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Hydration Products Market by End-user, Product, Distribution Channel and Geography - Forecast and Analysis 2023-2027

  • Published: Nov 2022
  • Pages: 184
  • SKU: IRTNTR43078
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The hydration products market is estimated to grow at a CAGR of 8.94% between 2022 and 2027. The size of the market is forecast to increase by USD 486.36 million. The growth of the market depends on serval factors, including the increase in military expenditure, the growing popularity of adventure sports, and burgeoning international tourism.

This report extensively covers market segmentation by end-user (sports, military, and others), product (hydration backpacks, water bottles, purification and filtration, accessories, and others), distribution channel (offline and online), and geography (North America, Europe, APAC, South America, and Middle East and Africa). It also includes an in-depth analysis of drivers, trends, and challenges. Furthermore, the report includes historic market data from 2017 to 2021.

What will be the size of the Hydration Products Market During the Forecast Period?

Hydration Products Market Size

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Parent Market Analysis

Technavio categorizes the global hydration products market as a part of the global housewares and specialties market (specialties are small household products) within the global household durables market. The parent market, the global housewares and specialties market, covers a variety of product categories, including cookware, bakeware, tableware, kitchen electrics, and kitchen tools and accessories. Our research report has extensively covered external factors influencing the parent market growth during the forecast period.

Hydration Products Market: Key Drivers, Trends, Challenges, and Customer Landscape

The increase in military expenditure is notably driving the market growth, although factors such as the high cost of hydration products may impede the market growth. Our researchers analyzed the data with 2022 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.

Key Hydration Products Market Driver

The increase in military expenditure is one of the key factors driving the growth of the global hydration products market. The defense budget for 2020 has placed India in the third position of the world's share of military and defense expenditure. This is due to the combined cuts in the budget of countries like Russia and Saudi Arabia. In Europe, the growth in terrorism has led the UK government to provide the armed forces with the required equipment to fight terror with efficiency. The plunge in oil prices and the collapse of the Russian currency against the US dollar have removed Russia from the top countries in terms of military spending. The increase in spending on military expenses, such as operating costs, includes the armor and protective equipment used by the military forces.

The global increase in spending will drive the market for hydration packs in the form of reservoirs by the military forces. Military personnel uses hydration packs to keep them hydrated during combat. The increase in spending on military expenses, such as operating costs, includes the armor and protective equipment used by the military forces. The global increase in spending will drive the market for hydration packs in the form of reservoirs by the military forces during the forecast period.

Key Hydration Products Market Trend

Smart and interactive hydration products are the primary trend in the global hydration products market growth. The growth in technological innovations can be seen across all product offerings. Sports drink company, Gatorade, has developed a smart cap with LED lighting that sets reminders to stay hydrated. It also gives information about how close the user is to achieve the required water intake. These personalized caps contain the name and pattern of reminders as per the choice of users.

A next-generation water purification product, IWPS II, will be introduced by Marine Corps Base, Quantico, Virginia, which will provide the marine personnel with safe and drinkable water extracted from the source itself. The product will have a purification tablet that consists of a cartridge that removes viruses and protects against viral waterborne diseases and bacteria. The process will take approximately 15 minutes before the water is safe to drink. The above factors will increase the market in focus during the forecast period.

Key Hydration Products Market Challenge

The high cost of hydration products is a major challenge for the global hydration products market growth. Consumers use hydration products to keep themselves hydrated during activities. The main consumers of hydration products include sportspeople, military personnel, and individual consumers. Hydration products include water bottles, reservoirs, purification and filtration systems, and various accessories. The market for hydration products is dominated by key vendors occupying major shares in the market. Each vendor provides a variety of hydration products, catering to various customer segments. The price of the products offered is a differentiation factor among the vendors.

However, hydration products are rated at a higher price, owing to their innovation and limited applications, as compared to regular water bottles. Ordinary water bottles are used by consumers, in developing countries, in place of specialized hydration products. The adoption of hydration products among sports enthusiasts and military personnel is not as high as in developed countries like North America and Europe. This adoption is reflected in the market share in terms of revenue across regions, where the Americas is the highest revenue generator, followed by Europe and APAC.

Moreover, the same trend is further expected during the forecast period due to low per-capita income and rising consumption of bottled water in the developing nation. In developing countries with low levels of consumer awareness and highly cost-sensitive consumers, consumers have a preference for low-priced ordinary products like water bottles. Therefore, cost acts as a deterrent to the adoption of hydration packs during the forecast period.

Key Hydration Products Market Customer Landscape

The report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.

Hydration Products Market Share by Geography

Global Hydration Products Market Customer Landscape

Who are the Major Hydration Products Market Vendors?

Vendors are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

aquamira.com - The company offers hydration products such as Shift Filter bottles and Aquamira water treatment. Also, through this segment, the company offers a wide range of products, such as filter bottles, pressurized reservoirs, filtration products, and water treatment products.

The report also includes detailed analyses of the competitive landscape of the market and information about 15 market vendors, including:

  • A. O. Smith Corp.
  • ANTA Sports Products Ltd.
  • BRITA SE
  • Cascade Designs Inc.
  • Dometic Group AB
  • Helen of Troy Ltd.
  • HydraPak LLC
  • Klean Kanteen
  • Leatt Corp.
  • Lifetime Brands Inc.
  • Nestle SA
  • Newell Brands Inc.
  • Safariland LLC
  • Samsonite International SA
  • TECHNICHE LLC

Qualitative and quantitative analysis of vendors has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize vendors as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize vendors as dominant, leading, strong, tentative, and weak.

What is the Fastest-Growing Segment in the Hydration Products Market?

The market share growth by the sports segment will be significant during the forecast period. Hydration products in the form of reservoirs and bottles are used by sports enthusiasts to keep themselves hydrated during activities. These products provide convenience to users. The increase in sports activities and adventure sports globally is a driver of this segment.

Hydration Products Market Size

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The sports segment was valued at  USD 525.58 million in 2017 and continue to grow by 2021However, the climatic changes owing to global warming have an impact on sports, such as skiing and snowboarding. The increased participation in different sports across the world will spur the demand for hydration products during the forecast period. Adventure tourism is a key driver of the market. Adventure tourism is growing at a rapid pace, contributing to economic development in terms of revenue and employment. The adventure sports market is likely to grow at a rapid pace during the forecast period. 

Which are the Key Regions for the Hydration Products Market?

Hydration Products Market Share by Geography

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North America is projected to contribute 37% by 2027. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period. The demand for hydration products in the region is spurred by the growth in various adventure sports destinations in the US and the increase in military expenditure as per NATO regulations. Revenue from adventure sports contributes largely to the US GDP. States such as Colorado, Utah, and Virginia are favorite destinations for adventure sports in the country. Running has secured the top position among other outdoor activities, such as camping, swimming, and biking. Therefore, the growth in adventure sports and increasing military budget are expected to propel the growth of the market in focus in the region during the forecast period.

This report forecasts the contribution of all the segments to the growth of the market. In addition, we have included the COVID-19 impact and the recovery strategies for each segment. COVID-19 led to an upsurge in the demand for North America. However, with the large- scale vaccination drives led to lifting of lockdowns in Q3 2020, the tourism industry witnessed a surge in the number of tourists in every country of the region. The gradual revival of the tourism industry is expected to drive the growth of the hydration products market in the region. Furthermore, owing to the lifting of lockdown restrictions, fitness clubs and wellness centers reopened during H2 2021. Apart from that, there are scheduled sports events during the forecast period.. All such factors are expected to drive the growth of the regional hydration products market further during the forecast period.

Segment Overview

The report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027. The market has been segmented by End-user (Sports, Military, and Others), Product (Hydration backpacks, Water bottles, Purification and filtration, Accessories, and Others), Distribution Channel (Offline and Online), and Geography (North America, Europe, APAC, South America, and Middle East and Africa).

  • End-User Outlook (USD Million, 2017 - 2027)
    • Sports
    • Military
    • Others
  • Product Outlook (USD Million, 2017 - 2027)
    • Hydration backpacks
    • Water bottles 
    • Purification and filtration
    • Accessories
    • Others
  • Distribution Channel Outlook (USD Million, 2017 - 2027)
    • Offline
    • Online
  • Region Outlook (USD Million, 2017 - 2027)
    • North America
      • The U.S.
      • Canada
    • Europe
      • The U.K.
      • Germany
      • France
      • Rest of Europe
    • APAC
      • China
      • India
    • South America
      • Chile
      • Argentina
      • Brazil
    • Middle East & Africa
      • Saudi Arabia
      • South Africa
      • Rest of the Middle East & Africa

Hydration Products Market Scope

Report Coverage

Details

Page number

184

Base year

2022

Historic period

2017-2021

Forecast period

2023-2027

Growth momentum & CAGR

Accelerate at a CAGR of 8.94%

Market growth 2023-2027

USD 486.36 million

Market structure

Fragmented

YoY growth (%)

8.16

Regional analysis

North America, Europe, APAC, South America, and Middle East and Africa

Performing market contribution

North America at 37%

Key countries

US, Canada, Australia, UK, and Germany

Competitive landscape

Leading Vendors, Market Positioning of Vendors, Competitive Strategies, and Industry Risks

Key companies profiled

A. O. Smith Corp., ANTA Sports Products Ltd., Aquamira Technologies Inc., BRITA SE, Cascade Designs Inc., Dometic Group AB, Helen of Troy Ltd., HydraPak LLC, Klean Kanteen, Leatt Corp., Lifetime Brands Inc., Nestle SA, Newell Brands Inc., Safariland LLC, Samsonite International SA, TECHNICHE LLC, Tenacious Holdings Inc., Thermos LLC, Vista Outdoor Inc., and ZHE JIANG HAERS VACUUM CONTAINERS CO. LTD.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period.

Customization purview

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What are the Key Data Covered in this Hydration Products Market Report?

  • CAGR of the market during the forecast period
  • Detailed information on factors that will drive the growth of the hydration products market between 2023 and 2027
  • Precise estimation of the size of the hydration products market size and its contribution to the parent market
  • Accurate predictions about upcoming trends and changes in consumer behavior
  • Growth of the market industry across North America, Europe, APAC, South America, and Middle East and Africa
  • Thorough analysis of the market’s competitive landscape and detailed information about vendors
  • Comprehensive analysis of factors that will challenge the growth of hydration products market vendors

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1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by End-user
    • Exhibit 06: Executive Summary – Chart on Market Segmentation by Product
    • Exhibit 07: Executive Summary – Chart on Market Segmentation by Distribution Channel
    • Exhibit 08: Executive Summary – Chart on Incremental Growth
    • Exhibit 09: Executive Summary – Data Table on Incremental Growth
    • Exhibit 10: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 11: Parent market
    • Exhibit 12: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 13: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 14: Market segments
  • 3.3 Market size 2022
    • 3.4 Market outlook: Forecast for 2022-2027
      • Exhibit 15: Chart on Global - Market size and forecast 2022-2027 ($ million)
      • Exhibit 16: Data Table on Global - Market size and forecast 2022-2027 ($ million)
      • Exhibit 17: Chart on Global Market: Year-over-year growth 2022-2027 (%)
      • Exhibit 18: Data Table on Global Market: Year-over-year growth 2022-2027 (%)

    4 Historic Market Size

    • 4.1 Global hydration products market 2017 - 2021
      • Exhibit 19: Historic Market Size – Data Table on Global hydration products market 2017 - 2021 ($ million)
    • 4.2 End-user Segment Analysis 2017 - 2021
      • Exhibit 20: Historic Market Size – End-user Segment 2017 - 2021 ($ million)
    • 4.3 Product Segment Analysis 2017 - 2021
      • Exhibit 21: Historic Market Size – Product Segment 2017 - 2021 ($ million)
    • 4.4 Distribution channel Segment Analysis 2017 - 2021
      • Exhibit 22: Historic Market Size – Distribution channel Segment 2017 - 2021 ($ million)
    • 4.5 Distribution channel Segment Analysis 2017 - 2021
      • Exhibit 23: Historic Market Size – Distribution channel Segment 2017 - 2021 ($ million)
    • 4.6 Geography Segment Analysis 2017 - 2021
      • Exhibit 24: Historic Market Size – Geography Segment 2017 - 2021 ($ million)
    • 4.7 Country Segment Analysis 2017 - 2021
      • Exhibit 25: Historic Market Size – Country Segment 2017 - 2021 ($ million)

    5 Five Forces Analysis

    • 5.1 Five forces summary
      • Exhibit 26: Five forces analysis - Comparison between 2022 and 2027
    • 5.2 Bargaining power of buyers
      • Exhibit 27: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027
    • 5.3 Bargaining power of suppliers
      • Exhibit 28: Bargaining power of suppliers – Impact of key factors in 2022 and 2027
    • 5.4 Threat of new entrants
      • Exhibit 29: Threat of new entrants – Impact of key factors in 2022 and 2027
    • 5.5 Threat of substitutes
      • Exhibit 30: Threat of substitutes – Impact of key factors in 2022 and 2027
    • 5.6 Threat of rivalry
      • Exhibit 31: Threat of rivalry – Impact of key factors in 2022 and 2027
    • 5.7 Market condition
      • Exhibit 32: Chart on Market condition - Five forces 2022 and 2027

    6 Market Segmentation by End-user

    • 6.1 Market segments
      • Exhibit 33: Chart on End-user - Market share 2022-2027 (%)
      • Exhibit 34: Data Table on End-user - Market share 2022-2027 (%)
    • 6.2 Comparison by End-user
      • Exhibit 35: Chart on Comparison by End-user
      • Exhibit 36: Data Table on Comparison by End-user
    • 6.3 Sports - Market size and forecast 2022-2027
      • Exhibit 37: Chart on Sports - Market size and forecast 2022-2027 ($ million)
      • Exhibit 38: Data Table on Sports - Market size and forecast 2022-2027 ($ million)
      • Exhibit 39: Chart on Sports - Year-over-year growth 2022-2027 (%)
      • Exhibit 40: Data Table on Sports - Year-over-year growth 2022-2027 (%)
    • 6.4 Military - Market size and forecast 2022-2027
      • Exhibit 41: Chart on Military - Market size and forecast 2022-2027 ($ million)
      • Exhibit 42: Data Table on Military - Market size and forecast 2022-2027 ($ million)
      • Exhibit 43: Chart on Military - Year-over-year growth 2022-2027 (%)
      • Exhibit 44: Data Table on Military - Year-over-year growth 2022-2027 (%)
    • 6.5 Others - Market size and forecast 2022-2027
      • Exhibit 45: Chart on Others - Market size and forecast 2022-2027 ($ million)
      • Exhibit 46: Data Table on Others - Market size and forecast 2022-2027 ($ million)
      • Exhibit 47: Chart on Others - Year-over-year growth 2022-2027 (%)
      • Exhibit 48: Data Table on Others - Year-over-year growth 2022-2027 (%)
    • 6.6 Market opportunity by End-user
      • Exhibit 49: Market opportunity by End-user ($ million)

    7 Market Segmentation by Product

    • 7.1 Market segments
      • Exhibit 50: Chart on Product - Market share 2022-2027 (%)
      • Exhibit 51: Data Table on Product - Market share 2022-2027 (%)
    • 7.2 Comparison by Product
      • Exhibit 52: Chart on Comparison by Product
      • Exhibit 53: Data Table on Comparison by Product
    • 7.3 Hydration backpacks - Market size and forecast 2022-2027
      • Exhibit 54: Chart on Hydration backpacks - Market size and forecast 2022-2027 ($ million)
      • Exhibit 55: Data Table on Hydration backpacks - Market size and forecast 2022-2027 ($ million)
      • Exhibit 56: Chart on Hydration backpacks - Year-over-year growth 2022-2027 (%)
      • Exhibit 57: Data Table on Hydration backpacks - Year-over-year growth 2022-2027 (%)
    • 7.4 Water bottles - Market size and forecast 2022-2027
      • Exhibit 58: Chart on Water bottles - Market size and forecast 2022-2027 ($ million)
      • Exhibit 59: Data Table on Water bottles - Market size and forecast 2022-2027 ($ million)
      • Exhibit 60: Chart on Water bottles - Year-over-year growth 2022-2027 (%)
      • Exhibit 61: Data Table on Water bottles - Year-over-year growth 2022-2027 (%)
    • 7.5 Purification and filtration - Market size and forecast 2022-2027
      • Exhibit 62: Chart on Purification and filtration - Market size and forecast 2022-2027 ($ million)
      • Exhibit 63: Data Table on Purification and filtration - Market size and forecast 2022-2027 ($ million)
      • Exhibit 64: Chart on Purification and filtration - Year-over-year growth 2022-2027 (%)
      • Exhibit 65: Data Table on Purification and filtration - Year-over-year growth 2022-2027 (%)
    • 7.6 Accessories - Market size and forecast 2022-2027
      • Exhibit 66: Chart on Accessories - Market size and forecast 2022-2027 ($ million)
      • Exhibit 67: Data Table on Accessories - Market size and forecast 2022-2027 ($ million)
      • Exhibit 68: Chart on Accessories - Year-over-year growth 2022-2027 (%)
      • Exhibit 69: Data Table on Accessories - Year-over-year growth 2022-2027 (%)
    • 7.7 Others - Market size and forecast 2022-2027
      • Exhibit 70: Chart on Others - Market size and forecast 2022-2027 ($ million)
      • Exhibit 71: Data Table on Others - Market size and forecast 2022-2027 ($ million)
      • Exhibit 72: Chart on Others - Year-over-year growth 2022-2027 (%)
      • Exhibit 73: Data Table on Others - Year-over-year growth 2022-2027 (%)
    • 7.8 Market opportunity by Product
      • Exhibit 74: Market opportunity by Product ($ million)

    8 Market Segmentation by Distribution Channel

    • 8.1 Market segments
      • Exhibit 75: Chart on Distribution Channel - Market share 2022-2027 (%)
      • Exhibit 76: Data Table on Distribution Channel - Market share 2022-2027 (%)
    • 8.2 Comparison by Distribution Channel
      • Exhibit 77: Chart on Comparison by Distribution Channel
      • Exhibit 78: Data Table on Comparison by Distribution Channel
    • 8.3 Offline - Market size and forecast 2022-2027
      • Exhibit 79: Chart on Offline - Market size and forecast 2022-2027 ($ million)
      • Exhibit 80: Data Table on Offline - Market size and forecast 2022-2027 ($ million)
      • Exhibit 81: Chart on Offline - Year-over-year growth 2022-2027 (%)
      • Exhibit 82: Data Table on Offline - Year-over-year growth 2022-2027 (%)
    • 8.4 Online - Market size and forecast 2022-2027
      • Exhibit 83: Chart on Online - Market size and forecast 2022-2027 ($ million)
      • Exhibit 84: Data Table on Online - Market size and forecast 2022-2027 ($ million)
      • Exhibit 85: Chart on Online - Year-over-year growth 2022-2027 (%)
      • Exhibit 86: Data Table on Online - Year-over-year growth 2022-2027 (%)
    • 8.5 Market opportunity by Distribution Channel
      • Exhibit 87: Market opportunity by Distribution Channel ($ million)

    9 Customer Landscape

    • 9.1 Customer landscape overview
      • Exhibit 88: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    10 Geographic Landscape

    • 10.1 Geographic segmentation
      • Exhibit 89: Chart on Market share by geography 2022-2027 (%)
      • Exhibit 90: Data Table on Market share by geography 2022-2027 (%)
    • 10.2 Geographic comparison
      • Exhibit 91: Chart on Geographic comparison
      • Exhibit 92: Data Table on Geographic comparison
    • 10.3 North America - Market size and forecast 2022-2027
      • Exhibit 93: Chart on North America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 94: Data Table on North America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 95: Chart on North America - Year-over-year growth 2022-2027 (%)
      • Exhibit 96: Data Table on North America - Year-over-year growth 2022-2027 (%)
    • 10.4 Europe - Market size and forecast 2022-2027
      • Exhibit 97: Chart on Europe - Market size and forecast 2022-2027 ($ million)
      • Exhibit 98: Data Table on Europe - Market size and forecast 2022-2027 ($ million)
      • Exhibit 99: Chart on Europe - Year-over-year growth 2022-2027 (%)
      • Exhibit 100: Data Table on Europe - Year-over-year growth 2022-2027 (%)
    • 10.5 APAC - Market size and forecast 2022-2027
      • Exhibit 101: Chart on APAC - Market size and forecast 2022-2027 ($ million)
      • Exhibit 102: Data Table on APAC - Market size and forecast 2022-2027 ($ million)
      • Exhibit 103: Chart on APAC - Year-over-year growth 2022-2027 (%)
      • Exhibit 104: Data Table on APAC - Year-over-year growth 2022-2027 (%)
    • 10.6 South America - Market size and forecast 2022-2027
      • Exhibit 105: Chart on South America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 106: Data Table on South America - Market size and forecast 2022-2027 ($ million)
      • Exhibit 107: Chart on South America - Year-over-year growth 2022-2027 (%)
      • Exhibit 108: Data Table on South America - Year-over-year growth 2022-2027 (%)
    • 10.7 Middle East and Africa - Market size and forecast 2022-2027
      • Exhibit 109: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
      • Exhibit 110: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
      • Exhibit 111: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
      • Exhibit 112: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
    • 10.8 US - Market size and forecast 2022-2027
      • Exhibit 113: Chart on US - Market size and forecast 2022-2027 ($ million)
      • Exhibit 114: Data Table on US - Market size and forecast 2022-2027 ($ million)
      • Exhibit 115: Chart on US - Year-over-year growth 2022-2027 (%)
      • Exhibit 116: Data Table on US - Year-over-year growth 2022-2027 (%)
    • 10.9 Canada - Market size and forecast 2022-2027
      • Exhibit 117: Chart on Canada - Market size and forecast 2022-2027 ($ million)
      • Exhibit 118: Data Table on Canada - Market size and forecast 2022-2027 ($ million)
      • Exhibit 119: Chart on Canada - Year-over-year growth 2022-2027 (%)
      • Exhibit 120: Data Table on Canada - Year-over-year growth 2022-2027 (%)
    • 10.10 UK - Market size and forecast 2022-2027
      • Exhibit 121: Chart on UK - Market size and forecast 2022-2027 ($ million)
      • Exhibit 122: Data Table on UK - Market size and forecast 2022-2027 ($ million)
      • Exhibit 123: Chart on UK - Year-over-year growth 2022-2027 (%)
      • Exhibit 124: Data Table on UK - Year-over-year growth 2022-2027 (%)
    • 10.11 Australia - Market size and forecast 2022-2027
      • Exhibit 125: Chart on Australia - Market size and forecast 2022-2027 ($ million)
      • Exhibit 126: Data Table on Australia - Market size and forecast 2022-2027 ($ million)
      • Exhibit 127: Chart on Australia - Year-over-year growth 2022-2027 (%)
      • Exhibit 128: Data Table on Australia - Year-over-year growth 2022-2027 (%)
    • 10.12 Germany - Market size and forecast 2022-2027
      • Exhibit 129: Chart on Germany - Market size and forecast 2022-2027 ($ million)
      • Exhibit 130: Data Table on Germany - Market size and forecast 2022-2027 ($ million)
      • Exhibit 131: Chart on Germany - Year-over-year growth 2022-2027 (%)
      • Exhibit 132: Data Table on Germany - Year-over-year growth 2022-2027 (%)
    • 10.13 Market opportunity by geography
      • Exhibit 133: Market opportunity by geography ($ million)

    11 Drivers, Challenges, and Trends

    • 11.1 Market drivers
      • 11.2 Market challenges
        • 11.3 Impact of drivers and challenges
          • Exhibit 134: Impact of drivers and challenges in 2022 and 2027
        • 11.4 Market trends

          12 Vendor Landscape

          • 12.1 Overview
            • 12.2 Vendor landscape
              • Exhibit 135: Overview on Criticality of inputs and Factors of differentiation
            • 12.3 Landscape disruption
              • Exhibit 136: Overview on factors of disruption
            • 12.4 Industry risks
              • Exhibit 137: Impact of key risks on business

            13 Vendor Analysis

            • 13.1 Vendors covered
              • Exhibit 138: Vendors covered
            • 13.2 Market positioning of vendors
              • Exhibit 139: Matrix on vendor position and classification
            • 13.3 A. O. Smith Corp.
              • Exhibit 140: A. O. Smith Corp. - Overview
              • Exhibit 141: A. O. Smith Corp. - Business segments
              • Exhibit 142: A. O. Smith Corp. - Key offerings
              • Exhibit 143: A. O. Smith Corp. - Segment focus
            • 13.4 ANTA Sports Products Ltd.
              • Exhibit 144: ANTA Sports Products Ltd. - Overview
              • Exhibit 145: ANTA Sports Products Ltd. - Business segments
              • Exhibit 146: ANTA Sports Products Ltd. - Key news
              • Exhibit 147: ANTA Sports Products Ltd. - Key offerings
              • Exhibit 148: ANTA Sports Products Ltd. - Segment focus
            • 13.5 Aquamira Technologies Inc.
              • Exhibit 149: Aquamira Technologies Inc. - Overview
              • Exhibit 150: Aquamira Technologies Inc. - Product / Service
              • Exhibit 151: Aquamira Technologies Inc. - Key offerings
            • 13.6 BRITA SE
              • Exhibit 152: BRITA SE - Overview
              • Exhibit 153: BRITA SE - Product / Service
              • Exhibit 154: BRITA SE - Key offerings
            • 13.7 Cascade Designs Inc.
              • Exhibit 155: Cascade Designs Inc. - Overview
              • Exhibit 156: Cascade Designs Inc. - Product / Service
              • Exhibit 157: Cascade Designs Inc. - Key offerings
            • 13.8 Dometic Group AB
              • Exhibit 158: Dometic Group AB - Overview
              • Exhibit 159: Dometic Group AB - Business segments
              • Exhibit 160: Dometic Group AB - Key offerings
              • Exhibit 161: Dometic Group AB - Segment focus
            • 13.9 Helen of Troy Ltd.
              • Exhibit 162: Helen of Troy Ltd. - Overview
              • Exhibit 163: Helen of Troy Ltd. - Business segments
              • Exhibit 164: Helen of Troy Ltd. - Key offerings
              • Exhibit 165: Helen of Troy Ltd. - Segment focus
            • 13.10 HydraPak LLC
              • Exhibit 166: HydraPak LLC - Overview
              • Exhibit 167: HydraPak LLC - Product / Service
              • Exhibit 168: HydraPak LLC - Key offerings
            • 13.11 Klean Kanteen
              • Exhibit 169: Klean Kanteen - Overview
              • Exhibit 170: Klean Kanteen - Product / Service
              • Exhibit 171: Klean Kanteen - Key offerings
            • 13.12 Leatt Corp.
              • Exhibit 172: Leatt Corp. - Overview
              • Exhibit 173: Leatt Corp. - Business segments
              • Exhibit 174: Leatt Corp. - Key offerings
              • Exhibit 175: Leatt Corp. - Segment focus
            • 13.13 Lifetime Brands Inc.
              • Exhibit 176: Lifetime Brands Inc. - Overview
              • Exhibit 177: Lifetime Brands Inc. - Product / Service
              • Exhibit 178: Lifetime Brands Inc. - Key offerings
            • 13.14 Newell Brands Inc.
              • Exhibit 179: Newell Brands Inc. - Overview
              • Exhibit 180: Newell Brands Inc. - Business segments
              • Exhibit 181: Newell Brands Inc. - Key news
              • Exhibit 182: Newell Brands Inc. - Key offerings
              • Exhibit 183: Newell Brands Inc. - Segment focus
            • 13.15 Safariland LLC
              • Exhibit 184: Safariland LLC - Overview
              • Exhibit 185: Safariland LLC - Product / Service
              • Exhibit 186: Safariland LLC - Key offerings
            • 13.16 Vista Outdoor Inc.
              • Exhibit 187: Vista Outdoor Inc. - Overview
              • Exhibit 188: Vista Outdoor Inc. - Business segments
              • Exhibit 189: Vista Outdoor Inc. - Key offerings
              • Exhibit 190: Vista Outdoor Inc. - Segment focus
            • 13.17 ZHE JIANG HAERS VACUUM CONTAINERS CO. LTD.
              • Exhibit 191: ZHE JIANG HAERS VACUUM CONTAINERS CO. LTD. - Overview
              • Exhibit 192: ZHE JIANG HAERS VACUUM CONTAINERS CO. LTD. - Product / Service
              • Exhibit 193: ZHE JIANG HAERS VACUUM CONTAINERS CO. LTD. - Key offerings

            14 Appendix

            • 14.1 Scope of the report
              • 14.2 Inclusions and exclusions checklist
                • Exhibit 194: Inclusions checklist
                • Exhibit 195: Exclusions checklist
              • 14.3 Currency conversion rates for US$
                • Exhibit 196: Currency conversion rates for US$
              • 14.4 Research methodology
                • Exhibit 197: Research methodology
                • Exhibit 198: Validation techniques employed for market sizing
                • Exhibit 199: Information sources
              • 14.5 List of abbreviations
                • Exhibit 200: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              TechnavioINFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases
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              TechnavioDATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
              • Analysis of derived insights

              Data Validation

              • Triangulation with data models
              • Reference against proprietary databases
              • Corroboration with industry experts
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              TechnavioREPORT WRITING

              Qualitative

              • Market drivers
              • Market challenges
              • Market trends
              • Five forces analysis

              Quantitative

              • Market size and forecast
              • Market segmentation
              • Geographical insights
              • Competitive landscape
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              Hydration Products market growth will increase by $486.36 million during 2023-2027.
              The hydration products market is expected to grow at a CAGR of 8.94% during 2023-2027.
              Technavio has segmented the hydration products market by end-user (Sports, Military, Others, Accessories, and Others) ,product (Hydration backpacks, Water bottles, Purification and filtration, Accessories, and Others) , and distribution channel (Offline, Online, APAC, MEA, and South America).
              A. O. Smith Corp., ANTA Sports Products Ltd., Aquamira Technologies Inc., BRITA SE, Cascade Designs Inc., Dometic Group AB, Helen of Troy Ltd., HydraPak LLC, Klean Kanteen, Leatt Corp., Lifetime Brands Inc., Nestle SA, Newell Brands Inc., Safariland LLC, Samsonite International SA, TECHNICHE LLC, Tenacious Holdings Inc., Thermos LLC, Vista Outdoor Inc., ZHE JIANG HAERS VACUUM CONTAINERS CO. LTD. are a few of the key vendors in the hydration products market.
              North America will register the highest growth rate of 37.1% among the other regions. Therefore, the hydration products market in North America is expected to garner significant business opportunities for the vendors during the forecast period.
              The key factors driving the hydration products market growth are:
              • Increase in military expenditure
              • Smart and interactive hydration products
              The hydration products market vendors should focus on grabbing business opportunities from the sports segment as it accounted for the largest market share in the base year.
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