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The air-dried food market size is estimated to grow at a CAGR of 7.75% between 2022 and 2027. The market size is forecast to increase by USD 47.25 billion. This market research and growth report includes key drivers, trends and challenges during the forecasted period 2023-2027.
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One of the key factors driving the market growth is the growing health consciousness among consumers. There is an increasing popularity for this among health-conscious consumers due to their perceived nutritional benefits. Several health-conscious consumers are constantly seeking nutrient-dense foods that support their well-being. The main advantage of this is that they retain a significant portion of their original nutrients when compared to foods that are processed through other methods, including frying or baking. Furthermore, this method is considered less aggressive when compared to other preservation methods, including deep frying or canning. The increasing preference for minimally processed foods by health-conscious consumers, as they perceive it to be free of any additives, positively impacts the market. Hence, such factors are expected to drive market growth during the forecast period.
A key factor shaping the air-dried food market growth is the increasing demand for convenience foods. Convenience food can be referred to as food items that can easily be prepared and consumed and save more time and effort for consumers. There is an increasing preference for convenience food among consumers due to several factors, including changing lifestyles, urbanization, busy schedules, and a growing preference for on-the-go and ready-to-eat options.
Moreover, several market players in the global market are offering such food products that offer convenience without compromising the quality and nutritional value. The main advantage of this product is that they offer a convenient solution for consumers who are seeking quick and easy meal options. Hence, such factors are positively impacting the market which, in turn, will drive the market during the forecast period.
The high cost of production of air-dried food is one of the key challenges hindering the market growth. There is an increasing need for specialized equipment and infrastructure for the processing of products. As a result, it results in high initial investments for smaller and new entrants which is negatively impacting the market growth.
Moreover, air-drying comprises removing moisture from products using air circulation and heat and the energy required to carry out such a process can be high, mainly when products are manufactured in large quantities. As a result, such energy requirements contribute to the overall production cost. Hence, such factors are expected to hinder the market growth during the forecast period.
The increasing demand for the coffee beans segment among health-conscious consumers will increase the market growth. The main goal of the coffee beans segment in the global air-dried market is to offer consumers with easy and portable way to enjoy their favorite beverage. The process of manufacturing air-dried coffee segment includes a dying process which helps remove moisture while retaining the coffee beans' natural flavor compounds, aromas, and essential oils. As a result, it becomes easy to store and transport as well as offer a rich and aromatic cup of coffee once rehydrated. Hence, such factors are expected to fuel the growth of this segment which in turn will drive the market growth during the forecast period.
The freeze-dried food segment, along with the dehydrated snacks industry, is estimated to witness significant growth during the forecast period. There is an increasing demand for freeze-dried and dehydrated snacks among consumers who are constantly seeking quick and easy-to-prepare healthy options that are convenient to store as well. Dehydrated vegetables, in particular, are gaining traction in the snack industry due to their lightweight, portable nature, and longer shelf life, making them ideal for storage.
The freeze-dried food segment was the largest segment and was valued at USD 60.17 billion in 2017.
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The main advantage of both freeze-dried and dehydrated snacks is their ability to be stored for longer periods without refrigeration, making them suitable for various market segments, including outdoor activities such as hiking, camping, and backpacking. Technological advancements in processing have expanded the range that can be freeze-dried or dehydrated, including fruits, vegetables, meats, and even desserts.
Market research and growth analysis indicate a growing preference for freeze-dried and dehydrated snacks among health-conscious consumers. These snacks are perceived as healthier alternatives to some other convenience foods due to their minimal preparation requirements and nutrient retention. As a result, market forecasting suggests continued market growth for both freeze-dried and dehydrated snacks in the coming years, driven by consumer demand for convenient, healthy snack options.
North America is estimated to contribute 40% to the growth of the global market during the forecast period.
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Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period. One of the main factors that are significantly contributing to the growth of the global market in North America is the major health-conscious population in the region. There is an increasing preference for these products in the region as these health-conscious populations perceive that these products often contain fewer additives and retain more of their natural nutrients. Additionally, several consumers are constantly seeking healthier snack options that offer sustained energy and are conducive to their active lifestyles. Additionally, these products offer consumers convenience who are looking for portable, shelf-stable snack options. Hence, such factors are expected to drive the market growth in the region during the forecast period.
In the ever-evolving market, where innovation meets consumer demand, several key factors shape its landscape. Through advanced drying techniques and a focus on food preservation, manufacturers ensure products maintain their shelf life while retaining nutritional value.
The sector caters to diverse needs, ranging from dehydrated fruits and vegetables to meat preservation, offering a wide array of options for consumers seeking convenience without compromising on quality. With a growing emphasis on healthy snacks and ready-to-eat meals, air-dried food products present an attractive solution for health-conscious individuals.
Moreover, the market's commitment to sustainability drives advancements in packaging solutions and food storage, aligning with eco-friendly practices. As culinary innovation continues to flourish, the industry's market trends and growth analysis indicate promising opportunities for expansion and development. Embracing market forecasting, stakeholders navigate the dynamic landscape of the air-dried food sector with foresight and adaptability.
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
The market report also includes detailed analyses of the competitive landscape of the market and information about 20 market companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
The market report forecasts market growth analysis by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027.
Air-dried Food Market Scope |
|
Report Coverage |
Details |
Page number |
149 |
Base year |
2022 |
Historic period |
2017-2021 |
Forecast period |
2023-2027 |
Growth momentum & CAGR |
Accelerate at a CAGR of 7.75% |
Market growth 2023-2027 |
USD 47.25 billion |
Market structure |
Fragmented |
YoY growth 2022-2023(%) |
7.37 |
Regional analysis |
North America, APAC, Europe, South America, and Middle East and Africa |
Performing market contribution |
North America at 40% |
Key countries |
US, China, Japan, Germany, and UK |
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
Key companies profiled |
Aarkay FoodProducts Ltd., Absolute Pets, BARF India, Canine India, Flex FoodsLtd., Garon Dehydrates Pvt Ltd., HUKI, Naturz Organics, NewFood, NONG SHIM AMERICA INC., Redbarn Pet Products LLC, ROHA Dyechem Pvt. Ltd., Royal Nut Co., Royal Ridge Fruits, Staughton Group, The Real Meat Co., Van Drunen Farms, Wild Zora FoodsLLC, Xinghua Lianfu FoodCo. Ltd, and Vinayak Ingredients Pvt. Ltd. |
Market dynamics |
Parent market analysis, market growth and forecasting inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period. |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Type
7 Market Segmentation by Product
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Trends
11 Vendor Landscape
12 Vendor Analysis
13 Appendix
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