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Prenatal Vitamin Supplements Market by Distribution Channel and Geography - Forecast and Analysis 2022-2026

  • Published: Aug 2022
  • Pages: 120
  • SKU: IRTNTR41009
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The prenatal vitamin supplements market share is expected to increase by USD 230.86 million from 2021 to 2026, and the market’s growth momentum will accelerate at a CAGR of 8.25%.

This prenatal vitamin supplements market research report provides valuable insights on the post-COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers prenatal vitamin supplements market segmentation by distribution channel (conventional retail channels and direct selling and e-retailing) and geography (North America, Europe, APAC, South America, and Middle East and Africa). The prenatal vitamin supplements market report also offers information on several market vendors, including Abbott Laboratories, Bayer AG, Biotics Research Corp., Bright Lifecare Pvt. Ltd., Church and Dwight Co. Inc, Duchesnay Inc., GlobalBees Brands Pvt. Ltd, Natals Inc., Nestle SA, Nordic Naturals, Novus Life Sciences Pvt Ltd, Otsuka Holdings Co Ltd, Premama Inc, The Clorox Co., The Foodstate Co, The Procter and Gamble Co., TherapeuticsMD Inc., Vertical Pharmaceuticals LLC, Vitamin Angel Alliance Inc, and Vitamin Packs Inc. DBA Persona among others.

What will the Prenatal Vitamin Supplements Market Size be During the Forecast Period?

Prenatal Vitamin Supplements Market Size

Download Report Sample to Unlock the Prenatal Vitamin Supplements Market Size for the Forecast Period and Other Important Statistics

 

Prenatal Vitamin Supplements Market: Key Drivers, Trends, and Challenges

Based on our research output, there has been a neutral impact on the market growth during and post-COVID-19 era. The increasing number of gynecologists recommending prenatal vitamin supplements to expecting mothers is notably driving the prenatal vitamin supplements market growth, although factors such as misconceptions associated with prenatal vitamin supplements may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the prenatal vitamin supplements industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key Prenatal Vitamin Supplements Market Driver

The increasing number of gynecologists recommending prenatal vitamin supplements to expecting mothers is one of the factors driving the prenatal vitamin supplements market growth. Primarily, gynecologists often recommend expecting women to take iron and calcium supplements as they need extra iron to make new blood cells and calcium for the bone growth of the developing baby. Calcium supplements also strengthen the bones of expecting mothers. In addition, gynecologists advise pregnant women or breastfeeding women to take supplements containing ten micrograms of vitamin D each day. Although vitamin D can be obtained from exposure to the sun, this is not feasible for all expecting women, especially working women. Such factors promote the adoption of prenatal vitamin supplements.

Key Prenatal Vitamin Supplements Market Trend

The growing promotion of prenatal vitamin supplements is one of the key prenatal vitamin supplements market trends fueling the market growth. Prenatal vitamin supplements are one of the fastest-growing segments in the nutritional supplement industry. With a high number of pregnancies every year, the availability of supplemental nutrition is critical because the right nutrition during pregnancy is imperative for the proper development of babies. However, many pregnant women do not pay the required attention to their nutritional needs. Thus, some charitable organizations like Vitamin Angels are taking initiatives to support the use of prenatal vitamin supplements. Such initiatives are expected to work in favor of the global prenatal vitamin supplement market during the forecast period.

Key Prenatal Vitamin Supplements Market Challenge

Misconceptions associated with prenatal vitamin supplements is one of the key factors challenging the prenatal vitamin supplements market growth. There is no doubt that prenatal vitamin supplements are good sources of vitamins and minerals for pregnant women but the numerous misconceptions associated with these supplements hamper the growth of the market. For instance, prenatal vitamins can only supplement the diet of expecting mothers and cannot replace it. These pills only boost nutrition. Thus, they work better when consumed along with a healthy diet that includes a variety of foods. Similarly, although it is ideal for women to start taking prenatal vitamins before conception, women can start taking these supplements anytime during their gestation period for nutritional benefits. Such misconceptions are expected to challenge market growth in the coming years.

This prenatal vitamin supplements market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.

Parent Market Analysis

Technavio categorizes the global prenatal vitamin supplements market as a part of the global pharmaceuticals market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the prenatal vitamin supplements market during the forecast period.

Who are the Major Prenatal Vitamin Supplements Market Vendors?

The report analyzes the market’s competitive landscape and offers information on several market vendors, including:

 

  • Abbott Laboratories
  • Bayer AG
  • Biotics Research Corp.
  • Bright Lifecare Pvt. Ltd.
  • Church and Dwight Co. Inc
  • Duchesnay Inc.
  • GlobalBees Brands Pvt. Ltd
  • Natals Inc.
  • Nestle SA
  • Nordic Naturals
  • Novus Life Sciences Pvt Ltd
  • Otsuka Holdings Co Ltd
  • Premama Inc
  • The Clorox Co.
  • The Foodstate Co
  • The Procter and Gamble Co.
  • TherapeuticsMD Inc.
  • Vertical Pharmaceuticals LLC
  • Vitamin Angel Alliance Inc
  • Vitamin Packs Inc. DBA Persona

 

This statistical study of the prenatal vitamin supplements market encompasses successful business strategies deployed by the key vendors. The prenatal vitamin supplements market is fragmented and the vendors are deploying growth strategies such as price, quality, innovation, reputation, brand identity, and distribution to compete in the market.

Product Insights and News

  • abbott.com - The company offers prenatal vitamin supplement named MomCare by Similac Prenatal and Postnatal Shake.
  • bayer.com - The company offers prenatal vitamin supplements such as Elevit Probiotics and Breastfeeding, under the brand name Elevit.
  • churchdwight.com - The company offers prenatal vitamin supplements through its brands like Vitafusion and PB8.

To make the most of the opportunities and recover from post-COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The prenatal vitamin supplements market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.

Prenatal Vitamin Supplements Market Value Chain Analysis

Our report provides extensive information on the value chain analysis for the prenatal vitamin supplements market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.

Which are the Key Regions for Prenatal Vitamin Supplements Market?

Prenatal Vitamin Supplements Market Share by Geography

For more insights on the market share of various regions Request PDF Sample now!

50% of the market’s growth will originate from North America during the forecast period. The US and Canada are the key markets for the prenatal vitamin supplements market in North America. Market growth in this region will be slower than the growth of the market in APAC.

The increasing number of self-directed consumers and the easy availability of quality products will facilitate the prenatal vitamin supplements market growth in North America over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.

COVID Impact and Recovery Analysis

The COVID-19 pandemic in 2020 did not have a severe impact on the prenatal vitamin supplements market in North America. Hence, the demand for and supply of prenatal vitamin supplements were not affected to a large extent, which helped the market to witness stable growth. Furthermore, high awareness regarding the importance of prenatal supplements and increasing affordability of the people to buy them will drive the regional market during the forecast period.

What are the Revenue-generating Distribution Channel Segments in the Prenatal Vitamin Supplements Market?

Prenatal Vitamin Supplements Market Share

To gain further insights on the market contribution of various segments Request PDF Sample

The prenatal vitamin supplements market share growth by the conventional retail channels segment will be significant during the forecast period. Conventional retail is one of the most popular distribution channels for supplement varieties, such as prenatal vitamin supplements. These channels include hypermarkets, supermarkets, drug stores, and discount stores. Moreover, it is expected that an increasing number of supermarkets will offer supplement varieties such as prenatal vitamin supplements in the coming years. Similarly, discounters are also gaining traction for the sales of supplement varieties owing to the comparatively lower price of products offered through this format. Thus, many consumers prefer discounters for buying supplement varieties like prenatal vitamin supplements.

This report provides an accurate prediction of the contribution of all the segments to the growth of the prenatal vitamin supplements market size and actionable market insights on post-COVID-19 impact on each segment.

 

Prenatal Vitamin Supplements Market Scope

Report Coverage

Details

Page number

120

Base year

2021

Forecast period

2022-2026

Growth momentum & CAGR

Accelerate at a CAGR of 8.25%

Market growth 2022-2026

$ 230.86 million

Market structure

Fragmented

YoY growth (%)

7.65

Regional analysis

North America, Europe, APAC, South America, and Middle East and Africa

Performing market contribution

North America at 50%

Key consumer countries

US, Canada, Germany, UK, and France

Competitive landscape

Leading companies, Competitive strategies, Consumer engagement scope

Key companies profiled

Abbott Laboratories, Bayer AG, Biotics Research Corp., Bright Lifecare Pvt. Ltd., Church and Dwight Co. Inc, Duchesnay Inc., GlobalBees Brands Pvt. Ltd, Natals Inc., Nestle SA, Nordic Naturals, Novus Life Sciences Pvt Ltd, Otsuka Holdings Co Ltd, Premama Inc, The Clorox Co., The Foodstate Co, The Procter and Gamble Co., TherapeuticsMD Inc., Vertical Pharmaceuticals LLC, Vitamin Angel Alliance Inc, and Vitamin Packs Inc. DBA Persona

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period.

Customization purview

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What are the Key Data Covered in this Prenatal Vitamin Supplements Market Report?

  • CAGR of the market during the forecast period 2022-2026
  • Detailed information on factors that will drive prenatal vitamin supplements market growth during the next five years
  • Precise estimation of the prenatal vitamin supplements market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the prenatal vitamin supplements industry across North America, Europe, APAC, South America, and Middle East and Africa
  • A thorough analysis of the market’s competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of prenatal vitamin supplements market vendors

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1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Distribution Channel
    • Exhibit 06: Executive Summary – Chart on Incremental Growth
    • Exhibit 07: Executive Summary – Data Table on Incremental Growth
    • Exhibit 08: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 09: Parent market
    • Exhibit 10: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 11: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 12: Market segments
  • 3.3 Market size 2021
    • 3.4 Market outlook: Forecast for 2021-2026
      • Exhibit 13: Chart on Global - Market size and forecast 2021-2026 ($ million)
      • Exhibit 14: Data Table on Global - Market size and forecast 2021-2026 ($ million)
      • Exhibit 15: Chart on Global Market: Year-over-year growth 2021-2026 (%)
      • Exhibit 16: Data Table on Global Market: Year-over-year growth 2021-2026 (%)

    4 Five Forces Analysis

    • 4.1 Five forces summary
      • Exhibit 17: Five forces analysis - Comparison between 2021 and 2026
    • 4.2 Bargaining power of buyers
      • Exhibit 18: Chart on Bargaining power of buyers – Impact of key factors 2021 and 2026
    • 4.3 Bargaining power of suppliers
      • Exhibit 19: Bargaining power of suppliers – Impact of key factors in 2021 and 2026
    • 4.4 Threat of new entrants
      • Exhibit 20: Threat of new entrants – Impact of key factors in 2021 and 2026
    • 4.5 Threat of substitutes
      • Exhibit 21: Threat of substitutes – Impact of key factors in 2021 and 2026
    • 4.6 Threat of rivalry
      • Exhibit 22: Threat of rivalry – Impact of key factors in 2021 and 2026
    • 4.7 Market condition
      • Exhibit 23: Chart on Market condition - Five forces 2021 and 2026

    5 Market Segmentation by Distribution Channel

    • 5.1 Market segments
      • Exhibit 24: Chart on Distribution Channel - Market share 2021-2026 (%)
      • Exhibit 25: Data Table on Distribution Channel - Market share 2021-2026 (%)
    • 5.2 Comparison by Distribution Channel
      • Exhibit 26: Chart on Comparison by Distribution Channel
      • Exhibit 27: Data Table on Comparison by Distribution Channel
    • 5.3 Conventional retail channels - Market size and forecast 2021-2026
      • Exhibit 28: Chart on Conventional retail channels - Market size and forecast 2021-2026 ($ million)
      • Exhibit 29: Data Table on Conventional retail channels - Market size and forecast 2021-2026 ($ million)
      • Exhibit 30: Chart on Conventional retail channels - Year-over-year growth 2021-2026 (%)
      • Exhibit 31: Data Table on Conventional retail channels - Year-over-year growth 2021-2026 (%)
    • 5.4 Direct selling and e-retailing - Market size and forecast 2021-2026
      • Exhibit 32: Chart on Direct selling and e-retailing - Market size and forecast 2021-2026 ($ million)
      • Exhibit 33: Data Table on Direct selling and e-retailing - Market size and forecast 2021-2026 ($ million)
      • Exhibit 34: Chart on Direct selling and e-retailing - Year-over-year growth 2021-2026 (%)
      • Exhibit 35: Data Table on Direct selling and e-retailing - Year-over-year growth 2021-2026 (%)
    • 5.5 Market opportunity by Distribution Channel
      • Exhibit 36: Market opportunity by Distribution Channel ($ million)

    6 Customer Landscape

    • 6.1 Customer landscape overview
      • Exhibit 37: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    7 Geographic Landscape

    • 7.1 Geographic segmentation
      • Exhibit 38: Chart on Market share by geography 2021-2026 (%)
      • Exhibit 39: Data Table on Market share by geography 2021-2026 (%)
    • 7.2 Geographic comparison
      • Exhibit 40: Chart on Geographic comparison
      • Exhibit 41: Data Table on Geographic comparison
    • 7.3 North America - Market size and forecast 2021-2026
      • Exhibit 42: Chart on North America - Market size and forecast 2021-2026 ($ million)
      • Exhibit 43: Data Table on North America - Market size and forecast 2021-2026 ($ million)
      • Exhibit 44: Chart on North America - Year-over-year growth 2021-2026 (%)
      • Exhibit 45: Data Table on North America - Year-over-year growth 2021-2026 (%)
    • 7.4 Europe - Market size and forecast 2021-2026
      • Exhibit 46: Chart on Europe - Market size and forecast 2021-2026 ($ million)
      • Exhibit 47: Data Table on Europe - Market size and forecast 2021-2026 ($ million)
      • Exhibit 48: Chart on Europe - Year-over-year growth 2021-2026 (%)
      • Exhibit 49: Data Table on Europe - Year-over-year growth 2021-2026 (%)
    • 7.5 APAC - Market size and forecast 2021-2026
      • Exhibit 50: Chart on APAC - Market size and forecast 2021-2026 ($ million)
      • Exhibit 51: Data Table on APAC - Market size and forecast 2021-2026 ($ million)
      • Exhibit 52: Chart on APAC - Year-over-year growth 2021-2026 (%)
      • Exhibit 53: Data Table on APAC - Year-over-year growth 2021-2026 (%)
    • 7.6 South America - Market size and forecast 2021-2026
      • Exhibit 54: Chart on South America - Market size and forecast 2021-2026 ($ million)
      • Exhibit 55: Data Table on South America - Market size and forecast 2021-2026 ($ million)
      • Exhibit 56: Chart on South America - Year-over-year growth 2021-2026 (%)
      • Exhibit 57: Data Table on South America - Year-over-year growth 2021-2026 (%)
    • 7.7 Middle East and Africa - Market size and forecast 2021-2026
      • Exhibit 58: Chart on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
      • Exhibit 59: Data Table on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
      • Exhibit 60: Chart on Middle East and Africa - Year-over-year growth 2021-2026 (%)
      • Exhibit 61: Data Table on Middle East and Africa - Year-over-year growth 2021-2026 (%)
    • 7.8 US - Market size and forecast 2021-2026
      • Exhibit 62: Chart on US - Market size and forecast 2021-2026 ($ million)
      • Exhibit 63: Data Table on US - Market size and forecast 2021-2026 ($ million)
      • Exhibit 64: Chart on US - Year-over-year growth 2021-2026 (%)
      • Exhibit 65: Data Table on US - Year-over-year growth 2021-2026 (%)
    • 7.9 Germany - Market size and forecast 2021-2026
      • Exhibit 66: Chart on Germany - Market size and forecast 2021-2026 ($ million)
      • Exhibit 67: Data Table on Germany - Market size and forecast 2021-2026 ($ million)
      • Exhibit 68: Chart on Germany - Year-over-year growth 2021-2026 (%)
      • Exhibit 69: Data Table on Germany - Year-over-year growth 2021-2026 (%)
    • 7.10 UK - Market size and forecast 2021-2026
      • Exhibit 70: Chart on UK - Market size and forecast 2021-2026 ($ million)
      • Exhibit 71: Data Table on UK - Market size and forecast 2021-2026 ($ million)
      • Exhibit 72: Chart on UK - Year-over-year growth 2021-2026 (%)
      • Exhibit 73: Data Table on UK - Year-over-year growth 2021-2026 (%)
    • 7.11 Canada - Market size and forecast 2021-2026
      • Exhibit 74: Chart on Canada - Market size and forecast 2021-2026 ($ million)
      • Exhibit 75: Data Table on Canada - Market size and forecast 2021-2026 ($ million)
      • Exhibit 76: Chart on Canada - Year-over-year growth 2021-2026 (%)
      • Exhibit 77: Data Table on Canada - Year-over-year growth 2021-2026 (%)
    • 7.12 France - Market size and forecast 2021-2026
      • Exhibit 78: Chart on France - Market size and forecast 2021-2026 ($ million)
      • Exhibit 79: Data Table on France - Market size and forecast 2021-2026 ($ million)
      • Exhibit 80: Chart on France - Year-over-year growth 2021-2026 (%)
      • Exhibit 81: Data Table on France - Year-over-year growth 2021-2026 (%)
    • 7.13 Market opportunity by geography
      • Exhibit 82: Market opportunity by geography ($ million)

    8 Drivers, Challenges, and Trends

    • 8.1 Market drivers
      • 8.2 Market challenges
        • 8.3 Impact of drivers and challenges
          • Exhibit 83: Impact of drivers and challenges in 2021 and 2026
        • 8.4 Market trends

          9 Vendor Landscape

          • 9.1 Overview
            • 9.2 Vendor landscape
              • Exhibit 84: Overview on Criticality of inputs and Factors of differentiation
            • 9.3 Landscape disruption
              • Exhibit 85: Overview on factors of disruption
            • 9.4 Industry risks
              • Exhibit 86: Impact of key risks on business

            10 Vendor Analysis

            • 10.1 Vendors covered
              • Exhibit 87: Vendors covered
            • 10.2 Market positioning of vendors
              • Exhibit 88: Matrix on vendor position and classification
            • 10.3 Abbott Laboratories
              • Exhibit 89: Abbott Laboratories - Overview
              • Exhibit 90: Abbott Laboratories - Business segments
              • Exhibit 91: Abbott Laboratories - Key news
              • Exhibit 92: Abbott Laboratories - Key offerings
              • Exhibit 93: Abbott Laboratories - Segment focus
            • 10.4 Bayer AG
              • Exhibit 94: Bayer AG - Overview
              • Exhibit 95: Bayer AG - Business segments
              • Exhibit 96: Bayer AG - Key offerings
              • Exhibit 97: Bayer AG - Segment focus
            • 10.5 Church and Dwight Co. Inc
              • Exhibit 98: Church and Dwight Co. Inc - Overview
              • Exhibit 99: Church and Dwight Co. Inc - Business segments
              • Exhibit 100: Church and Dwight Co. Inc - Key news
              • Exhibit 101: Church and Dwight Co. Inc - Key offerings
              • Exhibit 102: Church and Dwight Co. Inc - Segment focus
            • 10.6 Nestle SA
              • Exhibit 103: Nestle SA - Overview
              • Exhibit 104: Nestle SA - Business segments
              • Exhibit 105: Nestle SA - Key news
              • Exhibit 106: Nestle SA - Key offerings
              • Exhibit 107: Nestle SA - Segment focus
            • 10.7 Nordic Naturals
              • Exhibit 108: Nordic Naturals - Overview
              • Exhibit 109: Nordic Naturals - Product / Service
              • Exhibit 110: Nordic Naturals - Key offerings
            • 10.8 Otsuka Holdings Co Ltd
              • Exhibit 111: Otsuka Holdings Co Ltd - Overview
              • Exhibit 112: Otsuka Holdings Co Ltd - Business segments
              • Exhibit 113: Otsuka Holdings Co Ltd - Key offerings
              • Exhibit 114: Otsuka Holdings Co Ltd - Segment focus
            • 10.9 The Clorox Co.
              • Exhibit 115: The Clorox Co. - Overview
              • Exhibit 116: The Clorox Co. - Business segments
              • Exhibit 117: The Clorox Co. - Key offerings
              • Exhibit 118: The Clorox Co. - Segment focus
            • 10.10 The Foodstate Co
              • Exhibit 119: The Foodstate Co - Overview
              • Exhibit 120: The Foodstate Co - Product / Service
              • Exhibit 121: The Foodstate Co - Key offerings
            • 10.11 The Procter and Gamble Co.
              • Exhibit 122: The Procter and Gamble Co. - Overview
              • Exhibit 123: The Procter and Gamble Co. - Business segments
              • Exhibit 124: The Procter and Gamble Co. - Key news
              • Exhibit 125: The Procter and Gamble Co. - Key offerings
              • Exhibit 126: The Procter and Gamble Co. - Segment focus
            • 10.12 TherapeuticsMD Inc.
              • Exhibit 127: TherapeuticsMD Inc. - Overview
              • Exhibit 128: TherapeuticsMD Inc. - Product / Service
              • Exhibit 129: TherapeuticsMD Inc. - Key offerings

            11 Appendix

            • 11.1 Scope of the report
              • 11.2 Inclusions and exclusions checklist
                • Exhibit 130: Inclusions checklist
                • Exhibit 131: Exclusions checklist
              • 11.3 Currency conversion rates for US$
                • Exhibit 132: Currency conversion rates for US$
              • 11.4 Research methodology
                • Exhibit 133: Research methodology
                • Exhibit 134: Validation techniques employed for market sizing
                • Exhibit 135: Information sources
              • 11.5 List of abbreviations
                • Exhibit 136: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              TechnavioINFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases
              Technavio

              TechnavioDATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
              • Analysis of derived insights

              Data Validation

              • Triangulation with data models
              • Reference against proprietary databases
              • Corroboration with industry experts
              Technavio

              TechnavioREPORT WRITING

              Qualitative

              • Market drivers
              • Market challenges
              • Market trends
              • Five forces analysis

              Quantitative

              • Market size and forecast
              • Market segmentation
              • Geographical insights
              • Competitive landscape
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              Prenatal Vitamin Supplements market growth will increase by $195.69 million during 2019-2024.
              The prenatal vitamin supplements market is expected to grow at a CAGR of 8.21% during 2019-2024.
              Technavio has segmented the prenatal vitamin supplements market by distribution channel (Conventional retail channels and Direct selling and e-retailing) and geographic (North America, Europe, APAC, South America, and MEA).
              Abbott Laboratories, Atrium Innovations Inc., Bayer AG, Church & Dwight Co. Inc., FoodState Inc., Nordic Naturals, Nutranext, Otsuka Holdings Co. Ltd., The Procter & Gamble Co., TherapeuticsMD Inc. are a few of the key vendors in the prenatal vitamin supplements market.
              North America will register the highest growth rate of 48.44% among the other regions. Therefore, the prenatal vitamin supplements market in North America is expected to garner significant business opportunities for the vendors during the forecast period.
              The key factors driving the prenatal vitamin supplements market growth are:
              • Increasing number of gynecologists recommending prenatal vitamin supplements to expecting mothers
              • Growing promotion of prenatal vitamin supplements
              The prenatal vitamin supplements market vendors should focus on grabbing business opportunities from the conventional retail channels segment as it accounted for the largest market share in the base year.
              • What are the key global market and the regional market share?
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              • Who are the key market vendors and their growth strategies?
              • What are the latest trends influencing the growth of this market?
              • What are the variables influencing the market growth in the primary regions?
              • What are the factors influencing the growth of the parent market?
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