US Elderberry Market Size and Trends
The US elderberry market size is forecast to increase by USD 88.6 million at a CAGR of 5.8% between 2023 and 2028. The market is experiencing significant growth due to the increasing demand for natural ingredients, particularly those with immune-boosting properties. Younger consumers, who are increasingly proactive about their health, are driving this trend in the healthy beverage space. Organic and plant-based products are gaining popularity, reflecting a tectonic shift towards preventative healthcare. The nutraceuticals industry is also embracing elderberry, recognizing its health benefits. Fruit-based supplements, including elderberry extract, have gained popularity as functional foods and dietary supplements, catering to the nutritional needs of consumers with busy lifestyles. As the aging population continues to expand, the need for effective immune system support is becoming more pressing. Elderberry's ability to enhance overall wellness makes it a valuable addition to beverages, positioning the market for continued growth.
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1 Executive Summary
- 1.1 Market overview
- Executive Summary - Chart on Market Overview
- Executive Summary - Data Table on Market Overview
- Executive Summary - Chart on Country Market Characteristics
- Executive Summary - Chart on Market Segmentation by Application
- Executive Summary - Chart on Market Segmentation by Distribution Channel
- Executive Summary - Chart on Company Market Positioning
2 Technavio Analysis
- 2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- 2.2 Criticality of inputs and Factors of differentiation
- Overview on criticality of inputs and factors of differentiation
- 2.3 Factors of disruption
- Overview on factors of disruption
- 2.4 Impact of drivers and challenges
- Impact of drivers and challenges in 2023 and 2028
3 Market Landscape
- 3.1 Market ecosystem
- Parent Market
- Data Table on - Parent Market
- 3.2 Market characteristics
- Market characteristics analysis
4 Market Sizing
- 4.1 Market definition
- Offerings of companies included in the market definition
- 4.2 Market segment analysis
- 4.4 Market outlook: Forecast for 2023-2028
- Chart on US - Market size and forecast 2023-2028 ($ million)
- Data Table on US - Market size and forecast 2023-2028 ($ million)
- Chart on US: Year-over-year growth 2023-2028 (%)
- Data Table on US: Year-over-year growth 2023-2028 (%)
5 Historic Market Size
- 5.1 Elderberry Market in US 2018 - 2022
- Historic Market Size - Data Table on Elderberry Market in US 2018 - 2022 ($ million)
- 5.2 Application segment analysis 2018 - 2022
- Historic Market Size - Application Segment 2018 - 2022 ($ million)
- 5.3 Distribution Channel segment analysis 2018 - 2022
- Historic Market Size - Distribution Channel Segment 2018 - 2022 ($ million)
6 Qualitative Analysis
- 6.1 The AI impact on Elderberry Market in US
7 Five Forces Analysis
- 7.1 Five forces summary
- Five forces analysis - Comparison between 2023 and 2028
- 7.2 Bargaining power of buyers
- Bargaining power of buyers - Impact of key factors 2023 and 2028
- 7.3 Bargaining power of suppliers
- Bargaining power of suppliers - Impact of key factors in 2023 and 2028
- 7.4 Threat of new entrants
- Threat of new entrants - Impact of key factors in 2023 and 2028
- 7.5 Threat of substitutes
- Threat of substitutes - Impact of key factors in 2023 and 2028
- 7.6 Threat of rivalry
- Threat of rivalry - Impact of key factors in 2023 and 2028
- 7.7 Market condition
- Chart on Market condition - Five forces 2023 and 2028
8 Market Segmentation by Application
- 8.1 Market segments
- Chart on Application - Market share 2023-2028 (%)
- Data Table on Application - Market share 2023-2028 (%)
- 8.2 Comparison by Application
- Chart on Comparison by Application
- Data Table on Comparison by Application
- 8.3 Health and wellness - Market size and forecast 2023-2028
- Chart on Health and wellness - Market size and forecast 2023-2028 ($ million)
- Data Table on Health and wellness - Market size and forecast 2023-2028 ($ million)
- Chart on Health and wellness - Year-over-year growth 2023-2028 (%)
- Data Table on Health and wellness - Year-over-year growth 2023-2028 (%)
- 8.4 Beverages - Market size and forecast 2023-2028
- Chart on Beverages - Market size and forecast 2023-2028 ($ million)
- Data Table on Beverages - Market size and forecast 2023-2028 ($ million)
- Chart on Beverages - Year-over-year growth 2023-2028 (%)
- Data Table on Beverages - Year-over-year growth 2023-2028 (%)
- 8.5 Food - Market size and forecast 2023-2028
- Chart on Food - Market size and forecast 2023-2028 ($ million)
- Data Table on Food - Market size and forecast 2023-2028 ($ million)
- Chart on Food - Year-over-year growth 2023-2028 (%)
- Data Table on Food - Year-over-year growth 2023-2028 (%)
- 8.6 Food colors - Market size and forecast 2023-2028
- Chart on Food colors - Market size and forecast 2023-2028 ($ million)
- Data Table on Food colors - Market size and forecast 2023-2028 ($ million)
- Chart on Food colors - Year-over-year growth 2023-2028 (%)
- Data Table on Food colors - Year-over-year growth 2023-2028 (%)
- 8.7 Market opportunity by Application
- Market opportunity by Application ($ million)
- Data Table on Market opportunity by Application ($ million)
9 Market Segmentation by Distribution Channel
- 9.1 Market segments
- Chart on Distribution Channel - Market share 2023-2028 (%)
- Data Table on Distribution Channel - Market share 2023-2028 (%)
- 9.2 Comparison by Distribution Channel
- Chart on Comparison by Distribution Channel
- Data Table on Comparison by Distribution Channel
- 9.3 Offline - Market size and forecast 2023-2028
- Chart on Offline - Market size and forecast 2023-2028 ($ million)
- Data Table on Offline - Market size and forecast 2023-2028 ($ million)
- Chart on Offline - Year-over-year growth 2023-2028 (%)
- Data Table on Offline - Year-over-year growth 2023-2028 (%)
- 9.4 Online - Market size and forecast 2023-2028
- Chart on Online - Market size and forecast 2023-2028 ($ million)
- Data Table on Online - Market size and forecast 2023-2028 ($ million)
- Chart on Online - Year-over-year growth 2023-2028 (%)
- Data Table on Online - Year-over-year growth 2023-2028 (%)
- 9.5 Market opportunity by Distribution Channel
- Market opportunity by Distribution Channel ($ million)
- Data Table on Market opportunity by Distribution Channel ($ million)
10 Customer Landscape
- 10.1 Customer landscape overview
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
11 Drivers, Challenges, and Opportunity/Restraints
- 11.3 Impact of drivers and challenges
- Impact of drivers and challenges in 2023 and 2028
- 11.4 Market opportunities/restraints
12 Competitive Landscape
- 12.2 Competitive Landscape
- Overview on criticality of inputs and factors of differentiation
- 12.3 Landscape disruption
- Overview on factors of disruption
- 12.4 Industry risks
- Impact of key risks on business
13 Competitive Analysis
- 13.2 Company ranking index
- 13.3 Market positioning of companies
- Matrix on companies position and classification
- 13.4 Artemis International
- Artemis International - Overview
- Artemis International - Product / Service
- Artemis International - Key offerings
- SWOT
- 13.5 Dr. Willmar Schwabe GmbH and Co. KG
- Dr. Willmar Schwabe GmbH and Co. KG - Overview
- Dr. Willmar Schwabe GmbH and Co. KG - Product / Service
- Dr. Willmar Schwabe GmbH and Co. KG - Key offerings
- SWOT
- 13.6 Gaia Herbs Inc.
- Gaia Herbs Inc. - Overview
- Gaia Herbs Inc. - Product / Service
- Gaia Herbs Inc. - Key news
- Gaia Herbs Inc. - Key offerings
- SWOT
- 13.7 GNC Holdings LLC
- GNC Holdings LLC - Overview
- GNC Holdings LLC - Product / Service
- GNC Holdings LLC - Key news
- GNC Holdings LLC - Key offerings
- SWOT
- 13.8 Natures Nutrition
- Natures Nutrition - Overview
- Natures Nutrition - Product / Service
- Natures Nutrition - Key offerings
- SWOT
- 13.9 Natures Power Nutraceuticals Corp.
- Natures Power Nutraceuticals Corp. - Overview
- Natures Power Nutraceuticals Corp. - Product / Service
- Natures Power Nutraceuticals Corp. - Key offerings
- SWOT
- 13.10 NOW Health Group Inc.
- NOW Health Group Inc. - Overview
- NOW Health Group Inc. - Product / Service
- NOW Health Group Inc. - Key offerings
- SWOT
- 13.11 Pharmacare US Inc.
- Pharmacare US Inc. - Overview
- Pharmacare US Inc. - Product / Service
- Pharmacare US Inc. - Key offerings
- SWOT
- 13.12 Pukka Herbs Ltd.
- Pukka Herbs Ltd. - Overview
- Pukka Herbs Ltd. - Product / Service
- Pukka Herbs Ltd. - Key offerings
- SWOT
- 13.13 Xi an Longze Biotechnology Co. Ltd.
- Xi an Longze Biotechnology Co. Ltd. - Overview
- Xi an Longze Biotechnology Co. Ltd. - Product / Service
- Xi an Longze Biotechnology Co. Ltd. - Key offerings
- SWOT
14 Appendix
- 14.2 Inclusions and exclusions checklist
- Inclusions checklist
- Exclusions checklist
- 14.3 Currency conversion rates for US$
- Currency conversion rates for US$
- 14.4 Research methodology
- 14.7 Validation techniques employed for market sizing
- Validation techniques employed for market sizing
- 14.9 360 degree market analysis
- 360 degree market analysis
- 14.10 List of abbreviations
Research Framework
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
INFORMATION SOURCES
Primary sources
- Manufacturers and suppliers
- Channel partners
- Industry experts
- Strategic decision makers
Secondary sources
- Industry journals and periodicals
- Government data
- Financial reports of key industry players
- Historical data
- Press releases
DATA ANALYSIS
Data Synthesis
- Collation of data
- Estimation of key figures
- Analysis of derived insights
Data Validation
- Triangulation with data models
- Reference against proprietary databases
- Corroboration with industry experts
REPORT WRITING
Qualitative
- Market drivers
- Market challenges
- Market trends
- Five forces analysis
Quantitative
- Market size and forecast
- Market segmentation
- Geographical insights
- Competitive landscape
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