Download the Free Report Sample to Unlock the Vitamin D Market Size for the Forecast Period and Other Important Statistics

 

Vitamin D Market: Key Drivers and Trends

The increasing awareness about vitamin D importance is notably driving the vitamin d market growth, although factors such as counterfeit products may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the vitamin D industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key Vitamin D Market Driver

The increasing awareness about vitamin D importance is one of the key drivers supporting the vitamin D market size growth. The increasing consumer awareness about the availability and importance of preventative medicine and healthcare across the globe is one of the primary growth factors for the global vitamin D market. This growing awareness is achieved through internet penetration as well as various awareness programs run by government and non-government organizations. Meanwhile, intake of vitamin D supplements can help patients maintain a healthier bone structure even post 40 years and hence, lower their chances of developing any musculoskeletal-related disorders, which drives their quality of life as well. Thus, the above benefits are prompting people to actively focus on their vitamin D requirements, which is leading to a wider patient base and driving market growth.

Key Vitamin D Market Challenge

Counterfeit products may hinder the vitamin D market size growth during the forecast period. The increase in the consumption of vitamin supplements such as vitamin D has simultaneously led to the rise in the influx of counterfeit and fake supplements in the market. Counterfeit vitamin D supplements are low-cost and are manufactured using non-standard materials. Hence, these products are not tested on the suitability and efficacy scale for human consumption. At the same time, most consumers are unable to distinguish between the original vitamin D products and the counterfeit ones and end up buying the latter due to their low cost. Such a strong influence of counterfeit products hampers the sales prospect for the vitamin D market growth.

This vitamin D market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2021-2025.

Who are the Major Vitamin D Market Vendors?

The report analyzes the market’s competitive landscape and offers information on several market vendors, including:

 

  • Abbott Laboratories
  • Archer Daniels Midland Co.
  • BASF SE
  • F. Hoffmann-La Roche Ltd.
  • Merck KGaA
  • Nestle SA
  • Pfizer Inc.
  • Sanofi
  • Strides Pharma Science Ltd.
  • Sun Pharmaceutical Industries Ltd.

 

This statistical study of the vitamin D market encompasses successful business strategies deployed by the key vendors. The vitamin d market is fragmented and the vendors are deploying organic and inorganic growth strategies to compete in the market.

To make the most of the opportunities and recover from post-COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The vitamin D market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies. 

Which are the Key Regions for Vitamin D Market?

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39% of the market’s growth will originate from North America during the forecast period. The US and Canada are the key markets for vitamin D market in North America. Market growth in this region will be faster than the growth of the market in ROW.

The strong presence of key vendors, the growing demand for health supplements, new product launches, and rising disposable incomes will facilitate the vitamin D market growth in North America over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.

What are the Revenue-generating Type Segments in the Vitamin D Market?

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The vitamin D market share growth by the OTC segment will be significant during the forecast period. OTC products can be easily purchased in most drug stores and usually come in the dosage of 400 International Units (IU), 1,000 IU, 2,000 IU or 5,000 IU capsules. Since the dosages are smaller than the Rx version, the OTC products are intended to be taken daily. OTC vitamin D products are comparatively inexpensive than Rx products. These consumer convenience factors add tremendously to this segment's market share and are expected to continue their influence over the forecast period.

This report provides an accurate prediction of the contribution of all the segments to the growth of the vitamin D market size and actionable market insights on the post-COVID-19 impact on each segment.

 

Vitamin D Market Scope

Report Coverage

Details

Page number

120

Base year

2020

Forecast period

2021-2025

Growth momentum & CAGR

Accelerate at a CAGR of 13.35%

Market growth 2021-2025

$ 2.34 billion

Market structure

Fragmented

YoY growth (%)

10.40

Regional analysis

North America, Europe, Asia, and ROW

Performing market contribution

North America at 39%

Key consumer countries

US, Canada, Germany, China, and UK

Competitive landscape

Leading companies, Competitive strategies, Consumer engagement scope

Key companies profiled

Abbott Laboratories, Archer Daniels Midland Co., BASF SE, F. Hoffmann-La Roche Ltd., Merck KGaA, Nestle SA, Pfizer Inc., Sanofi, Strides Pharma Science Ltd., and Sun Pharmaceutical Industries Ltd.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period

Customization purview

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What are the Key Data Covered in this Vitamin D Market Report?

  • CAGR of the market during the forecast period 2021-2025
  • Detailed information on factors that will drive vitamin D market growth during the next five years
  • Precise estimation of the vitamin D market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the vitamin D industry across North America, Europe, Asia, and ROW
  • A thorough analysis of the market’s competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of vitamin D market vendors

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Executive Summary

    Market Landscape

    • Market ecosystem
    • Value chain analysis

    Market Sizing

    • Market definition
    • Market segment analysis
    • Market size 2020
    • Market outlook: Forecast for 2020 - 2025

    Five Forces Analysis

    • Bargaining power of buyers
    • Bargaining power of suppliers
    • Threat of new entrants
    • Threat of substitutes
    • Threat of rivalry
    • Market condition

    Market Segmentation by Type

    • Market segments
    • Comparison by Type
    • OTC - Market size and forecast 2020-2025
    • Rx - Market size and forecast 2020-2025
    • Market opportunity by Type

    Customer landscape

      Geographic Landscape

      • Geographic segmentation
      • Geographic comparison
      • North America - Market size and forecast 2020-2025
      • Europe - Market size and forecast 2020-2025
      • Asia - Market size and forecast 2020-2025
      • ROW - Market size and forecast 2020-2025
      • Key leading countries
      • Market opportunity by geography
      • Market drivers
      • Market challenges
      • Market trends

      Vendor Landscape

      • Vendor Landscape
      • Landscape disruption

      Vendor Analysis

      • Vendors covered
      • Market positioning of vendors
      • Abbott Laboratories
      • Archer Daniels Midland Co.
      • BASF SE
      • F. Hoffmann-La Roche Ltd.
      • Merck KGaA
      • Nestle SA
      • Pfizer Inc.
      • Sanofi
      • Strides Pharma Science Ltd.
      • Sun Pharmaceutical Industries Ltd.

      Appendix

      • Scope of the report
      • Currency conversion rates for US$
      • Research methodology
      • List of abbreviations

      Research Framework

      Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

      TechnavioINFORMATION SOURCES

      Primary sources

      • Manufacturers and suppliers
      • Channel partners
      • Industry experts
      • Strategic decision makers

      Secondary sources

      • Industry journals and periodicals
      • Government data
      • Financial reports of key industry players
      • Historical data
      • Press releases
      Technavio

      TechnavioDATA ANALYSIS

      Data Synthesis

      • Collation of data
      • Estimation of key figures
      • Analysis of derived insights

      Data Validation

      • Triangulation with data models
      • Reference against proprietary databases
      • Corroboration with industry experts
      Technavio

      TechnavioREPORT WRITING

      Qualitative

      • Market drivers
      • Market challenges
      • Market trends
      • Five forces analysis

      Quantitative

      • Market size and forecast
      • Market segmentation
      • Geographical insights
      • Competitive landscape
      Interested in this report?
      Get your FREE sample now!
      The vitamin d market growth will increase by $2343.10 million during 2020-2025.
      The vitamin d market is expected to grow at a CAGR of 13.35% during 2020-2025.
      Technavio has segmented the vitamin d market by type (OTC and Rx) and geographic (North America, Europe, Asia, and ROW).
      Abbott Laboratories, Archer Daniels Midland Co., BASF SE, F. Hoffmann-La Roche Ltd., Merck KGaA, Nestle SA, Pfizer Inc., Sanofi, Strides Pharma Science Ltd., Sun Pharmaceutical Industries Ltd. are a few of the key vendors in the vitamin d market.
      North America will register the highest growth rate of 39.14% among the other regions. Therefore, the vitamin d market in North America is expected to garner significant business opportunities for the vendors during the forecast period.
      • US
      • Canada
      • Germany
      • China
      • UK
      The key factors driving the vitamin d market growth are:
      • Increasing awareness about vitamin D importance
      The vitamin d market vendors should focus on grabbing business opportunities from the otc segment as it accounted for the largest market share in the base year.
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