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Computing Mouse Market by Type and Geography - Forecast and Analysis 2021-2025

  • Published: Jul 2021
  • Pages: 11
  • SKU: IRTNTR41360
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The computing mouse market share is expected to increase by USD 471.80 million from 2020 to 2025, and the market's growth momentum will accelerate at a CAGR of 7%.

This computing mouse market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers computing mouse market segmentations by type (wired and wireless) and geography (APAC, North America, Europe, South America, and MEA). The computing mouse market report also offers information on several market vendors, including A4TECH, Apple Inc., AZIO Corp., Dell Technologies Inc., HP Inc., Lenovo Group Ltd., Logitech International SA, Microsoft Corp., Razer Inc., and SteelSeries ApS among others.

What will the Computing Mouse Market Size be During the Forecast Period?

Computing Mouse Market Size

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Computing Mouse Market: Key Drivers, Trends, and Challenges

Based on our research output, there has been a neutral impact on the market growth during and post COVID-19 era. The rising demand for wireless mice is notably driving the computing mouse market growth, although factors such as availability of refurbished and counterfeit products may impede market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the computing mouse market industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key Computing Mouse Market Driver

One of the key factors driving the computing mouse market growth is the rising demand for wireless mice. Technological advances related to computing have led to the introduction of new and innovative products. ireless mice are gaining traction in the computing industry as they enable flexible and hassle-free functionality. They also offer free movement and faster response than wired mice. Hence, wireless mice have become one of the most popular computer accessories. Hence, they can be used away from the receiving device. For instance, if a consumer is using a TV as a monitor or wants to access a PC from a distance, a wireless mouse is a convenient option. Vendors such as Logitech are incorporating innovative technologies such as RF technologies and adaptive frequency in wireless mice, which will help consumers, especially gamers, use the mice without interruption. Such wireless mice are commonly used in homes, offices, or the entertainment sector. The use of wireless computing mice is also increasing in businesses because of their utility during presentations and client meetings. Thus, the rising demand for wireless mice from gamers and businesses will drive the growth of the global computing mouse market during the forecast period.

Key Computing Mouse Market Trend

Another key factor driving the computing mouse market growth is the use of biometrics in computing mice. In the current information security scenario, making network and device security completely dependent on passwords can be risky. Even if the systems of an enterprise have been working well on password-based security, security threats are a possibility in the future. Therefore, users must reevaluate their choices about network and PC security. The increasing number of information security issues proves that the password-based approach is not safe. In a password-based system, computers identify the passwords, not the user. Therefore, in the event of password theft, anyone can access the system. The presence of such risks has increased the need for biometric authentication. However, purchasing an additional biometric device for every system is expensive. Thus, vendors that offer computing mice provide solutions that incorporate fingerprint biometrics to improve security. For instance, Lenovo offers the Lenovo Fingerprint Biometric USB Mouse, which enhances privacy and personal security without affecting the productivity of users. Such innovations can drive the growth of the global computing mouse market during the forecast period.

Key Computing Mouse Market Challenge

Availability of refurbished and counterfeit products is one of the key challenges hindering the computing mouse market growth. Refurbished and counterfeit products are generally classified as gray-market products that are usually sold by illegal and unauthorized vendors. Refurbished computing mice are repaired by equipment manufacturers but sold as new products by illegal sellers. Counterfeit computing mice are re-engineered copies of genuine products that look like and are sold as branded products. These channels are usually not approved of by the manufacturers of genuine computing mice. Counterfeiters are increasing their volume of sales of counterfeit computing mice due to the weak international and national enforcement of regulations that prevent the sales of such counterfeit products. Low awareness among consumers about counterfeit computing mice that look like the products offered by genuine manufacturers also increases the sales of such products. The use of such counterfeit products is a serious threat to the growth of the global computing mouse market.

This computing mouse market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2021-2025.

Parent Market Analysis

Technavio categorizes the global computing mouse market as a part of the global technology hardware, storage, and peripherals market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the computing mouse market during the forecast period.

Who are the Major Computing Mouse Market Vendors?

The report analyzes the market's competitive landscape and offers information on several market vendors, including:

  • A4TECH
  • Apple Inc.
  • AZIO Corp.
  • Dell Technologies Inc.
  • HP Inc.
  • Lenovo Group Ltd.
  • Logitech International SA
  • Microsoft Corp.
  • Razer Inc.
  • SteelSeries ApS

This statistical study of the computing mouse market encompasses successful business strategies deployed by the key vendors. The computing mouse market is fragmented and the vendors are deploying growth strategies such as focussing on R&D activities for developing advanced, high-quality products and strengthening product offerings to compete in the market.

Product Insights and News

  • A4TECH- The company offers computing mouse such as wired mouse, wireless mouse, optical mouse.

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The computing mouse market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.

Computing Mouse Market Value Chain Analysis

Our report provides extensive information on the value chain analysis for the computing mouse market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.

The report has further elucidated on other innovative approaches being followed by manufacturers to ensure a sustainable market presence.

Which are the Key Regions for Computing Mouse Market?

Computing Mouse Market Market segmentation by region

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46% of the market's growth will originate from APAC during the forecast period. China and India are the key markets for computing mouse in APAC. Market growth in this region will be faster than the growth of the market in other regions.

Vendors are focusing on increasing the market share in the region by launching computing mice at affordable prices. For instance, in January 2020, Xiaomi launched its Mi portable wireless mouse that costs around $7 in India. Such products launched at affordable price ranges also influence the growth of the market in APAC during the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.

COVID Impact and Recovery Analysis

The COVID-19 pandemic in 2020 negatively impacted the growth of the computing mouse market in APAC. Major manufacturing units were shut down temporarily, which resulted in the disruption of the supply chain. This resulted in a shortage of raw materials, which negatively impacted the regional computing mouse market. However, the demand for computing mouse increased slightly in the countries where governments maintain stay-at-home orders as the COVID-19 pandemic persists. This demand increased in younger children who are relying on computers for schools and education and also in working-class people who are forced to work from their homes. Moreover, with an increase in the vaccination rate, COVID-19-induced restrictions are expected to be removed. For instance, in India, a total of 4.7% people of the total population are fully vaccinated, and the number is increasing on a daily basis. This, in turn, is expected to restore the economy back to normalcy which in turn will increase the demand for computing mouse during the forecast period.

What are the Revenue-generating Type Segments in the Computing Mouse Market?

Computing Mouse Market Segmentation

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The computing mouse market share growth by the wired will be significant during the forecast period. Despite the rising popularity of wireless computing mice, the wired segment will hold a major share of the market during the forecast period as wired mice are believed to offer a faster response and have less input lag when compared with wireless mice.

Besides the above-mentioned factors, the post COVID-19 impact has brought forth a slowdown in or fast tracked the demand for the service or product. This report provides an accurate prediction of the contribution of all the segments to the growth of the computing mouse market size and actionable market insights on post COVID-19 impact on each segment.

 

Computing Mouse Market Scope

Report Coverage

Details

Page number

120

Base year

2020

Forecast period

2021-2025

Growth momentum & CAGR

Accelerate at a CAGR of 7%

Market growth 2021-2025

$ 471.80 million

Market structure

Fragmented

YoY growth (%)

4.52

Regional analysis

APAC, North America, Europe, South America, and MEA

Performing market contribution

APAC at 46%

Key consumer countries

US, China, India, Germany, and UK

Competitive landscape

Leading companies, Competitive strategies, Consumer engagement scope

Key companies profiled

A4TECH, Apple Inc., AZIO Corp., Dell Technologies Inc., HP Inc., Lenovo Group Ltd., Logitech International SA, Microsoft Corp., Razer Inc., and SteelSeries ApS

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period

Customization purview

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What are the Key Data Covered in this Computing Mouse Market Report?

  • CAGR of the market during the forecast period 2021-2025
  • Detailed information on factors that will drive computing mouse market growth during the next five years
  • Precise estimation of the computing mouse market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the computing mouse market industry across APAC, North America, Europe, South America, and MEA
  • A thorough analysis of the market's competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of computing mouse market vendors

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1 Executive Summary

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 01: Parent market
    • Exhibit 02: Market characteristics
  • 2.2 Value chain analysis
    • Exhibit 03: Value chain analysis: Technology hardware, storage and peripherals

3 Market Sizing

  • Market definition

    29 Market size 2020

    • Market outlook: Forecast for 2020 - 2025 
      • Five Forces Analysis
        • Five forces analysis 2020 & 2025 
          • Bargaining power of buyers 
            • Bargaining power of suppliers 
              • Threat of new entrants 
                • Threat of substitutes 
                  • Threat of rivalry 
                    • Market condition 
                      • Market Segmentation by Type 
                        • Market segments 
                          • Comparison by Type 
                            • Wired - Market size and forecast 2020-2025 
                              • Wireless - Market size and forecast 2020-2025 
                                • Market opportunity by Type 
                                  • Customer landscape 
                                    • Geographic Landscape 
                                      • Geographic segmentation 
                                        • Geographic comparison 
                                          • APAC - Market size and forecast 2020-2025 
                                            • North America - Market size and forecast 2020-2025 
                                              • Europe - Market size and forecast 2020-2025 
                                                • South America - Market size and forecast 2020-2025 
                                                  • MEA - Market size and forecast 2020-2025 
                                                    • Key leading countries 
                                                      • Market opportunity by geography 
                                                        • Drivers, Challenges, and Trends 
                                                          • Market drivers 
                                                            • Market challenges 
                                                              • Market trends 
                                                                • Vendor Landscape 
                                                                  • Competitive scenario 
                                                                    • Vendor landscape 
                                                                      • Landscape disruption 
                                                                        • Vendor Analysis 
                                                                          • Vendors covered 
                                                                            • Market positioning of vendors 
                                                                              • A4TECH 
                                                                                • Apple Inc 
                                                                                  • AZIO Corp 
                                                                                    • Dell Technologies Inc 
                                                                                      • HP Inc 
                                                                                        • Lenovo Group Ltd 
                                                                                          • Logitech International SA 
                                                                                            • Microsoft Corp 
                                                                                              • Razer Inc 
                                                                                                • SteelSeries ApS 
                                                                                                  • Appendix 
                                                                                                    • Scope of the report 
                                                                                                      • Currency conversion rates for US$ 
                                                                                                        • Research methodology 

                                                                                                          Research Framework

                                                                                                          Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

                                                                                                          TechnavioINFORMATION SOURCES

                                                                                                          Primary sources

                                                                                                          • Manufacturers and suppliers
                                                                                                          • Channel partners
                                                                                                          • Industry experts
                                                                                                          • Strategic decision makers

                                                                                                          Secondary sources

                                                                                                          • Industry journals and periodicals
                                                                                                          • Government data
                                                                                                          • Financial reports of key industry players
                                                                                                          • Historical data
                                                                                                          • Press releases
                                                                                                          Technavio

                                                                                                          TechnavioDATA ANALYSIS

                                                                                                          Data Synthesis

                                                                                                          • Collation of data
                                                                                                          • Estimation of key figures
                                                                                                          • Analysis of derived insights

                                                                                                          Data Validation

                                                                                                          • Triangulation with data models
                                                                                                          • Reference against proprietary databases
                                                                                                          • Corroboration with industry experts
                                                                                                          Technavio

                                                                                                          TechnavioREPORT WRITING

                                                                                                          Qualitative

                                                                                                          • Market drivers
                                                                                                          • Market challenges
                                                                                                          • Market trends
                                                                                                          • Five forces analysis

                                                                                                          Quantitative

                                                                                                          • Market size and forecast
                                                                                                          • Market segmentation
                                                                                                          • Geographical insights
                                                                                                          • Competitive landscape
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                                                                                                          Computing Mouse Market market growth will increase by $284.59 million during 2020-2024.
                                                                                                          The computing mouse market market is expected to grow at a CAGR of 4.58% during 2020-2024.
                                                                                                          Technavio has segmented the computing mouse market market by type (Wired and Wireless) ,end user (Hospitals, Clinical diagnostic laboratories, and Others) , and geographic (APAC, North America, Europe, and South America).
                                                                                                          A4TECH, Apple Inc., AZIO Corp., Dell Technologies Inc., Hewlett Packard Enterprise Co., Lenovo Group Ltd., Logitech International SA, Microsoft Corp., Razer Inc., Sony Corp. are a few of the key vendors in the computing mouse market market.
                                                                                                          APAC will register the highest growth rate of 49.04% among the other regions. Therefore, the computing mouse market market in APAC is expected to garner significant business opportunities for the vendors during the forecast period.
                                                                                                          The key factors driving the computing mouse market market growth are:
                                                                                                          • Rising demand for wireless mice
                                                                                                          • Increasing demand for ergonomic mice
                                                                                                          The computing mouse market market vendors should focus on grabbing business opportunities from the wired segment as it accounted for the largest market share in the base year.
                                                                                                          • What are the key global market and the regional market share?
                                                                                                          • What are the revenue-generating key market segments?
                                                                                                          • What are the key factors driving and challenging this market’s growth?
                                                                                                          • Who are the key market vendors and their growth strategies?
                                                                                                          • What are the latest trends influencing the growth of this market?
                                                                                                          • What are the variables influencing the market growth in the primary regions?
                                                                                                          • What are the factors influencing the growth of the parent market?
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                                                                                                          • Five-force market analysis

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