English Language Training Market in China by End-user and Learning methods - Forecast and Analysis 2022-2026

According to a research report English language training (elt) market in China, will witness a growth of 18.67 % at a CAGR of 19.75% which is expected to increase by USD 70.81 billion for the forecast period 2021 to 2026.

This English language training (elt) market in China research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers the English language training (elt) market in China segmentations by end-user (institutional learners and individual learners) and product (classroom-based, online, and blended). The English language training (elt) market in China report also offers information on several market vendors, including Age of Learning inc., ALO7 Network Technology Co. Ltd., Berlitz Corp., ChinaEDU Corp., EF Education First Ltd., Enux Education Ltd., italki HK Ltd., Macmillan Education Ltd., Meten Edtechx Education Group Ltd, New Oriental Education and Technology Group inc., Oxford University Press, Pearson Plc, Puxin Education Technology Group, RISE Education Cayman Ltd., Rosetta Stone Ltd., Swansea University, TAL Education Group, iTutorGroup Ltd., Udemy inc., and WSE Hong Kong Ltd. among others.

What will the English Language Training (ELT) Market Size in China be During the Forecast Period?

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English Language Training (ELT) Market in China: Key Drivers, Trends, and Challenges

Our researcher studied the historical data for years, with 2021 as the base year, and 2022 as the estimated year, and produced drivers, trends, and challenges for the English language training (elt) market in China. During the COVID-19 pandemic, the demand of the English language training (elt) market in China has been impacted a lot accelerating but with a holistic analysis of drivers will help in exact demands and refining marketing strategies to gain a competitive advantage.

Key English Language Training (ELT) Market Driver in China

The rise in the number of international schools is one of the major drivers impacting the English language training market growth. Owing to the growing demand for ELT and increasing job prospects for English-speaking individuals, a rising number of regional students are opting to enroll in international schools. The major factor catering to the growth of the market is the rising demand for globally recognized high school qualifications. The emergence of private Chinese-owned bilingual schools offering international learning is further catering to the growth of the ELT market in China. To enroll in these international schools, students must learn and be fluent in the English language. Since Chinese parents also intend to their children in international schools, the demand for ELT has surged. Moreover, because of the growing popularity and need for the English language in these international schools, many students are opting for ELT training, resulting in the further growth of the market focus in China during the forecast period.

Key English Language Training (ELT) Market Trend in China

The radical shift toward specialized forms of English learning is one of the major trends influencing the English language training market growth. Owing to the growing popularity of English language learning in the Chinese province, there is an emergence of specialized forms of the language. The learning requirements of each segment differ. For instance, in K-12, students learn English for a better understanding of the curriculum, while in higher education, Chinese students learn English to crack entrance examinations. Meanwhile, in the corporate sector, knowledge of English is necessary for better communication and improved trade relations. This has led to the evolution of specialized forms of ELT programs. From the vendors' perspective, the offerings are mainly classified as Specialized Vocational English and Academic English. This has made it easier for many vendors to identify opportunities and choose the appropriate learner segment in the Chinese language learning market. All these factors fuel the growth of the ELT market in China during the forecast period.

Key English Language Training (ELT) Market Challenge in China

The availability of an increasing number of open-source materials is one of the major challenges impeding the English language training market growth in China. The free courses include content from the basic level to the intermediate level. However, a certain fee is charged for the advanced level courses, which varies from a few dollars. The ABCmouse English Language Learning app helps children aged 3-8 years to learn English. Duolingo and Memrise help students in active learning using gamification. in addition, there are varieties of eBooks and online videos that correspond to teaching the basics of English in China. in addition, MOOCs are holistic, covering broad aspects of a given subject. Therefore, for certain online courses, users prefer to enroll in the relevant open-source. All these factors hinder the growth of the focused market in China during the forecast period.

This English language training (elt) market analysis in China report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.

Parent Market Analysis

Technavio categorizes the English language training (ELT) market in China as a part of the global education market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the English language training (elt) market in China during the forecast period.

Who are the Major English Language Training (ELT) Market Vendors in China?

The report analyzes the market’s competitive landscape and offers information on several market vendors, including:

• Age of Learning inc.
• ALO7 Network Technology Co. Ltd.
• Berlitz Corp.
• ChinaEDU Corp.
• EF Education First Ltd.
• Enux Education Ltd.
• italki HK Ltd.
• Macmillan Education Ltd.
• Meten Edtechx Education Group Ltd
• New Oriental Education and Technology Group inc.
• Oxford University Press
• Pearson Plc
• Puxin Education Technology Group
• RISE Education Cayman Ltd.
• Rosetta Stone Ltd.
• Swansea University
• TAL Education Group
• iTutorGroup Ltd.
• Udemy inc.
• WSE Hong Kong Ltd.

This statistical study of the English language training (elt) market in China encompasses successful business strategies deployed by the key vendors. The English language training (elt) market in China is fragmented and the vendors are deploying various organic and inorganic growth strategies to compete in the market.

To make the most of the opportunities and recover from the post-COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The report English language training (ELT) market in China contains comprehensive market knowledge and an in-depth vendor landscape add on to an analysis of the key vendors.

English Language Training (ELT) Market in China Value Chain Analysis 

Our in-house experts produce extensive information on the value chain, and parent market of the English language training (elt) market in China which vendors can leverage to gain a competitive advantage during the forecast period. The Value Chain information provides an end-end understanding of product insight and profit and also optimization and evaluation of business strategies The players across the value chain includes selective data and analysis from entire research findings as per the scope of the report.

The report has further elucidated other innovative approaches being followed by service providers to ensure a sustainable market presence.

What are the Revenue-generating End-user Segments in the English Language Training (ELT) Market in China?

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The growth of the English language training market share in China by the institutional learner's segment has been significant. The ELT market in China by institutional learners is expected to grow steadily during the forecast period. The institutional learners segment constitutes pre-K-12, higher education, and the corporate sectors.

This report provides an accurate prediction of the contribution of all the segments to the growth of the English language training (elt) market size in China and actionable market insights on post-COVID-19 impact on each segment.

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What are the Key Data Covered in this English Language Training (ELT) Market Report in China?

• CAGR of the market during the forecast period 2022-2026
• Detailed information on factors that will drive English language training (elt) market in China growth during the next five years
• Precise estimation of the English language training (elt) market size in China and its contribution to the parent market
• Accurate predictions on upcoming trends and changes in consumer behavior
• The growth of the English language training (elt) industry across China
• A thorough analysis of the market’s competitive landscape and detailed information on vendors
• Comprehensive details of factors that will challenge the growth of English language training (elt) market vendors in China

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