UK E-learning Market by End-user, Product and Deployment - Forecast and Analysis 2024-2028

UK E-learning Market Size 2024-2028

The UK E-learning Market size is forecast to increase by USD 12.94 billion, at a CAGR of 15.38% between 2023 and 2028. The report includes historic market data from 2018-2022. The E-learning market in the UK is experiencing significant growth due to the increasing adoption of learning process enhancements in the academic sector. This trend is driven by the rise in cost-effective content development using advanced E-learning authoring tools. These tools enable educators to create high-quality digital content with minimal infrastructure requirements and additional costs. The shift towards E-learning is particularly advantageous for institutions seeking to provide flexible and accessible learning opportunities to a larger student body. Additionally, the ongoing COVID-19 pandemic has accelerated the adoption of E-learning solutions as traditional classroom settings have been disrupted. Overall, the UK E-learning market is poised for continued growth as institutions and learners increasingly recognize the benefits of digital education.

Overview of the UK E-learning Market

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Key Market Players

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

Adobe Inc. - The company offers E-learning solutions where one can speed up course creation using automated branching and by copying the appearance and style of one object and applying it to another through the software called Adobe. They also offer Adobe Suite, which is a collection of applications made by Adobe Systems for professionals, instructional designers, training managers, content developers, and educators.

The market report also includes detailed analyses of the competitive landscape of the market and information about 20 market companies, including:

• Adobe Inc.
• City and Guilds Group
• Cornerstone
• D2L Corp.
• Day One Technologies Ltd.
• First Media Solutions Ltd.
• John Wiley and Sons Inc.
• Learning Pool
• Learning Technologies Group Plc
• Looop Online Ltd.
• McGraw Hill LLC
• NETEX KNOWLEDGE FACTORY S.A.
• Pearson Plc
• SAP SE
• Semcon
• Skillsoft Corp.
• Sponge Group Holdings Ltd.
• Totara Learning Solutions Ltd.
• WillowDNA
• JPMorgan Chase and Co.

Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market research and growth and players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.

Future Outlook and Market Projections by Segmentation

Market Segmentation by End-user

The market analysis by the K12 segment will be significant during the projection period. The market in the K-12 segment is growing due to the need for systems such as LMS and student information systems (SIS), followed by solutions such as analytics and adaptive learning. It helps schools in the administration, documentation, tracking, reporting, and delivery of electronic educational materials. LMS supports blended learning, flipped classroom methodologies, and in-class multi-device learning.

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The K12 segment was the largest and was valued at USD 2.58 billion in 2018. The content developers from online education industry develop content, storyboards, design instructions, and create animations for e-books in the form of instructional videos, images, simulations, VR, audio, and videos as an alternative to conventional (paper) textbooks for schools. Furthermore, companies like Box develop content for the K-12 curriculum by drafting concise and informative courses to create customized learning materials for K-12 students. Thus, the demand for this platform for the K-12 end-users will increase the growth rate of the market in the K-12 segment during the forecast period.

Market Dynamics

The market is experiencing rapid growth across corporate and academic sectors driven by advancements in technological adoption and cloud-based platforms. With a plethora of online websites and electronic methods for content delivery, learners benefit from flexibility and accessibility to course materials stored in cloud-based libraries and stores. Further, mobile learning technologies such as smartphones and application-based knowledge platforms cater to diverse end-user segments including K-12, higher education, and corporate training programs. Educational institutes and larger organizations leverage interactive animated videos and game-based application platforms to enhance engagement levels and foster logical and reasoning skills among learners. Furthermore, despite the competition from local and regional players, E-learning industry players offer cost-effective solutions such as LMS hosted services and Software as a Service (SaaS) hosting to small companies and SMBs. As growth drivers like microlearning and cloud computing solutions influence the market, vendor analysis underscores the importance of content quality and engagement in driving performance and employee productivity. Our researchers analyzed the data with 2023 as the base year, along with the market trends and analysis, drivers, and challenges. A market growth analysis and report of drivers will help companies refine their marketing strategies to gain a competitive advantage.

Key Market Driver

The rise in cost-effective content development in E-learning authoring tools is notably driving market expansion. Many education-technology (Ed-tech) companies, technology companies, and corporate training companies such as Pearson is using rapid online education authoring tools to cater to the growing demand for quality content from educational institutions and corporates for training purposes. An authoring tool is a software package offered by vendors like Elucidat and Adobe to create online content like modules and assessments for K-12, higher education, and corporate end-users.

Further, E-learning development vendors create intuitive graphic user interfaces to create content for a highly interactive learning experience. Corporations are investing in rapid E-learning tools along with learning management systems (LMS) for compliance training, procedures, and business skills and practices. The user-friendly interface of these tools shortens the E-learning development time. Some rapid E-learning tools also allow experienced users to create advanced coding and scripting for an interactive learning experience. Thus, the rise in cost-effective content development will drive the market during the forecast period.

Significant Market Trends

Growing advancements in Industry 4.0 is an emerging trend shaping market expansion. Advancements in digital technology have positively affected the manufacturing and services sectors in the UK. Industry 4.0 is the latest development in the digital industrial technology spectrum, and it involves the analysis of data gathered from various sources, including machines, technologies, systems, and processes. A few key technologies that are driving Industry 4.0 are additive manufacturing, automation technologies, simulation, analytics, and cloud computing. These developments clearly indicate the key skills required by the workforce.

Furthermore, for higher education and corporate training, institutions and corporate organizations must initiate various measures to upgrade learning programs. In this context, E-learning plays a vital role as institutions and organizations have the leverage to develop courses and content based on their needs by updating the curriculum with the best practices of the industry. This further provides a stable platform for educators and trainers to test and deliver numerous forms of learning methods, such as flipped classrooms, blended learning, and competency-based education. Thus, the rise of Industry 4.0 will increase the market expansion during the forecast period.

Major Market Challenge

Issues regarding credentials are a significant challenge hindering market expansion. Numerous established and emerging players cater to end-users in the market in focus, including K-12, higher education, and corporate users. While vendors such as Pearson have a strong reputation for their content and courseware, the fragmented market also has numerous domestic and international training providers and course providers that offer generic and specialized courses.

However, due to the short duration of such courses in the market, which need constant modification and updates, the credentials of such courses are questioned as, in most cases, they are not delivered by subject matter experts or faculties from reputed organizations and institutions. Further, this might not be the case for companies that have comparatively low training or learning and development budgets. Thus, issues over the acceptance of credentials earned through E-learning are expected to hinder the development of the market during the forecast period.

Market Customer Landscape

The market development analysis report includes the adoption lifecycle of the market, from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on market penetration. Furthermore, the market research and growth report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies. 

Customer Landscape

Segment Overview

The market research report provides comprehensive data (region wise segment analysis), with forecasts and estimates in "USD Billion" for the period 2024 to 2028, as well as historical data from 2018 to 2022 for the following segments

• End-user Outlook
  • K12
  • Higher education
  • Corporate

• Product Outlook
  • Packaged content
  • Solutions

You may also interested in below market reports:

• E-learning Market: E-learning Market Analysis North America, Europe, APAC, South America, Middle East and Africa - US, China, India, Canada, UK - Size and Forecast 
• Academic E-Learning Market: Academic E-Learning Market Analysis North America, Europe, APAC, South America, Middle East and Africa - US, China, India, Germany, Canada - Size and Forecast
• Corporate E-Learning Market: Corporate E-Learning Market Analysis North America,Europe,APAC,South America,Middle East and Africa - US,Canada,China,India,UK - Size and Forecast

Market Analyst Overview 

The market is experiencing significant growth, driven by the adoption of advanced learning methodologies and digitalization in classrooms. Public-private funding initiatives have enabled K-12 education providers like VIPKID to flourish, offering courses through cloud-based solutions and IoT devices. This smart education approach has revolutionized course delivery, making it more accessible and interactive for students in schools and universities. The market landscape depends on the Digitalize classrooms, Teaching, Futurelearn, Student registrations, Face-to-face interaction, e-learning market companies, training and development, ongoing efforts.One of the key trends is the amalgamation of cloud technology into education institutes, facilitating digital learning environments and virtual classrooms. Online K-12 education providers are leveraging digital tools and smart devices to offer low-cost education and vocational programs, catering to health-conscious consumers.

The rise of electronic learning (e-learning) is evident with the increasing use of electronic gadgets like computers, PCBs, and LEDs, driving the miniaturization of devices and the use of high-performance adhesives. AI-based learning platforms such as D2L Brightspace LMS and Blackboard Learn LMS are enhancing remote learning solutions and providing cost-effective training methods. However, challenges like inadequate internet access and slow loading times persist, emphasizing the need for robust 5G networks and innovative learning solutions. The e-learning market in the UK continues to evolve, focusing on standardized training, interactive learning platforms, and improved learning outcomes through AI, AR, and VR technologies.

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What are the Key Data Covered in this Market Research Report?

• CAGR of the market  forecast
• Detailed information of market report factors that will drive the growth of the market between 2023 and 2028
• Precise estimation of the market size and its contribution of the market in focus to the parent market
• Accurate predictions about upcoming trends and changes in consumer behaviour
• The market growth and forecasting across UK
• Thorough analysis of the market’s competitive landscape and market growth and trends
• Comprehensive analysis of factors that will challenge the growth of market companies

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