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Private-label Food and Beverage Market in US by Product and Distribution Channel - Forecast and Analysis 2021-2025

  • Published: Jun 2021
  • Pages: 120
  • SKU: IRTNTR43771
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The private-label food and beverage market share in the US is expected to increase by USD 31.17 billion from 2020 to 2025, and the market's growth momentum will accelerate at a CAGR of 3.88%.

This private-label food and beverage market in the US research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers the private-label food and beverage market in the US segmentation by product (private-label food and private-label beverage) and distribution channel (offline and online). The private-label food and beverage market in the US report also offers information on several market vendors, including Albertsons Companies Inc., Amazon.com Inc., Costco Wholesale Corp., Dollar General Corp., Giant Food Stores LLC, Target Corp., The Kroger Co., TreeHouse Foods Inc., United Natural Foods Inc., and Walmart Inc. among others.

What will the Private-label Food and Beverage Market Size in the US be During the Forecast Period?

Private-label Food and Beverage Market Size

Download the Free Report Sample to Unlock the Private-label Food and Beverage Market Size in the US for the Forecast Period and Other Important Statistics

 

Private-label Food and Beverage Market in the US: Key Drivers, Trends, and Challenges

Based on our research output, there has been a positive impact on the market growth during and post COVID-19 era. The increasing dollar value share of private-label brands is notably driving the private-label food and beverage market in the US growth, although factors such as low penetration of private-label food and beverage vendors may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the private-label food and beverage market in the US industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key Private-label Food and Beverage Market Driver in the US

The increasing dollar value share of private-label brands will be one of the significant factors that will drive the private label food and beverage market in the US during the forecast period. The dollar value share of private-label brands (including food and beverage and beauty and personal care products) in the US retail market increased from 10.7% in 2016 to 18% in 2020. A major share of this growth is contributed by the private-label food and beverage market. Competitive pricing and easy availability are the major factors driving the sales of private-label food and beverage products. Private-label brands are reaping more benefits in terms of the dollar value of sales due to factors such as increasing premium and specialty product offerings. As a result, several private-label vendors operating in the US registered strong growth in 2020. Consumers in the US are more inclined toward convenient shopping rather than searching for a national brand that is available in a distant store. This shift in consumer buying patterns is expected to continue during the forecast period, thereby fueling the dollar value of sales of private-label food and beverage products in the US.

Key Private-label Food and Beverage Market Trend in the US

Rising demand for private-label organic food and beverages is a major trend influencing the private-label food and beverage market in the US during the forecast period. Organic food and beverages are manufactured using raw products such as fruits, vegetables, and beans that are free of pesticides and artificial humus. Raw materials grown organically are popular across the US as they do not contain artificial synthetic ingredients such as gluten and genetically modified organisms (GMOs). Organic food and beverages are, therefore, a popular choice among consumers in the US. The organic nature of raw materials retains the original taste and aroma of the food. Private-label food and beverage vendors in the US offer an extensive range of organic food and beverages, which is highly cost-effective compared with branded organic food and beverage vendors. Thus, the rising demand for organic food flavors among consumers in the US, along with lower price points compared to branded food and beverages, will contribute significantly to the growth of the private-label food and beverage market in the US during the forecast period.

Key Private-label Food and Beverage Market Challenge in the US

Low penetration of private-label food and beverage vendors is a major hindrance to the private-label food and beverage market in the US during the forecast period. Factors such as brand consciousness, brand loyalty, and brand reputation are making it easy for national brands to capture a considerable amount of share in the food and beverage market in the US. The sales of private-label brands in the US have been inconsistent over the years. The value sales of private-label brands in the US always had a strong correlation with the economy of the country. The market share generally increases when the economy is weak and decreases with the growth in the economy. The market share of private-label brands accounted for an average of 14% of the US dollar supermarket sales in the past two decades. Therefore, the low penetration of private-label brands will hinder the growth of the market in the US during the forecast period.

This private-label food and beverage market in the US analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2021-2025.

Parent Market Analysis

Technavio categorizes the private-label food and beverage market in the US as a part of the global packaged foods and meats market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the private-label food and beverage market in the US during the forecast period.

Who are the Major Private-label Food and Beverage Market Vendors in the US ?

The report analyzes the market's competitive landscape and offers information on several market vendors, including:

 

  • Albertsons Companies Inc.
  • Amazon.com Inc.
  • Costco Wholesale Corp.
  • Dollar General Corp.
  • Giant Food Stores LLC
  • Target Corp.
  • The Kroger Co.
  • TreeHouse Foods Inc.
  • United Natural Foods Inc.
  • Walmart Inc.

 

This statistical study of the private-label food and beverage market in the US encompasses successful business strategies deployed by the key vendors. The private-label food and beverage market in the US is fragmented and the vendors are adopting organic and inorganic growth strategies to compete in the market.

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The private-label food and beverage market in the US forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.

Private-label Food and Beverage Market in the US Value Chain Analysis

Our report provides extensive information on the value chain analysis for the private-label food and beverage market in the US, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.

The report has further elucidated other innovative approaches being followed by manufacturers to ensure a sustainable market presence.

What are the Revenue-generating Product Segments in the Private-label Food and Beverage Market in the US?

Private-label Food and Beverage Market Market segmentation by region

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The private-label food and beverage market share in the US growth in the private-label food segment will be significant during the forecast period. The segment includes private-label food products such as whole foods, processed foods, frozen foods, chilled foods, sweets and snacks, bakery products, ready-to-eat meals, ice creams, dried processed foods, confectioneries, snack bars, and other specialty foods (gluten-free foods, non-genetically modified organism (non-GMO) foods, and organic foods). Vendors in the market are focusing on the premiumization of private-label foods. Furthermore, private-label food vendors are focusing on extending their product offerings under the specialty category.

This report provides an accurate prediction of the contribution of all the segments to the growth of the private-label food and beverage market size in the US and actionable market insights on post COVID-19 impact on each segment.

 

Private-label Food and Beverage Market Scope in the US

Report Coverage

Details

Page number

120

Base year

2020

Forecast period

2021-2025

Growth momentum & CAGR

Accelerate at a CAGR of 3.88%

Market growth 2021-2025

$ 31.17 billion

Market structure

Fragmented

YoY growth (%)

3.64

Regional analysis

US and US

Performing market contribution

US at 100%

Key consumer countries

US

Competitive landscape

Leading companies, Competitive strategies, Consumer engagement scope

Key companies profiled

Albertsons Companies Inc., Amazon.com Inc., Costco Wholesale Corp., Dollar General Corp., Giant Food Stores LLC, Target Corp., The Kroger Co., TreeHouse Foods Inc., United Natural Foods Inc., and Walmart Inc.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period

Customization purview

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What are the Key Data Covered in this Private-label Food and Beverage Market in the US Country Report?

  • CAGR of the market during the forecast period 2021-2025
  • Detailed information on factors that will drive private-label food and beverage market growth in the US during the next five years
  • Precise estimation of the private-label food and beverage market size in the US and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the private-label food and beverage industry across US 
  • A thorough analysis of the market's competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of private-label food and beverage market vendors in the US 

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1 Executive Summary

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 01: Parent market
  • 2.2 Value chain analysis
    • Exhibit 02: Market characteristics
    • Exhibit 03: Value chain analysis for packaged foods and meats

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 04: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
  • 3.3 Market size 2020
    • Exhibit 05: Market segments
  • 3.4 Market outlook: Forecast for 2020 - 2025
    • Exhibit 06: US - Market size and forecast 2020 - 2025 ($ billion)
    • Exhibit 07: US market: Year-over-year growth 2020 - 2025 (%)
  • 3.5 Impact of COVID-19 on Consumer Staples

4 Five Forces Analysis

  • 4.1 Five forces summary
  • 4.2 Bargaining power of buyers
    • Exhibit 08: Five forces analysis 2020 & 2025
  • 4.3 Bargaining power of suppliers
    • Exhibit 09: Bargaining power of buyers
  • 4.4 Threat of new entrants
    • Exhibit 10: Bargaining power of suppliers
  • 4.5 Threat of substitutes
    • Exhibit 11: Threat of new entrants
  • 4.6 Threat of rivalry
    • Exhibit 12: Threat of substitutes
  • 4.7 Market condition
    • Exhibit 13: Threat of rivalry

5 Market Segmentation by Product

  • 5.1 Market segments
  • 5.2 Comparison by Product
    • Exhibit 15: Product - Market share 2020-2025 (%)
  • 5.3 Private-label food - Market size and forecast 2020-2025
    • Exhibit 16: Comparison by Product
    • Exhibit 17: Private-label food - Market size and forecast 2020-2025 ($ billion)
  • 5.4 Private-label beverage - Market size and forecast 2020-2025
    • Exhibit 18: Private-label food - Year-over-year growth 2020-2025 (%)
    • Exhibit 19: Private-label beverage - Market size and forecast 2020-2025 ($ billion)
  • 5.5 Market opportunity by Product
    • Exhibit 20: Private-label beverage - Year-over-year growth 2020-2025 (%)

6 Market Segmentation by Distribution channel

  • 6.1 Market segments
  • 6.2 Comparison by Distribution channel
    • Exhibit 22: Distribution channel - Market share 2020-2025 (%)
  • 6.3 Offline - Market size and forecast 2020-2025
    • Exhibit 23: Comparison by Distribution channel
    • Exhibit 24: Offline - Market size and forecast 2020-2025 ($ billion)
  • 6.4 Online - Market size and forecast 2020-2025
    • Exhibit 25: Offline - Year-over-year growth 2020-2025 (%)
    • Exhibit 26: Online - Market size and forecast 2020-2025 ($ billion)
  • 6.5 Market opportunity by Distribution channel
    • Exhibit 27: Online - Year-over-year growth 2020-2025 (%)

7 Customer landscape

8 Drivers, Challenges, and Trends

  • 8.1 Market drivers
  • 8.2 Market challenges
  • 8.3 Market trends
    • Exhibit 30: Impact of drivers and challenges

9 Vendor Landscape

  • 9.1 Overview
  • 9.2 Landscape disruption
    • Exhibit 31: Vendor landscape
    • Exhibit 32: Landscape disruption

10 Vendor Analysis

  • 10.1 Vendors covered
    • Exhibit 34: Vendors covered
  • 10.2 Market positioning of vendors
  • 10.3 Albertsons Companies Inc.
    • Exhibit 35: Market positioning of vendors
    • Exhibit 36: Albertsons Companies Inc. - Overview
    • Exhibit 37: Albertsons Companies Inc. - Business segments
    • Exhibit 38: Albertsons Companies Inc. – Key news
  • 10.4 Amazon.com Inc.
    • Exhibit 39: Albertsons Companies Inc. - Key offerings
    • Exhibit 40: Amazon.com Inc. - Overview
    • Exhibit 41: Amazon.com Inc. - Business segments
  • 10.5 Costco Wholesale Corp.
    • Exhibit 42: Amazon.com Inc. – Key news
    • Exhibit 43: Amazon.com Inc. - Key offerings
    • Exhibit 44: Amazon.com Inc. - Segment focus
    • Exhibit 45: Costco Wholesale Corp. - Overview
    • Exhibit 46: Costco Wholesale Corp. - Business segments
  • 10.6 Dollar General Corp.
    • Exhibit 47: Costco Wholesale Corp. - Key offerings
    • Exhibit 48: Costco Wholesale Corp. - Segment focus
    • Exhibit 49: Dollar General Corp. - Overview
    • Exhibit 50: Dollar General Corp. - Business segments
    • Exhibit 51: Dollar General Corp. – Key news
    • Exhibit 52: Dollar General Corp. - Key offerings
    • Exhibit 53: Dollar General Corp. - Segment focus
  • 10.7 Giant Food Stores LLC
    • Exhibit 54: Giant Food Stores LLC - Overview
    • Exhibit 55: Giant Food Stores LLC - Product and service
    • Exhibit 56: Giant Food Stores LLC – Key news
  • 10.8 Target Corp.
    • Exhibit 57: Giant Food Stores LLC - Key offerings
    • Exhibit 58: Target Corp. - Overview
    • Exhibit 59: Target Corp. - Business segments
    • Exhibit 60: Target Corp. – Key news
  • 10.9 The Kroger Co.
  • 10.10 TreeHouse Foods Inc.
    • Exhibit 65: The Kroger Co. - Key offerings
    • Exhibit 66: TreeHouse Foods Inc. - Overview
    • Exhibit 67: TreeHouse Foods Inc. - Business segments
  • 10.11 United Natural Foods Inc.
    • Exhibit 68: TreeHouse Foods Inc. – Key news
    • Exhibit 69: TreeHouse Foods Inc. - Key offerings
    • Exhibit 70: TreeHouse Foods Inc. - Segment focus
    • Exhibit 71: United Natural Foods Inc. - Overview
    • Exhibit 72: United Natural Foods Inc. - Business segments
  • 10.12 Walmart Inc.
    • Exhibit 73: United Natural Foods Inc. – Key news
    • Exhibit 74: United Natural Foods Inc. - Key offerings
    • Exhibit 75: United Natural Foods Inc. - Segment focus
    • Exhibit 76: Walmart Inc. - Overview
    • Exhibit 77: Walmart Inc. - Business segments

11 Appendix

  • 11.1 Scope of the report
  • 11.2 Currency conversion rates for US$
  • 11.3 Research methodology
    • Exhibit 81: Currency conversion rates for US$
    • Exhibit 82: Research Methodology
    • Exhibit 83: Validation techniques employed for market sizing
  • 11.4 List of abbreviations
    • Exhibit 84: Information sources
    • Exhibit 85: List of abbreviations

Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

TechnavioINFORMATION SOURCES

Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases
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TechnavioDATA ANALYSIS

Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts
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TechnavioREPORT WRITING

Qualitative

  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis

Quantitative

  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape
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Private-label Food and Beverage Market in US market growth will increase by $31.17 bn during 2021-2025.
The private-label food and beverage market in us market is expected to grow at a CAGR of 3.88% during 2021-2025.
Technavio has segmented the private-label food and beverage market in us market by product (private-label food and private-label beverage) ,distribution channel (offline and online) , and geographic (US and US).
Albertsons Companies Inc., Amazon.com Inc., Costco Wholesale Corp., Dollar General Corp., Giant Food Stores LLC, Target Corp., The Kroger Co., TreeHouse Foods Inc., United Natural Foods Inc., Walmart Inc. are a few of the key vendors in the private-label food and beverage market in us market.
US will register the highest growth rate of 100% among the other regions. Therefore, the private-label food and beverage market in us market in US is expected to garner significant business opportunities for the vendors during the forecast period.
The key factors driving the private-label food and beverage market in us market growth are:
  • Increasing dollar value share of private-label brands
  • Rising demand for private-label organic food and beverages
The private-label food and beverage market in us market vendors should focus on grabbing business opportunities from the private-label food segment as it accounted for the largest market share in the base year.
  • What are the key global market and the regional market share?
  • What are the revenue-generating key market segments?
  • What are the key factors driving and challenging this market’s growth?
  • Who are the key market vendors and their growth strategies?
  • What are the latest trends influencing the growth of this market?
  • What are the variables influencing the market growth in the primary regions?
  • What are the factors influencing the growth of the parent market?
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  • Data on revenue-generating market segments
  • Details on the market shares of various regions
  • Five-force market analysis

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