Folding Carton Market by End-user and Geography - Forecast and Analysis 2021-2025

  • Published: Aug 2021
  • Pages: 120
  • SKU: IRTNTR70898

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The folding carton market share is expected to increase by 14.41 million tons from 2020 to 2025, and the market's growth momentum will accelerate at a CAGR of 5.54%.

This folding carton market research report extensively covers folding carton market segmentation by end-user (food and beverage, personal care and household, healthcare, and others) and geography (APAC, North America, Europe, MEA, and South America). The folding carton market report also offers information on several market vendors, including ALL PACKAGING Co., Bell Inc., Coburn Carton Solutions, DS Smith Plc, Graphic Packaging Holding Co., Greif Inc., Huhtamaki Oyj, Mayr-Melnhof Karton AG, Smurfit Kappa Group Plc, and WestRock Co. among others.

What will the Folding Carton Market Size be During the Forecast Period?

Folding Carton Market Size

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Folding Carton Market: Key Drivers, Trends, and Challenges

The rise in demand for digitally printed folding cartons is notably driving the folding carton market growth, although factors such as the contamination of food during packaging may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the folding carton industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key Folding Carton Market Driver

The growing demand for digitally printed cartons is one of the major factors driving the growth of the folding carton market. The demand for fast turnaround and personalized packaging is increasing from various retailers. Folding carton manufacturers are using digital printing technology to print appealing graphics which will attract customers? attention. The use of digital printing technology is further boosted by the availability of various types of digital carton presses.

Key Folding Carton Market Trend

The growing popularity of smart folding cartons is identified as a key trend driving the market growth during the forecast period. The need for sophisticated packaging solutions in applications such as medical monitoring is driving the demand for smart folding cartons. The incorporation of technologies such as NFC, RFID, embedded barcodes, and QR codes enables interaction with end-customers and consumers and enhances customer experiences. Smart folding cartons are being used for product tracking, brand authentication, and document security. Technological advancements have helped in reducing the prohibitive costs of smart folding carton technology thereby making it more economical.

Key Folding Carton Market Challenge

The contamination of food during packaging will be a major challenge for the folding carton market during the forecast period. Paper and cardboard food packaging are coated or treated with poly-fluorinated alkyl substances (PFAS). Exposure to PFAS can lead to various health problems, including endocrine disruption and developmental disorders in children. The harmful chemicals can migrate into the food during packaging. Furthermore, there are chances of cross-contamination while packaging various products. There is also a chance of particles getting stuck, trapped, or clogged up in between various components of the filling machines. Such issues related to contamination in food packaging might negatively affect the packaging market, such as the folding carton market.

This folding carton market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2021-2025.

Parent Market Analysis

The growth in the global paper packaging market will be driven by factors such as increasing preference for cost-effective biodegradable packaging, strong growth in e-commerce sales, and an increase in the adoption of smart packaging. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the folding carton market during the forecast period.

Who are the Major Folding Carton Market Vendors?

The report analyzes the market's competitive landscape and offers information on several market vendors, including:


  • Bell Inc.
  • Coburn Carton Solutions
  • DS Smith Plc
  • Graphic Packaging Holding Co.
  • Greif Inc.
  • Huhtamaki Oyj
  • Mayr-Melnhof Karton AG
  • Smurfit Kappa Group Plc
  • WestRock Co.


This statistical study of the folding carton market encompasses successful business strategies deployed by the key vendors. The folding carton market is fragmented and the vendors are making huge investments in research and development to compete in the market.

Product Insights and News

  • Graphic Packaging Holding Co. - This company focuses on a range of paperboard packagings such as strength packaging, standard folding packaging, multipack cartons for cereal, frozen food, domestic and craft beer, snacking and club store packaging, and many more.

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The folding carton market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.

Folding Carton Market Value Chain Analysis

Our report provides extensive information on the value chain analysis for the folding carton market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chains is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.

Which are the Key Regions for Folding Carton Market?

Folding Carton Market Market segmentation by region

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50% of the market's growth will originate from APAC during the forecast period. China and India are the key markets for folding cartons in APAC. Market growth in APAC will be faster than the growth of the market in other regions.

The presence of a large number of food and beverage and personal care product manufacturers and the rising adoption of anti-counterfeit technologies such as smart folding cartons will facilitate the folding carton market growth in APAC over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.

COVID Impact and Recovery Analysis

In 2020, most industrial operations were affected by the outbreak of COVID-19. In March 2020, many end-user industries, such as consumer food and beverage, personal care and household, and healthcare, announced the temporary shutdown of their operations. However, the demand for folding cartons is expected to rise, owing to the gradual resumption of operations and new strategies adopted by end-user industries to recover from the outbreak. 

What are the Revenue-generating End-user Segments in the Folding Carton Market?

Folding Carton Market Segmentation

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The folding carton market share growth by the food and beverage segment will be significant during the forecast period. 

This report provides an accurate prediction of the contribution of all the segments to the growth of the folding carton market size and actionable market insights on post COVID-19 impact on each segment.

You may be interested in the regional reports:

APAC Folding Carton market - The market size will grow by 5.37 million metric tons during 2018-2022. 

EMEA Folding Carton market - The market share will grow at a CAGR of more than 2% by 2021.

Latin America Folding Carton market - The market share will grow at a CAGR of 5.21 percent over the period 2013-2018. 

Folding Carton Market Scope

Report Coverage


Page number


Base year


Forecast period


Growth momentum & CAGR

Accelerate at a CAGR of 5.54%

Market growth 2021-2025

14.41 million tons

Market structure


YoY growth (%)


Regional analysis

APAC, North America, Europe, MEA, and South America

Performing market contribution

APAC at 50%

Key consumer countries

China, US, India, Canada, and Germany

Competitive landscape

Leading companies, Competitive strategies, Consumer engagement scope

Key companies profiled

ALL PACKAGING Co., Bell Inc., Coburn Carton Solutions, DS Smith Plc, Graphic Packaging Holding Co., Greif Inc., Huhtamaki Oyj, Mayr-Melnhof Karton AG, Smurfit Kappa Group Plc, and WestRock Co.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period

Customization purview

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What are the Key Data Covered in this Folding Carton Market Report?

  • CAGR of the market during the forecast period 2021-2025
  • Detailed information on factors that will drive folding carton market growth during the next five years
  • Precise estimation of the folding carton market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the folding carton industry across APAC, North America, Europe, MEA, and South America
  • A thorough analysis of the market's competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of folding carton market vendors

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1. Executive Summary                                        

2. Market Landscape                                           

               2.1 Market ecosystem                            

                              Exhibit 01: Parent market

                              Exhibit 02:  Market Characteristics        

               2.2: Market Characteristics                    

                              Exhibit 03:  Value chain analysis : Paper Packaging         

                              2.2.1 Input       

                              2.2.2 Inbound logistics

                              2.2.3 Operations           

                              2.2.4 Outbound logistics            

                              2.2.5 Marketing and sales         

                              2.2.6 Services  

                              2.2.7 Industry innovations         

3. Market Sizing                                     

               3.1 Market definition               

                              Exhibit 04: Offerings of vendors included in the market definition           

               3.2 Market segment analysis                 

                              Exhibit 05: Market segments    

               3.3 Market size 2020                

               3.4 Market outlook: Forecast for 2020 - 2025                

                              3.4.1 Estimating growth rates for emerging and high-growth markets    

                              3.4.2 Estimating growth rates for mature markets          

                              Exhibit 06:  Global - Market size and forecast 2020 - 2025 (million tons)

                              Exhibit 07:  Global market: Year-over-year growth 2020 - 2025 (%)         

4. Five Forces Analysis                                        

               4.1 Five Forces Summary         

                              Exhibit 08: Five forces analysis 2020 & 2025

               4.2 Bargaining power of buyers            

                              Exhibit 09: Bargaining power of buyers

               4.3 Bargaining power of suppliers        

                              Exhibit 10: Bargaining power of suppliers

               4.4 Threat of new entrants     

                              Exhibit 11: Threat of new entrants

               4.5 Threat of substitutes          

                              Exhibit 12: Threat of substitutes

               4.6 Threat of rivalry   

                              Exhibit 13: Threat of rivalry

               4.7 Market condition 

                              Exhibit 14: Market condition - Five forces 2020

5. Market Segmentation by End-user                                           

               5.1 Market segments               

                              The segments covered in this chapter are:

  • Food and beverage
  • Personal care and household
  • Healthcare
  • Others          

                              Exhibit 15:  End-user - Market share 2020-2025 (%)       

               5.2 Comparison by End-user                  

                              Exhibit 16:  Comparison by End-user     

               5.3 Food and beverage - Market size and forecast 2020-2025                 

                              Exhibit 17:  Food and beverage - Market size and forecast 2020-2025 (million tons)     

                              Exhibit 18:  Food and beverage - Year-over-year growth 2020-2025 (%) 

               5.4 Personal care and household - Market size and forecast 2020-2025                             

                              Exhibit 19:  Personal care and household - Market size and forecast 2020-2025 (million tons)         

                              Exhibit 20:  Personal care and household - Year-over-year growth 2020-2025 (%)             

               5.5 Healthcare - Market size and forecast 2020-2025                 

                              Exhibit 21:  Healthcare - Market size and forecast 2020-2025 (million tons)              

                              Exhibit 22:  Healthcare - Year-over-year growth 2020-2025 (%) 

               5.6 Others - Market size and forecast 2020-2025                         

                              Exhibit 23:  Others - Market size and forecast 2020-2025 (million tons) 

                              Exhibit 24:  Others - Year-over-year growth 2020-2025 (%)         

               5.7 Market opportunity by End-user                  

                              Exhibit 25:  Market opportunity by End-user      

6. Customer landscape                                       

               6.1 Overview               

                              Exhibit 26:  Customer landscape             

7. Geographic Landscape                                   

               7.1 Geographic segmentation               

                              Exhibit 27:  Market share by geography 2020-2025 (%) 

               7.2 Geographic comparison                   

                              Exhibit 28:  Geographic comparison      

               7.3 APAC - Market size and forecast 2020-2025                            

                              Exhibit 29: APAC - Market size and forecast 2020-2025 (million tons)     

                              Exhibit 30:  APAC - Year-over-year growth 2020-2025 (%)            

               7.4 North America - Market size and forecast 2020-2025                         

                              Exhibit 31: North America - Market size and forecast 2020-2025 (million tons)     

                              Exhibit 32:  North America - Year-over-year growth 2020-2025 (%)         

               7.5 Europe - Market size and forecast 2020-2025                        

                              Exhibit 33:   Europe - Market size and forecast 2020-2025 (million tons)

                              Exhibit 34:  Europe - Year-over-year growth 2020-2025 (%)        

               7.6 MEA - Market size and forecast 2020-2025                             

                              Exhibit 35: MEA - Market size and forecast 2020-2025 (million tons)     

                              Exhibit 36:  MEA - Year-over-year growth 2020-2025 (%)             

               7.7 South America - Market size and forecast 2020-2025                         

                              Exhibit 37: South America - Market size and forecast 2020-2025 (million tons)     

                              Exhibit 38:  South America - Year-over-year growth 2020-2025 (%)         

               7.8 Key leading countries                       

                              Exhibit 39:  Key leading countries           

               7.9 Market opportunity by geography               

                              Exhibit 40:  Market opportunity by geography (million tons)      

8 Drivers, Challenges, and Trends                                  

               8.1 Market drivers                     

                              8.1.1 Rise in demand for digitally printed folding cartons            

                              8.1.2 Growth of food delivery and takeaway market      

                              8.1.3 Increase in need for recyclable and sustainable packaging

                              8.1.4 Growth of e-commerce sector     

               8.2 Market challenges                             

                              8.2.1 Contamination of food during packaging 

                              8.2.2 Rise in occurrences of contamination from recycled paperboard   

                              8.2.3 Stringent regulations on the use of folding cartons             

                              Exhibit 41: Impact of drivers and challenges      

               8.3 Market trends                     

                              8.3.1 Technological advances in folding cartons              

                              8.3.2 Adoption of eco-friendly materials for manufacturing folding cartons              

                              8.3.3 Growing popularity of smart folding cartons          

9. Vendor Landscape                                           

               10.1   Competitive scenario                    

               10.2   Vendor landscape                          

                              Exhibit 42: Vendor Landscape  

               10.3   Landscape disruption                    

                              Exhibit 43: Landscape disruption            

               10.4   Industry risks                    

                              Exhibit 44: Industry risks            

10. Vendor Analysis                              

               10.1 Vendors covered                             

                              Exhibit 45: Vendors covered     

               10.2  Market positioning of vendors                  

                              Exhibit 46:  Market positioning of vendors         

               10.3 ALL PACKAGING Co.                       

                              Exhibit 47:  ALL PACKAGING Co. - Overview       

                              Exhibit 48:  ALL PACKAGING Co. - Product and service   

                              Exhibit 49:  ALL PACKAGING Co. - Key offerings

               10.4 Bell Inc.                

                              Exhibit 50:  Bell Inc. - Overview

                              Exhibit 51:  Bell Inc. - Product and service          

                              Exhibit 52:  Bell Inc. - Key offerings        

               10.5 Coburn Carton Solutions                              

                              Exhibit 53:  Coburn Carton Solutions  - Overview             

                              Exhibit 54:  Coburn Carton Solutions  - Product and service        

                              Exhibit 55:  Coburn Carton Solutions  - Key offerings      

               10.6 DS Smith Plc                      

                              Exhibit 56:  DS Smith Plc - Overview      

                              Exhibit 57:  DS Smith Plc - Business segments    

                              Exhibit 58:  DS Smith Plc - Key offerings              

                              Exhibit 59:  DS Smith Plc - Segment focus           

               10.7 Graphic Packaging Holding Co.                  

                              Exhibit 60:  Graphic Packaging Holding Co. - Overview   

                              Exhibit 61:  Graphic Packaging Holding Co. - Business segments

                              Exhibit 62:  Graphic Packaging Holding Co. - Key news   

                              Exhibit 63: Graphic Packaging Holding Co. - Key offerings            

                              Exhibit 64:  Graphic Packaging Holding Co. - Segment focus       

               10.8 Greif Inc.                            

                              Exhibit 65:  Greif Inc. - Overview            

                              Exhibit 66:  Greif Inc. - Business segments          

                              Exhibit 67:  Greif Inc. - Key news            

                              Exhibit 68:  Greif Inc. - Key offerings     

                              Exhibit 69:  Greif Inc. - Segment focus  

               10.9 Huhtamaki Oyj                  

                              Exhibit 70:  Huhtamaki Oyj - Overview  

                              Exhibit 71:  Huhtamaki Oyj - Business segments              

                              Exhibit 72:  Huhtamaki Oyj - Key offerings          

                              Exhibit 73:  Huhtamaki Oyj - Segment focus      

               10.10 Mayr-Melnhof Karton AG                          

                              Exhibit 74:  Mayr-Melnhof Karton AG - Overview            

                              Exhibit 75:  Mayr-Melnhof Karton AG - Business segments          

                              Exhibit 76:  Mayr-Melnhof Karton AG - Key news            

                              Exhibit 77:  Mayr-Melnhof Karton AG - Key offerings     

                              Exhibit 78:  Mayr-Melnhof Karton AG - Segment focus  

               10.11 Smurfit Kappa Group Plc                           

                              Exhibit 79:  Smurfit Kappa Group Plc - Overview              

                              Exhibit 80:  Smurfit Kappa Group Plc - Business segments           

                              Exhibit 81:  Smurfit Kappa Group Plc - Key offerings       

                              Exhibit 82:  Smurfit Kappa Group Plc - Segment focus   

               10.12 WestRock Co.                 

                              Exhibit 83:  WestRock Co. - Overview    

                              Exhibit 84:  WestRock Co. - Business segments 

                              Exhibit 85: WestRock Co. - Key news     

                              Exhibit 86:  WestRock Co. - Key offerings            

                              Exhibit 87:  WestRock Co. - Segment focus        

11. Appendix                                          


Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.


Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases


Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts



  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis


  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape
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Folding Carton market growth will increase by $14.41 million tons during 2021-2025.
The folding carton market is expected to grow at a CAGR of 5.54% during 2021-2025.
Technavio has segmented the folding carton market by end user (Food and beverage, Personal care and household, Healthcare, and Others) and geographic (APAC, North America, Europe, MEA, and South America).
ALL PACKAGING Co., Bell Inc., Coburn Carton Solutions, DS Smith Plc, Graphic Packaging Holding Co., Greif Inc., Huhtamaki Oyj, Mayr-Melnhof Karton AG, Smurfit Kappa Group Plc, WestRock Co. are a few of the key vendors in the folding carton market.
APAC will register the highest growth rate of 50.17% among the other regions. Therefore, the folding carton market in APAC is expected to garner significant business opportunities for the vendors during the forecast period.
  • China
  • US
  • India
  • Canada
  • Germany
The key factors driving the folding carton market growth are:
  • Rise in demand for digital printed folding cartons
The folding carton market vendors should focus on grabbing business opportunities from the segment as it accounted for the largest market share in the base year.
  • What are the key global market and the regional market share?
  • What are the revenue-generating key market segments?
  • What are the key factors driving and challenging this market’s growth?
  • Who are the key market vendors and their growth strategies?
  • What are the latest trends influencing the growth of this market?
  • What are the variables influencing the market growth in the primary regions?
  • What are the factors influencing the growth of the parent market?
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