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The nicotine gum market size is projected to increase by USD 1,145.16 million and the market size is estimated to grow at a CAGR of 5.14% between 2022 and 2027. The growth of the market depends on several factors the is a rising demand of individuals attempting to quit smoking, which can be attributed to increasing awareness of the harmful effects associated with cigarette smoking and the growing incidence of chronic diseases caused by smoking.
Trends- The global nicotine gum market is experiencing substantial growth, primarily driven by the increasing awareness of the health hazards associated with smoking. Governments worldwide have shown significant interest in reducing smoking rates, leading to the implementation of comprehensive initiatives. These measures include banning tobacco advertising and promotion, imposing restrictions on smoking in public places and workplaces, raising tobacco taxes, implementing prominent health warnings on tobacco packaging, conducting smoking cessation and health education campaigns, and enforcing tobacco quality regulations. As a result, consumers are actively seeking alternatives to cigarette use, fueling the demand for nicotine gum in the global market during the forecast period.
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People seeking smoking cessation aids, like e-cigarettes, contribute to this market growth. Public awareness programs, such as World No Tobacco Day, create awareness of the health risks and advocate effective policies to reduce tobacco consumption. Organizations like Campaign for Tobacco-Free Kids and the American Cancer Society promote smoke-free workplaces and provide incentives for using smoking cessation products. These efforts encourage more smokers to seek help and use products like nicotine gum. The introduction of additional awareness programs is expected to further drive the global nicotine gum market in the forecast period.
The use of e-cigarettes among teenagers, particularly in the US, is on the rise despite the legal smoking age being 18 years. The widespread availability of e-cigarettes is enticing teenagers to initiate smoking. Similar trends are observed in the UK and India, where the legal smoking age is also 18 years. To address this issue, the FDA is proposing restrictions to limit young people's access to flavored nicotine products. The proposed measures include banning the sale of e-liquid flavors such as cherry, vanilla, tropical, and melon. Additionally, marketing e-cigarettes targeted at children and the availability of menthol flavor in cigarettes and cigars, which are popular among teenagers, may face bans. These factors pose a potential challenge to the growth of the global nicotine gum market in the forecast period.
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Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.
The US, Mexico, and Canada are the major countries in North America that have huge potential for nicotine gums, and many peoples in these countries are trying to quit smoking. For instance, as per the Centers for Disease Control and Prevention (CDC), in 2021, approximately 14% of the US population over 18 years of age smoked cigarettes frequently. This further translates that due to high rates of smoking prevalence in the country and hazardous effects related to smoking, many smokers seek to quit smoking, thereby opting for smoking cessation aids such as nicotine gums. Owing to the high prevalence of smoking in the country and the negative effects associated with smoking, many smokers choose smoking cessation aids such as nicotine gum to help them quit. Thus, the market is expected to grow in North America during the forecast period.
The outbreak of COVID-19 in 2020 negatively impacted the nicotine gum market in the region in 2020. However, in 2021, the initiation of large-scale vaccination drives?lifted the lockdown which led to the resumption of business activities in this region. With the rising number of smokers and health conditions such as COPD, the demand for nicotine gums will grow, which will drive the regional nicotine gum market during the forecast period
The market share growth by the offline segment will be significant during the forecast period. Offline distribution channels include supermarkets, hypermarkets, department stores, convenience stores, distributors, independent retailers, and speciality retailers. Supermarkets and hypermarkets mainly offer a wide range of consumer goods, hygiene, and drug items from different brands, and consumers can easily choose and buy their desired products from different brands from these stores.
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The offline segment was valued at USD 2,260. 81 million in 2017 and continued to grow until 2021. Market players are also engaging in-store advertisement campaigns to raise the sales and reach of nicotine replacement therapy products such as nicotine gum. Moreover, drug stores and retail stores sell the highest number of smoking cessation and nicotine gum. Hence, the market is expected to show the highest growth in the offline segment, which will drive the growth of the global nicotine gum market during the forecast period.
The increasing number of Internet users is widening access to online services for shopping which will boost the online segment. The increased number of Internet users and broadband with the growth of fixed and wireless broadband connections driving the growth of the segment. Moreover, compared with traditional stores, online retailers frequently offer a wider selection of nicotine gum brands, flavors, and strengths. This attracts and allows consumers to choose the product that best suits their needs. Hence, the convenience offered by the online segment is expected to significantly drive the growth of the market during the forecast period.
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
The nicotine gum market report also includes detailed analyses of the competitive landscape of the market and information about 20 market vendors, including:
Qualitative and quantitative analysis of vendors has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize vendors as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize vendors as dominant, leading, strong, tentative, and weak.
The nicotine gum market report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027.
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Nicotine Gum Market Scope |
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Report Coverage |
Details |
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Page number |
163 |
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Base year |
2022 |
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Historic period |
2017-2021 |
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Forecast period |
2023-2027 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 5.14% |
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Market growth 2023-2027 |
USD 1145.16 million |
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Market structure |
Fragmented |
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YoY growth 2022-2023(%) |
4.82 |
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Regional analysis |
North America, Europe, APAC, South America, and Middle East and Africa |
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Performing market contribution |
Europe at 28% |
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Key countries |
US, China, Germany, France, and UK |
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Competitive landscape |
Leading Vendors, Market Positioning of Vendors, Competitive Strategies, and Industry Risks |
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Key companies profiled |
Alchem International Pvt. Ltd., Alkalon AS, British American Tobacco Plc, Cambrex Corp., Cipla Ltd., Dr Reddys Laboratories Ltd., Enorama Pharma AB, Fertin Pharma AS, GlaxoSmithKline Plc, Glenmark Pharmaceuticals Ltd., ITC Ltd., Johnson and Johnson Services Inc., Leeford Healthcare Ltd., Lil Drug Store Products Inc., Lucy Goods Inc., Major Pharmaceuticals Inc., Perrigo Co. Plc, Rogue Holdings LLC, Trumac Healthcare, and Walgreens Boots Alliance Inc. |
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Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period |
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Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Distribution Channel
7 Market Segmentation by Product
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Trends
11 Vendor Landscape
12 Vendor Analysis
13 Appendix
Research Framework
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
INFORMATION SOURCES
Primary sources
Secondary sources
DATA ANALYSIS
Data Synthesis
Data Validation
REPORT WRITING
Qualitative
Quantitative
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