Furniture Market Analysis China - Size and Forecast 2024-2028

China Furniture Market Size 2024-2028

The China furniture market size is forecast to increase by USD 73.1 billion, at a CAGR of 12.5% between 2023 and 2028.

• The Chinese furniture market is experiencing significant growth, driven by the expanding urbanization and rising middle-class population. This demographic shift has led to an increasing demand for modern luxury furniture and stylish furniture pieces, creating a lucrative market opportunity for businesses. However, this growth is not without challenges. One such challenge is the uncertainty surrounding raw material prices. The volatility in the prices of wood, metal, and other essential components can significantly impact the profitability of furniture manufacturers. Another critical trend shaping the market is the growing emphasis on sustainability and eco-friendliness. With increasing environmental concerns, consumers are becoming more conscious of the impact their purchasing decisions have.
• As a result, furniture companies are turning to sustainable and eco-friendly materials to cater to this demand and differentiate themselves from competitors. This shift not only benefits the environment but also provides a competitive edge in the market. Companies that successfully navigate these challenges and adapt to the evolving market dynamics will be well-positioned to capitalize on the significant growth potential in the Chinese furniture market.

What will be the size of the China Furniture Market during the forecast period?

Explore in-depth regional segment analysis with market size data - historical 2018-2022 and forecasts 2024-2028 - in the full report.
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• In the dynamic Chinese furniture market, various segments, including commercial, hotel, hospital, and restaurant furniture, experience ongoing trends. Smart and modular furniture solutions gain traction, with knockdown and flatpack designs offering price sensitivity for businesses. Customer satisfaction is paramount, driving the demand for after-sales service and product innovation. Sustainable materials, such as carbon footprint-reducing alternatives and indoor plants, are increasingly preferred. Social media influence shapes consumer behavior, with contemporary and minimalist furniture styles popular. Custom and antique pieces maintain a niche presence, while e-commerce marketing and sales promotion strategies expand reach. Furniture industry standards ensure quality and safety, with online reviews providing valuable insights.
• Waste reduction and the circular economy are key concerns, with brand loyalty influenced by refinishing techniques and product durability. Contract furniture and secondhand furniture segments cater to unique market needs, offering cost-effective solutions. Modern furniture designs continue to evolve, with price sensitivity and consumer preferences shaping the market landscape. Retail display and home décor trends reflect the latest styles, as the furniture industry adapts to the ever-changing business landscape. Traditional furniture and luxury furniture segments retain their allure, appealing to those seeking timeless elegance.

How is this market segmented?

The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in "USD billion" for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.

• Type
  • Indoor
  • Outdoor
• Distribution Channel
  • Offline
  • Online
• Geography
  • APAC
    • China

By Type Insights

The indoor segment is estimated to witness significant growth during the forecast period.

Indoor furniture is an essential component of creating comfortable and functional living spaces in homes, offices, hotels, and other indoor environments in China. The indoor furniture market includes various categories, each serving a unique purpose. Living room furniture, for instance, is a significant segment, featuring sofas, armchairs, coffee tables, entertainment units, TV stands, bookshelves, and other pieces. These items provide seating and storage solutions, enhancing both style and comfort in the living room, a common hub for family and guest interaction. Import and export regulations govern the movement of furniture between countries, influencing the market dynamics. Retail channels, including brick-and-mortar stores and e-commerce platforms, cater to diverse customer preferences, offering various pricing strategies.

Distribution networks ensure timely delivery of furniture, while material sourcing and manufacturing technology impact the quality and durability of furniture, with upholstered, wooden, metal, and solid wood being popular choices. Customer preferences for bathroom furniture, bedroom furniture, dining room furniture, office furniture, outdoor furniture, shelving units, and kitchen furniture continue to evolve, driving innovation in furniture design and manufacturing. Upholstery techniques, decorative accessories, and wood carving are essential aspects of furniture production, contributing to the overall aesthetics and functionality of the furniture. Furniture manufacturing involves various processes, including metal fabrication, assembly, and waste management, ensuring efficient production and minimal environmental impact.

Quality control is crucial to maintain the high standards expected by consumers. The supply chain management of furniture, from raw material sourcing to distribution, plays a significant role in ensuring timely delivery and customer satisfaction. Design trends, such as minimalism, industrial, and Scandinavian styles, influence the market, with e-commerce platforms offering a convenient shopping experience for consumers. The furniture industry in China continues to evolve, adapting to changing customer preferences and market trends.

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The Indoor segment was valued at USD 64.00 billion in 2018 and showed a gradual increase during the forecast period.

Market Dynamics

Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.

The China furniture market size and forecast projects steady growth, driven by furniture market trends 2024-2028. B2B furniture supply chain solutions leverage smart furniture technology in China for efficiency. Furniture market growth opportunities 2025 highlight sustainable furniture for homes and ergonomic furniture for offices, meeting urban demand. Furniture inventory management software optimizes operations, while China furniture market competitive analysis showcases key brands. Eco-friendly furniture production practices align with green furniture trends in China. Furniture regulations impact 2024-2028 shapes furniture demand in China 2025. Modular furniture solutions and luxury furniture market insights cater to premium buyers. Furniture for small apartments and customized furniture designs target niches. Furniture market challenges and solutions address logistics, with direct sourcing strategies for furniture and furniture pricing strategy optimization enhancing profitability. Data-driven furniture market analytics and smart home furniture trends drive innovation.

What are the China Furniture Market drivers leading to the rise in adoption of the Industry?

• The expanding urbanization and middle-class population in China serve as the primary catalyst for market growth. This demographic shift, characterized by the rise of an affluent urban population, significantly influences market dynamics in China.

• The market has experienced significant growth due to urbanization and the expanding middle-class population. The influx of people into urban areas as a result of China's rapid urbanization has led to a surge in demand for housing, subsequently increasing the need for furniture. Middle-class consumers, whose income levels are rising and whose lifestyles are changing, are increasingly investing in higher-quality and aesthetically pleasing furniture. Kitchen furniture, furniture design, decorative accessories, and wood carving are popular categories in this market. E-commerce platforms have played a crucial role in the supply chain management of furniture in China, making it more accessible to consumers.
• Design trends, such as immersive and harmonious themes, are emphasized in the furniture industry. Overall, the market continues to be a dynamic and growing sector.

What are the China Furniture Market trends shaping the Industry?

• The use of sustainable and eco-friendly materials is gaining significant attention in the market, becoming an essential trend for professionals. Adhering to this trend, it is crucial to prioritize the adoption of such materials in our practices.

• The Chinese furniture market is witnessing a shift towards eco-friendly and sustainable products due to increasing consumer awareness and concern for the environment. This trend is influencing various aspects of the industry, including import and export regulations, retail channels, and manufacturing processes. Manufacturers and retailers in China are prioritizing the use of renewable and recyclable materials in their furniture production. For instance, bamboo furniture, which is a fast-growing and eco-friendly resource, has gained popularity due to its environmental benefits. Import and export regulations are also evolving to support this trend. China has implemented stricter regulations on the import and export of furniture to ensure compliance with environmental standards.
• This has led to an increase in demand for certified eco-friendly furniture, both domestically and internationally. Retail channels are adapting to this trend as well. Retail pricing strategies are being revised to reflect the added cost of sustainable materials. Distribution networks are being restructured to accommodate the growing demand for eco-friendly furniture. Metal and children's furniture segments are also expected to grow in response to this trend. Metal furniture, which is durable and recyclable, aligns with the eco-friendly ethos. Children's furniture, which is a significant investment for families, is also being produced with greater emphasis on safety and sustainability.
• Overall, the Chinese furniture market is evolving to meet the demands of eco-conscious consumers. This trend is expected to continue, with manufacturers and retailers prioritizing sustainability and eco-friendliness in their offerings.

How does China Furniture Market faces challenges face during its growth?

• The furniture industry faces significant challenges due to the uncertainties and volatility in the prices of raw materials, which can negatively impact industry growth.

• The market encounters significant challenges in material sourcing due to the volatility of raw material prices and manufacturing costs. The prices of essential materials such as steel, plastics, textiles, wood particleboard, and cartons have experienced substantial increases. Among these, wood particleboard has seen a notable rise due to fluctuating input and transportation costs and the shrinking production capacities of furniture manufacturers. This uncertainty negatively impacts the profitability of furniture manufacturers and retailers. Steel, wood, and wood-related products, as well as aluminum, are the primary raw materials used in the production of various types of furniture, including upholstered bedroom and dining room furniture.
• Effective quality control measures and mastering advanced upholstery techniques are crucial to meeting customer preferences for durability, comfort, and aesthetics. The furniture manufacturing industry in China continues to evolve, requiring manufacturers to remain agile and responsive to market dynamics.

Exclusive China Furniture Market Customer Landscape

The market forecasting report includes the adoption lifecycle of the market, covering from the innovator's stage to the laggard's stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth analysis strategies.

Customer Landscape

Key Companies & Market Insights

Companies are implementing various strategies, such as strategic alliances, market forecast partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

The market research and growth report includes detailed analyses of the competitive landscape of the market and information about key companies, including:

• Decor House
• DIOUS FURNITURE GROUP
• Dongguan Webber Ltd.
• Farrington Interiors
• Foshan Furniture
• Foshan Juou Furniture Co. Ltd.
• GUANG DONG ZHIDA CO. LTD.
• Guangzhou Xinju Co. Ltd.
• Huizhou Xinjiayi Co. Ltd.
• Interi Furniture Manufacturing Co. Ltd.
• Jason Furniture HangZhou Co. Ltd.
• JEB Holding Company Ltd.
• Landbond
• Louver Furnishing
• Mingzhu Furniture Co. Ltd.
• Quanyou
• Qumei Home Furnishings Group Co. Ltd.
• Shenzhen Zuoyou Home Sales Co. Ltd.
• Shuangye Furniture
• Suofeiya Home Collection Co. Ltd.

Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.

Recent Development and News in Furniture Market In China

• In January 2024, Ikea, the global furniture retailer, announced the opening of its first store in Shanghai, marking its long-awaited entry into the Chinese market (Ikea Press Release, 2024). This expansion represents a significant strategic move to tap into China's growing middle class and increasing demand for affordable home furnishings.
• In March 2024, Chinese furniture manufacturer, Yongkang Furniture, completed a USD50 million Series C funding round led by Sequoia China and IDG Capital (Crunchbase, 2024). The funds will be used to expand production capacity and enhance technological innovation.
• In May 2024, the Chinese government introduced new regulations to boost the domestic furniture industry's competitiveness and reduce reliance on imports. The measures include tax incentives for domestic manufacturers and stricter import regulations (Xinhua, 2024).
• In April 2025, Herman Miller, the American office furniture manufacturer, partnered with Chinese e-commerce giant Alibaba to launch an online store on Alibaba's Tmall platform. This collaboration marks Herman Miller's entry into China's e-commerce market, aiming to reach a broader customer base (Herman Miller Press Release, 2025).

Research Analyst Overview

The market continues to evolve, driven by dynamic market forces and shifting consumer preferences. Furniture lifespan is a significant factor, with manufacturers focusing on improving product durability to meet customer demands. Import and export regulations play a crucial role in the industry's growth, influencing the supply chain and manufacturing processes. Bathroom furniture is a burgeoning sector, with Chinese manufacturers adopting advanced manufacturing technology and upholstery techniques to produce high-quality, innovative designs. Retail channels, including e-commerce platforms, are transforming the market, offering consumers a wider range of choices and convenience. Metal furniture, children's furniture, and bedroom furniture are popular categories, with manufacturers utilizing various materials, such as metal fabrication and wood carving, to cater to diverse customer needs.

Retail pricing strategies and distribution networks are also evolving, with companies implementing efficient supply chain management and waste management practices to maintain competitiveness. Furniture manufacturing in China is characterized by continuous innovation, with a focus on quality control, bedroom furniture, home furniture, dining room furniture, and office furniture. Design trends and decorative accessories add value to the market, while upholstered furniture and wooden furniture cater to various customer segments. The ongoing unfolding of market activities and evolving patterns in the Chinese furniture market reflect the industry's dynamic nature, with manufacturers adapting to changing consumer preferences and regulatory requirements.The market's continuous growth is underpinned by a robust manufacturing sector, advanced technology, and a focus on customer satisfaction.

Dive into Technavio's robust research methodology, blending expert interviews, extensive data synthesis, and validated models for unparalleled Furniture Market in China insights. See full methodology.

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What are the Key Data Covered in this Market Research Report?

• CAGR of the market during the forecast period
• Detailed information on factors that will drive the market growth and forecasting between 2024 and 2028
• Precise estimation of the size of the market and its contribution of the market in focus to the parent market
• Accurate predictions about upcoming market growth and trends and changes in consumer behaviour
• Growth of the market across China
• Thorough analysis of the market's competitive landscape and detailed information about companies
• Comprehensive analysis of factors that will challenge the growth of market companies

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