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The dietary fiber market size is forecast to increase by USD 3.97 billion, at a CAGR of 10.87% between 2023 and 2028. Market growth hinges significantly on the health advantages associated with high-fiber foods, the continual increase in the vegan demographic, and the rising interest in fiber supplements. These factors collectively drive consumer preferences towards dietary choices that prioritize fiber-rich options, catering to a growing awareness of the positive impacts of fiber on overall well-being. With more individuals embracing plant-based diets and seeking natural solutions for their nutritional needs, the demand for fiber-rich products and supplements has experienced a substantial uptick. This trend not only reflects evolving dietary preferences but also underscores the pivotal role of fiber in promoting digestive health, managing weight, and supporting overall wellness, driving the growth trajectory of the market.
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The market is driven by a multitude of factors, including increasing awareness about lifestyle diseases and the health benefits of fresh fruits, vegetables, nuts, seeds, legumes, and fiber-rich diets. Consumer preferences are shifting towards plant-based diets and natural, artificial ingredient-free foods due to their association with digestive health, antioxidant properties, and overall wellness. However, challenges such as addressing nutritional requirements for the aging population, managing healthcare expenses, and catering to diverse dietary preferences pose significant hurdles for manufacturers and suppliers in this market. Our market growth analysis report analyzed the market growth and forecasting data with 2023 as the base year, along with the key trends, and challenges. A holistic analysis of market growth and trends, drivers, and challenges will help stakeholders in the value chain refine their marketing strategies to gain a competitive advantage.
The increasing urbanization is notably driving the market. Urbanization has brought about significant changes in people's lifestyles and eating habits, leading to the global rise of obesity and heart diseases. In response, individuals are adopting healthier lifestyles and paying closer attention to the nutritional value of their food. The demand for high-fiber foods, which provide a range of nutritional benefits, is increasing as a result.
Moreover, whole grains, recommended by the USDA, are high in fiber and packed with nutrients like Omega-3 fatty acids and vitamins, which help maintain cholesterol levels and promote heart health. High-fiber foods also aid liver function and digestion, while controlling hunger and increasing satiety. As a result, the market for fiber supplements is predicted to expand, boosting the growth of the global dietary fibers market industry.
The upcoming trend of food made from sprouted whole grains is positively impacting the dietary fibers market growth. The global market is witnessing a significant trend towards foods made from sprouted whole grains that are high in dietary fiber. Sprouted flour is being used in bakery products to enhance their fiber content and flavor, and this trend is gaining momentum with the increasing use of sprouted grains in various baked goods such as muffins, crackers, cupcakes, and biscuits.
Moreover, Bread made with sprouted grains is also gaining popularity due to its various benefits, including its suitability for those who are mildly sensitive to gluten and those who face difficulty in digesting regular bread. Sprouted grains are added to the flour after being sprouted, reducing the amount of phytic acid and enabling easier digestion of the bread. Sprouting also increases the amount of essential nutrients, such as vitamin B, vitamin C, folate, fibers, and certain amino acids, which will drive the adoption of sprouted whole grain products and contribute to the growth of the global market.
Fluctuations in food prices are a major restraining factor in the dietary fibers market. To tackle the issue of food price fluctuations, market players are now engaging in purchase contracts with food manufacturers and suppliers, which fix the prices in advance. However, the cost of dietary fiber food products remains a significant challenge for consumers despite being a healthy alternative to regular meals.
Moreover, global food prices have increased by approximately 2.7% annually in recent years, and the COVID-19 pandemic further caused a 40% increase in food prices in 2021 as trade and commercial activities were restricted worldwide, leading to food shortages and a subsequent price surge in 2022. These challenges could impede the growth of the global market during the forecast period.
The market is segmented based on various factors that are crucial for understanding consumer preferences and addressing specific health needs. One key segment is the Pharmaceutical Industry, which recognizes the importance of dietary fiber in combating lifestyle diseases such as cardiovascular issues and diabetes. Another significant segment comprises Fresh fruits and vegetables, Nuts & seeds, Legumes, and Fruits and vegetables, all rich sources of soluble and insoluble fiber types. This segment targets individuals following plant-based diets and seeking to meet their nutritional requirements for optimal health. Soluble dietary fibers and Insoluble dietary fibers form distinct segments catering to diverse needs, from promoting digestive health to managing lifestyle-related diseases. Consumers preferring Fiber-rich diets and fresh produce gravitate towards these segments.
The dietary fibers market share growth by the food and beverage segment will be significant during the forecast period. In this segment, the nutritional value influences people to consume increased quantities of dietary fiber, as advised by nutritionists, and their technological properties are of great interest to food manufacturers. Dietary fiber is predominantly used to enhance the properties of agricultural products and byproducts for their use as food ingredients. Thus, a combination of both good technological properties of production and nutritional value is imperative for the prospective development of fiber-enriched foods, such as sauces, snacks, bakery products, cereals, cookies, and meat products.
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The food and beverage segment was valued at USD 2.04 billion in 2018. During the processing of meat products, their functional value can be enhanced by the supplementation of dietary fiber-rich substances, such as pulse flour and cereals, as well as vegetable and fruit pulp. A significant quantity of dietary fiber is consumed by meat consumers through this process. When fortified with dietary fiber, meat products aid in preventing diseases such as irritable bowel disease, diabetes, and coronary heart disease. The enhanced nutritional value imparted by soluble dietary fiber in supplements and functional foods is also increasing the demand for dietary fiber in the food and beverage industry, which, in turn, will drive the market during the forecast period.
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Europe is estimated to contribute 34% to the growth of the global market research and growth during the forecast period. Technavio's analysts have provided extensive insight into the market forecasting, detailing the regional trends and drivers influencing the market's trajectory throughout the forecast period. The consumption of high-fiber food and a fiber-rich diet is increasing in North America, primarily in the US and Canada. The health benefits and easy availability of different variants of fiber-rich products are fueling the demand for dietary fiber. Healthy eating habits and the consumption of raw and organic food products are the latest trends among the younger population in North American countries, especially those who are in their 20s and 30s. The demand for digestion-related products in the region is also growing, and dietary fiber producers are responding by aggressively launching new products that offer positive digestive health benefits.
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, which forecasts to enhance their presence in the market report.
The market growth and forecasting report also includes detailed analyses of the competitive landscape of the market and information about 10 market companies, including:
The market analysis and report of qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
The market research report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the market forecast report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth and trends strategies.
Customer Landscape
The market research report provides comprehensive data (region wise segment analysis), with forecasts and estimates in "USD Billion" for the period 2024-2028, as well as historical data from 2018 - 2022 for the following segments.
The market is witnessing significant growth driven by various factors. With an aging population and increasing awareness of healthcare expenses, consumers are shifting towards functional food ingredients that promote health and fitness. Fiber-rich diets, especially those containing soluble and insoluble fiber types, are gaining popularity due to their digestive relief and gut health benefits. The market is also influenced by changing consumer lifestyles and preferences for environmentally conscious products. Innovation in fortified food and drinks and premiumization of plant-based diets are further driving demand. However, challenges such as labeling requirements and meeting regulatory standards remain important considerations for food manufacturer and the pharmaceutical & nutraceutical industry. Overall, the Market continues to expand with a focus on personalized nutrition and the incorporation of bioactive substances in functional ingredients to meet nutritional requirements and improve human health.
Moreover, the market is witnessing robust growth, driven by a myriad of factors. Consumers are increasingly seeking fiber-enriched products due to their high fiber content and associated health benefits, including cholesterol normalization and cardiovascular health. This trend is particularly evident in the rising demand for fiber supplements and prebiotic products, which promote digestive health and microbiota modulation. Furthermore, there is a growing preference for natural products and artificial ingredient-free foods among health-conscious consumers. Fresh fruits and vegetables, legumes, nuts & seeds, and whole grains like oats and barley are key sources of dietary fiber (DF), contributing to the market's expansion. Additionally, the animal feed application of dietary supplements is gaining traction, especially in promoting the health of the colon and addressing lifestyle-related diseases.
Market Scope |
|
Report Coverage |
Details |
Page number |
169 |
Base year |
2023 |
Historic period |
2018-2022 |
Forecast period |
2024-2028 |
Growth momentum & CAGR |
Accelerate at a CAGR of 10.87% |
Market Growth 2024-2028 |
USD 3.97 billion |
Market structure |
Fragmented |
YoY growth 2023-2024(%) |
9.53 |
Regional analysis |
North America, Europe, APAC, South America, and Middle East and Africa |
Performing market contribution |
Europe at 34% |
Key countries |
US, China, Italy, Russia, and Canada |
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
Key companies profiled |
BEYOND BIOPHARMA CO. LTD., Cargill Inc., Cooperatie Koninklijke Cosun UA, COSUCRA, DuPont de Nemours Inc., FrieslandCampina, FutureCeuticals, Herbafood Ingredients GmbH, Ingredion Inc., Interfiber Ltd., International Flavors and Fragrances Inc., J RETTENMAIER and SOHNE GmbH and Co KG, Kerry Group Plc, Matsutani Chemical Industry Co. Ltd., Meiji Holdings Co. Ltd., NEXIRA, Roquette Freres SA, Sudzucker AG, Tate and Lyle PLC, and Tereos Participations |
Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and market condition analysis for the forecast period. |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by End-user
7 Market Segmentation by Type
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Opportunity/Restraints
11 Competitive Landscape
12 Competitive Analysis
13 Appendix
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