Enjoy complimentary customisation on priority with our Enterprise License!
The portable water purifier market size is forecast to increase by USD 202.8 billion at a CAGR of 12.32% between 2023 and 2028. The market is experiencing significant growth due to the increasing concerns over water pollution and the resulting health risks, particularly in tropical regions where water-borne diseases are prevalent. Toxins and contaminants in water sources pose a threat to public health, leading to the demand for effective water purification solutions. Climate change and its impact on water resources further exacerbate the issue. Portable water purifiers offer a convenient and efficient solution for individuals and families to ensure safe residential drinking water, especially in areas with limited access to clean water. However, concerns over the safety and effectiveness of these devices have emerged, leading to a growing trend towards online sales to ensure authenticity and quality. The market is expected to continue its growth trajectory, driven by the need for clean water and the increasing awareness of the health risks associated with contaminated water sources.
The demand for portable water purifiers is on the rise as the importance of clean drinking water becomes increasingly recognized in various sectors. Waterborne diseases, water-related disasters, and health risks associated with untreated sources have fueled the need for reliable water purification solutions. Portable water purifiers play a crucial role in providing safe drinking water in disaster-prone areas and for individuals in military personnel, campers, and hikers. These devices offer a convenient and efficient way to treat water from untreated sources, ensuring the elimination of pathogens, suspended solids, and toxic compounds.
Water quality is a significant concern for residential areas, particularly in regions with low standard of living. Portable water purifiers offer a cost-effective and accessible solution for these communities, reducing the risk of water-related diseases and improving overall health and wellness. Industrial waste and wastewater treatment are also major contributors to water contamination. Portable water purifiers can be used to treat industrial wastewater, ensuring that the water is safe for reuse or disposal. UV technology is a popular choice for portable water purifiers due to its effectiveness in eliminating pathogens. RO (Reverse Osmosis) and gravity purifiers are also widely used, with the former offering advanced filtration capabilities and the latter providing a simple and cost-effective solution.
Pitcher filters and filtration processes are other types of water purification devices that have gained popularity in recent years. These devices use a filtration process to remove suspended solids and other impurities, providing clean drinking water for individuals and families. Water-related diseases, such as cholera and typhoid fever, pose a significant health risk to individuals in both developed and developing countries. Portable water purifiers offer a reliable and convenient solution for addressing these health risks, ensuring that individuals have access to safe drinking water at all times. Water-related disasters, such as floods and hurricanes, can contaminate large quantities of water, making it unsafe for consumption.
Portable water purifiers can be used to treat contaminated water on-site, providing individuals with a source of clean drinking water during these emergencies. In conclusion, portable water purifiers offer a versatile and effective solution for addressing the need for safe drinking water in various sectors. From disaster-prone areas to industrial wastewater treatment, these devices provide a convenient and efficient way to eliminate pathogens, suspended solids, and toxic compounds, ensuring that individuals have access to clean and safe drinking water.
The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in "USD million" for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.
The extrusion water purifier segment is estimated to witness significant growth during the forecast period.The market encompasses various types of water filtration systems, including gravity filters and ultraviolet purifiers. These technologies play a crucial role in removing biological impurities from residential drinking water, thereby mitigating the risk of water-borne ailments. Gravity filters are a popular choice for those who prefer a simple, manual filtration process. Ultraviolet purifiers, on the other hand, employ advanced technology to eliminate microorganisms through the use of ultraviolet light.
This growth can be attributed to the increasing awareness of the importance of clean drinking water and the convenience offered by portable water filtration systems. Portable water purifiers are widely used by outdoor enthusiasts, such as campers, bikers, and trekkers, in Europe and Asia Pacific. These individuals value the benefits of these systems, including time savings and reduced manual efforts, particularly during their activities. Gravity-based, pump-based, and extrusion water purifier pitchers are among the offerings in the market, contributing to the increased adoption of portable water purifiers worldwide.
Get a glance at the market share of various segments Request Free Sample
The Extrusion water purifier segment accounted for USD 81.70 million in 2018 and showed a gradual increase during the forecast period.
North America is estimated to contribute 35% to the growth of the global market during the forecast period. Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.
For more insights on the market share of various regions Request Free Sample
In North America, the market for portable water purifiers is witnessing substantial growth, with significant contributions coming from the United States, Canada, and Mexico. The increasing popularity of outdoor activities such as camping, hiking, and trekking has led to a higher demand for portable water purifiers, as individuals seek reliable access to clean drinking water. companies catering to this market in North America include Cascade Designs, Survivor Filter, Clearbrook, Helen of Troy, Berkey Filters, and WATERisLIFE. The rising urbanization and industrialization in the region have negatively impacted the quality of water, making portable water purifiers an essential solution for ensuring access to potable drinking water.
The health and wellness trend, coupled with the standard of living concerns, further fuels the demand for portable water purifiers in North America. Portable water purifiers, such as RO water purifiers and reverse osmosis systems, have gained popularity due to their effectiveness in removing impurities and providing clean drinking water on the go.
Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
Deteriorating quality of water resources leading to water-related diseases is the key driver of the market. The global water crisis is a significant concern as sources of safe and clean drinking water continue to deplete or become contaminated. Approximately 10% of the world population lacks access to potable water. Industrial waste, including toxins, is a leading contributor to water pollution, making it unfit for consumption. This issue poses a severe threat to public health, as nearly 80%-90% of the world's water sources are contaminated. The consequences of consuming contaminated water can lead to waterborne diseases such as cholera and coenurosis. Portable water purifiers offer a solution to this problem by removing microscopic biological contaminants, including viruses like Hepatitis and Norovirus, ensuring users have access to clean drinking water anywhere. This is especially crucial in regions prone to tropical disease outbreaks and climate change, which can exacerbate water contamination issues.
Rising online sales of portable water purifiers is the upcoming trend in the market. The market has experienced significant growth due to the increasing popularity of UV purifiers for various applications. With the rise of commercial establishments, retail stores are stocking these purifiers for customers engaged in outdoor activities, recreational pursuits, tourism, and camping. Online sales have become a preferred choice for consumers, enabling them to compare features, benefits, and prices of different UV purifiers and replacement filters from various brands. companies are capitalizing on this trend by investing in online sales channels to reach a broader customer base. Additionally, online shopping provides easy access to customer reviews, offering valuable insights into the user experience for manufacturers.
Low safety of portable water purifier compared with boiled water is a key challenge affecting the market growth. Portable water purifiers have gained significant importance in addressing the health risks associated with contaminated water, especially during water-related disasters or in areas with industrial waste. These devices are essential for outdoor enthusiasts who may not have access to safe drinking water. UV technology and Reverse Osmosis (RO) purifiers are popular choices for removing bacteria, viruses, and other impurities. Gravity purifiers are also effective in filtering out suspended particles. However, it's crucial to note that these devices can only purify clear water or water with minimal physical contamination. Boiling water is still an effective method for eliminating germs, but it's important to consider factors such as the water's initial temperature, altitude, and container material before boiling. In summary, portable water purifiers offer a convenient and effective solution for ensuring safe drinking water, particularly in situations where access to bottled drinking water may be limited.
The market forecasting report includes the adoption lifecycle of the market, covering from the innovator's stage to the laggard's stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth analysis strategies.
Customer Landscape
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
A. O. Smith India Water Products Pvt. Ltd. - The company provides a selection of portable water purifiers, including the Proplanet P6, Proplanet P7, and Z2 Pro models. These innovative devices enable users in the US to purify water on-the-go, ensuring access to clean drinking water anywhere. The portable water purifiers utilize advanced filtration technologies to remove impurities and contaminants, providing safe and healthy water for consumers. With the increasing awareness of the importance of clean water, these products cater to the growing demand for convenient and effective water purification solutions.
The market research and growth report includes detailed analyses of the competitive landscape of the market and information about key companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
Portable water purifiers have gained significant popularity in recent years due to the increasing concern for clean drinking water, especially in areas with waterborne diseases, disaster-prone regions, and among military personnel, campers, and hikers. The demand for water purification solutions is driven by the need to remove contaminants, including pathogens, suspended solids, toxins, and biological impurities, from untreated sources. Water pollution, tropical disease outbreaks, and climate change have heightened the awareness of the importance of safe drinking water. Reverse osmosis (RO) and UV technology are common water treatment methods used in portable water purifiers for toxins removal and pathogens elimination, respectively.
RO purifiers use a filtration process to remove impurities, while gravity and UV purifiers offer convenience and ease of use. Portable water purifiers cater to various sectors, including residential, commercial, outdoor activities, and tourism. The health and wellness industry has also seen a surge in demand for water purification devices as people seek to minimize health risks associated with water-related diseases and contaminants. The market for portable water purifiers is expanding, with retail stores, direct sales, and e-commerce platforms offering a wide range of options for consumers. Carbon filtration, pitcher filters, and steripen are popular choices for individuals and families, while industrial waste and wastewater treatment require more advanced solutions.
|
Market Scope |
|
|
Report Coverage |
Details |
|
Page number |
197 |
|
Base year |
2023 |
|
Historic period |
2018-2022 |
|
Forecast period |
2024-2028 |
|
Growth momentum & CAGR |
Accelerate at a CAGR of 12.32% |
|
Market growth 2024-2028 |
USD 202.8 million |
|
Market structure |
Fragmented |
|
YoY growth 2023-2024(%) |
10.09 |
|
Regional analysis |
North America, Europe, APAC, South America, and Middle East and Africa |
|
Performing market contribution |
North America at 35% |
|
Key countries |
US, UK, China, Germany, and France |
|
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
|
Key companies profiled |
A. O. Smith India Water Products Pvt. Ltd., Aquamira, Berkey Filters, Cascade Designs Inc., Clearbrook, Danaher Corp., Eureka Forbes Ltd., Helen of Troy Ltd., Katadyn Products Inc., KENT RO Systems Ltd., OASIS WFS Pvt Ltd., Pentair Plc, Sawyer Products Inc., SUEZ SA, Survivor Filter, The Clorox Co., Vestergaard Sarl, and WATERisLIFE |
|
Market dynamics |
Parent market analysis, market growth inducers and obstacles, market forecast, fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, market condition analysis for the forecast period |
|
Customization purview |
If our market report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
We can help! Our analysts can customize this market research report to meet your requirements. Get in touch
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Product
7 Market Segmentation by Application
8 Market Segmentation by Distribution Channel
9 Customer Landscape
10 Geographic Landscape
11 Drivers, Challenges, and Opportunity/Restraints
12 Competitive Landscape
13 Competitive Analysis
14 Appendix
Research Framework
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
INFORMATION SOURCES
Primary sources
Secondary sources
DATA ANALYSIS
Data Synthesis
Data Validation
REPORT WRITING
Qualitative
Quantitative
Get the report (PDF) sent to your email within minutes.
Complimentary full Excel data with your report purchase.
Get lifetime access to our
Technavio Insights
Quick Report Overview:
Quick Report Overview:
Cookie Policy
The Site uses cookies to record users' preferences in relation to the functionality of accessibility. We, our Affiliates, and our Vendors may store and access cookies on a device, and process personal data including unique identifiers sent by a device, to personalise content, tailor, and report on advertising and to analyse our traffic. By clicking “I’m fine with this”, you are allowing the use of these cookies. Please refer to the help guide of your browser for further information on cookies, including how to disable them. Review our Privacy & Cookie Notice.
