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The sports coaching market size is estimated to grow at a CAGR of 5.87% between 2022 and 2027. The size of the market is forecast to increase by USD 11,823.95 million. The growth of the market depends on several factors, including the increasing government initiatives, technological integration in sports coaching, and the increasing demand for sports coaches.
This report extensively covers market segmentation by type (sports camps and personalized training and recreational camps), application (men, women, and kids), and geography (North America, Europe, APAC, South America, and the Middle East and Africa). It also includes an in-depth analysis of drivers, trends, and challenges. Furthermore, the report includes historic market data from 2017 to 2021.
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Increasing government initiatives are notably driving the market growth, although factors such as the expensive nature of sports coaching may impede the market growth. Our researchers analyzed the data with 2022 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
Key Sports Coaching Market Driver
Increasing government initiatives are the key factor driving the global sports coaching market growth. Countries across the world are increasingly focusing on the development of sports, as it is one of the fastest-growing industries. Hence, to capitalize on this growth, the governments of these countries are involved in various initiatives to promote sports and sports coaching along with the necessary infrastructure. The governments of major countries, such as Singapore and India, are also involved in various initiatives to develop the sports industry. In addition, both international training and competitions were resumed post-lockdown.
In India, the government is promoting sports through its new program' Khelo India.' Young athletes are supposed to invest this funding in various coaching activities. Similarly, there are many other governments that promote sports and encourage their citizens to participate actively in sporting activities. These government initiatives are expected to increase the enrolment of players with different sports coaching academies, thereby promoting market growth during the forecast period.
Key Sports Coaching Market Trends
The Increasing number of sporting events will fuel the global sports coaching market growth. The market is witnessing an increase in the number of sporting events globally. Numerous major national and international tournaments and events are being planned and established to promote the sports industry. This includes establishing new tournaments in existing avenues to attract more audiences for the sport and establishing new venues for existing tournaments to expand the reach and popularity of the sport.
In July 2021, the Tokyo Olympics was held after being postponed for a year due to the COVID-19 pandemic; it featured new sports, including surfing, sport climbing, skateboarding, baseball, and karate. Similarly, In February 2021, the Emirates Cricket Board (ECB) announced plans for a new T20 competition, which will be launched in the UAE, with the end of 2021 targeted for the first edition. Thus, an increase in the number of sporting events will increase the participation of athletes in various sports. Such events will likely drive the global sports coaching market during the forecast period.
Key Sports Coaching Market Challenge
The expensive nature of sports coaching is a major challenge to the global sports coaching market growth. Sports coaching is generally expensive, which negatively impacts the participation of athletes in various sports. For instance, in the US, the average cost that a sports coach charged per annum was more than USD 35,000 in 2020. Similarly, in China, the average cost of a sports coach was USD 15,000- USD 20,000 annually in 2020.
The expensive nature of sports coaching is adversely affecting the participation of players who are from economically weaker families. For instance, the participation rate of athletes from economically strong families is much higher than those from economically weaker families in the US. Similarly, in other emerging economies such as China, India, and Singapore, the rate of participation of players might be affected by the expensive nature of sports coaching, thereby hindering the growth of the market during the forecast period.
Key Sports Coaching Market Customer Landscape
The sports training report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.
Global Sports Coaching Market Customer Landscape
Vendors are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
BFA.HK - The company offers sports coaching services such as football (soccer) coaching for boys and girls. Also, under this segment, the organization offers services such as soccer classes, team training, and holiday soccer camps.
The sports training report also includes detailed analyses of the competitive landscape of the market and information about 15 market vendors, including:
Qualitative and quantitative analysis of vendors has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize vendors as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize vendors as dominant, leading, strong, tentative, and weak.
The market share growth by the sports camps and personalized training segment will be significant during the forecast period. The sports camps and personalized training segment accounted for the largest share of the global sports coaching market in 2022. The segment is expected to be a significant contributor to the growth of the market. The rise in player participation in international sports and domestic leagues is the major driver of the segment.
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The sports camps and personalized training segment shows a gradual increase in the market share of USD 21,615.37 million in 2017 and continued to grow by 2021. The demand for sports camps and personalized coaching is gaining more importance among players who aim for a spot in the national team or a domestic league team. Especially in emerging economies, the avenue for sports players to exhibit their talent is growing with the introduction of new domestic leagues. The major reason behind the launch of these sporting leagues is to identify potential young talent in various sports all over the country. Moreover, the growth of this segment is primarily attributed to the increasing adoption of Sports Coaching, which is driven by an increase in the global demand for the Sports Coaching Industry
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North America is projected to contribute 36% of market growth by 2027. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.
In 2022, North America accounted for the largest share of the market. The US was the major contributor to the market in the region. The US is also the largest market for sports coaching globally. The market in North America is expected to be a significant contributor to the growth of the market. The constant rise in sports participation fuels the demand for sports coaches and sports coaching in the region. Hence, it is expected to be a major factor in driving the growth of the market in North America. Various government initiatives to promote sports participation among the youth are also driving market growth in the region.
This report forecasts the contribution of all the segments to the growth of the market. In addition, we have included the COVID-19 impact and the recovery strategies for each segment. COVID-19 led to an upsurge in the demand for North America. However, with a gradual rise in commercial and social activities in 2021, the demand for sports and recreational coaching services has started to recover. In the future, North America will continue to dominate the market in terms of value during the forecast period, owing to the resumption of normal activities and the high vaccination rate across the region.
Technavio categorizes the global sports coaching market as a part of the global specialized consumer services market under the globally diversified consumer services market. The parent market, the global specialized consumer services market, covers the revenue generated by consumer service providers, including residential services, home security services, legal services, personal services, renovation, and interior design services, consumer auction services, wedding services, and funeral services. Our research report has extensively covered external factors influencing the parent market growth during the forecast period.
The sports training market report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027. The market has been segmented by type, application, and region.
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Sports Coaching Market Scope |
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Report Coverage |
Details |
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Page number |
153 |
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Base year |
2022 |
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Historic period |
2017-2021 |
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Forecast period |
2023-2027 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 5.87% |
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Market growth 2023-2027 |
USD 11,823.95 million |
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Market structure |
Fragmented |
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YoY growth (%) |
3.52 |
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Regional analysis |
North America, Europe, APAC, South America, and Middle East and Africa |
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Performing market contribution |
North America at 36% |
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Key countries |
US, China, Taiwan, France, and Germany |
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Competitive landscape |
Leading Vendors, Market Positioning of Vendors, Competitive Strategies, and Industry Risks |
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Key companies profiled |
Brazilian Football Academy, Challenger Sports, Elle Football Academy, ESM Academy, Global Sports PD Network, Ignite Sport UK Ltd., IMG Academy, ISM Sports, Khelomore Sports Pvt. Ltd., Mentally Fit Institute, Neuro Training For Athletes, Smaller Earth Ltd., TENVIC, The Coach Crew, TrainingPeaks LLC, UK Coaching, UK Sports Coaching Ltd., United States Sports Academy, US Sports Camps Inc., and Velocity Sports Performance |
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Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period. |
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Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
We can help! Our analysts can customize this report to meet your requirements. Get in touch
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Type
7 Market Segmentation by Application
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Trends
11 Vendor Landscape
12 Vendor Analysis
13 Appendix
Research Framework
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
INFORMATION SOURCES
Primary sources
Secondary sources
DATA ANALYSIS
Data Synthesis
Data Validation
REPORT WRITING
Qualitative
Quantitative
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