Industrial And Institutional Cleaners Market Analysis North America, APAC, Europe, South America, Middle East and Africa - US, China, Canada, India, Germany - Size and Forecast 2024-2028

Industrial And Institutional Cleaners Market Size 2024-2028

The industrial and institutional cleaners market size is forecast to increase by USD 14.97 billion at a CAGR of 4.5% between 2023 and 2028.

• The market is experiencing significant growth due to rising health awareness and the increasing demand for cleanliness in various sectors, including construction and food processing. Key market trends include the adoption of bio-based surfactants, such as biosurfactants and non-ionic surfactants, which offer superior cleaning performance and eco-friendliness. Volatility in raw material prices, particularly for surfactants and solvents, poses a challenge to market growth. Grease and protein-based contaminants continue to be major concerns in industries, necessitating the development of effective cleaning solutions. The market analysis also highlights the growing importance of clean-in-place systems in various industries to minimize water usage and improve operational efficiency.

What will be the Size of the Industrial And Institutional Cleaners Market During the Forecast Period?

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• The market encompasses a diverse range of products and services utilized in various sectors, including healthcare facilities and hospitals, to maintain clean and hygienic environments. Key market drivers include the increasing focus on public health and safety, particularly in light of global health crises, leading to heightened demand for sanitizers and disinfectants. The competitive environment in this market is dynamic, with industry players continually integrating strategies to meet evolving customer needs and regulatory requirements. Additionally, the use of rheology modifiers, solvents, and industrial solvents, such as ethylene and organic solvents, is increasing to enhance the cleaning efficiency of detergents and sanitizers. Specialty chemical markets, such as those for efficient and cost-effective ingredients, play a significant role In the development of innovative cleaning solutions. Regulations and regulatory information are crucial factors influencing the market.
• International and national legislations, including safety standards and legislation related to the use of chemicals, impact market growth and product development. Business opportunities abound in this sector, with commercial developments in industries like hospitality and foodservice driving demand for hard surface cleaning solutions, as well as specialized cleaning requirements for facilities like restaurant ovens. Technological advancements in soil release technologies and anti-redeposition technologies continue to shape the market landscape. Fabric-specific cleaning solutions, such as those for polyester fabrics and woven fabrics, cater to the unique needs of various industries. Overall, the market is poised for continued growth, driven by the evolving regulatory landscape and the increasing importance of cleanliness and hygiene in various sectors.

How is this Industrial And Institutional Cleaners Industry segmented and which is the largest segment?

The industrial and institutional cleaners industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in "USD million" for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.

• Product
  • Sanitation and janitorial cleaners
  • Kitchen and catering cleaners
  • Laundry cleaners
  • Others
• Geography
  • North America
    • Canada
    • US
  • APAC
    • China
    • India
  • Europe
    • Germany
  • South America
  • Middle East and Africa

By Product Insights

• The sanitation and janitorial cleaners segment is estimated to witness significant growth during the forecast period.

The market is driven by the growing demand for sanitation and janitorial cleaners in various sectors, including healthcare facilities and hospitals. With an increasing focus on public health and hygiene, the market is expected to witness significant growth. For instance, governments worldwide are investing in initiatives to improve sanitation infrastructure, such as India's Swachh Bharat Mission and China's Toilet Revolution. This trend is expected to continue, as 2 out of 6 people globally lack access to proper sanitation. In the competitive market, industry integration strategies, such as mergers and acquisitions, are common. Regulatory requirements, including safety standards for employees and customers, are crucial factors influencing market growth.

Business opportunities exist in commercial developments, such as airports, hotels, factories, and restaurants. Specialty chemical markets, including proteins, surfactants, sarcosinates, lanolin derivatives, rheology modifiers, and product finders, are integral to the production of industrial and institutional cleaners. Environmentally friendly solvents, such as those with low toxicity, biodegradability, and non-VOC properties, are gaining popularity due to increasing environmental concerns. Efficient and cost-effective ingredients, such as clean sheets, soil release technologies, anti-redeposition technologies, and polyester and woven fabrics, are also essential for market growth. The market caters to various applications, including hard surface cleaning, dishwash applications, foam control, solvents, degreasing agents, and equipment maintenance, such as CIP and bottle washing. Regulations and regulatory information, including international and national legislation, are essential for market participants to ensure compliance.

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The Sanitation and janitorial cleaners segment was valued at USD 22.26 billion in 2018 and showed a gradual increase during the forecast period.

Regional Analysis

• APAC is estimated to contribute 40% to the growth of the global market during the forecast period.

Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

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The industrial and institutional cleaner market in North America is projected to dominate the global industry due to the expanding healthcare sector, the presence of major consumers for sanitation and janitorial cleaners, and increasing economic development. With numerous car manufacturers such as Ford, Hyundai, Nissan, Toyota, and General Motors based In the region, the demand for efficient and cost-effective cleaning solutions for factories and production facilities is significant. Industrial and institutional cleaners are essential for maintaining hygiene in hospitals and healthcare facilities, which are experiencing growth due to an aging population and increasing healthcare awareness. These cleaners include disinfectants, sanitizers, and specialty chemicals like proteins, surfactants, sarcosinates, lanolin derivatives, rheology modifiers, and more.

Regulatory requirements and safety standards are crucial considerations In the industry, with regulations varying internationally and nationally. Business opportunities exist in various sectors, including commercial developments, airport terminals, hotels, and restaurants, where efficient and environmentally friendly cleaning solutions are in demand. Product innovation and industry integration strategies are key to staying competitive, with a focus on formulating cost-effective, high-performance cleaning formulations using ingredients like non-ionic surfactants, solvents, degreasing agents, and foam control agents. Ensuring regulatory compliance and environmental credentials, such as low toxicity, biodegradability, and non-VOC, is essential for customer satisfaction and employee safety.

Market Dynamics

Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.

What are the key market drivers leading to the rise In the adoption of Industrial And Institutional Cleaners Industry?

Rising health awareness is the key driver of the market.

• The market is experiencing significant growth due to the increasing emphasis on maintaining clean and safe environments, particularly in healthcare facilities such as hospitals. This trend is driven by the recognition that an individual's health and wellbeing are influenced by their surroundings, making the maintenance of clean workplaces and community spaces a priority. In the healthcare sector, providing a clean and hygienic environment is essential. Sanitizers and disinfectants play a crucial role in this market, with regulatory requirements mandating their use in healthcare facilities to prevent the spread of infections. Industry integration strategies, such as collaborations and partnerships, are being adopted to meet these requirements and capitalize on business opportunities in this sector.
• The competitive environment In the market is driven by the development of efficient and cost-effective ingredients, such as proteins, surfactants, sarcosinates, lanolin derivatives, rheology modifiers, and more. These ingredients are used in various applications, including hard surface cleaning, dishwash applications, foam control, and solvents for degreasing agents. Environmental credentials, such as low toxicity, biodegradability, non-VOC, and the use of environmentally friendly solvents, are becoming increasingly important In the market. Equipment maintenance, including CIP (continuous improvement process) and bottle washing, also requires the use of industrial cleaners. Commercial developments, such as the growth of the hospitality industry and the expansion of airports, are also contributing to the growth of the market.
• The specialty chemical markets for household cleaning formulations, aqueous cleaning formulations, and greasy soils are also experiencing growth. Product finder tools and regulatory information resources are available to help businesses navigate the complex regulatory landscape, which includes international and national regulations, legislation, and safety standards. Formulating efficient and effective industrial and institutional cleaners requires a deep understanding of these regulations and the ability to formulate with ingredients that meet the necessary requirements.

What are the market trends shaping the Industrial And Institutional Cleaners Industry?

Growing demand for bio-based surfactants is the upcoming market trend.

• The market is driven by the increasing demand for eco-friendly cleaning solutions, particularly biosurfactants, in various sectors such as healthcare facilities and hospitals. These compounds, produced by living organisms, can reduce surface tension and aggregate different interfaces. Governments worldwide are promoting their use due to the environmental concerns associated with chemically synthesized surfactants. Regulatory requirements mandate manufacturers to incorporate biodegradable raw materials into their production processes. Biosurfactants offer business opportunities in specialty chemical markets, including proteins, surfactants, sarcosinates, lanolin derivatives, rheology modifiers, and more. Commercial developments In the industry include the use of biosurfactants in sanitizers and disinfectants, as well as in sanitary applications for commercial establishments like airports, hotels, factories, and restaurants.
• Efficient and cost-effective ingredients are essential In the competitive environment. Cleaning formulations for hard surface cleaning, dish washing applications, and foam control employ various surfactants and solvents, including degreasing agents and industrial solvents. Environmental credentials, such as low toxicity, biodegradability, and non-VOC, are increasingly important In the industry. Equipment maintenance, including CIP and bottle washing, also benefits from the use of eco-friendly solvents and formulations. Household cleaning formulations and aqueous cleaning formulations have adopted these trends, focusing on greasy soils and utilizing non-ionic surfactants. The formulation finder is a valuable tool for manufacturers seeking to develop environmentally friendly products that meet regulatory requirements and customer expectations.

What challenges does the Industrial And Institutional Cleaners Industry face during its growth?

Volatility in raw material prices is a key challenge affecting the industry growth.

• Industrial and institutional cleaners are essential products used in various sectors, including healthcare facilities and hospitals, to maintain cleanliness and hygiene. The production of these cleaners relies heavily on surfactants as major raw materials. Surfactants are derived from raw materials such as linear alkylbenzene, detergent alcohols, and ethylene oxide (EO). The price volatility of these raw materials, primarily sourced from petroleum products, significantly impacts the market. For instance, in March 2016, the domestic EO prices in China surged by USD 45 per ton to USD 1,314 per ton due to the limited supply of ethylene C2 type. Furthermore, Sanjiang Fine Chemicals shut down its 60,000 ton per year EO line in Zhejiang province due to insufficient feedstock ethylene availability.
• The competitive environment In the market necessitates industry integration strategies. Regulatory requirements play a crucial role In the market, with regulations varying internationally and nationally. Business opportunities exist In the development of commercial buildings, specialty chemical markets, and household cleaning formulations. Technological advancements include the use of efficient and cost-effective ingredients, such as proteins, sarcosinates, lanolin derivatives, rheology modifiers, and product finders. Compliance with regulations, safety standards, and environmental credentials, including low toxicity, biodegradability, non-VOC, and environmentally friendly solvents, is essential. Applications include equipment maintenance, CIP, bottle washing, and various industries such as airports, hotels, factories, restaurants, and hard surface cleaning, dishwash applications, foam control, solvents, degreasing agents, and industrial solvents.

Exclusive Customer Landscape

The industrial and institutional cleaners market forecasting report includes the adoption lifecycle of the market, covering from the innovator's stage to the laggard's stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the industrial and institutional cleaners market report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth analysis strategies.

Customer Landscape

Key Companies & Market Insights

Companies are implementing various strategies, such as strategic alliances, industrial and institutional cleaners market forecast, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence In the industry.

The industry research and growth report includes detailed analyses of the competitive landscape of the market and information about key companies, including:

• 3M Co.
• Arrow Solutions
• Arrow-Magnolia International Inc.
• BASF SE
• Bebbington Industries
• Bona AB
• Clariant International Ltd.
• Dow Inc.
• Eastman Chemical Co.
• Ecolab Inc.
• Evonik Industries AG
• GENEON TECHNOLOGIES
• Henkel AG and Co. KGaA
• Kao Co.
• Multi-Clean
• S.C. Johnson and Son Inc.
• Satol Chemicals
• Solvay SA
• Stepan Co.
• Univar Solutions Inc.

Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key industry players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.

Research Analyst Overview

The market encompasses a diverse range of products and applications, serving various sectors such as healthcare facilities, hospitals, and other commercial establishments. This market is characterized by a competitive environment, with companies continually seeking to differentiate themselves through strategic integration. Regulatory requirements play a significant role in shaping the industry. Compliance with regulations is essential to ensure the safety and effectiveness of cleaners in various applications. These regulations cover both international and national standards, encompassing legislation on product safety, environmental impact, and worker protection. Business opportunities In the market are driven by several factors. The growing demand for efficient and cost-effective ingredients is a key trend, as is the increasing focus on specialty chemical markets such as proteins, surfactants, sarcosinates, and lanolin derivatives.

These ingredients offer enhanced performance and functionality in various cleaning applications. Rheology modifiers, product finders, and regulations are critical components of the market. Understanding regulatory requirements and their implications is essential for companies to remain competitive. Regulatory information is continually evolving, making it crucial for businesses to stay informed and adapt to changes. The market for industrial and institutional cleaners is vast and diverse, with applications ranging from hard surface cleaning and dishwashing to restaurant ovens and equipment maintenance. Each application presents unique challenges and opportunities. For instance, hard surface cleaning requires effective soil release technologies and anti-redeposition agents, while dishwashing applications demand foam control and degreasing agents.

Efficient and cost-effective ingredients are a priority for many businesses In the market. Solvents and degreasing agents, including industrial solvents and organic solvents, are commonly used to enhance cleaning performance. However, environmental concerns have led to the development of environmentally friendly solvents and low toxicity, biodegradable alternatives. Safety standards are a critical consideration for employees and customers In the market. Companies must ensure that their products meet stringent safety requirements, particularly in sensitive environments such as healthcare facilities and hospitals. Airports, hotels, factories, and other commercial establishments are significant consumers of industrial and institutional cleaners. These customers demand high-performance, cost-effective, and environmentally friendly cleaning solutions.

Meeting their needs requires a deep understanding of the unique challenges and requirements of each application. The market is continually evolving, driven by technological advancements, regulatory changes, and shifting customer demands. Companies must stay informed and adapt to these trends to remain competitive. By focusing on efficient ingredients, cost-effective solutions, and regulatory compliance, businesses can capitalize on the opportunities presented by this dynamic market.

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What are the Key Data Covered in this Industrial And Institutional Cleaners Market Research and Growth Report?

• CAGR of the Industrial And Institutional Cleaners industry during the forecast period
• Detailed information on factors that will drive the growth and forecasting between 2024 and 2028
• Precise estimation of the size of the market and its contribution of the industry in focus to the parent market
• Accurate predictions about upcoming growth and trends and changes in consumer behaviour
• Growth of the market across North America, APAC, Europe, South America, and Middle East and Africa
• Thorough analysis of the market's competitive landscape and detailed information about companies
• Comprehensive analysis of factors that will challenge the industrial and institutional cleaners market growth of industry companies

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