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Military Augmented Reality (AR) Headgear Market by Application and Geography - Forecast and Analysis 2021-2025

  • Published: Feb 2021
  • Pages: 124
  • SKU: IRTNTR70272
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The military augmented reality (AR) headgear market share is expected to increase by USD 758.91 million from 2020 to 2025, and the market's growth momentum will accelerate at a CAGR of 8%.

This military augmented reality (AR) headgear market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers military augmented reality (AR) headgear market segmentations by application (flight, combat, and maritime) and geography (North America, Europe, APAC, South America, and MEA). The military augmented reality (AR) headgear market report also offers information on several market vendors, including Applied Research Associates Inc., BAE Systems Plc, Collins Aerospace, Elbit Systems Ltd., Facebook Inc., Microsoft Corp., RealWear Inc., Six15 Technologies, Thales Group, and Vuzix Corp. among others.

What will the Military Augmented Reality (AR) Headgear Market Size be During the Forecast Period?

Military Augmented Reality (AR) Headgear Market Size

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Military Augmented Reality (AR) Headgear Market: Key Drivers, Trends, and Challenges

Based on our research output, there has been a negative impact on the market growth during and post COVID-19 era. The expenses involved in real-time military training is notably driving the military augmented reality (AR) headgear market growth, although factors such as battery issues with ar headgears may impede market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the military augmented reality (AR) headgear industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key Military Augmented Reality (AR) Headgear Market Driver

One of the key factors driving the military augmented reality (AR) headgear market growth is the expenses involved in real-time military training. Factors like the fuel cost associated with aircraft flights, the cost of procuring training ammunitions, and depreciation and depletion of military platforms during training eventually put pressure on the overall defense funding. This has propelled defense ministries across the globe to rely on different types of simulation and virtual training equipment. The global military AR headgear market has been well supported by commercial off-the-shelf (COTS) based architecture, which confers the plug-and-play capability. COTS components are being widely integrated into AR products because the development cost of customized equipment is costlier than the cost associated with COTS systems. Moreover, apart from offering low-cost military training expenses, AR headgear contributes to a greener environment as it eliminates the need to burn aero fuel, does not cause any physical damage on targets, and does not pollute the environment with warhead fragments and harmful chemical substances. Therefore, all these factors are significantly contributing to the growth of the global military AR headgear market during the forecast period.

Key Military Augmented Reality (AR) Headgear Market Trend

Another key factor driving the military augmented reality (AR) headgear market growth is the development of smart contact lens. Contact lenses have gained popularity mainly for their functions in vision correction technology and biomedical sensing to measure physiological conditions in the body. They are gradually gaining ground in the domain of displays for AR platforms. The use of this technology probably resulted from the growing concerns from people using AR headsets about feeling dizzy and disoriented. The new smart contact lens is expected to evade these ill effects and remain fruitful in providing a more pleasing experience. The development of contact lens-based AR is still in its phase of development and is entitled to some significant potential challenges like the shape of human eyes. Every human eye is far from uniform and getting the new technology to work perfectly with each person's eyes is the next big hurdle for smart contact lenses. This is a positive trend, which is expected to drive the growth of the global military AR headgear market during the forecast period.

Key Military Augmented Reality (AR) Headgear Market Challenge

Battery issues with AR headgears is one of the key challenges hindering the military augmented reality (AR) headgear market growth. The functioning of an AR headgear highly depends on the steadiness of its battery. The battery life and its capacity have been the major issues for all AR headgears used for commercial or military purposes. Especially, dismounted soldiers who use the military AR headgears depend primarily on the life span of the battery as they often do not have access to electricity. The lack of a good battery compels soldiers to carry external battery packs, which in turn add up as a burden to soldiers and increases the chances of avoiding AR headgears. Hence, improved battery capacity and battery life are of prime importance, in which the AR devices market lags. In addition to the short battery capacity, military applications of these devices also expose them to harsh environmental conditions, which increases their chances of battery failures due to swelling up and leakage. Therefore, the above issues associated with the batteries in AR headgear are expected to hamper the growth of the global military AR headgear market during the forecast period.

This military augmented reality (AR) headgear market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2021-2025.

Parent Market Analysis

Technavio categorizes the global military augmented reality (AR) headgear market as a part of the global aerospace & defense market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the military augmented reality (AR) headgear market during the forecast period.

Who are the Major Military Augmented Reality (AR) Headgear Market Vendors?

The report analyzes the market's competitive landscape and offers information on several market vendors, including:

  • Applied Research Associates Inc.
  • BAE Systems Plc
  • Collins Aerospace
  • Elbit Systems Ltd.
  • Facebook Inc.
  • Microsoft Corp.
  • RealWear Inc.
  • Six15 Technologies
  • Thales Group
  • Vuzix Corp.

This statistical study of the military augmented reality (AR) headgear market encompasses successful business strategies deployed by the key vendors. The military augmented reality (AR) headgear market is fragmented and the vendors are deploying growth strategies such as organic and inorganic strategies to compete in the market.

Product Insights and News

  • Applied Research Associates Inc. - The company offers ARC4 Recon. It provides heads-up tactical situational awareness.

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The military augmented reality (AR) headgear market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.

Military Augmented Reality (AR) Headgear Market Value Chain Analysis

Our report provides extensive information on the value chain analysis for the military augmented reality (AR) headgear market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.

The report has further elucidated on other innovative approaches being followed by manufacturers to ensure a sustainable market presence.

Which are the Key Regions for Military Augmented Reality (AR) Headgear Market?

Military Augmented Reality (AR) Headgear Market Market segmentation by region

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35% of the market's growth will originate from North America during the forecast period. US and Canada are the key markets for military augmented reality (AR) headgear in North America. Market growth in this region will be faster than the growth of the market in Europe and South America regions.

As of February 2017, the researchers of the US ARL- Orlando's Simulation and Training Technology Center were working on integrating AR for dismounted soldiers with virtual elements, such as targets, ballistics, and people, and mapping them onto a live field of view. Such advancements in military AR headgear in North America are expected to drive the growth of the market in the region during the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.

COVID Impact and Recovery Analysis

The increasing prevalence of infectious diseases such as COVID-19 has negatively impacted the military AR headgear market in North America in 2020. The COVID-19 pandemic has spread widely across North America, which has prompted the governments of countries such as the US, Canada, and Mexico to impose periodic lockdowns. Manufacturing units have been closed, which is hampering the production of goods across the region, thereby affecting supply chains also. Also, disruptions in industrial activities, including military activities, will limit the growth of the military AR headgear market in the region during the forecast period.

What are the Revenue-generating Application Segments in the Military Augmented Reality (AR) Headgear Market?

Military Augmented Reality (AR) Headgear Market Segmentation

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The military augmented reality (AR) headgear market share growth by the flight will be significant during the forecast period. A military flight AR headgear artificially recreates aircraft controls and various other aspects of the aerial environment. Several advancements in military flight AR headgear are expected to drive the growth of this segment during the forecast period.

Besides the above-mentioned factors, the post COVID-19 impact has brought forth a slowdown in or fast tracked the demand for the service or product. This report provides an accurate prediction of the contribution of all the segments to the growth of the military augmented reality (ar) headgear market size and actionable market insights on post COVID-19 impact on each segment.

 

Military Augmented Reality (AR) Headgear Market Scope

Report Coverage

Details

Page number

120

Base year

2020

Forecast period

2021-2025

Growth momentum & CAGR

Accelerate at a CAGR of 8%

Market growth 2021-2025

$ 758.91 million

Market structure

Fragmented

YoY growth (%)

6.98

Regional analysis

North America, Europe, APAC, South America, and MEA

Performing market contribution

North America at 35%

Key consumer countries

US, China, Germany, Canada, and UK

Competitive landscape

Leading companies, Competitive strategies, Consumer engagement scope

Key companies profiled

Applied Research Associates Inc., BAE Systems Plc, Collins Aerospace, Elbit Systems Ltd., Facebook Inc., Microsoft Corp., RealWear Inc., Six15 Technologies, Thales Group, and Vuzix Corp.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period

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What are the Key Data Covered in this Military Augmented Reality (AR) Headgear Market Report?

  • CAGR of the market during the forecast period 2021-2025
  • Detailed information on factors that will drive military augmented reality (AR) headgear market growth during the next five years
  • Precise estimation of the military augmented reality (AR) headgear market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the military augmented reality (AR) headgear industry across North America, Europe, APAC, South America, and MEA
  • A thorough analysis of the market's competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of military augmented reality (AR) headgear market vendors

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1 Executive Summary

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 01: Parent market
  • 2.2 Market characteristics
    • Exhibit 02: Market characteristics
  • 2.3 Value chain analysis
    • Exhibit 03: Value Chain Analysis: Aerospace and Defense Market

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 04: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 05: Market segments
  • 3.3 Market size 2020
    • 3.4 Market outlook: Forecast for 2020 - 2025
      • Exhibit 06: Global - Market size and forecast 2020 - 2025 ($ million)
      • Exhibit 07: Global market: Year-over-year growth 2020 - 2025 (%)

    4 Five Forces Analysis

    • 4.1 Five forces summary
      • Exhibit 08: Five forces analysis 2020 & 2025
    • 4.2 Bargaining power of buyers
      • Exhibit 09: Bargaining power of buyers
    • 4.3 Bargaining power of suppliers
      • Exhibit 10: Bargaining power of suppliers
    • 4.4 Threat of new entrants
      • Exhibit 11: Threat of new entrants
    • 4.5 Threat of substitutes
      • Exhibit 12: Threat of substitutes
    • 4.6 Threat of rivalry
      • Exhibit 13: Threat of rivalry
    • 4.7 Market condition
      • Exhibit 14: Market condition - Five forces 2020

    5 Market Segmentation by Application

    • 5.1 Market segments
      • Exhibit 15: Application - Market share 2020-2025 (%)
    • 5.2 Comparison by Application
      • Exhibit 16: Comparison by Application
    • 5.3 Flight - Market size and forecast 2020-2025
      • Exhibit 17: Flight - Market size and forecast 2020-2025 ($ million)
      • Exhibit 18: Flight - Year-over-year growth 2020-2025 (%)
    • 5.4 Combat - Market size and forecast 2020-2025
      • Exhibit 19: Combat - Market size and forecast 2020-2025 ($ million)
      • Exhibit 20: Combat - Year-over-year growth 2020-2025 (%)
    • 5.5 Maritime - Market size and forecast 2020-2025
      • Exhibit 21: Maritime - Market size and forecast 2020-2025 ($ million)
      • Exhibit 22: Maritime - Year-over-year growth 2020-2025 (%)
    • 5.6 Market opportunity by Application
      • Exhibit 23: Market opportunity by Application

    6 Customer landscape

    7 Geographic Landscape

    • 7.1 Geographic segmentation
      • Exhibit 25: Market share by geography 2020-2025 (%)
    • 7.2 Geographic comparison
      • Exhibit 26: Geographic comparison
    • 7.3 North America - Market size and forecast 2020-2025
      • Exhibit 27: North America - Market size and forecast 2020-2025 ($ million)
      • Exhibit 28: North America - Year-over-year growth 2020-2025 (%)
    • 7.4 Europe - Market size and forecast 2020-2025
      • Exhibit 29: Europe - Market size and forecast 2020-2025 ($ million)
      • Exhibit 30: Europe - Year-over-year growth 2020-2025 (%)
    • 7.5 APAC - Market size and forecast 2020-2025
      • Exhibit 31: APAC - Market size and forecast 2020-2025 ($ million)
      • Exhibit 32: APAC - Year-over-year growth 2020-2025 (%)
    • 7.6 South America - Market size and forecast 2020-2025
      • Exhibit 33: South America - Market size and forecast 2020-2025 ($ million)
      • Exhibit 34: South America - Year-over-year growth 2020-2025 (%)
    • 7.7 MEA - Market size and forecast 2020-2025
      • Exhibit 35: MEA - Market size and forecast 2020-2025 ($ million)
      • Exhibit 36: MEA - Year-over-year growth 2020-2025 (%)
    • 7.8 Key leading countries
      • Exhibit 37: Key leading countries
    • 7.9 Market opportunity by geography
      • Exhibit 38: Market opportunity by geography ($ million)

    8 Drivers, Challenges, and Trends

    • 8.1 Market drivers
      • 8.2 Market challenges
        • Exhibit 39: Impact of drivers and challenges
      • 8.3 Market trends

        9 Vendor Landscape

        • 9.1 Vendor landscape
          • Exhibit 40: Vendor landscape
        • 9.2 Landscape disruption
          • Exhibit 41: Landscape disruption
        • 9.3 Industry risks
          • Exhibit 42: Industry risks
        • 9.4 Competitive scenario

          10 Vendor Analysis

          • 10.1 Vendors covered
            • Exhibit 43: Vendors covered
          • 10.2 Market positioning of vendors
            • Exhibit 44: Market positioning of vendors
          • 10.3 Applied Research Associates Inc.
            • 10.4 BAE Systems Plc
              • Exhibit 48: BAE Systems Plc - Overview
              • Exhibit 49: BAE Systems Plc - Business segments
              • Exhibit 50:BAE Systems Plc - Key news
              • Exhibit 51: BAE Systems Plc - Key offerings
              • Exhibit 52: BAE Systems Plc - Segment focus
            • 10.5 Collins Aerospace
              • Exhibit 53: Collins Aerospace - Overview
              • Exhibit 54: Collins Aerospace - Product and service
              • Exhibit 55:Collins Aerospace - Key news
              • Exhibit 56: Collins Aerospace - Key offerings
            • 10.6 Elbit Systems Ltd.
              • Exhibit 57: Elbit Systems Ltd. - Overview
              • Exhibit 58: Elbit Systems Ltd. - Business segments
              • Exhibit 59:Elbit Systems Ltd. - Key news
              • Exhibit 60: Elbit Systems Ltd. - Key offerings
            • 10.7 Facebook Inc.
              • Exhibit 61: Facebook Inc. - Overview
              • Exhibit 62: Facebook Inc. - Business segments
              • Exhibit 63:Facebook Inc. - Key news
              • Exhibit 64: Facebook Inc. - Key offerings
            • 10.8 Microsoft Corp.
              • Exhibit 65: Microsoft Corp. - Overview
              • Exhibit 66: Microsoft Corp. - Business segments
              • Exhibit 67: Microsoft Corp. - Key offerings
              • Exhibit 68: Microsoft Corp. - Segment focus
            • 10.9 RealWear Inc.
              • Exhibit 69: RealWear Inc. - Overview
              • Exhibit 70: RealWear Inc. - Product and service
              • Exhibit 71:RealWear Inc. - Key news
              • Exhibit 72: RealWear Inc. - Key offerings
            • 10.10 Six15 Technologies
              • Exhibit 73: Six15 Technologies - Overview
              • Exhibit 74: Six15 Technologies - Product and service
              • Exhibit 75: Six15 Technologies - Key offerings
            • 10.11 Thales Group
              • Exhibit 76: Thales Group - Overview
              • Exhibit 77: Thales Group - Business segments
              • Exhibit 78:Thales Group - Key news
              • Exhibit 79: Thales Group - Key offerings
              • Exhibit 80: Thales Group - Segment focus
            • 10.12 Vuzix Corp.
              • Exhibit 81: Vuzix Corp. - Overview
              • Exhibit 82: Vuzix Corp. - Product and service
              • Exhibit 83:Vuzix Corp. - Key news
              • Exhibit 84: Vuzix Corp. - Key offerings

            11 Appendix

            • 11.1 Scope of the report
              • 11.2 Currency conversion rates for US$
                • Exhibit 85: Currency conversion rates for US$
              • 11.3 Research methodology
                • Exhibit 86: Research Methodology
                • Exhibit 87: Validation techniques employed for market sizing
                • Exhibit 88: Information sources
              • 11.4 List of abbreviations
                • Exhibit 89: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              TechnavioINFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases
              Technavio

              TechnavioDATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
              • Analysis of derived insights

              Data Validation

              • Triangulation with data models
              • Reference against proprietary databases
              • Corroboration with industry experts
              Technavio

              TechnavioREPORT WRITING

              Qualitative

              • Market drivers
              • Market challenges
              • Market trends
              • Five forces analysis

              Quantitative

              • Market size and forecast
              • Market segmentation
              • Geographical insights
              • Competitive landscape
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              Military Augmented Reality (AR) Headgear Market market growth will increase by $758.91 mn during 2021-2025.
              The military augmented reality (ar) headgear market market is expected to grow at a CAGR of 7.63% during 2021-2025.
              Technavio has segmented the military augmented reality (ar) headgear market market by application (Flight, Combat, and Maritime) and geographic (North America, Europe, APAC, South America, MEA, North America, Europe, APAC, South America, and MEA).
              Applied Research Associates Inc., BAE Systems Plc, Collins Aerospace, Elbit Systems Ltd., Facebook Inc., Microsoft Corp., RealWear Inc., Six15 Technologies, Thales Group, Vuzix Corp. are a few of the key vendors in the military augmented reality (ar) headgear market market.
              North America will register the highest growth rate of 35% among the other regions. Therefore, the military augmented reality (ar) headgear market market in North America is expected to garner significant business opportunities for the vendors during the forecast period.
              The key factors driving the military augmented reality (ar) headgear market market growth are:
              • Expens es involved in real-time military training
              • Emergence of AR headgear - enabled military games
              The military augmented reality (ar) headgear market market vendors should focus on grabbing business opportunities from the flight segment as it accounted for the largest market share in the base year.
              • What are the key global market and the regional market share?
              • What are the revenue-generating key market segments?
              • What are the key factors driving and challenging this market’s growth?
              • Who are the key market vendors and their growth strategies?
              • What are the latest trends influencing the growth of this market?
              • What are the variables influencing the market growth in the primary regions?
              • What are the factors influencing the growth of the parent market?
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