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The mobile phone accessories market share is expected to increase by USD 32.73 billion from 2021 to 2026, and the market’s growth momentum will accelerate at a CAGR of 6%.
This mobile phone accessories market research report provides valuable insights into the post-COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers the mobile phone accessories market segmentation by product (protective cases, screen protectors, headphones and earphones, wired chargers, and others) and geography (APAC, North America, Europe, South America, and the Middle East and Africa). The mobile phone accessories market report also offers information on several market vendors, including Anker Technology UK Ltd, Apple Inc., AUKEY, Bose Corp., GN Store Nord AS, Hon Hai Precision Industry Co. Ltd., HP Inc., Intex Technologies India Ltd., JVCKENWOOD Corp., Koninklijke Philips NV, LG Electronics Inc., Logitech International SA, Otter Products LLC, Panasonic Holdings Corp., Samsung Electronics Co. Ltd., Sennheiser Electronic GmbH & Co. KG, Skullcandy Inc., Sony Group Corp, Vinci Brands LLC, and Xiaomi Inc among others.
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Based on our research output, there has been a neutral impact on the market growth during and post-COVID-19 era. The integration of advanced functionalities in smartphones is notably driving the mobile phone accessories market growth, although factors such as the growing market for counterfeit mobile accessories may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic's impact on the mobile phone accessories market industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.
Key Mobile Phone Accessories Market Driver
One of the key factors driving market growth in the mobile phone accessories market is the integration of advanced functionalities in smartphones. The competition in the global smartphone market has intensified as smartphone manufacturers are focusing on integrating innovative features and technologies in their products to stay competitive in the market. For instance, Apple Inc., an American multinational technology company that focuses on developing premium consumer electronics products, planned to launch the iPhone 14 Pro and iPhone 14 Pro Max in October 2022, which incorporate LiDAR sensors, primarily to enhance AR implementation in the device. The incorporation of the latest innovations will allow users to employ their devices for different applications, such as taking high-definition videos and selfies, accessing mobile applications quickly, and playing high-definition games. All these activities will generate the demand for accessories such as power banks, earphones, headphones, protective cases, screen protectors, and others to use smartphones in effective ways, triggering the growth of the market in focus during the forecast period.
Key Mobile Phone Accessories Market Trend
One of the prominent market trends in the mobile phone accessories market is the increasing focus on improving telecommunication network infrastructure. Smartphone manufacturers, government organizations, and telecommunication service providers are working in collaboration to improve the telecommunication network infrastructure to support high network bandwidth capacity. This is accelerating investments in 4G/5G networks and developments in 4G/5G compatible devices. For example, in September 2018, Celcom Axiata Berhad, a Malaysia-based mobile telecommunications provider, announced that it had signed an agreement with Telefonaktiebolaget LM Ericsson. Under this agreement, Telefonaktiebolaget LM Ericsson will supply Celcom Axiata Berhad with radio access network (RAN) equipment from its Ericsson radio system portfolio. This will accelerate the use of mobile phones for accessing online audio and video content which, in turn, will result in high demand for mobile phone accessories.
Key Mobile Phone Accessories Market Challenge
One of the prominent market challenges that are hindering the growth of the mobile phone accessories market is the growing market for counterfeit mobile accessories. A wide range of mobile phone accessories, including protective cases, screen protectors, power banks, batteries, and Bluetooth speakers, are increasingly being sold in the counterfeit market. The counterfeit mobile accessories market records high growth in emerging economies such as Indonesia, Malaysia, India, and Taiwan in APAC. This demand is driven by the increased preference for low-cost products in the region and the high availability of counterfeit products. The easy availability of these products on every distribution channel, including physical and online retail stores, in each country, makes it difficult to control the sales of counterfeit items. The increasing sales of these products are reducing the total potential market for mobile accessories, thereby creating a challenge for the growth of the global mobile phone accessories market.
This mobile phone accessories market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.
Technavio categorizes the global mobile phone accessories market as a part of the global technology hardware, storage, and peripherals market within the overall global information technology market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the mobile phone accessories market during the forecast period.
The report analyzes the market’s competitive landscape and offers information on several market vendors, including:
This statistical study of the mobile phone accessories market encompasses successful business strategies deployed by the key vendors. The mobile phone accessories market is fragmented, and the vendors are deploying organic and inorganic growth strategies to compete in the market.
To make the most of the opportunities and recover from the post-COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments while maintaining their positions in the slow-growing segments.
The vendor profiles are designed to help clients improve their market position, and information on production and sustainability along with this report provides a detailed analysis of several leading Companies.
Our In-house experts produce extensive information on the value chain and parent market of the mobile phone accessories market, which vendors can leverage to gain a competitive advantage during the forecast period. The Value Chain information provides an end-to-end understanding of product insight and profit and also optimization and evaluation of business strategies The players across the value chain includes selective data and analysis from entire research findings as per the scope of the report.
The value chain of the global information technology market includes the following core components:
The report has further elucidated other innovative approaches being followed by manufacturers to ensure a sustainable market presence.
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63% of the market’s growth will originate from APAC during the forecast period. China and India are the key markets for the mobile phone accessories market in APAC. Market growth in this region will be faster than the growth of the market in other regions.
The integration of advanced functionalities in smartphones will facilitate the mobile phone accessories market growth in APAC over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.
COVID-19 Impact and Recovery Analysis
The COVID-19 pandemic negatively impacted the growth of the mobile phone accessories market in APAC in the first half of 2020. The increased cases of COVID-19 forced governments in India, China, Japan, Australia, Vietnam, and Indonesia, to impose lockdowns to contain the spread of the disease. This led to the temporary shutdown of manufacturing facilities of electronic gadgets such as mobile phones and accessories in 2020, hampering the growth of the mobile phone accessories market in APAC in the first half of 2020. However, owing to the initiation of vaccination drives in 2021, the number of COVID-19 cases in APAC decreased, which resulted in the reopening of manufacturing facilities for mobile phone accessories in APAC. As a result, the regional market in focus in APAC will witness growth during the forecast period in APAC.
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The mobile phone accessories market share growth in the protective cases segment will be significant during the forecast period. Protective cases can be manufactured using a wide range of materials, including silicone, carbon fiber, plastic, metal, and leather. Some users also buy protective cases for their aesthetics. There are several types of protective cases, such as slim and transparent covers, which are mostly for aesthetics, as well as ultra-rugged ones available in the market, which can survive even an intense impact.
This report provides an accurate prediction of the contribution of all the segments to the growth of the mobile phone accessories market size and actionable market insights on the post-COVID-19 impact on each segment.
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Mobile Phone Accessories Market Scope |
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Report Coverage |
Details |
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Page number |
120 |
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Base year |
2021 |
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Forecast period |
2022-2026 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 6% |
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Market growth 2022-2026 |
$32.73 billion |
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Market structure |
Fragmented |
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YoY growth (%) |
4.98 |
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Regional analysis |
APAC, North America, Europe, South America, and the Middle East and Africa |
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Performing market contribution |
APAC at 63% |
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Key consumer countries |
US, Canada, China, India, and Brazil |
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Competitive landscape |
Leading companies, Competitive Strategies, Consumer engagement scope |
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Key companies profiled |
Anker Technology UK Ltd, Apple Inc., AUKEY, Bose Corp., GN Store Nord AS, Hon Hai Precision Industry Co. Ltd., HP Inc., Intex Technologies India Ltd., JVCKENWOOD Corp., Koninklijke Philips NV, LG Electronics Inc., Logitech International SA, Otter Products LLC, Panasonic Holdings Corp., Samsung Electronics Co. Ltd., Sennheiser Electronic GmbH & Co. KG, Skullcandy Inc., Sony Group Corp, Vinci Brands LLC, and Xiaomi Inc |
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Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period. |
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Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Five Forces Analysis
5 Market Segmentation by Product Type
6 Customer Landscape
7 Geographic Landscape
8 Drivers, Challenges, and Trends
9 Vendor Landscape
10 Vendor Analysis
11 Appendix
Research Framework
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
INFORMATION SOURCES
Primary sources
Secondary sources
DATA ANALYSIS
Data Synthesis
Data Validation
REPORT WRITING
Qualitative
Quantitative
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