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The fertility supplements market size is forecast to increase by USD 761.7 million, at a CAGR of 7.08% between 2023 and 2028. The market's trajectory is influenced by several pivotal factors. Firstly, the availability and convenience of online purchasing channels have significantly transformed consumer behavior, making healthcare products more accessible. Secondly, there's been a notable increase in the rate of infertility globally, driving demand for innovative solutions and treatments within the fertility sector. Thirdly, continuous advancements in research and development are pivotal, fostering the discovery of new treatments, technologies, and therapies that cater to diverse healthcare needs. These factors collectively contribute to the dynamic growth of the market, addressing critical challenges and meeting evolving consumer demands. As technology and research progress, the market is expected to expand further, offering enhanced accessibility, effectiveness, and affordability in healthcare solutions related to fertility and reproductive health.
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The market is witnessing significant growth due to various factors. Rising healthcare costs and changing lifestyles have led to an increase in the number of people seeking natural ways to improve their fertility. Medical advancements have also paved the way for the development of new fertility supplements containing essential vitamins, minerals, and natural ingredients. Women delaying pregnancies, smoking, alcohol consumption, poor diet, mental stress, hormonal imbalances, age, weight gain, and other factors contribute to infertility. These issues have fueled the demand, particularly those containing alpha-amylase, selenium, and zinc. Smoking rates and alcohol use rates are major contributors to infertility, and the obese population and rising stress levels further complicate matters. The market is expected to grow as regulations on fertility supplements become more stringent, ensuring product safety. Synthetic supplements have been a concern due to potential side effects, leading to a shift towards natural ingredients. The market is expected to witness several acquisitions and partnerships to expand product portfolios and reach a larger customer base. The market is a dynamic and evolving industry, with continuous research and development to address the diverse needs of consumers.
The availability of online purchases is notably driving market growth. The market has witnessed significant growth due to the increasing awareness and demand for natural solutions to enhance female and male reproductive health. Vendors are offering plant-derived products in various forms, including capsule-based and liquid-based supplements, to cater to diverse consumer preferences. Technological advancements, such as microencapsulation, ensure optimal absorption and effectiveness of these supplements. Women's health supplements focus on supporting the ovaries, uterus, and endocrine system, while men's supplements aim to improve sperm shape, motility, and counts.
In addition, public health organizations recommend certain vitamins and minerals, such as Vitamin E, for pregnant and nursing women to ensure optimal health. OTC fertility supplements have gained popularity as an alternative to prescription medications. Vendors are expanding their reach by increasing promotional activities and online marketing to provide better accessibility to their products. Consumers can easily browse and purchase these supplements online, making it convenient for individuals who require home delivery. Discounts and promotional offers further incentivize online purchases. The emergence of the Internet has made it possible for consumers to explore a wide range of products and request orders through vendors' portals and websites. Thus, such factors are driving the growth of the market during the forecast period.
Increasing cases of stress is the key trend in the market. The demand for fertility supplements has significantly increased due to various factors affecting the reproductive health of both women and men. Plant-derived products, available in capsule-based and liquid forms, have gained popularity as they support the overall health of the female reproductive system, including the ovaries, uterus, and Fallopian tubes. These supplements contain essential nutrients that help maintain hormonal balance and improve endocrine system function. For men, fertility supplements enhance sperm shape, motility, and counts, contributing to improved semen ejection. Over-the-counter (OTC) fertility supplements are widely used due to their accessibility and convenience.
Further, proper nutrition, including consuming a balanced diet rich in Vitamin E and other essential nutrients, is crucial for maintaining reproductive health. Pregnant and nursing women should consult their healthcare providers before using these supplements. The public health implications of poor reproductive health are significant, making fertility supplements a vital component of overall health and wellness. Microencapsulation technology is used to improve the bioavailability and efficacy of these supplements, ensuring optimal nutrient absorption. Thus, such trends will shape the growth of the market during the forecast period.
Risk associated with fertility supplements is the major challenge that affects the growth of the market. Fertility supplements, available over the counter, are increasingly popular among individuals seeking to enhance their reproductive health. These supplements come in various forms, including plant-derived capsules and liquid-based solutions. Microencapsulation technology is used to protect the active ingredients, ensuring optimal absorption. Both women and men can benefit from these supplements, as they support various aspects of the female and male reproductive systems. For women, supplements may help improve the health of the ovaries, uterus, and fallopian tubes. They can also support the endocrine system, which plays a crucial role in menstrual cycles and ovulation.
Vitamins, such as Vitamin E, are commonly found in these supplements and are essential for maintaining a healthy reproductive system. Men can benefit by improving sperm shape, motility, and counts. Semen ejection and overall male reproductive health can also be supported. However, it is essential to note that natural does not always mean safe, and these supplements can interact with other medications. Pregnant and nursing women should consult their healthcare provider before taking any supplements. Public Health organizations recommend adhering to the RDA for vitamins and minerals to avoid potential overdose or negative side effects. Hence, the above factors will impede the growth of the market during the forecast period
The market forecasting report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth analysis strategies.
Customer Landscape
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
Active Bio Life Science GmbH - The company offers fertility supplements products such as amitamin pure line.
The market research and growth report also includes detailed analyses of the competitive landscape of the market and information about key companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
The women segment is estimated to witness significant growth during the forecast period. The market is experiencing significant growth due to several factors, including changing lifestyles, healthcare costs, and medical advancements. Infertility affects approximately 20-30% of women of reproductive age worldwide, with conditions such as polycystic ovary syndrome (PCOS), endometriosis, and pelvic inflammatory disease being common contributors. Lifestyle factors, including smoking, alcohol consumption, poor diet, and mental stress, also play a role in infertility. Alpha-amylase, an enzyme linked to smoking rates, and alcohol use rates are significant concerns. Obesity, with an estimated 13% global obese population, and increasing stress levels further exacerbate hormonal imbalances and infertility.
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The women segment was the largest and was valued at USD 861.60 million in 2018. Age and weight gain are also crucial factors, as fertility declines with age and excess weight can impact ovulation. Fertility supplements containing natural ingredients like vitamins, such as Selenium, Zinc, Folic acid, Vitamin C, Vitamin B6, CoQ1, and Myo-Inositol, are gaining popularity. Companies like Easy2Swallow and Capsugel are leading the market with innovative solutions. Joint ventures, mergers, acquisitions, and regulations are shaping the competitive landscape. Product safety and the use of synthetic versus natural ingredients are critical considerations. The National Institutes of Health (NIH) and other research organizations continue to explore the potential of natural fertility supplements, such as Chyawanprash, to enhance reproductive health.
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North America is estimated to contribute 38% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period. The market is experiencing significant growth due to increasing healthcare costs, changing lifestyles, and medical advancements. With women delaying pregnancies, infertility has become a prevalent issue, leading to an increased demand for fertility supplements. Factors such as smoking, alcohol consumption, poor diet, mental stress, hormonal imbalances, age, weight gain, and conditions like Polycystic Ovary Syndrome (PCOS) are contributing to infertility. According to the World Health Organization, smoking rates and alcohol use rates have increased, leading to a higher obese population and increasing stress levels.
To cater to this growing demand, companies are focusing on product innovation using synthetic and natural ingredients. Natural fertility supplements, such as those containing Alpha-amylase, Selenium, Zinc, Folic acid, Vitamin C, Vitamin B6, CoQ1, and Myo-Inositol, are gaining popularity. Capsugel, Easy2Swallow, and other companies are forming joint ventures, mergers, and acquisitions to expand their product offerings and reach. Regulations regarding product safety and synthetic ingredients are stringent, ensuring that only safe and effective supplements reach the market. The National Institutes of Health (NIH) and other organizations are conducting extensive research on natural fertility supplements, including Chyawanprash, to further understand their benefits and potential risks.
The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in "USD million " for the period 2024-2028, as well as historical data from 2018 - 2022 for the following segments.
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The market is witnessing significant growth due to increasing healthcare costs, changing lifestyles, and medical advancements. Women delaying pregnancies, smoking, alcohol consumption, poor diet, mental stress, hormonal imbalances, age, weight gain, and Polycystic Ovary Syndrome (PCOS) are some common factors contributing to infertility. Fertility supplements, including those with natural ingredients like Alpha-amylase, Selenium, Zinc, Folic acid, Vitamin C, Vitamin B6, CoQ1, Myo-Inositol, and Chyawanprash, have gained popularity. Synthetic vitamins and minerals are also used. Key market players like Easy2Swallow and Capsugel are focusing on joint ventures, mergers, and acquisitions to expand their product offerings and reach.
In addition, regulations and product safety are crucial factors influencing the market's growth. Smoking rates and alcohol use rates are major challenges for the market. Obese population and stress levels are also significant factors affecting the market's growth. Obesity rates and TFR (Total Fertility Rate) are essential indicators to understand the market dynamics. The NIH (National Institutes of Health) is conducting extensive research on natural fertility supplements to understand their effectiveness and safety. The market is expected to continue its growth trajectory due to the increasing demand for natural and effective fertility solutions.
Market Scope |
|
Report Coverage |
Details |
Page number |
131 |
Base year |
2023 |
Historic period |
2018 - 2022 |
Forecast period |
2024-2028 |
Growth momentum & CAGR |
Accelerate at a CAGR of 7.08% |
Market growth 2024-2028 |
USD 761.7 million |
Market structure |
Fragmented |
YoY growth 2023-2024(%) |
6.49 |
Regional analysis |
North America, Europe, APAC, South America, and Middle East and Africa |
Performing market contribution |
North America at 38% |
Key countries |
US, Germany, UK, China, and France |
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
Key companies profiled |
Active Bio Life Science GmbH, Bionova, Coast Science LLC, Elan Healthcare Inc., Exeltis USA Inc., Fairhaven Health LLC, Fertility Family, Fertility Nutraceuticals LLC, FUJIFILM Corp., Laboratorios Fertypharm SL, LENUS Pharma GesmbH, Natural Fertility Shop, Nua Fertility Ireland Ltd., Nutra Business LLC, Ocean Healthcare Pvt. Ltd., Orthomol pharmazeutische Vertriebs GmbH, Shivani Scientific Industries Pvt. Ltd., The Bird and Be Co. Inc., TTK Healthcare Ltd., and Wild Nutrition Ltd. |
Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the market forecast period |
Customization purview |
If our market report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by End-user
7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Opportunity/Restraints
10 Competitive Landscape
11 Competitive Analysis
12 Appendix
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