1 Executive Summary
- 1.1 Market overview
- Executive Summary - Chart on Market Overview
- Executive Summary - Data Table on Market Overview
- Executive Summary - Chart on Country Market Characteristics
- Executive Summary - Chart on Market Segmentation by Derivative Type
- Executive Summary - Chart on Market Segmentation by Product
- Executive Summary - Chart on Market Segmentation by Source
- Executive Summary - Chart on Company Market Positioning
2 Technavio Analysis
- 2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- 2.2 Criticality of inputs and Factors of differentiation
- Overview on criticality of inputs and factors of differentiation
- 2.3 Factors of disruption
- Overview on factors of disruption
- 2.4 Impact of drivers and challenges
- Impact of drivers and challenges in 2024 and 2029
3 Market Landscape
- 3.1 Market ecosystem
- Parent Market
- Data Table on - Parent Market
- 3.2 Market characteristics
- Market characteristics analysis
4 Market Sizing
- 4.1 Market definition
- Offerings of companies included in the market definition
- 4.2 Market segment analysis
- 4.4 Market outlook: Forecast for 2024-2029
- Chart on US - Market size and forecast 2024-2029 ($ million)
- Data Table on US - Market size and forecast 2024-2029 ($ million)
- Chart on US: Year-over-year growth 2024-2029 (%)
- Data Table on US: Year-over-year growth 2024-2029 (%)
5 Historic Market Size
- 5.1 Cannabis Market in US 2019 - 2023
- Historic Market Size - Data Table on Cannabis Market in US 2019 - 2023 ($ million)
- 5.2 Derivative Type segment analysis 2019 - 2023
- Historic Market Size - Derivative Type Segment 2019 - 2023 ($ million)
- 5.3 Product segment analysis 2019 - 2023
- Historic Market Size - Product Segment 2019 - 2023 ($ million)
- 5.4 Source segment analysis 2019 - 2023
- Historic Market Size - Source Segment 2019 - 2023 ($ million)
6 Qualitative Analysis
- 6.1 Impact of AI on Cannabis Market in US
7 Five Forces Analysis
- 7.1 Five forces summary
- Five forces analysis - Comparison between 2024 and 2029
- 7.2 Bargaining power of buyers
- Bargaining power of buyers - Impact of key factors 2024 and 2029
- 7.3 Bargaining power of suppliers
- Bargaining power of suppliers - Impact of key factors in 2024 and 2029
- 7.4 Threat of new entrants
- Threat of new entrants - Impact of key factors in 2024 and 2029
- 7.5 Threat of substitutes
- Threat of substitutes - Impact of key factors in 2024 and 2029
- 7.6 Threat of rivalry
- Threat of rivalry - Impact of key factors in 2024 and 2029
- 7.7 Market condition
- Chart on Market condition - Five forces 2024 and 2029
8 Market Segmentation by Derivative Type
- 8.1 Market segments
- Chart on Derivative Type - Market share (2024-2029) (%)
- Data Table on Derivative Type - Market share (2024-2029) (%)
- 8.2 Comparison by Derivative Type
- Chart on Comparison by Derivative Type
- Data Table on Comparison by Derivative Type
- 8.3 CBD - Market size and forecast (2024-2029)
- Chart on CBD - Market size and forecast (2024-2029) ($ million)
- Data Table on CBD - Market size and forecast (2024-2029) ($ million)
- Chart on CBD - Year-over-year growth (2024-2029) (%)
- Data Table on CBD - Year-over-year growth (2024-2029) (%)
- 8.4 THC - Market size and forecast (2024-2029)
- Chart on THC - Market size and forecast (2024-2029) ($ million)
- Data Table on THC - Market size and forecast (2024-2029) ($ million)
- Chart on THC - Year-over-year growth (2024-2029) (%)
- Data Table on THC - Year-over-year growth (2024-2029) (%)
- 8.5 Balanced THC and CBD - Market size and forecast (2024-2029)
- Chart on Balanced THC and CBD - Market size and forecast (2024-2029) ($ million)
- Data Table on Balanced THC and CBD - Market size and forecast (2024-2029) ($ million)
- Chart on Balanced THC and CBD - Year-over-year growth (2024-2029) (%)
- Data Table on Balanced THC and CBD - Year-over-year growth (2024-2029) (%)
- 8.6 Market opportunity by Derivative Type
- Market opportunity by Derivative Type ($ million)
- Data Table on Market opportunity by Derivative Type ($ million)
9 Market Segmentation by Product
- 9.1 Market segments
- Chart on Product - Market share (2024-2029) (%)
- Data Table on Product - Market share (2024-2029) (%)
- 9.2 Comparison by Product
- Chart on Comparison by Product
- Data Table on Comparison by Product
- 9.3 Medical - Market size and forecast (2024-2029)
- Chart on Medical - Market size and forecast (2024-2029) ($ million)
- Data Table on Medical - Market size and forecast (2024-2029) ($ million)
- Chart on Medical - Year-over-year growth (2024-2029) (%)
- Data Table on Medical - Year-over-year growth (2024-2029) (%)
- 9.4 Recreational - Market size and forecast (2024-2029)
- Chart on Recreational - Market size and forecast (2024-2029) ($ million)
- Data Table on Recreational - Market size and forecast (2024-2029) ($ million)
- Chart on Recreational - Year-over-year growth (2024-2029) (%)
- Data Table on Recreational - Year-over-year growth (2024-2029) (%)
- 9.5 Market opportunity by Product
- Market opportunity by Product ($ million)
- Data Table on Market opportunity by Product ($ million)
10 Market Segmentation by Source
- 10.1 Market segments
- Chart on Source - Market share (2024-2029) (%)
- Data Table on Source - Market share (2024-2029) (%)
- 10.2 Comparison by Source
- Chart on Comparison by Source
- Data Table on Comparison by Source
- 10.3 Marijuana - Market size and forecast (2024-2029)
- Chart on Marijuana - Market size and forecast (2024-2029) ($ million)
- Data Table on Marijuana - Market size and forecast (2024-2029) ($ million)
- Chart on Marijuana - Year-over-year growth (2024-2029) (%)
- Data Table on Marijuana - Year-over-year growth (2024-2029) (%)
- 10.4 Hemp - Market size and forecast (2024-2029)
- Chart on Hemp - Market size and forecast (2024-2029) ($ million)
- Data Table on Hemp - Market size and forecast (2024-2029) ($ million)
- Chart on Hemp - Year-over-year growth (2024-2029) (%)
- Data Table on Hemp - Year-over-year growth (2024-2029) (%)
- 10.5 Market opportunity by Source
- Market opportunity by Source ($ million)
- Data Table on Market opportunity by Source ($ million)
11 Market Segmentation by Cultivation Type
- 11.1 Market segments
- Chart on Cultivation Type - Market share (2024-2029) (%)
- Data Table on Cultivation Type - Market share (2024-2029) (%)
- 11.2 Comparison by Cultivation Type
- Chart on Comparison by Cultivation Type
- Data Table on Comparison by Cultivation Type
- 11.3 Indoor Cultivation - Market size and forecast (2024-2029)
- Chart on Indoor Cultivation - Market size and forecast (2024-2029) ($ million)
- Data Table on Indoor Cultivation - Market size and forecast (2024-2029) ($ million)
- Chart on Indoor Cultivation - Year-over-year growth (2024-2029) (%)
- Data Table on Indoor Cultivation - Year-over-year growth (2024-2029) (%)
- 11.4 Outdoor Cultivation - Market size and forecast (2024-2029)
- Chart on Outdoor Cultivation - Market size and forecast (2024-2029) ($ million)
- Data Table on Outdoor Cultivation - Market size and forecast (2024-2029) ($ million)
- Chart on Outdoor Cultivation - Year-over-year growth (2024-2029) (%)
- Data Table on Outdoor Cultivation - Year-over-year growth (2024-2029) (%)
- 11.5 Greenhouse Cultivation - Market size and forecast (2024-2029)
- Chart on Greenhouse Cultivation - Market size and forecast (2024-2029) ($ million)
- Data Table on Greenhouse Cultivation - Market size and forecast (2024-2029) ($ million)
- Chart on Greenhouse Cultivation - Year-over-year growth (2024-2029) (%)
- Data Table on Greenhouse Cultivation - Year-over-year growth (2024-2029) (%)
- 11.6 Market opportunity by Cultivation Type
- Market opportunity by Cultivation Type ($ million)
- Data Table on Market opportunity by Cultivation Type ($ million)
12 Market Segmentation by Distribution Channel
- 12.1 Market segments
- Chart on Distribution Channel - Market share (2024-2029) (%)
- Data Table on Distribution Channel - Market share (2024-2029) (%)
- 12.2 Comparison by Distribution Channel
- Chart on Comparison by Distribution Channel
- Data Table on Comparison by Distribution Channel
- 12.3 Dispensaries - Market size and forecast (2024-2029)
- Chart on Dispensaries - Market size and forecast (2024-2029) ($ million)
- Data Table on Dispensaries - Market size and forecast (2024-2029) ($ million)
- Chart on Dispensaries - Year-over-year growth (2024-2029) (%)
- Data Table on Dispensaries - Year-over-year growth (2024-2029) (%)
- 12.4 Online - Market size and forecast (2024-2029)
- Chart on Online - Market size and forecast (2024-2029) ($ million)
- Data Table on Online - Market size and forecast (2024-2029) ($ million)
- Chart on Online - Year-over-year growth (2024-2029) (%)
- Data Table on Online - Year-over-year growth (2024-2029) (%)
- 12.5 Market opportunity by Distribution Channel
- Market opportunity by Distribution Channel ($ million)
- Data Table on Market opportunity by Distribution Channel ($ million)
13 Customer Landscape
- 13.1 Customer landscape overview
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
14 Drivers, Challenges, and Opportunity/Restraints
- 14.3 Impact of drivers and challenges
- Impact of drivers and challenges in 2024 and 2029
- 14.4 Market opportunities/restraints
15 Competitive Landscape
- 15.2 Competitive Landscape
- Overview on criticality of inputs and factors of differentiation
- 15.3 Landscape disruption
- Overview on factors of disruption
- 15.4 Industry risks
- Impact of key risks on business
16 Competitive Analysis
- 16.2 Market positioning of companies
- Matrix on companies position and classification
- 16.3 Aurora Cannabis Inc.
- Aurora Cannabis Inc. - Overview
- Aurora Cannabis Inc. - Product / Service
- Aurora Cannabis Inc. - Key offerings
- 16.4 Canopy Growth Corporation
- Canopy Growth Corporation - Overview
- Canopy Growth Corporation - Product / Service
- Canopy Growth Corporation - Key offerings
- 16.5 Charlotte's Web Holdings, Inc.
- Charlotte's Web Holdings, Inc. - Overview
- Charlotte's Web Holdings, Inc. - Product / Service
- Charlotte's Web Holdings, Inc. - Key offerings
- 16.6 Cresco Labs Inc.
- Cresco Labs Inc. - Overview
- Cresco Labs Inc. - Product / Service
- Cresco Labs Inc. - Key offerings
- 16.7 Cronos Group Inc.
- Cronos Group Inc. - Overview
- Cronos Group Inc. - Product / Service
- Cronos Group Inc. - Key offerings
- 16.8 Curaleaf Holdings, Inc.
- Curaleaf Holdings, Inc. - Overview
- Curaleaf Holdings, Inc. - Product / Service
- Curaleaf Holdings, Inc. - Key offerings
- 16.9 CV Sciences, Inc.
- CV Sciences, Inc. - Overview
- CV Sciences, Inc. - Product / Service
- CV Sciences, Inc. - Key offerings
- 16.10 Glass House Brands Inc.
- Glass House Brands Inc. - Overview
- Glass House Brands Inc. - Product / Service
- Glass House Brands Inc. - Key offerings
- 16.11 Green Thumb Industries Inc.
- Green Thumb Industries Inc. - Overview
- Green Thumb Industries Inc. - Product / Service
- Green Thumb Industries Inc. - Key offerings
- 16.12 Innovative Industrial Properties, Inc.
- Innovative Industrial Properties, Inc. - Overview
- Innovative Industrial Properties, Inc. - Product / Service
- Innovative Industrial Properties, Inc. - Key offerings
- 16.13 Jazz Pharmaceuticals plc
- Jazz Pharmaceuticals plc - Overview
- Jazz Pharmaceuticals plc - Product / Service
- Jazz Pharmaceuticals plc - Key offerings
- 16.14 Medical Marijuana, Inc.
- Medical Marijuana, Inc. - Overview
- Medical Marijuana, Inc. - Product / Service
- Medical Marijuana, Inc. - Key offerings
- 16.15 NuLeaf Naturals, LLC
- NuLeaf Naturals, LLC - Overview
- NuLeaf Naturals, LLC - Product / Service
- NuLeaf Naturals, LLC - Key offerings
- 16.16 Organigram Holdings Inc.
- Organigram Holdings Inc. - Overview
- Organigram Holdings Inc. - Product / Service
- Organigram Holdings Inc. - Key offerings
- 16.17 TerrAscend Corp.
- TerrAscend Corp. - Overview
- TerrAscend Corp. - Product / Service
- TerrAscend Corp. - Key offerings
- 16.18 The Valens Company Inc.
- The Valens Company Inc. - Overview
- The Valens Company Inc. - Product / Service
- The Valens Company Inc. - Key offerings
- 16.19 Tilray Brands, Inc.
- Tilray Brands, Inc. - Overview
- Tilray Brands, Inc. - Product / Service
- Tilray Brands, Inc. - Key offerings
- 16.20 Trulieve Cannabis Corp.
- Trulieve Cannabis Corp. - Overview
- Trulieve Cannabis Corp. - Product / Service
- Trulieve Cannabis Corp. - Key offerings
- 16.21 Verano Holdings Corp.
- Verano Holdings Corp. - Overview
- Verano Holdings Corp. - Product / Service
- Verano Holdings Corp. - Key offerings
- 16.22 Village Farms International, Inc.
- Village Farms International, Inc. - Overview
- Village Farms International, Inc. - Product / Service
- Village Farms International, Inc. - Key offerings
- 16.23 Curaleaf Holdings Inc.
- Curaleaf Holdings Inc. - Overview
- Curaleaf Holdings Inc. - Product / Service
- Curaleaf Holdings Inc. - Key offerings
- 16.24 Trulieve Cannabis Corp.
- Trulieve Cannabis Corp. - Overview
- Trulieve Cannabis Corp. - Product / Service
- Trulieve Cannabis Corp. - Key offerings
- 16.25 Green Thumb Industries Inc.
- Green Thumb Industries Inc. - Overview
- Green Thumb Industries Inc. - Product / Service
- Green Thumb Industries Inc. - Key offerings
- 16.26 Cresco Labs Inc.
- Cresco Labs Inc. - Overview
- Cresco Labs Inc. - Product / Service
- Cresco Labs Inc. - Key offerings
- 16.27 MedMen Enterprises Inc.
- MedMen Enterprises Inc. - Overview
- MedMen Enterprises Inc. - Product / Service
- MedMen Enterprises Inc. - Key offerings
- 16.28 TerrAscend Corp.
- TerrAscend Corp. - Overview
- TerrAscend Corp. - Product / Service
- TerrAscend Corp. - Key offerings
- 16.29 Acreage Holdings Inc.
- Acreage Holdings Inc. - Overview
- Acreage Holdings Inc. - Product / Service
- Acreage Holdings Inc. - Key offerings
- 16.30 iAnthus Capital Holdings Inc.
- iAnthus Capital Holdings Inc. - Overview
- iAnthus Capital Holdings Inc. - Product / Service
- iAnthus Capital Holdings Inc. - Key offerings
- 16.31 Jushi Holdings Inc.
- Jushi Holdings Inc. - Overview
- Jushi Holdings Inc. - Product / Service
- Jushi Holdings Inc. - Key offerings
- 16.32 Verano Holdings Corp.
- Verano Holdings Corp. - Overview
- Verano Holdings Corp. - Product / Service
- Verano Holdings Corp. - Key offerings
- 16.33 Columbia Care Inc.
- Columbia Care Inc. - Overview
- Columbia Care Inc. - Product / Service
- Columbia Care Inc. - Key offerings
- 16.34 Planet 13 Holdings Inc.
- Planet 13 Holdings Inc. - Overview
- Planet 13 Holdings Inc. - Product / Service
- Planet 13 Holdings Inc. - Key offerings
- 16.35 Harvest Health and Recreation Inc.
- Harvest Health and Recreation Inc. - Overview
- Harvest Health and Recreation Inc. - Product / Service
- Harvest Health and Recreation Inc. - Key offerings
- 16.36 Vireo Health International Inc.
- Vireo Health International Inc. - Overview
- Vireo Health International Inc. - Product / Service
- Vireo Health International Inc. - Key offerings
- 16.37 Ayr Wellness Inc.
- Ayr Wellness Inc. - Overview
- Ayr Wellness Inc. - Product / Service
- Ayr Wellness Inc. - Key offerings
- 16.38 Flow Kana Inc.
- Flow Kana Inc. - Overview
- Flow Kana Inc. - Product / Service
- Flow Kana Inc. - Key offerings
- 16.39 American Cannabis Co. Inc.
- American Cannabis Co. Inc. - Overview
- American Cannabis Co. Inc. - Product / Service
- American Cannabis Co. Inc. - Key offerings
- 16.40 CannaCraft Inc.
- CannaCraft Inc. - Overview
- CannaCraft Inc. - Product / Service
- CannaCraft Inc. - Key offerings
- 16.41 Cannabis One Holdings Inc.
- Cannabis One Holdings Inc. - Overview
- Cannabis One Holdings Inc. - Product / Service
- Cannabis One Holdings Inc. - Key offerings
- 16.42 Heritage Cannabis Holdings Corp.
- Heritage Cannabis Holdings Corp. - Overview
- Heritage Cannabis Holdings Corp. - Product / Service
- Heritage Cannabis Holdings Corp. - Key offerings
17 Appendix
- 17.2 Inclusions and exclusions checklist
- Inclusions checklist
- Exclusions checklist
- 17.3 Currency conversion rates for US$
- Currency conversion rates for US$
- 17.4 Research methodology
- 17.7 Validation techniques employed for market sizing
- Validation techniques employed for market sizing
- 17.9 360 degree market analysis
- 360 degree market analysis
- 17.10 List of abbreviations
Research Framework
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
INFORMATION SOURCES
Primary sources
- Manufacturers and suppliers
- Channel partners
- Industry experts
- Strategic decision makers
Secondary sources
- Industry journals and periodicals
- Government data
- Financial reports of key industry players
- Historical data
- Press releases

DATA ANALYSIS
Data Synthesis
- Collation of data
- Estimation of key figures
- Analysis of derived insights
Data Validation
- Triangulation with data models
- Reference against proprietary databases
- Corroboration with industry experts

REPORT WRITING
Qualitative
- Market drivers
- Market challenges
- Market trends
- Five forces analysis
Quantitative
- Market size and forecast
- Market segmentation
- Geographical insights
- Competitive landscape