Consumer Identity and Access Management (IAM) Market by Deployment and Geography - Forecast and Analysis 2022-2026

The consumer identity and access management (IAM) market share is expected to increase by USD 10.05 billion from 2021 to 2026, and the market’s growth momentum will accelerate at a CAGR of 16.67%.

This consumer IAM market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers consumer IAM market segmentation by deployment (on-premise and cloud-based) and geography (North America, Europe, APAC, MEA, and South America). The consumer IAM market report also offers information on several market vendors, including Akamai Technologies Inc., Broadcom Inc., ForgeRock Inc., International Business Machines Corp., LoginRadius Inc., Microsoft Corp., Okta Inc., Ping Identity Holding Corp., Salesforce.com Inc., and SAP SE among others.

What will the Consumer IAM Market Size be During the Forecast Period?

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Consumer IAM Market: Key Drivers and Challenges

The rapid growth of the Internet of Things (IoT) networks is notably driving the consumer identity and access management market growth, although factors such as threats from open-source consumer IAM solutions may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the consumer IAM industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key Consumer IAM Market Driver

One of the key factors driving growth in the consumer IAM market is the rapid growth of IoT networks. Owing to the growing demand for IoT, IoT providers are under intense pressure to bring IoT products to the market. Hence, some IoT providers are not investing in back-end systems that are required to support IoT securely. This is leading to the negligence of important data management features, such as access governance, security, and privacy management. IAM offers adaptive authentication, end-to-end data encryption, overload detection, and automatic load balancing to IoT devices, thus providing them robust security capabilities. Another key capability of IoT IAM is aggregating customer profile and preference data captured from different interaction points into a unified profile. Therefore, these factors are expected to propel the growth of the market in focus.

Key Consumer IAM Market Challenge

The threat from open-source consumer IAM solutions will be a major challenge for the consumer IAM market during the forecast period. Open-source consumer IAM solutions can be downloaded and run on all platforms and are becoming increasingly popular in developing economies such as India and China. Most small-scale enterprises in these economies cannot afford to invest in expensive on-premise and cloud-based consumer IAM solutions. Using open-source consumer IAM solutions gives enterprises less upfront expense and more flexibility. Thus, enterprises, especially SMEs that are looking for a better plan to grow their business at a low cost, can opt for open-source IAM solutions.

This consumer IAM market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.

Who are the Major Consumer IAM Market Vendors?

The report analyzes the market’s competitive landscape and offers information on several market vendors, including:

• Akamai Technologies Inc.
• Broadcom Inc.
• ForgeRock Inc.
• International Business Machines Corp.
• LoginRadius Inc.
• Microsoft Corp.
• Okta Inc.
• Ping Identity Holding Corp.
• Salesforce.com Inc.
• SAP SE

This statistical study of the consumer IAM market encompasses successful business strategies deployed by the key vendors. The consumer identity and access management market is fragmented and the vendors are deploying growth strategies such as forming strategic partnerships to compete in the market.

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The consumer IAM market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies. 

Which are the Key Regions for Consumer IAM Market?

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33% of the market’s growth will originate from APAC during the forecast period. China and Japan are the key markets for consumer IAM in APAC. Market growth in APAC will be faster than the growth of the market in other regions.

This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.

What are the Revenue-generating Deployment Segments in the Consumer IAM Market?

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The consumer IAM market share growth by the on-premise segment will be significant during the forecast period. The customization and greater data security offered in the on-premise deployment model are some of the factors driving the growth of the segment.

This report provides an accurate prediction of the contribution of all the segments to the growth of the consumer identity and access management market size and actionable market insights on post COVID-19 impact on each segment.

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What are the Key Data Covered in this Consumer IAM Market Report?

• CAGR of the market during the forecast period 2022-2026
• Detailed information on factors that will drive consumer IAM market growth during the next five years
• Precise estimation of the consumer IAM market size and its contribution to the parent market
• Accurate predictions on upcoming trends and changes in consumer behavior
• The growth of the consumer identity and access management industry across North America, Europe, APAC, MEA, and South America
• A thorough analysis of the market’s competitive landscape and detailed information on vendors
• Comprehensive details of factors that will challenge the growth of consumer identity and access management market vendors

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