Enjoy complimentary customisation on priority with our Enterprise License!
The automotive floor carpet market size is forecast to increase by USD 1.21 billion at a CAGR of 3.2% between 2023 and 2028. Market expansion hinges on various factors, notably the surging demand for vehicle customization in Western markets, a trend driven by individualization preferences. Furthermore, the adoption of eco-friendly materials reflects a broader societal shift towards sustainability, influencing consumer choices globally. Additionally, the integration of acoustic technology in electric vehicle (EV) floor carpets signifies a growing emphasis on noise reduction and comfort, enhancing the overall driving experience. These interconnected trends underscore a dynamic landscape where innovation and consumer demands intersect, driving the evolution of automotive markets toward more personalized, sustainable, and technologically advanced solutions.
To learn more about this report, View Report Sample
In the burgeoning automotive industry, the demand for lightweight vehicle interior products is witnessing surging growth. Manufacturers are increasingly turning to thermoplastics, engineered polymers, and composite materials to develop lightweight components for the floor of a vehicle. This shift is not only driven by the need for vehicle weight reduction to enhance fuel efficiency but also by the desire to improve the aesthetic aspect of car interiors. With the rise of electric cars, the importance of lightweight materials becomes even more pronounced, as they contribute to extended range and improved performance. Carpeting materials play a crucial role in providing aesthetic appearance while also offering functionality such as noise reduction and insulation. Additionally, advancements in materials like rubber help mitigate concerns related to water ingress and corrosion. Although initial capital investment may be higher for adopting these lightweight solutions, the long-term benefits in terms of fuel savings and performance make them increasingly attractive to both manufacturers and consumers alike.
The rising demand for vehicle customization in Western markets is notably driving the automotive floor carpet market growth. Consumers increasingly prefer to personalize their vehicles, including customizing the interior to suit their tastes. Floor carpets are an important part of a vehicle's interior and can be customized in color, texture, and design. Additionally, the automotive industry is constantly evolving, and manufacturers are looking for ways to differentiate their products from the competition.
Customizable floor carpets offer manufacturers the opportunity to add value to their vehicles and appeal to a wider range of consumers. Furthermore, with the spread of electric vehicles (EVs) and hybrid vehicles, the demand for high-end floor carpets is expected to increase. The design of these vehicles often focuses on comfort and luxury, and high-quality floor carpets can enhance the consumer's overall driving experience. Overall, rising demand for vehicle customization and a growing focus on comfort and luxury in the automotive industry is expected to drive the global automotive floor carpet market during the forecast period.
Technological developments are the primary trend in the global automotive floor carpet market growth. Leading players in the market are increasingly using high-quality, scratch-resistant polyurethane leather for entry-level passenger car floor carpets. Cross-linked polyethylene (PE), which is environmentally friendly and odorless, is also increasingly being used in floor carpets. A floor carpet with a unique combination of sound insulation and sound absorption. These can be adapted to the shape of the cabin. PET has many advantages, such as lighter weight, lower friction, and longer life. Additionally, the use of such materials can help further reduce noise, vibration, and harshness (NVH) levels, which are currently used as key indicators of vehicle performance.
The NVH value is an important parameter that determines passenger comfort and vehicle stability. Floor carpets have been found to eliminate two-thirds of vehicle noise. In addition, the floor carpets in use today are also excellent in insulating properties. Leather, bamboo, and other lightweight synthetic materials can also give your vehicle's interior a great aesthetic and premium feel. Therefore, the use of materials that help reduce NVH value enhances the vehicle's overall value proposition and helps improve sellability, driving the market growth during the forecast period.
The fluctuating prices of raw materials are major challenges impeding the growth of the global automotive floor carpet market. The automotive floor carpet market faces a major challenge of raw material price fluctuations. Raw materials used to manufacture car floor carpets include synthetic fibers, natural fibers, and adhesives. The prices of these commodities frequently fluctuate due to various factors, such as changes in supply and demand, geopolitical events, and natural disasters. This poses a significant challenge for manufacturers who need to control costs and pricing in a volatile market environment.
Besides, since globalization, yarn products have been exposed to fierce competition in domestic and international markets. Commodity prices fluctuate sharply due to ongoing trade friction between the US and China, instability in Europe due to Brexit, and declining automobile sales. Such problems impede the smooth flow of international trade and make it impossible to predict commodity prices during the forecast period.
The report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.
Customer Landscape
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product launches, to enhance their presence in the market.
Adler Pelzer Holding GmbH: The company offers automotive floor carpet solutions such as Integrated Floor Carpet, Floor Insulation, Dilour Carpet, Tufted Carpet, and Floor Trim.
The report also includes detailed analyses of the competitive landscape of the market and information about 15 market companies, including:
Qualitative and quantitative analysis of vendors has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize vendors as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize vendors as dominant, leading, strong, tentative, and weak.
The market share growth by the non-woven segment will be significant during the forecast period. The non-woven carpet segment covers automotive floor carpets composed of non-woven, bonded fibers. Non-woven carpets are usually made from synthetic polyester or polypropylene, but natural fibers such as wool can also be used.
Get a glance at the market contribution of various segments View the PDF Sample
The non-woven segment was valued at USD 5.59 billion in 2018. Non-woven carpets have several advantages over traditional woven carpets, such as being more durable, resistant to stains and moisture, and easy to clean. They are also typically cheaper to manufacture than woven carpets, making them a popular choice for automotive flooring. In the automotive industry, non-woven carpets are often used as flooring in passenger cars, commercial vehicles, and other modes of transport. In addition, the global automotive floor carpet market in the non-woven segment is expected to grow during the forecast period owing to rising demand for durable and cost-effective automotive floor coverings.
For more insights on the market share of various regions Download PDF Sample now!
APAC is estimated to contribute 48% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period. APAC dominated the global automotive floor carpet market in 2022 and is expected to maintain its leading position during the forecast period. Rising automotive demand in China, India, and South Korea is driving the growth of the automotive carpet market in the region. Moreover, rapid industrialization and urbanization are paving the way for major economic transformations in these countries, leading to increased demand for automobiles in APAC. This is expected to drive the growth of the automotive floor carpet market in APAC during the forecast period.
In APAC, the focus market is quantitatively dominated by OEMs, so the demand for automotive floor carpets is directly proportional to the automotive demand in the region. Automobile demand in APAC is driven by GDP growth, increased employment opportunities, and rising disposable income. Factors such as infrastructure development and expansion of vehicle manufacturing facilities are also contributing to the increased demand for passenger and commercial vehicles in APAC. All these factors are driving the growth of the automotive floor carpet market in APAC.
The market research report provides comprehensive data (region wise segment analysis), with forecasts and estimates in "USD billion" for the period 2024 to 2028, as well as historical data from 2018 to 2022 for the following segments.
Automotive Floor Mats Market: Automotive Floor Mats Market by Type and Geography - Forecast and Analysis
Carpets and Rugs Market: Carpets and Rugs Market Analysis North America, APAC, Europe, Middle East and Africa, South America - US, China, UK, Germany, Canada - Size and Forecast
Commercial Carpet Market: Commercial Carpet Market by Product and Geography - Forecast and Analysis
The automotive carpeting industry is undergoing significant transformations, driven by a multitude of factors such as changing consumer preferences, regulatory requirements, and the rising automotive industry. As consumer demand shifts towards sustainability and comfort, there's a growing need for recyclable carpet material and environmentally friendly options like recycled cotton and recycled PET bottles.
Moreover, with the emergence of zero-emission vehicles like battery electric vehicles, fuel cell electric vehicles, and plug-in hybrid vehicles, the focus on emissions reduction and weight savings has intensified. Advanced materials such as polypropylene carpets and high-quality carpets with water-repellent fibers not only enhance safety but also contribute to noise reduction and enhanced comfort in passenger cars and luxury vehicles.
Furthermore, with rapid urbanization and the expansion of the commercial vehicle segment, including trucks and buses, the demand for durable and high-performance flooring materials like vinyl flooring and rubber flooring is on the rise. As the industry becomes increasingly competitive, both international players and regional players like Dorsett Industries and Alliance Interiors are innovating with sensor-equipped flooring materials and tufted carpets to meet the evolving needs of the automotive business.
|
Industry Scope |
|
|
Report Coverage |
Details |
|
Page number |
166 |
|
Base year |
2023 |
|
Historic period |
2018 - 2022 |
|
Forecast period |
2024-2028 |
|
Growth momentum & CAGR |
Accelerate at a CAGR of 3.2% |
|
Market growth 2024-2028 |
USD 1.21 billion |
|
Market structure |
USD Fragmented |
|
YoY growth 2023-2024(%) |
3.06 |
|
Regional analysis |
APAC, Europe, North America, South America, and Middle East and Africa |
|
Performing market contribution |
APAC at 48% |
|
Key countries |
China, US, Mexico, Japan, and Germany |
|
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
|
Key companies profiled |
Adler Pelzer Holding GmbH, Auto Custom Carpets Inc., Autoneum Holding Ltd., Beaulieu International Group, Betap B.V., Bharat Seats Ltd., Corinthian Textiles, Dorsett, Feltol Manufacturing Co. Ltd., Freudenberg and Co. KG, Hayashi Telempu Co. Ltd., Hitkari Hitech Pvt. Ltd., Hyosung Advanced Materials, IDEAL Automotive GmbH, KK Motors Inc., Knox Auto Carpets Pty Ltd., Kotobukiya Fronte Co. Ltd., Toyota Motor Corp., Vaccess India Pvt. Ltd., and Wade Automotiv |
|
Market dynamics |
Parent market analysis, Market forecasting growth inducers and obstacles, Fast-growing and slow-growing segment analysis, Market growth and Forecasting, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period |
|
Customization purview |
If our market report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
We can help! Our analysts can customize this market research report to meet your requirements.
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Type
7 Market Segmentation by Application
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Opportunity/Restraints
11 Competitive Landscape
12 Competitive Analysis
13 Appendix
Get lifetime access to our
Technavio Insights
Quick Report Overview:
Cookie Policy
The Site uses cookies to record users' preferences in relation to the functionality of accessibility. We, our Affiliates, and our Vendors may store and access cookies on a device, and process personal data including unique identifiers sent by a device, to personalise content, tailor, and report on advertising and to analyse our traffic. By clicking “I’m fine with this”, you are allowing the use of these cookies. Please refer to the help guide of your browser for further information on cookies, including how to disable them. Review our Privacy & Cookie Notice.
Get the report (PDF) sent to your email within minutes.