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The tomato market size is forecast to increase by USD 57.9 billion between 2023 and 2028, accelerating at a CAGR of 5.96%. The market experiences increase in growth due to heightened demand from the food sector, augmented tomato production, and the introduction of novel tomato varieties. Nonetheless, this growth encounters obstacles such as unfavorable climatic conditions, inadequate tomato storage infrastructure, orgnanic fruits and vegetable and the volatility of tomato prices. Adverse weather patterns, insufficient storage capacities for tomatoes, and the fluctuating prices of this produce present challenges to sustained market expansion. Despite the market's resilience driven by increased consumption and enhanced cultivation techniques,and post harvesting treatment addressing these impediments is crucial for ensuring stability and profitability within the tomato industry and frozen tomato market. Mitigating the impact of adverse climate conditions, investing in improved storage facilities, and implementing strategies to manage price fluctuations are essential steps towards fostering a more resilient and sustainable market ecosystem.
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The tomato market research report provides comprehensive data (region wise segment analysis), with forecasts and estimates in "USD Billion" for the period 2024 to 2028, as well as historical data from 2018 to 2022 for the following segments.
The Fresh Segment was the largest segment and was valued at USD 61.10 billion in 2018. Tomatoes are nutritious fruits, botanically classified as fruits, yet commonly recognized as vegetables. In the global market, fresh tomatoes are in high demand due to their health advantages, including Vitamin C, Vitamin K, Lycopene, Potassium, Folate, and Antioxidants. However, the industry faces challenges related to water scarcity and urbanization. Water is essential for tomato cultivation, but water demand exceeds available resources, leading to water loss through inefficiencies in distribution, wastewater runoff, and leakages. Traditional water systems are being replaced by modern smart solutions, integrating hardware, software, communication protocols, and data exchange to optimize water usage and improve water quality. The smart city revolution, driven by climate change, aims to reduce water consumption and minimize nonrevenue water through cost management, control tools, and workforce spending. High initial investments in these modern systems can be offset by long-term savings, low emissions programs, and outsourcing processes. Tomatoes, rich in essential nutrients, continue to be a vital component of a healthy diet, offering potential health benefits against cancer and heart diseases. As a result, the fresh segment's strictly controlled nutritional profile fuels the expansion of the global industry.
APAC is estimated to contribute 43% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period. The market in APAC holds a substantial share of the global market due to its extensive use in various sectors. Tomatoes are integral to the food processing industry, where they are transformed into paste, juice, sauce, and ketchup. They are also a staple in the snack food industry, including fast food and hospitality sectors. Tomatoes are not only consumed as raw vegetables in dining establishments and homes but also used in burgers, sandwiches, pizza, fries, and other dishes. Tomatoes' health benefits, such as maintaining blood pressure and contributing to healthy skin, further boost their demand. Climatic conditions in regions like Xinjiang Uygur and Ontario, where tomato production thrives, contribute to the industry's growth. The market's performance is influenced by changing food consumption patterns, particularly in the fast-food industry. Business strategists and investors closely monitor the industry's sub-segments, including tomato ketchup, tomato paste, tomato juice, and tomato sauce, for micro details on industry performance. The organized retail sector's growth also impacts the market's expansion.
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The market has experienced significant growth due to increasing urbanization and changing food consumption patterns, particularly in the Western world. With water scarcity becoming a major concern, water efficiency and lack of vegetable seeds in tomato production is a key focus area for tomato producers. However, water loss through wastewater runoff remains a challenge in legacy water systems. Tomatoes are rich sources of essential vitamins and antioxidants, including Vitamin C, Vitamin K, Lycopene, Potassium, Folate, and other antioxidants. These health advantages have made tomatoes an integral part of various food products such as tomato processing market, tomato paste, juice, sauce, and ketchup ,frozen tomato market in the food industry. The fast food industry, known for its burgers ,pasta sauce and other tomato-based offerings, has significantly contributed to the market's growth. Urbanization and Westernization have led to an increased demand for these convenient and affordable food options. Despite the challenges, the market continues to thrive, offering numerous health benefits and contributing to a sustainable food production system is tomato futures growth.
The high demand for tomatoes from the food sector is notable and is further propelling the market advancement of the market. The market experiences growth due to its application in various industries, including household and food processing, catering, restaurants, and fast-food. Urbanization and water scarcity increase water demand, necessitating water efficiency and reduction of water loss through leakages and wastewater runoff. Modern smart solutions, including hardware, software, and communication protocols, are integral to improving water distribution and quality in legacy systems.
Moreover, tomatoes offer health advantages, containing Vitamin C, Vitamin K, Lycopene, Potassium, and Folate, which function as antioxidants, combating free radicals and contributing to cancer and heart health. Climate change poses challenges to water utilities, necessitating high initial investments in control tools, cost management, and workforce spending. Outsourcing processes and low emissions programs are essential components of the market's evolution. Thus, these factors will propel the demand for tomatoes, which will drive the growth of the global market during the forecast period.
The global market has experienced significant growth due to the rising awareness of their high nutritional value, particularly in regards to Vitamin C, Vitamin K, Lycopene, Potassium, Folate, and Antioxidants. This demand increase has led to a corresponding expansion in tomato production and cultivation areas worldwide. According to FAO reports, global production rose from 177.3 million metric tons in 2016 to 186.8 million metric tons in 2020, with a corresponding increase in cultivated area from 4,854.4 thousand hectares to 5,051. This growth can be attributed to urbanization and the resulting water demand, as well as the need for water efficiency and minimizing water loss through leakages and wastewater runoff.
Moreover, the smart city revolution, driven by modern solutions, hardware, software, communication protocols, and integration, plays a crucial role in addressing water distribution, quality, and climate change challenges. However, high initial investments for implementing these smart water management systems, nonrevenue water, water theft, and leakages necessitate the use of control tools, cost management, and workforce spending by water utilities. The transition towards low emissions programs and capital costs also requires outsourcing processes for efficient implementation and maintenance. Tomatoes offer numerous health advantages, including cancer and heart disease prevention, making their production a worthwhile investment despite the challenges. Hence, such factors are driving the market during the forecast period.
Tomato production is vulnerable to extreme weather conditions and climate change, which can lead to disruptions and financial losses for farmers. Water scarcity, caused by urbanization and increasing water demand, exacerbates these challenges. Inefficient water use and loss, as well as poor water quality and wastewater runoff, can further impact tomato production. Legacy water systems require modernization through smart solutions, including hardware, software, communication protocols, and integration for data exchange and data standards.
Moreover, the smart city revolution offers opportunities for water management through smart water meters, but high initial investments and the need for cost management pose challenges. Climate change increases the importance of tomatoes as a source of essential vitamins and antioxidants, including Vitamin C, Vitamin K, Lycopene, Potassium, and Folate, which have health advantages against cancer and heart disease. Water utilities must address workforce spending, capital costs, nonrevenue water, water theft, and leakages through control tools and low emissions programs. Hence, such factors are hindering the market during the forecast period.
The Market is fragmented in nature. Some significant players include Casalasco Societa Agricola S.p.A., Duijvestijn Tomaten, Global Green Co. Ltd., Houwelings Tomatoes, Ingomar Packing Co., Kagome Co. Ltd.
Casalasco Societa Agricola S.p.A: The company offers tomatoes such as Pomì Tomatoes, sustainably grown and processed tomatoes in a range of formats, including canned and packaged products.
The research report also includes detailed analyses of the competitive landscape of the market and information about 15 market companies, including:
Duijvestijn Tomaten, Global Green Co. Ltd., Houwelings Tomatoes, Ingomar Packing Co., Kagome Co. Ltd., LOS GATOS TOMATO PRODUCTS, Magic Sun, Mucci Intl Mrktg Inc., Ontario Processing Vegetable Growers, PACIFIC RIM PRODUCE, R and L Holt Ltd., REDSTAR Sales BV, Royalpride, Sahyadri Farms Post Harvest Care Ltd., SUNRISE FRUITS CO. SL, The Morning Star Co., West Coast Tomato LLC, Xinjiang Chalkis Co. Ltd., and Tomato Growers Supply Co.
The tomato market report is a significant sector in the agricultural industry, with demand driven by its nutritional value and versatility in various culinary applications. Waters, scarce, urbanization, water, efficiency, farming, costs, systems, utilities, innovation, management, and technology are crucial factors shaping the market. Waters are essential for tomato farming, and their scarcity in urban areas necessitates efficient irrigation systems. Urbanization also influences the market by increasing the demand for locally grown produce. Farming methods, such as hydroponics and vertical farming, are gaining popularity due to their water conservation properties. Costs, including labor and production, are significant factors in the market. Innovations in technology, such as automated harvesting and greenhouse production, can help reduce costs and increase efficiency.
Systems like hydroponics and vertical farming can also help reduce the need for large tracts of land. The market is dynamic, with new technologies and farming methods continually emerging. For instance, the use of drones for crop monitoring and precision farming is becoming increasingly common. Additionally, the market is witnessing a shift towards organic and sustainable farming practices. In conclusion, the market is influenced by various factors, including water scarcity, urbanization, farming methods, costs, and technology. Innovations in technology and farming practices are driving efficiency, sustainability, and cost reduction in the sector.
Market Scope |
|
Report Coverage |
Details |
Page number |
149 |
Base year |
2023 |
Historic period |
2018 - 2022 |
Forecast period |
2024-2028 |
Growth momentum & CAGR |
Accelerate at a CAGR of 5.96% |
Market growth 2024-2028 |
USD 57.9 billion |
Market structure |
Fragmented |
YoY growth 2023-2024(%) |
5.28 |
Regional analysis |
APAC, North America, Europe, South America, and Middle East and Africa |
Performing market contribution |
APAC at 43% |
Key countries |
China, US, India, Indonesia, and Spain |
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
Key companies profiled |
Casalasco Societa Agricola S.p.A., Duijvestijn Tomaten, Global Green Co. Ltd., Houwelings Tomatoes, Ingomar Packing Co., Kagome Co. Ltd., LOS GATOS TOMATO PRODUCTS, Magic Sun, Mucci Intl Mrktg Inc., Ontario Processing Vegetable Growers, PACIFIC RIM PRODUCE, R and L Holt Ltd., REDSTAR Sales BV, Royalpride, Sahyadri Farms Post Harvest Care Ltd., SUNRISE FRUITS CO. SL, The Morning Star Co., Tomato Growers Supply Co., West Coast Tomato LLC, and Xinjiang Chalkis Co. Ltd. |
Market dynamics |
Parent market analysis, market trends, market growth analysis, market research and growth, market growth and forecasting, Market forecasting, market report, market forecast, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period |
Customization purview |
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Product Type
7 Market Segmentation by Type
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Opportunity/Restraints
11 Competitive Landscape
12 Competitive Analysis
13 Appendix
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