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The body worn camera market size is forecast to increase by USD 1.26 billion, at a CAGR of 21.49% between 2023 and 2028. Market growth relies on several factors, notably the growing demand for adventure tourism, the adoption of body-worn cameras among transit security officers and security guards, and the integration of digital cameras with multiple data sharing storage capabilities. The rise in adventure tourism underscores the need for reliable surveillance solutions to ensure safety and security in remote or high-risk environments. Additionally, the deployment of body-worn cameras enhances accountability and transparency in law enforcement and security operations. Moreover, cameras equipped with advanced data-sharing and storage features cater to the increasing demand for seamless connectivity and efficient data management in various industries.
The body worn camera market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in "USD Million" for the period 2024-2028, as well as historical data from 2018 - 2022 for the following segments.
The market share by the recording and live streaming segment will be significant during the forecast period. Factors such as growing Internet and smartphone penetration are driving the growth of the global live-streaming market. Moreover, the growing popularity of live streaming is further augmenting the growth of the market in focus. Industries such as media and entertainment, education, governments, and others are increasingly adopting live-streaming services since it is interactive, interesting, and accessible to anyone. Trends such as increasing integration of advanced technologies with online streaming services and increasing penetration of smart TVs will boost the growth of the recording and live streaming segment of the market during the forecast period.
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The recording and live streaming segment was valued at USD 289.10 million in 2018. Body-worn cameras are used for recording and live streaming and can provide up to 8 hours of live-streaming video, 12 hours of video recording, and 22 hours of standby time. Demand for body-worn cameras has been driven by the need to protect wearers and the general public by increasing transparency about how incidents occurred and how they were handled. Law enforcement officials often use these for research and other purposes. Such cameras can greatly improve safety and decision-making, as 4G live streaming video enables supervisors to provide real-time advice and support to employees. Such factors will increase segment growth during the forecast period.
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North America is estimated to contribute 42% to the growth of the global market during the forecast period. Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period. North America contributes the most to the growth of the global body-worn camera market, owing to the high adoption rate of surveillance systems such as CCTV in countries such as the United States, Canada, and Mexico. In 2020, 70 million surveillance cameras were deployed in the United States. This number is expected to increase during the forecast period. This can be attributed to increased government spending on security systems and increased investment in infrastructure projects leading to the need for surveillance systems. In the United States, government initiatives, including mandatory installation of surveillance cameras in public places, are expected to drive market growth.
The body worn camera market is witnessing growth with the rise of wearable technology. These devices offer a visual record of activities, particularly in adventurous sports like skydiving, bungee jumping, and mountain biking. Equipped with hands-free recording tools and advanced camera technology, they address concerns over privacy while ensuring long battery life. Despite physical restrictions, innovations like docking station cameras, streaming cameras, and smart cameras and hybrid cameras cater to various sectors such as military simulation and virtual training, healthcare, and transportation, capturing crucial audio data and video on-demand data for documentation and analysis. Our researchers analyzed the data with 2022 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
One of the key factors driving market growth is the high demand from adventure tourism. Alternative physical activities such as outdoor and adventure sports such as backpacking, scuba diving, rafting, snorkeling, bird watching, and reef watching have increased significantly. This growth is due to increased health awareness among people who prefer to stay healthy and fit. Another reason for the popularity of these events is the growing need for leisure time in busy lifestyles, especially in urban areas. Water sports such as snorkeling, surfing, and scuba diving have become the most popular pastimes over the past decade due to their adventure and health benefits. The growing interest in recreational water sports and adventure tourism is expected to be a key driver of global body worn camera market growth.
Furthermore, body worn cameras are used for monitoring adventure sports, and such cameras are used for capturing and recording moments. Snorkeling is one of those staple activities for people who prefer island getaways because of the health benefits associated with it. Snorkeling increases one maximal oxygen uptake, an indicator of aerobic fitness. Also, snorkeling is a recreational activity that tones the body as snorkelers work out their quads, hamstrings, calves, ankles, hip flexors, core, and shoulders. Additionally, snorkeling improves overall strength, and endurance and reduces stress. Thus, the growing interest in recreational water sports is expected to be a major driver for the market during the forecast period.
Developments in the market is the key trend shaping the market. There are several developments in the global Body worn camera market. In May 2021, Wilmington Mayor Mike Purzycki and Police Chief Robert Tracy announced constant support for accountability and transparency in the community engagement with the implementation of a Body worn camera program for the Wilmington Police Department (WPD).
Similarly, in June 2020, Panasonic i-PRO Sensing Solutions offered its Arbitrator Body worn camera as part of its comprehensive security solution. This Body worn camera is easier to use due to its connectivity to i-PRO Video Insight Management Software. In August 2020, Los Angeles County Sheriff Alex Villanueva announced that the department had entered into an agreement with Axon Enterprise Inc. to deploy Body worn cameras on deputies. Thus, the market is expected to grow positively during the forecast period.
One of the most significant factors hindering the growth of the market is the growing market for counterfeit wearables and electronics. The market is filled with fake copies of all the prominent products from major vendors. The majority of these counterfeit products are manufactured in APAC, owing to the presence of low-cost labor and other counterfeit product markets.
Further, smartwatches and smart bands are the most counterfeited products available in the market due to their greater appeal to local consumers compared with other wearables electronic devices. Customers are buying counterfeit products knowingly or unknowingly due to the significantly reduced price of these products. Thus, the growing market for counterfeit products is expected to hinder body worn camera market growth during the forecast period.
The body worn camera market research report includes the adoption lifecycle of the market research and growth, covering from the innovator's stage to the laggard's stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the body worn camera market forecasting report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth and forecasting strategies.
Market Customer Landscape
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
Axon Enterprise Inc.: The company offers body worn camera such as Axon Body 2 which provides unlimited HD video, advanced audio, full-shift battery, pre-event buffer and LE-grade security.
The body worn camera market research and growth report also includes detailed analyses of the competitive landscape of the market and information about 20 market companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
The body worn camera market is witnessing rapid growth due to the increasing demand for video documentation and real-time data capture. These cameras, often integrated into camera-equipped glasses or smart gadgets, provide internet connectivity via high-speed data networks, ensuring seamless transmission of footage even in remote areas like camping, climbing, or hiking. They are essential for recording interactions in various scenarios, from crime incidents to military forces, offering crucial evidence for witnesses, victims, and law enforcement during arrests or critical incidents. The market is also experiencing growth fueled by wearable technology adoption. These devices provide a visual record of activities, especially in adventurous sports like skydiving, bungee jumping, and mountain biking. Equipped with hands free recording tools and integrated microphone, they address privacy concerns while offering seamless recording experiences. These cameras leverage the internet for data transfer, catering to various needs across industries.
Additionally, with advancements in action cameras and smartphones, body-worn cameras are becoming increasingly compact and efficient, further driving their adoption across diverse sectors. Further, the market is experiencing significant growth, driven by the demand for camera equipped glasses that provide real-time data capture during activities like riding, skiing, and fishing. These devices leverage high speed data networks to transmit footage instantly, enhancing safety and documentation capabilities. Whether for personal use or professional applications, such as sports recording or outdoor adventures, body-worn cameras offer a convenient and efficient way to capture and share experiences in real time data.
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Market Scope |
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Report Coverage |
Details |
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Page number |
162 |
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Base year |
2023 |
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Historic period |
2018-2022 |
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Forecast period |
2024-2028 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 21.49% |
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Market Growth 2024-2028 |
USD 1.26 billion |
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Market structure |
Fragmented |
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YoY growth 2023-2024(%) |
17.41 |
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Regional analysis |
North America, Europe, APAC, South America, and Middle East and Africa |
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Performing market contribution |
North America at 42% |
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Key countries |
US, Canada, Germany, China, and UK |
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Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
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Key companies profiled |
Arashi Vision Co. Ltd., Axon Enterprise Inc., Cohu Inc., Diamante, Getac Technology Corp., GoPro Inc., LensLock Inc., Mangal Security Products, Motorola Solutions Inc., Panasonic Holdings Corp., Pinnacle Response Ltd., Pro Vision Solutions LLC, Safe Fleet Acquisition Corp., Safety Vision LLC, Sentinel Camera Systems LLC, Shenzhen QOHO Electronics Co. Ltd., StuntCams LLC, Utility Inc., Veho, and VeriPic Inc. |
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Market dynamics |
Parent market growth analysis, Market Forecasting, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the market forecast period. |
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Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Type
7 Market Segmentation by Distribution Channel
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Opportunity/Restraints
11 Competitive Landscape
12 Competitive Analysis
13 Appendix
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