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The jelly candies (gummies) market is estimated to grow at a CAGR of 3.73% between 2022 and 2027. The size of the market is forecast to increase by USD 1,454.74 million. The growth of the market depends on serval factors, including growing demand for organic sugar-free jelly candies (gummies), availability of wide and diverse product ranges, and the increasing prominence of private-label brands.
This report extensively covers market segmentation by product (sugar-based and sugar-free), distribution channel (offline and online), and geography (Europe, North America, APAC, Middle East and Africa, and South America). It also includes an in-depth analysis of drivers, trends, and challenges. Furthermore, the report includes historic market data from 2017 to 2021.
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The reports categorize the global jelly candies & gummies market as a part of the global packaged foods and meats market under the global food products segment of the global food, beverage, and tobacco market. The global packaged foods and meats products market covers manufacturers or food processing vendors that are involved in food processing to eliminate microorganisms and extend shelf life. Our research report has extensively covered external factors influencing the parent market growth during the forecast period.
The growing demand for organic sugar-free jelly candies (gummies) is notably driving the market growth, although factors such as increasing vendor fragmentation leading to unhealthy price competition may impede the market growth. Our researchers analyzed the data with 2022 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
Key Jelly Candies (Gummies) Market Driver
The growing demand for organic sugar-free jelly candies (gummies) is notably driving market growth. The fruits and other ingredients used to make organic sugar-free jelly candies (gummies) are free of synthetic pesticides, fertilizers, and herbicides. Customers choose organic sugar-free jelly candies (gummies) since they are viewed as having no negative side effects from regular intake and don't contain any synthetic additives. Customers who purchase organic sugar-free jelly candies (gummies) from vendors receive complete product information, including a list of ingredients and information on the origins of the fruits and ingredients, on the packaging.
Consumers prefer organic sugar-free jelly candies (gummies) that are strictly monitored by regulatory bodies. To assure consumers about the organic nature of sugar-free jelly candies (gummies), the products are marked with the USDA and the Non-GMO Project logos. Therefore, the growing demand for organic sugar-free jelly candies (gummies) from consumers across the world is expected to propel the growth of the market in focus during the forecast period.
Significant Jelly Candies (Gummies) Market Trend
Expansion in the offline retail landscape is the key trend in the market. The offline retail environment is changing as a result of the shift in consumer behavior, with many customers choosing organized merchants and e-commerce platforms instead of traditional brick-and-mortar stores as their sites of purchase. The global jelly candy (gummies) market is expanding due to the increase of organized retail outlets such as supermarkets, hypermarkets, and specialty shops.
Value for money and convenience are essential parameters for consumers. Organized retailers meet these parameters by stocking a wide variety of products under a single roof, and thus, the number of supermarkets is growing along with the number of customers. Vendors compete for shelf space in supermarkets and hypermarkets as they offer more visibility to their jelly candies (gummies). Therefore, the expansion in the retail landscape is expected to drive the growth of the global jelly candies & gummies market during the forecast period.
Major Jelly Candies (Gummies) Market Challenge
Increasing vendor fragmentation leading to the unhealthy price competition is the major challenge impeding market growth. The global jelly candies (gummies) business is dominated by local and unorganized regional sellers that sell goods at reduced prices. As a result, these regional suppliers present fierce and unhealthy competition to national and international players. International vendors need to compete with regional vendors both in terms of price and quality.
Many unorganized players exist across every region. They do not contribute to the market growth as they do not have registered trademarks. However, because of their greater influence in local marketplaces, they have a negative impact on product prices, which frequently causes the registered participants in the industry to lose money. Large unorganized vendor presences in APAC, MEA, South America, and Eastern Europe's developing economies will exacerbate unhealthy price competition and have a detrimental effect on the development of the worldwide jelly candies & gummies market over the projection period.
Key Jelly Candies (Gummies) Market Customer Landscape
The report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.
Global Jelly Candies (Gummies) Market Customer Landscape
Vendors are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
Yupi Indo Jelly Gum Corp. - The company operates under one segment. Under this segment, the company offers jelly candies which are available in different shapes and flavors for people of all ages. The company offers jelly candies (gummies) that have a very sparkly look and can be used in cake decoration and other items.
The report also includes detailed analyses of the competitive landscape of the market and information about 15 market vendors, including:
Qualitative and quantitative analysis of vendors has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize vendors as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize vendors as dominant, leading, strong, tentative, and weak.
The market share growth of the sugar-based segment will be significant during the forecast period. The rising number of organized retailing outlets offering sugar-based gummies and the introduction of varieties of sugar-based, gelatin-free organic gummies are the major drivers that are estimated to impact the growth of the sugar-based gummies segment in the global jelly candies & gummies market during the forecast period.
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The sugar-based segment was valued at USD 5,626.59 million in 2017 and continued to grow until 2021. Sugar-based gummies are usually gelatin-based chewable confectionery products that contain high amounts of sugar. The demand for gelatin-free organic gummies has been increasing for the past few years. Sugar-based gummies are available in different shapes of animals like worms, teddy bears, snakes, fish, dinosaurs, dolphins, turtles, bats, and spiders.
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Europe is estimated to contribute 35% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period. The demand for jelly candies (gummies) is expected to increase in Europe owing to the rising health consciousness among consumers and the growing trend of consuming healthy snacks is propelling the demand for sugar-free jelly candies (gummies). Also, the rise in gifting trends involving sugar and sugar-free confectionery products such as sugar-free assorted candies will support market growth during the forecast period. Major European vendors in the sugar-free confectionery market are AUGUST STORCK KG (August Storck), Perfetti Van Melle Group BV (Perfetti Van Melle), and Nestle SA (Nestle).
In Europe, countries such as Italy, Spain, Germany, France, Switzerland, the UK, the Netherlands, Austria, Belgium, Norway, Portugal, and Sweden were severely affected by the COVID-19 outbreak. However, in 2021, the initiation of large-scale vaccination drives led to the lifting of lockdown and trade restrictions in the region. This resulted in the reopening of factories, warehouses, and other facilities of regional vendors. As a result, vendors are able to meet the increased demands of consumers. Major vendors operating in the market in Europe offer a wide range of services to garner the attention of consumers. Such factors, in turn, are expected to drive the growth of the regional market during the forecast period.
The report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027.
Jelly Candies (Gummies) Market Scope |
|
Report Coverage |
Details |
Page number |
159 |
Base year |
2022 |
Historic period |
2017-2021 |
Forecast period |
2023-2027 |
Growth momentum & CAGR |
Accelerate at a CAGR of 3.73% |
Market growth 2023-2027 |
USD 1,454.74 million |
Market structure |
Fragmented |
YoY growth 2022-2023(%) |
3.08 |
Regional analysis |
Europe, North America, APAC, Middle East and Africa, and South America |
Performing market contribution |
Europe at 35% |
Key countries |
US, China, Germany, Russia, and UK |
Competitive landscape |
Leading Vendors, Market Positioning of Vendors, Competitive Strategies, and Industry Risks |
Key companies profiled |
Albanese Confectionery Group Inc., Arcor Group, AUGUST STORCK KG, Bazooka Candy Brands, Cloetta AB, Decoria Confectionery Co. Ltd., Ferrero International S.A., Giant Gummy Bears, HARIBO GmbH and Co. KG, House of Candy, Jelly Belly Candy Co., Mars Inc., Mederer GmbH, Mondelez International Inc., Nestle SA, Perfetti Van Melle Group BV, The Hershey Co., Wowo Group, YILDIZ HOLDING, and Yupi Indo Jelly Gum Corp. |
Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period. |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Product
7 Market Segmentation by Distribution Channel
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Trends
11 Vendor Landscape
12 Vendor Analysis
13 Appendix
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