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The Next gen Learning Management System (LMS) Market for Higher Education size is forecast to increase by USD 3,090 million, at a CAGR of 24.8% between 2023 and 2028. The report includes historic market data from 2018-2022. This report also includes an in-depth market growth analysis, market trends and analysis, and market forecasting of forecast and history.
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
Blackboard Inc. - The company offers a next-gen learning management system (LMS) for higher education, namely Blackboard Learn LMS, which is an inclusive, flexible, and insightful learning management system to provide engaging educational experiences and meet the needs of learners from all backgrounds.
The market report also includes detailed analyses of the competitive landscape of the market and information about 20 market companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market research and growth and players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
Europe is estimated to contribute 29% to the growth of the global market during the forecast period. Technavio's analysts have provided extensive insight into market forecasting, detailing the regional trends and drivers influencing the market's trajectory throughout the forecast years.
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Another region offering significant growth opportunities to companies is North America. North America had the dominant market share in the market in 2023. Blackboard Inc., D2L Corp., Docebo Inc., and Oracle Corp. are some of the prominent companies operating in the US and Canada. The region has always been at the forefront of the adoption of new technologies. North America boasts a significant number of colleges, universities, and other higher education institutions, making it a substantial market for LMS providers. The sheer size and diversity of the higher education sector in North America create a strong demand for advanced technology solutions to support teaching and learning. North American institutions increasingly rely on data-driven decision-making to improve teaching and learning outcomes.
In addition, Next gen LMS platforms equipped with advanced analytics capabilities enable educators and administrators to gather actionable insights into student performance, engagement, and progress, driving continuous improvement initiatives. The combination of a large, technology-savvy higher education sector, a focus on quality education and data-driven decision-making, a competitive market environment, and a strong presence of leading LMS providers makes North America a prominent market during the forecast period.
The market growth analysis by the blended learning segment will be significant during the projection period. Next Gen LMS supports the creation and delivery of hybrid or blended courses that combine in-person instruction with online learning activities. These platforms offer tools for designing flexible course structures, scheduling synchronous and asynchronous activities, and managing both online and offline components seamlessly.
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The blended learning was the largest and was valued at USD 210.00 million in 2018. Next gen LMS platforms prioritize mobile accessibility, allowing students to access course materials, participate in discussions, and complete assignments using smartphones and tablets. Using the next gen LMS, instructors and teachers can create tailor-made courses catered to students. The next gen LMS provides intuitive tools and technology that allow instructors to create personalized learning paths. For example, Brightspace LMS by D2L Corp. provides a complete blended learning solution to colleges and universities. The various products offered by the company in this segment are the Brightspace Learning Environment, Brightspace portfolio, and Brightspace Learning Repository. Such factors are expected to drive the growth of the blended learning segment during the forecast period.
Our researchers analyzed the data with 2023 as the base year, along with the market trends and analysis, drivers, and challenges. A holistic market growth analysis and report of drivers will help companies refine their marketing strategies to gain a competitive advantage.
Increasing inclusion of analytics in LMS is notably driving market growth. The analytics associated with a next gen LMS has two primary dimensions, namely, learning analytics and integrated planning and advising system (IPAS). Learning analytics are more focused at the course level, wherein they deal with the progress of the student at the course level. It is used for collecting, measuring, and analyzing the learners, their progress, and their interests. It serves the purpose of understanding and optimizing the learning and the environment in which it occurs.
Moreover, the next gen LMS has the feature of built-in analytics that keeps track of the contents accessed by users, pages clicked, and other details. Using this data, companies can personalize the contents of LMS and introduce features such as gamification and digital badges. The software enables learners and teachers/mentors to track their performance from time to time. The new next gen LMS software also has features such as a progress tracker and course alerts. Such factors are expected to drive the growth of the market during the forecast period.
Increasing learning experiences using SMAC is an emerging trend shaping market development. Institutions across the globe are using social, mobile, analytics, and cloud (SMAC) to deliver a learning experience to students. SMAC employs technologies that are familiar to the students in everyday learning. Institutes are incorporating social media platforms such as Facebook and LinkedIn in their learning environment. This integration enables students to learn through blogs, wikis, and discussion forums. When it comes to mobile computing, most of the next gen LMS is accessible by mobile phones. It enables institutions to provide on-the-go productivity and information as students can access the contents of the LMS from anywhere, according to their convenience.
Moreover, the use of SMAC technologies in higher education leads to personalized and engaging learning experiences. For instance, The Academy LMS from Growth Engineering Technologies Ltd. enables the LMS to be accessed from any device and provides real-time analytics on the progress of students and teachers; it also enables social media integrations. Such factors are expected to drive the growth of the market during the forecast period.
Difficulty in customization of LMS is a significant challenge hindering market growth. Next gen LMS companies face great difficulty when it comes to the customization of the product. Besides, institutes are facing difficulties in terms of enhancing their next gen LMS through the incorporation of additional features and capabilities. Most of the LMS software coming into the market is of standard format with limited or no scope for customization. These LMSs are not always enough to fulfill the needs of all the customers. Customization requests can be made by users to access the underlying source code to make changes in the software.
As a result of this, the entire process becomes complex as it consumes more time, and the user may have to incur an additional cost. The successful implementation of customization requests also depends on the structure, services, capabilities, and functionalities of the solution offered. Thus, users are either apprehensive while adopting next gen LMS or are usually exposed to making incorrect choices, leading to failed next gen LMS implementation. This will act as a strong barrier to the growth of the market during the forecast period.
The market development analysis report includes the adoption lifecycle of the market, from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on market penetration. Furthermore, the market research and growth report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.
Customer Landscape
The market analysis and report forecasts of market expansion by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2018 to 2028.
The market is witnessing substantial growth, driven by the increasing adoption of digital technologies such as PCs and laptops within educational institutions. The demand for efficient software solutions in the academic landscape is on the rise, fueled by the persistent need for streamlined content development, innovative methods of delivery, and seamless technology integration. Factors such as inflation and the subsequent impact on enterprise IT spending highlight the necessity for cost-effective solutions, making the next gen learning management system market for higher education responsive to evolving considerations around IT security and the broader context of digital transformation. The focus on human capital development and workforce development emphasizes the critical role of Next Gen LMS in facilitating employee learning and development, ultimately influencing employee performance and enhancing organizational competitiveness.
Additionally, the Next gen learning management system market for higher education is witnessing a shift towards incorporating advanced technologies like Artificial Intelligence (AI), data analysis, and immersive virtual learning to cater to the evolving needs of academia. The diverse solutions segment encompasses various offerings, complemented by robust implementation services and a variety of delivery modes ranging from traditional instructor-led training to modern microcontent approaches. As higher education institutions increasingly recognize the importance of staying at the forefront of technological advancements, the Next Gen LMS market becomes a cornerstone in shaping the future of academics.
Next Gen Learning Management System (LMS) Market for Higher Education Scope |
|
Report Coverage |
Details |
Page number |
168 |
Base year |
2023 |
Historic period |
2018-2022 |
Forecast period |
2024-2028 |
Growth momentum & CAGR |
Accelerate at a CAGR of 24.8% |
Market Growth 2024-2028 |
USD 3,090 million |
Market structure |
Fragmented |
YoY growth 2023-2024(%) |
23.88 |
Regional analysis |
North America, Europe, APAC, South America, and Middle East and Africa |
Performing market contribution |
Europe at 29% |
Key countries |
US, Canada, China, UK, and Germany |
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
Key companies profiled |
Blackboard Inc., Blue Sky eLearn, Cornerstone OnDemand Inc., D2L Corp., Docebo Inc., Epignosis LLC, Growth Engineering Technologies Ltd., Instructure Holdings Inc., International Business Machines Corp., Jenzabar Inc., Learning Pool, LearnWorlds CY Ltd., Liquid Web LLC, Moodle Pty Ltd., N2N Services Inc., Oracle Corp., PowerSchool Holdings Inc., SAP SE, SkyPrep Inc., and Tovuti Inc. |
Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, condition analysis for the market projection period |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Application
7 Market Segmentation by Deployment
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Trends
11 Vendor Landscape
12 Vendor Analysis
13 Appendix
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