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The Vacuum Cleaner Market size is estimated to grow at a CAGR of 10.94% between 2022 and 2027. The market size is forecast to increase by USD 6.96 billion.
This vacuum cleaner market report extensively covers market segmentation by application (residential, commercial, and industrial), distribution channel (offline and online), and geography (North America, Europe, APAC, Middle East and Africa, and South America). It also includes an in-depth analysis of drivers, trends, and challenges. Our report examines historic data from 2017 to 2021, besides analyzing the current market scenario.
One of the key factors driving the vacuum cleaner market growth is the growing number of smart cities. Smart buildings comprise the integration of all standalone systems, including consumer electronics, appliances, and environmental control systems, with a centralized control system to make the overall structure integrated and intelligent. There is growing acceptance of smart buildings across the world resulting in several investments in smart cities in both developed and developing countries. For example, Gulf Cooperation Council (GCC) countries, including Qatar and Saudi Arabia, are working on expanding the tourism sector and have declared plans to establish smart cities. Hence, such factors are positively impacting the market. Therefore, it is expected to drive the market during the forecast period.
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Our researchers analyzed the data with 2022 as the base year, along with the key trends, and challenges. A holistic analysis of drivers, trends, and challenges will help stakeholders in the value chain refine their marketing strategies to gain a competitive advantage.
A key factor shaping the vacuum cleaner market growth is the social factors driving the adoption of robot vacuum cleaners in urban areas. There is a growing preference among urban consumers to be involved in social and professional activities due to their hectic lifestyles. Additionally, there is an increasing inclination among several people toward technical jobs due to the high level of education and opportunities.
Moreover, there has been a rise in the tech-savvy population over the last decade and a growing preference towards technical products that ease day-to-day work. Furthermore, high-tech gadgets are significantly gaining traction across developed countries that can be easily controlled and work effectively. Furthermore, there is an increasing focus on several market players on the development of advanced vacuum cleaners to improve durability and performance. Hence, such factors are positively impacting the market. Therefore, it is expected to drive the market during the forecast period.
Threats from counterfeit products are one of the key challenges hindering the vacuum cleaner market growth. The lower price of counterfeit products of vacuum cleaners can pose a significant threat to the prominent market players global vacuum cleaner market. Several manufacturers of counterfeit products increasingly focus on packaging to showcase a similarity to the original brand.
Moreover, there is an increasing preference for counterfeit products among consumers as they are cheaper and affordable and they look similar to the original product. For instance, there is an increasing availability of Chinese vacuum cleaners in the market. Additionally, online shopping has fuelled the ake products and contributed to the plummeting revenues of prominent market players. Hence, such factors are negatively impacting the market. Therefore, it is expected to hinder the market growth during the forecast period.
The demand for vacuum cleaners in hypermarkets, and supermarkets will fuel the offline segment which in turn will increase the market growth. The offline segment includes sales of products, such as vacuum cleaners, through specialty stores, department stores, hypermarkets, supermarkets, convenience stores, and clubhouse stores. Several extensive and innovative marketing efforts by market players are fuelling the growth of this segment. One of the main sub-segments in the offline distribution channel is the specialty store which offers a variety of brands and products including brand-specific goods or multi-branded products. There is an increasing preference for specialty stores among consumers for the purchase of vacuum cleaners. Hence, such factors are fuelling the growth of this segment which in turn will drive the market growth.
The residential segment is estimated to witness significant growth during the forecast period. One of the main end-users of vacuum cleaners in the residential sector is households. There is significant growth for this segment as market players have dominated only one-tenth of the total addressable market. As a result, several new players are entering the market such as those specializing in consumer electronic products.
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The residential segment was the largest segment and was valued at USD 3.03 billion in 2017. Additionally, the increasing trend of online shopping is expected to fuel the growth of the vacuum cleaner market in the residential segment. Furthermore, smart buildings are gaining significant traction and there is an increasing investment in in smart cities in both developed and developing countries. In addition, there is an increasing focus on Gulf Cooperation Council (GCC) countries including the UAE, Qatar, and Saudi Arabia on expanding the tourism sector and building smart cities to improve their infrastructure. The growing number of smart cities across the globe is fuelling the adoption of advanced vacuum cleaners such as robotic vacuum cleaners among residential end-users. Hence, such factors are fuelling the growth of this segment which in turn will drive the market growth during the forecast period.
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North America is estimated to contribute 41% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period. The main factors influencing the growth of the global vacuum cleaner market in North America are consolidation and inorganic growth strategies, with key market players acquiring prominent local players to expand their market presence. Additionally, there is an increasing demand for advanced vacuum cleaners in the region as market players are highly investing in R&D to introduce newer and more innovative products to fulfill the demands of consumers and give severe competition to counterfeit products.
Furthermore, the growing demand for mini-vacuum cleaners such as robotics vacuum cleaners is fuelled by the increase in the number of people living in small spaces such as urban apartments, condominiums, and dormitories in the region. Hence, such factors are expected to drive market growth in the region during the forecast period.
In 2020, during the COVID-19 pandemic, the growth of the global vacuum cleaner market witnessed a significant slowdown due to the shutdown of various commercial spaces, such as airports, hotels, resorts, clubs, retail outlets, and offices, resulting in a decline in demand for vacuum cleaners in North America. However, in 2021, the initiation of large-scale vaccination drives lifted the lockdown and travel restrictions, which led to the restoration of operations across these sectors. Such factors are expected to drive the market during the forecast period.
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
The vacuum cleaner market report also includes detailed analyses of the competitive landscape of the market and information about 20 market companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
The market research report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.
Global Vacuum Cleaner Market Customer Landscape
The vacuum cleaner market report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027.
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Vacuum Cleaner Market Scope |
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Report Coverage |
Details |
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Page number |
160 |
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Base year |
2022 |
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Historic period |
2017-2021 |
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Forecast period |
2023-2027 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 10.94% |
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Market growth 2023-2027 |
USD 6.96 billion |
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Market structure |
Fragmented |
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YoY growth 2022-2023(%) |
10.46 |
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Regional analysis |
North America, Europe, APAC, Middle East and Africa, and South America |
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Performing market contribution |
North America at 41% |
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Key countries |
US, Canada, China, Germany, and UK |
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Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
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Key companies profiled |
Alfred Karcher SE and Co KG, American Vacuum Co., Beijing Roborock Technology Co. Ltd., BISSELL, Dyson Group Co., Emerson Electric Co., Haier Smart Home Co. Ltd., Irobot Corp., JS Global Lifestyle Co. Ltd., Koninklijke Philips N.V., LG Corp., Midea Group Co. Ltd., Miele and Cie. KG, NKT AS, Panasonic Holdings Corp., Samsung Electronics Co. Ltd., Stanley Black and Decker Inc., Tata Sons Pvt. Ltd., Vac-U-Max, and Snow Joe LLC |
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Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period. |
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Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Application
7 Market Segmentation by Distribution Channel
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Trends
11 Vendor Landscape
12 Vendor Analysis
13 Appendix
Research Framework
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
INFORMATION SOURCES
Primary sources
Secondary sources
DATA ANALYSIS
Data Synthesis
Data Validation
REPORT WRITING
Qualitative
Quantitative
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