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The pet oral care products market share is expected to increase to USD 569.23 million from 2021 to 2026 at an accelerating CAGR of 5.3%. This report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches.
The pet oral care products market research report extensively covers market segmentations by the following demographic segmentation:
The pet oral care products market report also offers information on several market vendors, including All4pets, AllAccem Inc., Ark Naturals, Beaphar Beheer BV, Boehringer Ingelheim International GmbH, Central Garden and Pet Co., Ceva Sante Animale, Dechra Pharmaceuticals Plc, HealthyMouth LLC, ImRex Inc., Manna Pro Products LLC, Nestle SA, Petosan AS, Petsmile, TropiClean Pet Products, Vets Best, Vetoquinol SA, and Virbac Group among others.
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The high prevalence of dental diseases is notably driving the pet oral care products market growth, although factors such as high cost associated with pet oral care products may impede market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the pet oral care products industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.
Key Pet Oral Care Products Market Driver
One of the key factors driving the global pet oral care products market growth is the high prevalence of dental diseases. Periodontal disease, according to the American Veterinary Medical Association (AVMA), can cause serious health problems ranging from tooth loss to organ failure. According to the AVMA, 70% of cats and 80% of dogs develop periodontal disease by the age of three. Thus, most pet owners brush their pet's teeth more than once a day (68%) or once a day (27%). This resulted in a demand for pet oral care products such as dental treats, water additives, dental wipes, and breath fresheners that provide a comprehensive approach to oral care. Regular vet visits and preventative home care can also maintain the oral health of pets. Such factors will drive the market growth during the forecast period.
Key Pet Oral Care Products Market Trend
Increase in the number of pet owners and increased spending on pets is one of the key pet oral care products market trends that is expected to impact the industry positively in the forecast period. For instance, half of the US population owned at least one cat or dog in 2021. Not only the younger population but also many older people have started owning several pets due to various benefits associated with having companion pets, such as reduced stress levels, increased physical activity, and improved social life, among others. Furthermore, the increase in income due to the rise in the dual-household income has led to a higher purchasing power and a higher standard of living. Pet ownership is also increasing in many developing countries, including India, the Philippines, Turkey, Russia, and Mexico, due to constant growth in employment levels. This will further support the market growth in the forecast years.
Key Pet Oral Care Products Market Challenge
One of the key challenges to the global pet oral care products market growth is the high cost associated with pet oral care products. Although pet products are widely available, middle-income people who own pets find it more difficult to purchase these expensive products, which has a significant impact on their disposable income. Other factors such as the inaccessibility of products in rural areas also make the optimum market penetration difficult. According to the American Veterinary Dental College (AVDC) Advocacy Committee, the cost is a major reason why people refuse preventive care for their pets. Therefore, the high cost associated with pet oral care products may hinder market growth in the coming years.
This pet oral care products market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.
Technavio categorizes the global pet oral care products market as a part of the global personal products market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the pet oral care products market during the forecast period.
The report analyzes the market's competitive landscape and offers information on several market vendors, including:
This statistical study of the pet oral care products market encompasses successful business strategies deployed by the key vendors. The pet oral care products market is fragmented and the vendors are deploying organic and inorganic growth strategies to compete in the market.
To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.
The pet oral care products market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.
Our report provides extensive information on the value chain analysis for the pet oral care products market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.
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38% of the market's growth will originate from North America during the forecast period. US and Canada are the key markets for pet oral care products in North America. Market growth in this region will be faster than the growth of the market in South America, Europe, and MEA.
The expanding companion animal adoption and rising per capita animal healthcare expenditure will facilitate the pet oral care products market growth in North America over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.
COVID Impact and Recovery Analysis
In 2020, the outbreak of COVID-19 adversely affected North American countries. It resulted in the temporary closure of various industries, including those manufacturing pet oral care products. Governments of countries such as the US, Canada, and Mexico imposed stringent COVID-19-related restrictions, such as nationwide lockdowns and stay-at-home regulations. This resulted in decreased demand for pet oral care products from offline channels due to the full or partial closure of these outlets. However, in 2021, the demand for these products rebounded as offline channels in the region reopened due to the large-scale COVID-19 vaccination drives initiated in this region. These factors are anticipated to drive the growth of the regional pet oral care products market during the forecast period.
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The pet oral care products market share growth by the dog segment will be significant during the forecast period. Companion animals, such as dogs, make people happier and healthier. Thus, the high significant increase in pet ownership will contribute to the segment growth in the coming years. For instance, according to a poll of pet owners conducted in 2021, 69 million homes in the US possessed at least one dog, making dogs the most popular type of pet in the country.
This report provides an accurate prediction of the contribution of all the segments to the growth of the pet oral care products market size and actionable market insights on post COVID-19 impact on each segment.
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Pet Oral Care Products Market Scope |
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Report Coverage |
Details |
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Page number |
120 |
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Base year |
2021 |
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Forecast period |
2022-2026 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 5.3% |
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Market growth 2022-2026 |
$ 569.23 million |
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Market structure |
Fragmented |
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YoY growth (%) |
4.7 |
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Regional analysis |
North America, Europe, APAC, South America, and Middle East and Africa |
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Performing market contribution |
North America at 38% |
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Key consumer countries |
US, Canada, China, Germany, and UK |
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Competitive landscape |
Leading companies, Competitive strategies, Consumer engagement scope |
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Key companies profiled |
All4pets, AllAccem Inc., Ark Naturals, Beaphar Beheer BV, Boehringer Ingelheim International GmbH, Central Garden and Pet Co., Ceva Sante Animale, Dechra Pharmaceuticals Plc, HealthyMouth LLC, ImRex Inc., Manna Pro Products LLC, Nestle SA, Petosan AS, Petsmile, TropiClean Pet Products, Vets Best, Vetoquinol SA, and Virbac Group |
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Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period |
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Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Five Forces Analysis
5 Market Segmentation by Animal Type
6 Customer Landscape
7 Geographic Landscape
8 Drivers, Challenges, and Trends
9 Vendor Landscape
10 Vendor Analysis
11 Appendix
Research Framework
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
INFORMATION SOURCES
Primary sources
Secondary sources
DATA ANALYSIS
Data Synthesis
Data Validation
REPORT WRITING
Qualitative
Quantitative
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