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Below are some of the key findings from the variable data printing market research report:
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With the increasing urbanization, growing household incomes, and the increasing shift of consumer preference towards high-quality product, the retail industry is growing at a significant rate across the world. The growth of the retail industry has led to numerous brands opening up their stores in new geographies. The global expansion of retailers is increasing the need for regional and demographic-based marketing and information content. This will be leading to the growth of the variable data printing as it allows printing of varied content on the marketing material without stopping the printing process. Therefore, the high growth of the retail industry will fuel the variable data printing market growth during the forecast period.
The introduction of hybrid-cloud printing will be a key variable data printing market trend that will gain traction over the forecast period. The emergence of cloud computing has transformed the information technology landscape with an increasing number of companies adopting software-as-a-service (SaaS), infrastructure-as-a-service (IaaS), and platform-as-a-service (SaaS) offered on the cloud. Moreover, companies are adopting plug-and-play cloud printing services for their printing requirements. Cloud printing enables higher agility in the printing process by easy scaling up of printing resources. Therefore, the adoption of variable data printing will increase significantly, owing to cost efficiency offered by hybrid-cloud printing.
The variable data printing market is fairly concentrated. By offering a complete analysis of the market’s competitive landscape and with information on the products offered by the companies, this variable data printing industry analysis report will help clients identify and design new growth strategies to strengthen their position in the market.
The report offers a complete analysis of various companies including:
With a complete study of the growth opportunities for the companies, the Americas will account for the highest variable data printing market share throughout the forecast period. Although the APAC region will hold a smaller market share than the Americas, it is expected to post the highest incremental growth in the variable data printing market over the forecast period.
The retail segment will account for the largest share of the variable data printing market. Additionally, the report also provides an accurate prediction of the contribution of the various segments to the growth of the variable data printing market size.
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PART 01: EXECUTIVE SUMMARY
PART 02: SCOPE OF THE REPORT
PART 03: RESEARCH METHODOLOGY
PART 04: MARKET LANDSCAPE
PART 05: MARKET SIZING
PART 06: FIVE FORCES ANALYSIS
PART 07: MARKET SEGMENTATION BY APPLICATION
PART 08: CUSTOMER LANDSCAPE
PART 09: REGIONAL LANDSCAPE
PART 10: DECISION FRAMEWORK
PART 11: DRIVERS AND CHALLENGES
PART 12: MARKET TRENDS
PART 13: VENDOR LANDSCAPE
PART 14: VENDOR ANALYSIS
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