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The cosmetic preservatives market share is expected to increase by USD 170.66 million from 2021 to 2026, and the market’s growth momentum will accelerate at a CAGR of 6.1%.
This cosmetic preservatives market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers preservatives market segmentation by product (synthetic preservatives and natural preservatives), application (skin care and hair care), and geography (North America, Europe, APAC, MEA, and South America). The cosmetic preservatives market report also offers information on several market vendors, including AE Chemie, Inc., Akema Srl, Ashland Global Holdings Inc., BASF SE, BRENNTAG SE, Chemipol SA, Clariant International Ltd., Dadia Chemical Industries, ISCA UK Ltd., Kumar Organic Products Ltd., Lonza Group Ltd., QUIMIDROGA, SA, SACHEM, INC., Salicylates And Chemicals Pvt. Ltd., Schulke and Mayr GmbH, Sharon Laboratories Ltd., Spectrum Laboratory Products Inc., Symrise AG, The Dow Chemical Co., and Thor Group Ltd. among others.
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Based on our research output, there has been a positive impact on the market growth during and after post COVID-19 era. The growing demand for multifunctional cosmetic products is notably driving the cosmetic preservatives market growth, although factors such as limitations of natural preservatives used in cosmetic products may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the cosmetic preservatives industry. The holistic analysis of the drivers will help deduce end goals and refine marketing strategies to gain a competitive edge.
Key Cosmetic Preservatives Market Driver
The growing demand for multifunctional cosmetic products is a major factor driving the global cosmetics preservatives market share growth. The growing popularity of color-correcting (CC) creams and beauty balms (BB) is an example of the rising demand for multifunctional products. To address this growing demand, vendors are launching cosmetics that have multiple benefits in beauty grooming and personal care products. These multifunctional cosmetic and beauty care products make use of preservatives such as FA 4002 ID silicone acrylate and EPITEX 66 Polymer from Dow, which are antimicrobial and are added to product formulations to inhibit the growth of microorganisms. Furthermore, UV protection products, which can also be used for makeup, are multifunctional products that are in high demand. Certain SPF enhancers, such as Dow s FA 4002 ID silicone acrylate, are also compatible with organic UV absorbers and pigments, which significantly increase the base SPF in personal care products. The advent of such products allows for high volume sales, as such products are in demand and offer multiple benefits at an affordable price. Therefore, the increasing adoption of such products is expected to enhance the growth of the global cosmetic preservatives market during the forecast period.
Key Cosmetic Preservatives Market Trend
The adoption of advanced technologies in manufacturing processes is another factor supporting the global cosmetic preservatives market share growth. Currently, the cosmetic industry is embracing new technologies to attract substantial consumers across the world. To meet the growing demand for multifunctional and eco-friendly products, manufacturers are coming up with advances in cosmetic formulation technology, which can ease the manufacturing process. Like all other products, cosmetics are also exposed to microbial contamination, and hence, require an ideal preservative system to inhibit microbial growth and extend the shelf life of the product. Several research studies have shown that the most commonly found microorganisms in cosmetics include Pseudomonas aeruginosa, Klebsiella oxytoca, Burkholderia cepacia, Staphylococcus aureus, Escherichia coli, Candida albicans, Enterobacter gergoviae, and Serratia marcescens; and other bacteria and fungi. Therefore, cosmetic preservatives must be added to the product to protect it from microbial degradation, both in its original closed packaging and in an open container throughout its use. Due to such reasons, the global cosmetic preservatives market is expected to grow steadily during the forecast period, owing to the new range of products introduced through increased levels of efficiency and effectiveness in the manufacturing process.
Key Cosmetic Preservatives Market Challenge
The limitations of natural preservatives used in cosmetic products will be a major challenge for the global cosmetic preservatives market share growth during the forecast period. Currently, the market has different types of organic and natural cosmetic products that are providing promising results to several individuals. However, the application of natural preservatives as antimicrobial agents during cosmetics preparation has limitations, owing to their loss of activity in dilutions, pH-dependency, volatility and lipophilic aspects, and strong odor that can be highly undesirable for a few cosmetic products. Furthermore, the low availability of certified organic ingredients and natural extracts due to the increasing regulations on testing and import of ingredients has hampered the production of natural and organic cosmetic products. Although the cosmetic industry has been driven toward the use of natural preservatives, over the evidence of the toxicity of certain synthetic preservatives, the limited availability of these natural extracts along with variable consistency and potency from batch to batch has restricted its growth. In essence, the limitations of natural preservatives used in cosmetic products directly hamper the demand for natural preservatives, which, in turn, will restrict the growth of the global cosmetic preservatives market.
This cosmetic preservatives market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.
Technavio categorizes the global cosmetic preservatives market as part of the global personal products market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the cosmetic preservatives market during the forecast period.
The report analyzes the market’s competitive landscape and offers information on several market vendors, including:
This statistical study of the cosmetic preservatives market encompasses successful business strategies deployed by the key vendors. The cosmetic preservatives market is fragmented and the vendors are deploying growth strategies such as product differentiation to compete in the market.
To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.
The cosmetic preservatives market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.
Our report provides extensive information on the value chain analysis for the cosmetic preservatives market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.
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45% of the market’s growth will originate from APAC during the forecast period. UK and France are the key markets for cosmetic preservative ves market in Europe. Market growth in this region will be slower than the growth of the market in APAC.
The rising beauty consciousness and growing demand for multifunctional products with good shelf life will facilitate the cosmetic preservatives market growth in Europe over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.
COVID Impact and Recovery Analysis
The COVID-19 pandemic hurt the cosmetics industry in the region and led to the closure of several manufacturing plants in the US in the first half of 2020. This affected the demand for cosmetic preservatives in 2020, which, in turn, led to a short-term impact on the growth of the regional market. However, due to the lifting of lockdowns in the second half of 2020, the regional market is expected to witness growth during the forecast period.
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The cosmetic preservatives market share growth in the synthetic preservatives segment will be significant during the forecast period. The various advantages, including abundant availability, relatively lower cost than natural preservatives and high compatibility with other ingredients in cosmetic and personal care products are fueling the demand for synthetic cosmetic preservatives. Therefore, the growth of the market segment is expected to be significant during the forecast period.
This report provides an accurate prediction of the contribution of all the segments to the growth of the cosmetic preservatives market size and actionable market insights on post COVID-19 impact on each segment.
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Cosmetic Preservatives Market Scope |
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Report Coverage |
Details |
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Page number |
120 |
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Base year |
2021 |
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Forecast period |
2022-2026 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 6.1% |
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Market growth 2022-2026 |
$ 170.66 million |
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Market structure |
Fragmented |
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YoY growth (%) |
6.0 |
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Regional analysis |
North America, APAC, Europe, Middle East, and Africa, and South America |
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Performing market contribution |
APAC at 45% |
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Key consumer countries |
US, China, Japan, UK, and France |
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Competitive landscape |
Leading companies, Competitive strategies, Consumer engagement scope |
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Key companies profiled |
AE Chemie, Inc., Akema Srl, Ashland Global Holdings Inc., BASF SE, BRENNTAG SE, Chemipol SA, Clariant International Ltd., Dadia Chemical Industries, ISCA UK Ltd., Kumar Organic Products Ltd., Lonza Group Ltd., QUIMIDROGA, SA, SACHEM, INC., Salicylates And Chemicals Pvt. Ltd., Schulke and Mayr GmbH, Sharon Laboratories Ltd., Spectrum Laboratory Products Inc., Symrise AG, The Dow Chemical Co., and Thor Group Ltd. |
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Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period |
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Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
We can help! Our analysts can customize this report to meet your requirements. Get in touch
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Five Forces Analysis
5 Market Segmentation by Product
6 Customer Landscape
7 Geographic Landscape
8 Drivers, Challenges, and Trends
9 Vendor Landscape
10 Vendor Analysis
11 Appendix
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