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The behavioral rehabilitation market size is estimated to grow at a CAGR of 3.95% between 2022 and 2027. The market size is forecast to increase by USD 16.89 billion. Our report examines historic data from 2017 to 2021, besides analyzing the current market scenario.
Rising government initiatives are notably driving market growth. Behavioral disorders, though highly prevalent, are considered voluntary actions and are not as extreme as chronic diseases. However, the social impact of these disorders which can lead to social impairment has raised concerns in many countries and is affecting economic growth. Consequently, various governments around the world are taking proactive measures to provide treatment and financial support including reimbursement programs for individuals with behavioral disorders. For instance, agencies like the Substance Abuse and Mental Health Services Administration (SAMHSA) in the United States, a part of the Department of Health and Human Services (HHS), are dedicated to reducing the prevalence of behavioral disorders in the country. Such governmental initiatives underscore a growing awareness of the importance of behavioral rehabilitation. Consequently, the increasing awareness and the proliferation of government-driven initiatives are expected to drive the growth of the global behavioral rehabilitation market during the forecast period.
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The advent of online counselling is an emerging trend shaping the market growth. With the widespread proliferation of the Internet worldwide, healthcare professionals are increasingly providing treatment for behavioral disorders through mobile applications and online video consultations. The adoption of online counseling is on the rise, driven by growing awareness of behavioral disorders. Through online apps and video calls, physicians are able to conduct therapy sessions that closely mimic in-person consultations. They assess patients to determine the most suitable treatment approach based on individual needs.
For instance, the Food and Drug Administration (FDA) recently granted approval to an online-based therapeutic service named reSET, developed by Pear Therapeutics. This application empowers physicians to deliver online counseling utilizing Cognitive Behavioral Therapy (CBT). As a result, the emergence of similar online counseling services that reduce treatment costs is poised to propel the growth of the global behavioral rehabilitation market.
The high cost of treatments are significant challenge hindering market growth. The disparity in the cost of treatment is another factor that affects the growth of the global behavioral rehabilitation market. The cost of treatment depends on the type and severity of behavioral disorders. For instance, a person addicted to drugs can opt for detoxification, which involves the use of medications and other treatment methods to provide relief. In some severe cases, the patient needs to be continuously monitored and treated in an inpatient or residential , which is expensive. Globally, the prevalence of substance abuse is high in low-middle-income countries such as Colombia, Chile, Somalia, Thailand, and Cambodia.
In addition, these countries have populations that cannot afford healthcare. Hence, the adoption of behavioral rehabilitation is also low. However, increased awareness and efforts initiated by individual NGOs and government institutions could limit the growth of the global behavioral rehabilitation market during the forecast period.
The market share growth by the outpatient segment will be significant during the forecast period. Outpatient behavioral rehabilitation is for patients who do not have extreme obsessions and can manage their behavior outside a monitored environment. The lower cost of services when compared with inpatient and residential behavioral rehabilitation programs drives the growth of the outpatient behavioral rehabilitation segment. For instance, the average cost of an outpatient treatment session is lower than USD 500. However, the average cost of an inpatient program can be USD 900 per day, as it includes other costs such as accommodation, food, and medication.
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The outpatient segment was the largest segment and was valued at USD 27.37 billion in 2017. The rise in the number of people specializing in outpatient behavioral rehabilitation to treat addictions, such as the Internet, shopping, gaming, or gambling, is anticipated to increase the options for personalized counseling which will advance the availability and adoption of outpatient behavioral rehabilitation. In addition, a restricted number of limitations on day-to-day activities when compared with inpatient and residential behavioral rehabilitation, low cost of treatment, and untouched social exposure, which does not limit patients to a controlled environment, will drive the growth of the segment during the forecast period.
Inpatient behavioral rehabilitation implicates the use of medications and routine check-ups to diagnose the symptoms of addiction. It involves shorter stays when compared with residential behavioral rehabilitation. Nevertheless, transforming healthcare policies by governments to lower the cost of inpatient services will drive the growth of the segment. The global inpatient behavioral rehabilitation market is anticipated to grow steadily due to the upsurge in the number of hospitals that have rehabilitation to treat behavioral disorders. Rehabilitation units that provide services for extreme cases can also deliver other services, such as counselling and social support, which will drive the growth of the segment during the forecast period.
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Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period. In North America, the US is the largest contributor of revenue to the behavioral rehabilitation market which is due to the high majority of behavioral disorders and the availability of several treatments. The prevalence of behavioral disorders such as addiction to the Internet, pornography, gaming, and gambling is growing in the US, offering opportunities for growth of the focused market in the region. Additionally, initiatives by government and private organizations, including Addiction Free Forever and Greenway Recovery Center, as well as government research institutes such as the National Institute on Drug Abuse, are increasing awareness about substance abuse, which will contribute to the market growth.
For instance, NIDA is playing an important role in the National Institutes of Healths (NIH) Helping to End Addiction Long-term initiative to provide scientific solutions to opioid use disorders. Consequently, the growing awareness about such disorders and the presence of several residential behavioral rehabilitation centers and novel treatment procedures have made the US the largest contributor of revenue to the global behavioral rehabilitation market, further driving the growth of the market growth in the region during the forecast period.
In 2020, the outbreak of COVID-19 adversely influenced the growth of the market in the region. However, in 2021, as a result of large-scale vaccination campaigns and the restoration of operations in healthcare units, larger inflows of patients at the rehabilitation facilities for treatment were observed in the region as compared to 2020, due to the suspension of lockdown restrictions. This, in turn, drives the market growth in the region during the forecast period.
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
The research report also includes detailed analyses of the competitive landscape of the market and information about 15 market companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
The behavioral rehabilitation market report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027.
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Behavioral Rehabilitation Market Scope |
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Report Coverage |
Details |
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Page number |
155 |
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Base year |
2022 |
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Historic period |
2017-2021 |
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Forecast period |
2023-2027 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 3.95% |
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Market growth 2023-2027 |
USD 16.89 billion |
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Market structure |
Fragmented |
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YoY growth 2022-2023(%) |
3.6 |
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Regional analysis |
North America, Europe, Asia, and Rest of World (ROW) |
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Performing market contribution |
North America at 35% |
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Key countries |
US, Canada, UK, Germany, and China |
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Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
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Key companies profiled |
Acadia Healthcare Co. Inc., Addcounsel Ltd., Advocate Health Care, American Addiction Centers, Athena Behavioral Health, Aurora Behavioral Health System, Baxter Regional Medical Center, BHG Holdings LLC, Centene Corp., Haven Behavioral Healthcare Inc., Headspace Inc., Kliniken Schmieder Foundation and Co. KG, Niznik Behavioral Health, People Care Inc., Promises Behavioral Health LLC, RHA Health Services, Springstone Inc., THE BALANCE, Universal Health Services Inc., and Veda Rehabilitation and wellness Pvt. Ltd. |
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Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period. |
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Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
We can help! Our analysts can customize this market research report to meet your requirements.
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Type
7 Market Segmentation by Therapy
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Trends
11 Vendor Landscape
12 Vendor Analysis
13 Appendix
Research Framework
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
INFORMATION SOURCES
Primary sources
Secondary sources
DATA ANALYSIS
Data Synthesis
Data Validation
REPORT WRITING
Qualitative
Quantitative
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