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The sports mouthguard market size is estimated to grow at a CAGR of 5.53% between 2022 and 2027. The market size is forecast to increase by USD 1,204.73 million. Our report examines historic data from 2017 to 2021, besides analyzing the current market scenario.
Robust online sales of sports mouthguards are notably driving the market growth. The online sales of sports mouthguards have experienced significant growth and have become a robust segment within the global sports mouthguard market. Online shopping offers unparalleled convenience. Customers can browse a wide range of mouthguard options, read reviews, and make purchases from the comfort of their homes or on the go. Online retailers often carry an extensive selection of mouthguard brands, styles, and sizes. This variety allows consumers to find the perfect mouthguard to suit their needs, whether it's for a specific sport, age group, or dental condition. Furthermore, online platforms include customer reviews and ratings that help potential buyers gauge the quality and effectiveness of specific mouthguards. This social proof can influence purchasing decisions. As the e-commerce industry continues to grow and evolve, online sales of sports mouthguards are likely to remain robust, which will have a positive impact on the growth of the global market in focus during the forecast period.
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Adoption of smart sports mouthguards is an emerging trend shaping the market growth. Smart sports mouthguards are gaining traction in the sports and fitness industry. Smart mouthguards are equipped with sensors that can monitor and record impact forces during sporting activities. This data can be valuable for athletes, coaches, and medical professionals to assess the risk of head injuries, concussions, and other trauma. It allows for a more objective understanding of the athlete's exposure to potentially harmful impacts. Beyond impact monitoring, smart mouthguards can track performance metrics like heart rate, breathing rate, and temperature. This data can help athletes optimize their training and improve their overall performance. Smart mouthguards can be customized to fit an individual's mouth shape and provide a high level of comfort, just like traditional mouthguards.
Moreover, customization ensures that the sensors and electronics are properly aligned for accurate data collection. Consumers are increasingly comfortable with the idea of using wearable tech to monitor their health and performance, which will propel the growth of the global sports mouthguard market during the forecast period.
Unfit and uncomfortable mouthguards are a significant challenge hindering market growth. Fit and comfort are crucial factors that can influence the adoption and effectiveness of mouthguards. Achieving a proper fit and comfort with mouthguards, especially boil and bite varieties, can be challenging for some users. Ill-fitting mouthguards can lead to discomfort, reduced compliance, and decreased protection. An improperly fitting mouthguard may not provide adequate protection for the teeth and jaw. Athletes who experience discomfort while wearing mouthguards may find it distracting and detrimental to their performance. This discomfort can affect their focus and overall athletic experience.
However, if the mouthguards are uncomfortable or do not fit properly, athletes may be less inclined to wear them consistently, which can lead to a variety of challenges for mouthguard vendors, which, in turn, may hamper the growth of the global market in focus during the forecast period.
The offline segment is estimated to witness significant growth during the forecast period. Sporting goods stores, pharmacies, and dental supply stores serve as offline distribution channels for mouthguards. They stock a variety of mouthguard brands and styles to cater to a diverse customer base. Sporting goods stores are a primary offline retail channel for sports mouthguards. They typically offer a variety of mouthguard brands and styles, including boil and bite mouthguards, designed for different sports and activities.
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The offline segment was the largest segment and was valued at USD 2,719.37 million in 2017. The revenue of the offline distribution channel has been declining gradually due to the shift of customer preference of purchasing to online shopping. Although the offline distribution channel is losing its market share to the online channel, extensive marketing will leverage its sales at a steady rate during the forecast period. Thus, the offline segment, as well as the global market in focus is expected to witness growth during the forecast period.
A boil and bite mouthguard is a type of mouthguard that can be customized to fit a player's teeth and mouth shape. Manufacturers continue to improve the materials and design of boil and bite mouthguards, making them more comfortable and effective. Some have advanced features like better airflow for athletes or additional cushioning for bruxism sufferers. Overall, the growing demand for boil and bite mouthguards can be attributed to their versatility, affordability, and convenience in providing oral protection and addressing various dental health concerns, which is expected to boost the growth of the global sports mouthguard market during the forecast period.
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Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period. The popularity of sports and recreational activities, both organized and casual, continues to rise in North America. As more people of all ages engaged in sports, the need for protective gear, including mouthguards, increased. Both US and Canada have large populations of athletes participating in a wide range of sports, from football and hockey to basketball, soccer, lacrosse, and many others. The extensive sports participation creates a substantial market for protective gear like mouthguards. Youth sports are popular in North American countries, with millions of children and teenagers participating in organized leagues and school sports. Parents and guardians are increasingly concerned about their children's safety during these activities, driving the demand for sports mouthguards.
In addition, manufacturers and dental professionals in North American countries such as the US and Canada play a key role in meeting the demand for mouthguards and promoting oral safety in sports, which will boost the growth of the regional sports mouthguard market during the forecast period.
In 2020, the outbreak of the COVID-19 pandemic hampered the business growth of vendors. However, the implementation of mass COVID-19 vaccination drives across North America in H1 2021 resulted in a decline in the number of COVID-19 cases, which resulted in the opening of retail outlets in the region, which positively impacted the growth of the market in focus. Furthermore, the growing interest in sports such as baseball, basketball, football, and tennis in the region will drive the growth of the sports mouthguard market in the region during the forecast period.
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
Adidas AG - The company offers sports mouthguards such as Adidas double adjustable customizable fit combat sports mouth guard.
The research report also includes detailed analyses of the competitive landscape of the market and information about 15 market companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
The sports mouthguard market report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027.
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Sports Mouthguard Market Scope |
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Report Coverage |
Details |
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Page number |
151 |
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Base year |
2022 |
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Historic period |
2017-2021 |
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Forecast period |
2023-2027 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 5.53% |
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Market growth 2023-2027 |
USD 1,204.73 million |
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Market structure |
Fragmented |
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YoY growth 2022-2023(%) |
5.0 |
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Regional analysis |
North America, Europe, APAC, South America, and Middle East and Africa |
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Performing market contribution |
North America at 37% |
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Key countries |
US, China, Japan, UK, and Germany |
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Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
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Key companies profiled |
Adidas AG, Battle Sports Science, Brain Pad Inc., Frasers Group plc, Gobsmacked Sports Mouthguards, MAX Mouthguards, MOGO ESPORT, Mueller Sports Medicine Inc., SCHEU DENTAL GmbH, EZ GARD Industries Inc., Sisu Aero Mouthguard, Under Armour Inc., Venum, Vertex Spor, and Nike Inc. |
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Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period. |
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Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
We can help! Our analysts can customize this market research report to meet your requirements.
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Distribution Channel
7 Market Segmentation by Product Type
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Trends
11 Vendor Landscape
12 Vendor Analysis
13 Appendix
Research Framework
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
INFORMATION SOURCES
Primary sources
Secondary sources
DATA ANALYSIS
Data Synthesis
Data Validation
REPORT WRITING
Qualitative
Quantitative
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