Enjoy complimentary customisation on priority with our Enterprise License!
The bike helmet market size is estimated to grow by USD 346.2 million at a CAGR of 5.96% between 2023 and 2028. The expansion of the bike helmet market is influenced by various factors. Notably, the increasing formation of mountain bicycle clubs and the organization of related events foster market growth. Additionally, government initiatives encouraging cycling as a sustainable and healthy mode of transportation significantly contribute to market development. Furthermore, the rising trend of biking as an outdoor recreational activity boosts the demand for bike helmets, ensuring the market's continuous growth.
For More Highlights About this Report, Request Free Sample
Bike accidents pose significant risks to cyclists, prompting legislation and safety regulations to mitigate potential harm. Despite the rising trend of cycling for exercise and combating obesity, concerns over health and safety persist. Safety equipment, particularly helmets, plays a crucial role in reducing the severity of injuries in bicycle accidents. With a focus on product innovation, the road helmets segment caters to professional cycling competitions, while urban helmets address the needs of urban riders. Brands continuously improve helmet design to enhance protection against head injury and brain injuries. Strap design and comfort features aim to prevent ailments commonly associated with cycling. Legislation and safety campaigns promote road safety and emphasize the importance of wearing helmets during cycling events. By prioritizing safety and promoting responsible riding, cyclists can enjoy the benefits of cycling while minimizing the risks of accidents and injuries. Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
The rise in government initiatives promoting cycling is notably driving market growth. Many nations, including the US, Germany, and Sweden, are promoting the use of bicycles as a mode of transportation due to the increase in traffic congestion in cities. The US Department of Transportation's Better Utilizing Investments to Leverage Development Transportation Discretionary (BUILD) grants significantly fund cycling initiatives in the country.
Similarly, the European Union (EU) has made integrating cycling into the multimodal transport policy in Europe a top priority. This entails integrating cycling into already-existing city management programs like CIVITAS (City Vitality and Sustainability) and the campaign for European Mobility Week. The EU works with partners and intergovernmental organizations in many areas, such as bicycle transportation and road safety. Other government initiatives, such as Germany's 2020 National Cycling Plan and the municipal winter biking schemes in Sweden, Norway, and Finland, are aimed at promoting eco-mobility through cycling. Hence, factors like these are likely to propel the growth of the global motorcycle helmet market during the forecast period.
A growing trend in market growth is the increasing demand for personalized cycling helmets, particularly among corporate users, associations, and clubs. This involves customization in design, colors, names, branding, and materials for various bikes. Developed regions like the Americas and Europe have seen a rise in demand for customized products, including cycling protection wear, over the past five years.
Moreover, this trend is also gaining traction in developing nations like China and India. These personalized products come at a higher price than standard ones, and premium market leaders offer aesthetically pleasing customized options. This customization trend has boosted global sales, contributing to the growth of the global market in the forecast period.
Rising prices of raw materials are major challenges impeding the market growth. Bicycle helmet costs are predicted to rise as a result of rising raw material costs, which could have an impact on how widely they are used during the forecast period. Polycarbonate foam is used in the construction of bicycle helmets. The aerodynamic design, which protects the rider's head while also allowing air to pass through the helmet, is the primary cause of the price increase.
However, the outer shell of inexpensive helmets is made of simply stamped polyethylene terephthalate (PET) or a comparable plastic. After being adhered to the liner, it is typically taped around the edge for aesthetic reasons. The most common materials for helmet straps are nylon or polypropylene. Despite having comparable outward appearances, they all have various fabrics, finishes, weaves, and other subtle characteristics. Thus, fluctuations in raw material prices such as polystyrene, polycarbonate, PET, and nylons are expected to hamper the growth of the global motorcycle helmet market during the forecast period.
The market forecasting report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth analysis strategies.
Customer Landscape
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
MET SPA - The company primarily focuses on designing and manufacturing of off-road and on-road helmets. The key offerings of the company include bike helmets such as Urbex Mips, Intercity Mips, and Mobilite Mips.
The market research and growth report also includes detailed analyses of the competitive landscape of the market and information about key companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
The market share growth by the road helmets segment will be significant during the forecast period. In 2022, the road helmets segment accounted for the largest share of the global market. In recent times, road helmets have largely evolved into elongated shapes with vents, and these are constructed with expanded polystyrene (EPS) foam.
Get a glance at the market share of various regions Download the PDF Sample
The road helmets segment was valued at USD 320.40 million in 2018. Significant regulations requiring the use of helmets in regular transportation have aided segment growth in the majority of countries. Additionally, mandating lightweight and safer helmets from manufacturers will boost market growth. Furthermore, the demand for road helmets has been fueled by the rising purchasing power of the world's middle classes as well as the rise in bike accidents in recent years. During the forecast period, it is anticipated that these factors will propel the growth of the road helmets segment of the global motorcycle helmet market.
For more insights on the market share of various regions Download PDF Sample now!
North America is estimated to contribute 26% to the growth of the global market during the market forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period. One of the main drivers of the market's expansion in Europe is the wide availability of cycling apparel. Due to the high living standards of the locals, the introduction of novel products, and the premium goods' strong brand recognition, there is a strong preference for premium cycling wear in this region. A sizable portion of the regional market is made up of products from France, Italy, and the UK. Governments and a variety of organizations in the area promote outdoor and physical activities like cycling. For instance, the World Health Organization (WHO) and government-sponsored initiatives have increased the demand for bike helmets in the area and increased the popularity of cycling as a sport and fitness activity. In Europe, people are being encouraged by government-sponsored programs to start cycling for transportation. By promoting sustainability and the use of energy-efficient transportation, these initiatives help to lessen carbon emissions and protect the environment. All these factors will positively influence the market growth during the forecast period.
The market report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in "USD Million " for the period 2024-2028, as well as historical data from 2018 - 2022 for the following segments.
You may also be interested in:
Motorcycle Connected Helmet - Motorcycle Connected Helmet Market Analysis North America, Europe, EMEA, APAC: US, Canada, China, Germany, UK - Size and Forecast
Smart Helmet - Smart Helmet Market Analysis North America, Europe, APAC, South America, Middle East and Africa - US, China, Japan, Germany, UK - Size and Forecast
Protective Motorbike Riding Gear - Protective Motorbike Riding Gear Market Analysis APAC, North America, Europe, South America, Middle East and Africa - China, India, Indonesia, US, Thailand - Size and Forecast
Bicycle riding activities have surged, driving bicycle sales and spurring product improvements to enhance safety features and product aesthetics. With high-end features like GPS maps and speedometers, cyclists enjoy advanced functionalities and augmented reality experiences, thanks to cutting-edge technology. However, entrepreneurs face challenges from fake helmets and counterfeit goods, impacting brand reputation and safety. Differentiating between type of helmet, such as road and sports helmets ensures safer goods for cyclists participating in road cycling championships or urban riding. MET Helmets, alongside industry leaders like Trek Bicycle Corporation and POC Sports, prioritize head protection and visibility through innovative designs and communication devices. Despite travel restrictions and company closures, businesses like Dorel and Vista Outdoor continue to champion healthy exercise and outdoor riding for millennials and fitness enthusiasts, making bicycle riding occasions more enjoyable and rewarding.
Market Scope |
|
Report Coverage |
Details |
Page number |
163 |
Base year |
2023 |
Historic period |
2018 - 2022 |
Forecast period |
2024-2028 |
Growth momentum & CAGR |
Accelerate at a CAGR of 5.96% |
Market growth 2024-2028 |
USD 346.2 million |
Market structure |
Fragmented |
YoY growth 2023-2024(%) |
5.28 |
Regional analysis |
Europe, North America, APAC, South America, and Middle East and Africa |
Performing market contribution |
North America at 26% |
Key countries |
US, The Netherlands, Denmark, Japan, and Germany |
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
Key companies profiled |
ABUS August Bremicker Sons KG, Casco International GmbH, Giant Manufacturing Co. Ltd., Guangdong Senhai sporting goods Co. Ltd., Halfords Group Plc, KASK Spa, Limar Srl, Locatelli Spa, Louis Garneau, MAVIC Group, Merida Industry Co. Ltd., MET SPA, ORBEA S. COOP. LTDA, Rudy Project SpA, SCOTT Sports SA, Shenzhen GUB Bicycle Trading Co. Ltd., Shunde Moon Helmet Co. Ltd, Specialized Bicycle Components Inc., Trek Bicycle Corp., and ZhuHai Safety Helmets MFG Co. Ltd. |
Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Type
7 Market Segmentation by Application
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Opportunity/Restraints
11 Competitive Landscape
12 Competitive Analysis
13 Appendix
Get the report (PDF) sent to your email within minutes.
Get lifetime access to our
Technavio Insights
Quick Report Overview:
Cookie Policy
The Site uses cookies to record users' preferences in relation to the functionality of accessibility. We, our Affiliates, and our Vendors may store and access cookies on a device, and process personal data including unique identifiers sent by a device, to personalise content, tailor, and report on advertising and to analyse our traffic. By clicking “I’m fine with this”, you are allowing the use of these cookies. Please refer to the help guide of your browser for further information on cookies, including how to disable them. Review our Privacy & Cookie Notice.