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The Global Barbeque Grill Market size is estimated to grow by USD 1,525.83 million between 2022 and 2027 accelerating at a CAGR of 4.92%.
The growth of the barbeque grill market industry depends on several factors such as the rising trend of cookouts on weekends and holidays, the increasing popularity of portable barbeque grills, demand for grilled food since grilled food is considered healthy and is low in fat. The common barbeque grill market trends are demand for barbeque grills that are suitable for indoor utility such as electric indoor steering grills, removable plate grills, reversible grills/griddles, smokeless electric grills, and mini grills. Additionally, the increased awareness of using solar-powered grills, and the promotion of barbeque grills through online advertisement are notably driving the market growth.
This barbeque grill market research report extensively covers market segmentation by End-user (commercial and residential), Product (gas, charcoal, and electric), and Geography (North America, Europe, APAC, South America, and the Middle East and Africa). It also includes an in-depth analysis of drivers, trends, and challenges. Furthermore, the report includes historic market data from 2017 to 2021.
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Vendors in the BBQ grill market differentiate themselves based on product quality, regulatory compliance, and innovation and offer products with different technologies and designs. US and Canada are the two regions with huge demand for the barbeque grill market. Vendors in the region invest in new product development and offer increased warranty periods for their products to tackle the challenges that come with competition in the market. For instance, in August 2021, ShoppersChoice.com, LLC doing business as BBQGuys, a leading e-commerce retailer for grilling products, launched a new line of Victory grills, which includes two product offerings under the brand name The Victory Gas Grill and The Victory Pellet Grill.
The commercial segment was valued at USD 3,106.07 million in 2017 and continued to grow until 2021. As barbecue becomes more and more popular, it is becoming more common to see barbecue on the menus of most restaurants. Barbecue has become a popular dish in many nations, including the United States, Portugal, Brazil, the United Kingdom, Mexico, the Philippines, and South Korea, which has increased the use of barbecue grills. Thus, a growing number of barbeque restaurants all around the world is driving the commercial segment in the global market during the forecast period.
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The residential segment is expected to grow at the highest CAGR during the forecast period. Barbeque parties are increasingly popular worldwide, particularly in the United States, Canada, Mexico, the United Kingdom, Germany, China, and India. In addition to grilled meat, a taste for other foods prepared on a grill has become more common at picnics, house parties, and gatherings of family and friends. Some recent launches in the segment include the first-ever Aeroblaze indoor grill by Cosori. The company launched this product in November 2021. The Cosori Aeroblaze Indoor Grill offers all the advantages of ovens, air fryers, and grills in a single appliance and has eight programmable cooking options.
Gas-fueled barbeque grills make use of propane, butane, or liquified petroleum gas (LPG) and natural gas as their fuel source. Gas barbeque grills are available in sizes ranging from small, which is ideal for residential use, to large, which is ideal for use in the food service industry, including restaurants and catering businesses. Cooking on charcoal grills is less convenient than cooking on gas grills. However, the smoky taste of grilled food prepared on charcoal cooking grills increases the demand for charcoal grills. Weber Stephen Products HK Ltd., Newell Brands Inc., and Onward Manufacturing Company Ltd. offer charcoal cooking grills.
North America is estimated to contribute 44% to the growth of the global BBQ grill market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.
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Consumers in countries such as the US and Canada prefer barbeque food on festive occasions. The use of barbeque grills in these countries is high. A large consumer base in the US and Canada engages in barbeque grilling on weekends, especially during the summers. As a result, the sales of such appliances, grill accessories, fuel, and stoves in these countries are expected to increase during the forecast period to cater to the increased regional demand. Vendors make use of advanced technologies, such as atomization, through which natural food oils are used as a secondary heat source, thus turning fat into free fuel. These environmentally friendly and sustainable electric grills consume less energy and lead to a reduction in carbon footprint. Owing to these product features, their demand in the developed countries of North America is likely to increase during the forecast period.
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In 2020, the COVID-19 pandemic negatively impacted the vendors in the market in the region. However, by the end of 2020, the activities related to the company's manufacturing and distribution facilities resumed. There was an increase in the popularity of at-home barbequing and grilling in the region during the pandemic as consumers stayed at home and cooked more meals instead of dining out in restaurants. Moreover, with the initiation of vaccination drives the food service establishments also resumed. Thus, such factors will propel the growth of the regional BBQ grill market during the forecast period.
Vendors are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the Barbeque Grill Market.
Fire Magic - The company manufactures grills, parts, and accessories. The key offerings of the company include barbeque grills.
The report also includes detailed analyses of the competitive landscape of the market and information about 15 market vendors, including:
Qualitative and quantitative analysis of vendors has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize vendors as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize vendors as dominant, leading, strong, tentative, and weak.
Our researchers analyzed the data with 2022 as the base year and the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
Vendors in the BBQ grill market offer specialized barbeque grills that can be used for outdoor grilling. These include compact and portable gas-based, electric, and charcoal-based barbeque grills for camping, tailgating, cookouts, and other outdoor activities. Portable barbeque grills have a low-profile design to make them easy to carry and move around. They include features such as collapsible steel scissor legs, wheels that can handle rough mountainous terrains, a removable water pan that catches grease for easy cleanups, push-button ignition for matchless lighting, and comes with pressure control technology. The increased use of barbeque grills for weekends and outdoor holiday outings will drive the growth of the global barbeque grill market during the forecast period.
Of late, solar-powered cooking grills have been launched in the global residential cooking grills market. The use of such cooking grills contributes to minimal consumption of electricity and fuels like charcoal. The functionality of solar-powered cooking grills is independent of charcoal, fossil fuels, or wood. Solar cooking grills do not contribute to air pollution levels. Thus, they are considered eco-friendly. The fact that solar-powered cooking grills solely thrive on initial investment implies that they are economical.
GoSun offers GOSUN GRILL, a solar-powered cooking grill. Such offerings are increasingly preferred by barbeque lovers across the globe. The launch of solar-powered cooking grills has positively influenced the growth of the global residential cooking grills market.
The use of barbeque grills is linked to fire hazards in countries such as the US. The large number of fire accidents that occur in the US is considered a challenge to the growth of the barbeque grill market in the country. The National Fire Protection Association reported 8,895-8,910 at-home fire accidents (from 2015-2020) in the US. Such incidents decelerate the growth of the global barbeque grill market. Thus, vendors in the global barbeque grill market are expected to adhere to product-quality regulations to eliminate the possibility of fire hazards.
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The BBQ grill market report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.
Global Barbeque Grill Market Customer Landscape
The barbeque grill market research report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027.
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Barbeque Grill Market Scope |
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Report Coverage |
Details |
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Page number |
158 |
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Base year |
2022 |
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Historic period |
2017-2021 |
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Forecast period |
2023-2027 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 4.92% |
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Market growth 2023-2027 |
USD 1,525.83 million |
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Market structure |
Fragmented |
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YoY growth 2022-2023(%) |
4.08 |
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Regional analysis |
North America, Europe, APAC, South America, and Middle East and Africa |
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Performing market contribution |
North America at 44% |
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Key countries |
US, Canada, China, Germany, and UK |
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Competitive landscape |
Leading Vendors, Market Positioning of Vendors, Competitive Strategies, and Industry Risks |
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Key companies profiled |
Alister Equipments, Bharti Refrigeration Works, Bull Outdoor Products Inc., Fire Magic, FlareOn BBQ, Grillicious BBQs, kingcmapoutdoors.com LLC, Kosei Grill, KR Marketing Co., LANDMANN Germany GmbH, Newell Brands Inc., Onward Manufacturing Company Ltd., Oven design, Saber Grills, Siemens AG, Spectrum Brands Holdings Inc., Sri Sai Baba Kitchen Equipment, Sub Zero Group Inc., Traeger Grills, and Weber Stephen Products HK Ltd. |
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Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period |
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Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by End-user
7 Market Segmentation by Product
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Trends
11 Vendor Landscape
12 Vendor Analysis
13 Appendix
Research Framework
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
INFORMATION SOURCES
Primary sources
Secondary sources
DATA ANALYSIS
Data Synthesis
Data Validation
REPORT WRITING
Qualitative
Quantitative
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