Computer Market by Product and Geography - Forecast and Analysis 2022-2026

“The Computer Market is poised to grow by USD 209.41 billion during 2022-2026, accelerating at a CAGR of 9.68% during the forecast period”

Technavio market report provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 15 vendors. Furthermore, this report extensively covers the Computer Market segmentation by type laptop, desktop and tablet and geography APAC, North America, Europe, South America, and MEA . The Computer Market report also offers information on several market vendors, including Acer Inc., Apple Inc., ASUSTeK Computer Inc., Dell Technologies Inc., HP Inc., Lenovo Group Ltd., Micro Star International Co. Ltd., Microsoft Corp., Samsung Electronics Co. Ltd., and Toshiba Corp. among others.

What will the Computer Market Size be During the Forecast Period?

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Parent Market Analysis

Our Technavio Research categorizes the report belonging to Technology Hardware & Equipment and with a segment of Laptop, Desktop and Tablet market. Our Research Report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the forecast year. 

Computer Market: Key Drivers, Trends, and Challenges

Increased use of laptops in educational institutions is driving market growth, although cybersecurity measures may impede growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic's impact on the industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key Computer Market Driver

Educational institutions such as schools and universities are adopting laptops in their classrooms owing to factors such as low costs, wireless access, and convenience. Laptops help students with taking notes, collaborating with other students, writing and editing options, organizing assignments and assessments, and interactive learning. Several schools are adopting virtual technologies and providing online courses that allow students to learn at their convenience. All these factors are leading to an increase in the demand for laptops, which is driving the market. Numerous educational institutions across the world are adopting laptops to improve the efficiency of teachers and to help students with their learning. Hence, the increasing use of laptops in educational institutions will accelerate the sales of laptops during the forecast period. 

Key Computer Market Challenge

One of the key challenges affecting the growth of the global computer market is cybersecurity. With the increased digitization of education, the threats related to information security, unwarranted access, and student data privacy have increased. The key reasons for the vulnerability of the educational sector to cyberattacks include the availability of valuable user and organizational data, the lack of a centralized structure for data storage, and the unregulated use of personal digital devices. The major sources of cybersecurity threats to educational content include malware or viruses such as 'WannaCry' through social media, the virtualization of systems, and the consumerization of IT. Hence, the inadequacy of the cybersecurity measures adopted by educational institutions and individual learners is expected to hamper the growth of the computer market during the forecast period. 

This computer market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.

Market Overview

The parent global IT spending market covers revenue generated from the sales and subscription of IT services, communications services, cloud services, IT hardware, and IT software. Technavio calculates the global IT spending market size based on various IT solutions spending by various end-user industries such as healthcare; banking, financial services, and insurance (BFSI), retail, transportation, media and entertainment, and construction among others.

Technavio’s market research report is a valuable source of knowledge for market leaders, executive decision-makers, analysts, and consultants operating in this domain. This report includes detailed market size and segmentation data for both global and country-level markets. The report provides key statistics on the state of the industry and is an essential tool for companies active across the value chain in their quest for growth.

Who are the Major Computer Market Vendors?

The vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading smart room heater market vendors such as

• Acer Inc.
• Apple Inc.
• ASUSTeK Computer Inc.
• Dell Technologies Inc.
• HP Inc.
• Lenovo Group Ltd.
• Micro Star International Co. Ltd.
• Microsoft Corp.
• Samsung Electronics Co. Ltd.
• Toshiba Corp.

This statistical study of the computer market encompasses successful business strategies deployed by the key vendors. The computer market is fragmented and the vendors are deploying various organic and inorganic growth strategies to compete in the market.

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The computer market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies. 

Computer Market Value Chain Analysis

Our report provides extensive information on the value chain analysis for the computer market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period

Which are the Key Regions for Computer Market?

38% of the market's growth will originate from APAC during the forecast period. China, Japan, and India are the key markets for computers in APAC. Market growth in this region will be faster than the growth of the market in MEA, North America, and South America.

The increasing demand for computers in various sectors such as healthcare, education, entertainment, and other industries will facilitate the computer market growth in APAC over the forecast period. The demand for computers from small and medium-sized enterprises (SMEs) is also increasing in the region due to the rollout of the Goods and Services Tax (GST), which requires businesses to keep records of various transactions. Hence, companies such as Acer have tied up with Tally to ensure that their devices are enabled for GST-related computations. The increasing demand for computers in various sectors such as healthcare, education, entertainment, and other industries is a key factor driving the growth of the global computer market. For instance, the hospitality industry has introduced computers to offer their services at the fingertips of their guests. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.

The outbreak of COVID-19 has propelled the growth of the regional market during the forecast period, as the demand for computers has increased with the growing teleworking culture and rising need for remote access technologies and hardware. In addition, various countries in North America and Europe are highly dependent on India for their IT services. For instance, in India, around 90% of the workforce in the IT industry is teleworking as per the government's mandate. The growing teleworking culture in various countries has resulted in an increasing demand for computers. This, in turn, will propel the growth of the market in the region during the forecast period.

What are the Revenue-generating Product Segments in the Computer Market?

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The computer market share growth by the laptop segment will be significant during the forecast period. The major advantage of using a laptop is the high level of mobility offered by these portable devices. The mobility offered by laptops is preferred by most individual students.A laptop is a small-sized mobile personal computer (PC), which has a thin light-emitting diode (LED) or liquid crystal display (LCD) screen and an alphanumeric keyboard. Laptops are generally used for a variety of purposes, such as work, education, multimedia consumption, Internet surfing, and gaming. The major advantage of using a laptop is the high level of mobility offered by these portable devices. Laptops are very easy to carry around. Students in higher education are required to carry their laptops to their classes, where they take notes, make presentations, and run apps and programs for particular educational purposes. Thus, the increase in the use of laptops in various sectors, such as healthcare, corporate, and education, will enhance the growth of the market during the forecast period. 

Moreover, vendors are increasingly focusing on various strategies like new product launches and collaborations to enhance the growth of laptops. For instance, Dell Technologies has launched an array of redesigned Inspiron 13, 14, 15 laptop models for a variety of users, including employees and students. This, in turn, will drive the growth of the market during the forecast year.

This report provides an accurate prediction of the contribution of all the segments to the growth of the computer market size and actionable market insights on post COVID-19 impact on each segment.

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What are the Key Data Covered in this Computer Market Report?

• CAGR of the market during the forecast period 2022-2026
• Detailed information on factors that will drive computer market growth during the next five years
• Precise estimation of the computer market size and its contribution to the parent market
• Accurate predictions on upcoming trends and changes in consumer behavior
• The growth of the computer market industry across APAC, North America, Europe, South America, and MEA
• A thorough analysis of the market’s competitive landscape and detailed information on vendors
• Comprehensive details of factors that will challenge the growth of computer market vendors

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