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The mens coat, jacket, and suit market size is forecast to increase by USD 20.78 billion at a CAGR of 4.5% between 2023 and 2028.
The mens coat, jacket, and suit industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in "USD billion" for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.
Menswear, encompassing coats, jackets, and suits, experiences notable growth due to the expanding e-commerce sector. The proliferation of the Internet and smartphones worldwide has significantly influenced apparel sales, with e-commerce platforms such as Amazon and eBay driving the demand for menswear. These platforms offer a vast selection of brands essential to the market, benefiting both branded and private-label companies. As online retailing gains popularity, particularly in developing countries, the sales of menswear through e-commerce channels are projected to surge. This trend is expected to continue during the forecast period, as consumer buying power shifts towards digital platforms. Additionally, discount schemes, urbanization, disposable income, and fashion statements contribute to the market's expansion. Innovations in fabric technology, such as moisture permeability and breathability, further enhance the appeal of menswear offerings.
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The Online segment was valued at USD 65.08 billion in 2018 and showed a gradual increase during the forecast period.
Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.
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The men's coat, jacket, and suit market in Asia Pacific (APAC) is experiencing significant growth, outpacing other regions. This expansion is primarily due to the influx of global brands and products In the APAC market, leading to increased adoption of premium coats, jackets, and suits. Furthermore, the acceptance of Western cultural practices, including Western wear such as suits, is on the rise in Asian countries. Rising disposable incomes and evolving consumer preferences are also driving demand for designer outerwear. Automatic machines and innovations in production have led to cost reductions and improved product quality. Discount schemes, e-commerce platforms, and various promotional activities have broadened the customer base.
Despite the lockdowns and precautionary measures, the market remains resilient, with exhibitions, sports events, and public events providing opportunities for sales. Corporate offices and employees continue to be major consumers, and supply chains have adapted to ensure continuity. The market caters to both casual and formal styles, with long lengths, short lengths, and various premium qualities available. Sustainable raw materials, product premiumization, and product line extensions are key trends, with sports stores, distributors, and retail outlets, including supermarkets and convenience stores, serving as key sales channels. Segments such as polyester, ester functional textile, and cotton dominate the market, offering durability, economic value, and breathability, respectively.
Our mens coat, jacket, and suit market researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
Increased demand for designer and premium products is the key driver of the market.
Increased demand for customized/tailored coats and suits is the upcoming market trend.
Availability of counterfeit products is a key challenge affecting the industry growth.
The mens coat, jacket, and suit market forecasting report includes the adoption lifecycle of the market, covering from the innovator's stage to the laggard's stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the mens coat, jacket, and suit market report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth analysis strategies.
Customer Landscape
Companies are implementing various strategies, such as strategic alliances, mens coat, jacket, and suit market forecast, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence In the industry.
Authentic Brands Group LLC - Arrow USA, a leading brand in men's apparel, caters to the market demands with its diverse range of coats, jackets, and suits. These essential wardrobe staples are designed with quality materials and contemporary styles, ensuring versatility and timeless appeal.
The industry research and growth report includes detailed analyses of the competitive landscape of the market and information about key companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key industry players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
The market experiences continuous evolution, driven by various market dynamics. Buying power of consumers plays a significant role in shaping the industry. Automatic machines have revolutionized production processes, leading to cost savings and increased efficiency. The customer base for outer garments is diverse, with preferences ranging from casual to formal styles. Long sleeves, collars, and lapels are essential features for coats and jackets, while pockets and fabric quality are crucial considerations. Fabric choices vary widely, with velvet, jacquard, wool, fur, leather, and various textiles such as polyester, ester functional, and cellulosic segments in demand. Consumers seek premium quality, innovations, and sustainable raw materials for their purchases.
Product premiumization and product line extension strategies are common In the market. Sports stores, distributors, retail stores, supermarkets, and convenience stores serve as key distribution channels. E-commerce platforms have gained popularity due to their convenience and accessibility, especially during lockdowns and precautionary measures. Digital innovation, urbanization, and disposable income influence consumer spending habits. Fashion statements and celebrity endorsements also impact market trends. Investment in advertising campaigns and promotional activity further fuels growth. Social media marketing is an essential tool for reaching potential customers and engaging with existing ones. The working population's fashion consciousness drives demand for new collections and designs.
Footballers and other athletes often serve as fashion icons, influencing trends In the market. Hector Bellerin, for instance, has been seen wearing stylish coats and jackets both on and off the field. Market players employ organic and inorganic strategies to maintaIn their competitive edge. These strategies include collaborations, mergers and acquisitions, and partnerships. In conclusion, the market is a dynamic and evolving industry, shaped by various market factors. Consumer preferences, production processes, fabric choices, and distribution channels all contribute to its growth and development.
Mens Coat, Jacket, And Suit Market Scope |
|
Report Coverage |
Details |
Page number |
154 |
Base year |
2023 |
Historic period |
2018-2022 |
Forecast period |
2024-2028 |
Growth momentum & CAGR |
Accelerate at a CAGR of 4.5% |
Market growth 2024-2028 |
USD 20.78 billion |
Market structure |
Fragmented |
YoY growth 2023-2024(%) |
4.23 |
Key countries |
US, China, Japan, India, and Germany |
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Distribution Channel
7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Opportunity/Restraints
10 Competitive Landscape
11 Competitive Analysis
12 Appendix
Research Framework
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
INFORMATION SOURCES
Primary sources
Secondary sources
DATA ANALYSIS
Data Synthesis
Data Validation
REPORT WRITING
Qualitative
Quantitative
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