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The 4K2K TV market share is expected to increase by USD 23.17 billion from 2021 to 2026, and the market’s growth momentum will accelerate at a CAGR of 7.7%.
This 4K2K TV market research report provides valuable insights on the post-COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers 4K2K TV market segmentations by display size (60 to 69 inches, 50 to 59 inches, less than 49 inches, 70 to 79 inches, and 80 and above) and geography (APAC, North America, Europe, South America, and Middle East and Africa). The 4K2K television (TV) market report also offers information on several market vendors, including Haier Smart Home Co. Ltd., Havells India Ltd, Hisense International Co. Ltd., Koninklijke Philips NV, Konka Group Co. Ltd., LG Corp., OnePlus Technology Co. Ltd., Panasonic Corp, Samsung Electronics Co. Ltd., Sharp Corp., Shinco Technology Co. Ltd., Snap One LLC, Sony Group Corp., TCL Electronics Holdings Ltd, Toshiba Corp., Videocon Industries Ltd., Videotex International Pvt. Ltd., VIZIO Holding Corp. Inc., Westinghouse Electric Corp., and Xiaomi Inc among others.
Download Report Sample to Unlock the 4K2K TV Market Size for the Forecast Period and Other Important Statistics
Based on our research output, there has been a negative impact on the market growth during and post-COVID-19 era. The growing demand for projectors in the education and corporate sectors is notably driving the 4K2K TV market growth, although factors such as the high cost of 4K2K TVs may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the 4K2K TV industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.
Key 4K2K TV Market Driver
Key 4K2K TV Market Trend
Key 4K2K TV Market Challenge
This 4K2K TV market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.
Technavio categorizes the global 4K2K television market as a part of the global consumer electronics market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the 4K2K television (TV) market during the forecast period.
The report analyzes the market’s competitive landscape and offers information on several market vendors, including:
This statistical study of the 4K2K television market encompasses successful business strategies deployed by the key vendors. The 4K2K television market is fragmented and the vendors are deploying growth strategies such as expanding their product portfolios by developing advanced technologies and obtaining regulatory approvals for new products to compete in the market.
To make the most of the opportunities and recover from the post-COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.
The 4K2K TV market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.
Our report provides extensive information on the value chain analysis for the 4K2K television (TV) market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.
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39% of the market’s growth will originate from APAC during the forecast period. China, India, and Japan are the key markets for the 4K2K TV market in APAC. Market growth in this region will be slower than the growth of the market in other regions.
Government initiatives will facilitate the 4K2K TV market growth in APAC over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.
COVID Impact and Recovery Analysis
In 2020, the COVID-19 pandemic had a negative impact on the regional market. However, in H1 2021, due to the availability of vaccines, COVID-19-related restrictions in the region were lifted. This led to the reopening of retail stores that sell 4K2K TVs. Overall, the market is expected to continue to witness rapid growth during the forecast period.
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The 4K2K TV market share growth by the 60 to 69 inches segment will be significant during the forecast period. This segment will witness steady demand from developed countries such as the US, the UK, and Australia during the forecast period. This screen size has evolved from 50-59 inches to an average of 65-inches. Thus, the presence of early adopters in these countries will drive the demand for 60- to 69-inch 4K2K TVs during the forecast period.
This report provides an accurate prediction of the contribution of all the segments to the growth of the 4K2K television market size and actionable market insights on the post-COVID-19 impact on each segment.
UHD TV market - The market share is expected to increase by USD 313.44 billion from 2021 to 2026, and the market’s growth momentum will accelerate at a CAGR of 22.35%.
Smart TV Sticks market - The market share is expected to increase by USD 555.88 million from 2021 to 2026, and the market's growth momentum will accelerate at a CAGR of 7.6%.
Curved TV market - The market share has the potential to grow by USD 5.07 billion during 2021-2025, and the market’s growth momentum will accelerate at a CAGR of 22.30%.
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4K2K TV Market Scope |
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Report Coverage |
Details |
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Page number |
120 |
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Base year |
2021 |
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Forecast period |
2022-2026 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 7.7% |
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Market growth 2022-2026 |
$23.17 billion |
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Market structure |
Fragmented |
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YoY growth (%) |
5.71 |
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Regional analysis |
APAC, North America, Europe, South America, and Middle East and Africa |
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Performing market contribution |
APAC at 39% |
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Key consumer countries |
US, China, India, Japan, and Germany |
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Competitive landscape |
Leading companies, Competitive strategies, Consumer engagement scope |
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Key companies profiled |
Haier Smart Home Co. Ltd., Havells India Ltd, Hisense International Co. Ltd., Koninklijke Philips NV, Konka Group Co. Ltd., LG Corp., OnePlus Technology Co. Ltd., Panasonic Corp, Samsung Electronics Co. Ltd., Sharp Corp., Shinco Technology Co. Ltd., Snap One LLC, Sony Group Corp., TCL Electronics Holdings Ltd, Toshiba Corp., Videocon Industries Ltd., Videotex International Pvt. Ltd., VIZIO Holding Corp. Inc., Westinghouse Electric Corp., and Xiaomi Inc |
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Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period. |
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Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Five Forces Analysis
5 Market Segmentation by Display Size
6 Customer Landscape
7 Geographic Landscape
8 Drivers, Challenges, and Trends
9 Vendor Landscape
10 Vendor Analysis
11 Appendix
Research Framework
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
INFORMATION SOURCES
Primary sources
Secondary sources
DATA ANALYSIS
Data Synthesis
Data Validation
REPORT WRITING
Qualitative
Quantitative
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