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Meat Packaging Market by Material and Geography - Forecast and Analysis 2022-2026

  • Published: May 2022
  • Pages: 127
  • SKU: IRTNTR73414
Technavio

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The meat packaging market share is expected to increase by USD 2.27 billion from 2021 to 2026, at a CAGR of 5%.

This meat packaging market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers meat packaging market segmentation by:

  • Material - Flexible packaging and Rigid packaging
  • Geography - APAC, North America, Europe, South America, and Middle East and Africa

The meat packaging market vendors are - Amcor Plc, Amerplast Ltd., Berry Global Group Inc., Bollore Inc., Cascades Inc., Constantia Flexibles Group GmbH, Coveris Management GmbH, Crown Holdings Inc., EasyPak LLC, Faerch AS, Mondi plc, Omori Europe B.V., Pactiv Evergreen Inc., Sealed Air Corp., Smurfit Kappa Group, Sonoco Products Co., Toyo Seikan Group Holdings Ltd., Uniflex, Viscofan SA, and Winpak Ltd. among others.

What will the Meat Packaging Market Size be During the Forecast Period?

Download the Free Report Sample to Unlock the Meat Packaging Market Size for the Forecast Period and Other Important Statistics

 

Meat Packaging Market: Key Drivers, Trends, and Challenges

The rising adoption of retail-ready meat packaging is notably driving the meat packaging market growth, although factors such as environmental effect of plastic packaging may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the meat packaging industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key Meat Packaging Market Driver

One of the key factors driving growth in the meat packaging market is the rising adoption of retail-ready meat packaging. The demand for retail-ready meat packaging has been growing across the world since 2010. Retail-ready meat packaging reduces the overall operating cost for retailers by around 26%, compared with loose meat sold in retail shops. In addition, meat cutting and preparation in retail stores require a huge space, whereas retail-ready meat packaging can help retailers save that space for other retail merchandising operations. This type of packaging also prevents leakage and provides better quality control. Such benefits of retail-ready meat packaging are driving the adoption of meat packaging across the world.  The rise in the adoption of retail-ready packaging of meats across the world will provide numerous opportunities for meat packaging vendors. 

Key Meat Packaging Market Trend

 

The rising demand for plastic films in meat packaging is a meat packaging market trend that is expected to have a positive impact in the coming years. The demand for plastic films for packing meat is expected to experience a high demand as these films are used as stretch films and shrink films to wrap meat products. Specific properties of plastic films improve the shelf life of meat products. In addition, plastic films can reduce the overall transportation and warehouse costs compared with other types of packaging. Plastic film-packed meat products can increase space utility in warehouses compared with rigid packed meat products. These drivers will encourage meat product manufacturers across the world to adopt plastic film-based packaging for their meat products. The rising adoption of pouch packaging for meat in the US is a major reason that is increasing the demand for plastic films in the US. Similarly, the UK and China also experienced a high demand for plastic films in meat packaging.

Key Meat Packaging Market Challenge

The environmental effect of plastic packaging will be a major challenge for the meat packaging market during the forecast period. The growing convenient packaging and marketing attributes are increasing the customer purchase rate of packaged meat. Meanwhile, this trend is degrading environmental sustainability. Shrink and stretch film wrapping, pouch packaging, and plastic bag packaging are some of the most commonly used packaging techniques for meat packaging, using chlorine as a major raw material. Chlorine emits a huge amount of harmful carbon compounds during manufacturing and processing. The high energy consumption, along with high carbon emissions by the materials used in the manufacturing of meat packaging products, harms the environment. This restricts the adoption of plastic and acts as a challenge to the growth of the global meat packaging market.

This meat packaging market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.

Parent Market Analysis

Technavio categorizes the global meat packaging market as a part of the global metal and glass containers market within the overall global containers and packaging market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the meat packaging market during the forecast period.

Who are the Major Meat Packaging Market Vendors?

The report analyzes the market’s competitive landscape and offers information on several market vendors, including:

 

  • Amcor Plc
  • Amerplast Ltd.
  • Berry Global Group Inc.
  • Bollore Inc.
  • Cascades Inc.
  • Constantia Flexibles Group GmbH
  • Coveris Management GmbH
  • Crown Holdings Inc.
  • EasyPak LLC
  • Faerch AS
  • Mondi plc
  • Omori Europe B.V.
  • Pactiv Evergreen Inc.
  • Sealed Air Corp.
  • Smurfit Kappa Group
  • Sonoco Products Co.
  • Toyo Seikan Group Holdings Ltd.
  • Uniflex
  • Viscofan SA
  • Winpak Ltd.

 

This statistical study of the meat packaging market encompasses successful business strategies deployed by the key vendors. The meat packaging market is fragmented and the vendors are deploying organic and inorganic growth strategies to compete in the market.

Product Insights and News

  • amcor.com - The company offers solutions for meat packaging to keep the meat fresher for longer period of time.

  • amcor.com - Through the flexibles segment, the company provides development and supply of flexible packaging globally. This segment is largest suppliers of plastic, aluminum, and fiber based flexible packaging.

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The meat packaging market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.

Meat Packaging Market Value Chain Analysis

Our report provides extensive information on the value chain analysis for the meat packaging market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.

Which are the Key Regions for Meat Packaging Market?

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42% of the market’s growth will originate from APAC during the forecast period. China and Japan are the key markets for meat packaging in APAC. Market growth in this region will be faster than the growth of the market in other regions.

The continuously rising population in APAC is expected to maintain the region's top position in meat consumption during the forecast period, which will drive the demand for meat packaging during the forecast period. This will facilitate the meat packaging market growth in APAC over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.

COVID Impact and Recovery Analysis

The outbreak of COVID-19 affected the growth of several industries, including the meat and poultry industry, in APAC in 2020. Several meat processing plants in the region were temporarily closed to comply with social distancing norms and shelter-in-place orders imposed by the governments of various countries during the first half of 2020. However, the ease of lockdown in different countries, including India, Japan, and China, and the emphasis on re-starting the operations of essential businesses, such as food processing, with a limited workforce have led to a gradual increase in the growth of the regional meat and poultry industry. 

What are the Revenue-generating Material Segments in the Meat Packaging Market?

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The meat packaging market share growth by the flexible packaging segment will be significant during the forecast period. Most meat manufacturers are operating at low profit margins and higher volume sales. Hence, they prefer cost-cutting supply chain techniques to reduce their overall costs. Flexible packaging reduces transportation costs by fitting large quantities of materials in a single truck. The use of flexible packaging also reduces the weight of each pallet of goods the materials used are thinner and lighter than any other form of packaging material. Such properties of flexible packaging are triggering its demand in the global meat packaging market.

This report provides an accurate prediction of the contribution of all the segments to the growth of the meat packaging market size and actionable market insights on post COVID-19 impact on each segment.

 

Meat Packaging Market Scope

Report Coverage

Details

Page number

120

Base year

2021

Forecast period

2022-2026

Growth momentum & CAGR

Decelerate at a CAGR of 5%

Market growth 2022-2026

$ 2.27 billion

Market structure

Fragmented

YoY growth (%)

5.53

Regional analysis

APAC, North America, Europe, South America, and Middle East and Africa

Performing market contribution

APAC at 42%

Key consumer countries

US, Canada, China, Japan, and UK

Competitive landscape

Leading companies, Competitive strategies, Consumer engagement scope

Key companies profiled

Amcor Plc, Amerplast Ltd., Berry Global Group Inc., Bollore Inc., Cascades Inc., Constantia Flexibles Group GmbH, Coveris Management GmbH, Crown Holdings Inc., EasyPak LLC, Faerch AS, Mondi plc, Omori Europe B.V., Pactiv Evergreen Inc., Sealed Air Corp., Smurfit Kappa Group, Sonoco Products Co., Toyo Seikan Group Holdings Ltd., Uniflex, Viscofan SA, and Winpak Ltd.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this Meat Packaging Market Report?

  • CAGR of the market during the forecast period 2022-2026
  • Detailed information on factors that will drive meat packaging market growth during the next five years
  • Precise estimation of the meat packaging market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the meat packaging industry across APAC, North America, Europe, South America, and Middle East and Africa
  • A thorough analysis of the market’s competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of meat packaging market vendors

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1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Material
    • Exhibit 06: Executive Summary – Chart on Incremental Growth
    • Exhibit 07: Executive Summary – Data Table on Incremental Growth
    • Exhibit 08: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 09: Parent market
    • Exhibit 10: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 11: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 12: Market segments
  • 3.3 Market size 2021
    • 3.4 Market outlook: Forecast for 2021-2026
      • Exhibit 13: Chart on Global - Market size and forecast 2021-2026 ($ million)
      • Exhibit 14: Data Table on Global - Market size and forecast 2021-2026 ($ million)
      • Exhibit 15: Chart on Global Market: Year-over-year growth 2021-2026 (%)
      • Exhibit 16: Data Table on Global Market: Year-over-year growth 2021-2026 (%)

    4 Five Forces Analysis

    • 4.1 Five forces summary
      • Exhibit 17: Five forces analysis - Comparison between 2021 and 2026
    • 4.2 Bargaining power of buyers
      • Exhibit 18: Chart on Bargaining power of buyers – Impact of key factors 2021 and 2026
    • 4.3 Bargaining power of suppliers
      • Exhibit 19: Bargaining power of suppliers – Impact of key factors in 2021 and 2026
    • 4.4 Threat of new entrants
      • Exhibit 20: Threat of new entrants – Impact of key factors in 2021 and 2026
    • 4.5 Threat of substitutes
      • Exhibit 21: Threat of substitutes – Impact of key factors in 2021 and 2026
    • 4.6 Threat of rivalry
      • Exhibit 22: Threat of rivalry – Impact of key factors in 2021 and 2026
    • 4.7 Market condition
      • Exhibit 23: Chart on Market condition - Five forces 2021 and 2026

    5 Market Segmentation by Material

    • 5.1 Market segments
      • Exhibit 24: Chart on Material - Market share 2021-2026 (%)
      • Exhibit 25: Data Table on Material - Market share 2021-2026 (%)
    • 5.2 Comparison by Material
      • Exhibit 26: Chart on Comparison by Material
      • Exhibit 27: Data Table on Comparison by Material
    • 5.3 Flexible packaging - Market size and forecast 2021-2026
      • Exhibit 28: Chart on Flexible packaging - Market size and forecast 2021-2026 ($ million)
      • Exhibit 29: Data Table on Flexible packaging - Market size and forecast 2021-2026 ($ million)
      • Exhibit 30: Chart on Flexible packaging - Year-over-year growth 2021-2026 (%)
      • Exhibit 31: Data Table on Flexible packaging - Year-over-year growth 2021-2026 (%)
    • 5.4 Rigid packaging - Market size and forecast 2021-2026
      • Exhibit 32: Chart on Rigid packaging - Market size and forecast 2021-2026 ($ million)
      • Exhibit 33: Data Table on Rigid packaging - Market size and forecast 2021-2026 ($ million)
      • Exhibit 34: Chart on Rigid packaging - Year-over-year growth 2021-2026 (%)
      • Exhibit 35: Data Table on Rigid packaging - Year-over-year growth 2021-2026 (%)
    • 5.5 Market opportunity by Material
      • Exhibit 36: Market opportunity by Material ($ million)

    6 Customer Landscape

    • 6.1 Customer landscape overview
      • Exhibit 37: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    7 Geographic Landscape

    • 7.1 Geographic segmentation
      • Exhibit 38: Chart on Market share by geography 2021-2026 (%)
      • Exhibit 39: Data Table on Market share by geography 2021-2026 (%)
    • 7.2 Geographic comparison
      • Exhibit 40: Chart on Geographic comparison
      • Exhibit 41: Data Table on Geographic comparison
    • 7.3 APAC - Market size and forecast 2021-2026
      • Exhibit 42: Chart on APAC - Market size and forecast 2021-2026 ($ million)
      • Exhibit 43: Data Table on APAC - Market size and forecast 2021-2026 ($ million)
      • Exhibit 44: Chart on APAC - Year-over-year growth 2021-2026 (%)
      • Exhibit 45: Data Table on APAC - Year-over-year growth 2021-2026 (%)
    • 7.4 North America - Market size and forecast 2021-2026
      • Exhibit 46: Chart on North America - Market size and forecast 2021-2026 ($ million)
      • Exhibit 47: Data Table on North America - Market size and forecast 2021-2026 ($ million)
      • Exhibit 48: Chart on North America - Year-over-year growth 2021-2026 (%)
      • Exhibit 49: Data Table on North America - Year-over-year growth 2021-2026 (%)
    • 7.5 Europe - Market size and forecast 2021-2026
      • Exhibit 50: Chart on Europe - Market size and forecast 2021-2026 ($ million)
      • Exhibit 51: Data Table on Europe - Market size and forecast 2021-2026 ($ million)
      • Exhibit 52: Chart on Europe - Year-over-year growth 2021-2026 (%)
      • Exhibit 53: Data Table on Europe - Year-over-year growth 2021-2026 (%)
    • 7.6 South America - Market size and forecast 2021-2026
      • Exhibit 54: Chart on South America - Market size and forecast 2021-2026 ($ million)
      • Exhibit 55: Data Table on South America - Market size and forecast 2021-2026 ($ million)
      • Exhibit 56: Chart on South America - Year-over-year growth 2021-2026 (%)
      • Exhibit 57: Data Table on South America - Year-over-year growth 2021-2026 (%)
    • 7.7 Middle East and Africa - Market size and forecast 2021-2026
      • Exhibit 58: Chart on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
      • Exhibit 59: Data Table on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
      • Exhibit 60: Chart on Middle East and Africa - Year-over-year growth 2021-2026 (%)
      • Exhibit 61: Data Table on Middle East and Africa - Year-over-year growth 2021-2026 (%)
    • 7.8 China - Market size and forecast 2021-2026
      • Exhibit 62: Chart on China - Market size and forecast 2021-2026 ($ million)
      • Exhibit 63: Data Table on China - Market size and forecast 2021-2026 ($ million)
      • Exhibit 64: Chart on China - Year-over-year growth 2021-2026 (%)
      • Exhibit 65: Data Table on China - Year-over-year growth 2021-2026 (%)
    • 7.9 US - Market size and forecast 2021-2026
      • Exhibit 66: Chart on US - Market size and forecast 2021-2026 ($ million)
      • Exhibit 67: Data Table on US - Market size and forecast 2021-2026 ($ million)
      • Exhibit 68: Chart on US - Year-over-year growth 2021-2026 (%)
      • Exhibit 69: Data Table on US - Year-over-year growth 2021-2026 (%)
    • 7.10 UK - Market size and forecast 2021-2026
      • Exhibit 70: Chart on UK - Market size and forecast 2021-2026 ($ million)
      • Exhibit 71: Data Table on UK - Market size and forecast 2021-2026 ($ million)
      • Exhibit 72: Chart on UK - Year-over-year growth 2021-2026 (%)
      • Exhibit 73: Data Table on UK - Year-over-year growth 2021-2026 (%)
    • 7.11 Japan - Market size and forecast 2021-2026
      • Exhibit 74: Chart on Japan - Market size and forecast 2021-2026 ($ million)
      • Exhibit 75: Data Table on Japan - Market size and forecast 2021-2026 ($ million)
      • Exhibit 76: Chart on Japan - Year-over-year growth 2021-2026 (%)
      • Exhibit 77: Data Table on Japan - Year-over-year growth 2021-2026 (%)
    • 7.12 Canada - Market size and forecast 2021-2026
      • Exhibit 78: Chart on Canada - Market size and forecast 2021-2026 ($ million)
      • Exhibit 79: Data Table on Canada - Market size and forecast 2021-2026 ($ million)
      • Exhibit 80: Chart on Canada - Year-over-year growth 2021-2026 (%)
      • Exhibit 81: Data Table on Canada - Year-over-year growth 2021-2026 (%)
    • 7.13 Market opportunity by geography
      • Exhibit 82: Market opportunity by geography ($ million)

    8 Drivers, Challenges, and Trends

    • 8.1 Market drivers
      • 8.2 Market challenges
        • 8.3 Impact of drivers and challenges
          • Exhibit 83: Impact of drivers and challenges in 2021 and 2026
        • 8.4 Market trends

          9 Vendor Landscape

          • 9.1 Overview
            • 9.2 Vendor landscape
              • Exhibit 84: Overview on Criticality of inputs and Factors of differentiation
            • 9.3 Landscape disruption
              • Exhibit 85: Overview on factors of disruption
            • 9.4 Industry risks
              • Exhibit 86: Impact of key risks on business

            10 Vendor Analysis

            • 10.1 Vendors covered
              • Exhibit 87: Vendors covered
            • 10.2 Market positioning of vendors
              • Exhibit 88: Matrix on vendor position and classification
            • 10.3 Amcor Plc
              • Exhibit 89: Amcor Plc - Overview
              • Exhibit 90: Amcor Plc - Business segments
              • Exhibit 91: Amcor Plc - Key news
              • Exhibit 92: Amcor Plc - Key offerings
              • Exhibit 93: Amcor Plc - Segment focus
            • 10.4 Amerplast Ltd.
              • Exhibit 94: Amerplast Ltd. - Overview
              • Exhibit 95: Amerplast Ltd. - Product / Service
              • Exhibit 96: Amerplast Ltd. - Key offerings
            • 10.5 Berry Global Group Inc.
              • Exhibit 97: Berry Global Group Inc. - Overview
              • Exhibit 98: Berry Global Group Inc. - Business segments
              • Exhibit 99: Berry Global Group Inc. - Key news
              • Exhibit 100: Berry Global Group Inc. - Key offerings
              • Exhibit 101: Berry Global Group Inc. - Segment focus
            • 10.6 Cascades Inc.
              • Exhibit 102: Cascades Inc. - Overview
              • Exhibit 103: Cascades Inc. - Business segments
              • Exhibit 104: Cascades Inc. - Key offerings
              • Exhibit 105: Cascades Inc. - Segment focus
            • 10.7 Crown Holdings Inc.
              • Exhibit 106: Crown Holdings Inc. - Overview
              • Exhibit 107: Crown Holdings Inc. - Business segments
              • Exhibit 108: Crown Holdings Inc. - Key offerings
              • Exhibit 109: Crown Holdings Inc. - Segment focus
            • 10.8 Faerch AS
              • Exhibit 110: Faerch AS - Overview
              • Exhibit 111: Faerch AS - Product / Service
              • Exhibit 112: Faerch AS - Key offerings
            • 10.9 Mondi plc
              • Exhibit 113: Mondi plc - Overview
              • Exhibit 114: Mondi plc - Business segments
              • Exhibit 115: Mondi plc - Key news
              • Exhibit 116: Mondi plc - Key offerings
              • Exhibit 117: Mondi plc - Segment focus
            • 10.10 Sealed Air Corp.
              • Exhibit 118: Sealed Air Corp. - Overview
              • Exhibit 119: Sealed Air Corp. - Business segments
              • Exhibit 120: Sealed Air Corp. - Key news
              • Exhibit 121: Sealed Air Corp. - Key offerings
              • Exhibit 122: Sealed Air Corp. - Segment focus
            • 10.11 Smurfit Kappa Group
              • Exhibit 123: Smurfit Kappa Group - Overview
              • Exhibit 124: Smurfit Kappa Group - Business segments
              • Exhibit 125: Smurfit Kappa Group - Key news
              • Exhibit 126: Smurfit Kappa Group - Key offerings
              • Exhibit 127: Smurfit Kappa Group - Segment focus
            • 10.12 Sonoco Products Co.
              • Exhibit 128: Sonoco Products Co. - Overview
              • Exhibit 129: Sonoco Products Co. - Business segments
              • Exhibit 130: Sonoco Products Co. - Key offerings
              • Exhibit 131: Sonoco Products Co. - Segment focus

            11 Appendix

            • 11.1 Scope of the report
              • 11.2 Inclusions and exclusions checklist
                • Exhibit 132: Inclusions checklist
                • Exhibit 133: Exclusions checklist
              • 11.3 Currency conversion rates for US$
                • Exhibit 134: Currency conversion rates for US$
              • 11.4 Research methodology
                • Exhibit 135: Research methodology
                • Exhibit 136: Validation techniques employed for market sizing
                • Exhibit 137: Information sources
              • 11.5 List of abbreviations
                • Exhibit 138: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              TechnavioINFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases
              Technavio

              TechnavioDATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
              • Analysis of derived insights

              Data Validation

              • Triangulation with data models
              • Reference against proprietary databases
              • Corroboration with industry experts
              Technavio

              TechnavioREPORT WRITING

              Qualitative

              • Market drivers
              • Market challenges
              • Market trends
              • Five forces analysis

              Quantitative

              • Market size and forecast
              • Market segmentation
              • Geographical insights
              • Competitive landscape
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              The meat packaging market market growth will increase by $$ 2.27 bn during 2023-2026.
              The meat packaging market market is expected to grow at a CAGR of 5% during 2023-2026.
              Technavio has segmented the meat packaging market market by material (Flexible packaging and Rigid packaging) and geography (APAC, North America, Europe, South America, and Middle East and Africa).
              Amcor Plc, Amerplast Ltd., Berry Global Group Inc., Bollore Inc., Cascades Inc., Constantia Flexibles Group GmbH, Coveris Management GmbH, Crown Holdings Inc., EasyPak LLC, Faerch AS, Mondi plc, Omori Europe B.V., Pactiv Evergreen Inc., Sealed Air Corp., Smurfit Kappa Group, Sonoco Products Co., Toyo Seikan Group Holdings Ltd., Uniflex, Viscofan SA, Winpak Ltd. are a few of the key vendors in the meat packaging market market.
              APAC will register the highest growth rate of 42% among the other regions. Therefore, the meat packaging market market in APAC is expected to garner significant business opportunities for the vendors during the forecast period.
              The key factors driving the meat packaging market market growth are:
              • Rising adoption of retail-ready meat packaging

                The demand for retail-ready meat packaging has been growing across the world since 2010. In this type of packaging, meat is processed and packed at a packaging station and delivered to retail shops. Through meat case-ready packaging, retailers can reduce certain operating costs such as labor costs, meat-cutting equipment costs, and space utilization costs for meat preparation. Also, retail-ready meat packaging reduces the overall operating cost for retailers by around 26%, compared with loose meat sold in retail shops. In addition, meat cutting and preparation in retail stores require a huge space, whereas retail-ready meat packaging can help retailers save that space for other retail merchandising operations. This type of packaging also prevents leakage and provides better quality control. Such benefits of retail-ready meat packaging are driving the adoption of meat packaging across the world. 

                Retail-ready meat is increasingly being used for all types of meat, including beef, chicken, pork, lamb, and others. Chicken retailers have adopted case-ready packaging on a large scale. Retailers of other meat, such as beef, pork, and lamb, have also experienced a reasonable adoption of case-ready packaging. Developed countries such as the US and the UK are the major markets for case-ready packaging. The rise in the adoption of retail-ready packaging of meats across the world will provide numerous opportunities for meat packaging vendors. 

                Global packaging vendors are establishing their positions in the market by adopting an inorganic growth strategy such as mergers and acquisitions in the meat packaging sector. For instance, Berry Global Group Inc. (Berry Global), one of the key leading players in the global packaging market, acquired LINPAC Packaging, a UK-based packaging manufacturer of meat, produce, freezer, and specialty applications. Other prominent vendors in the packaging market are also strengthening their positions in the global meat packaging market. This trend is expected to bring competition and innovation to the market.


              • Rising demand for plastic films in meat packaging

                The demand for plastic films for packing meat is expected to experience a high demand as these films are used as stretch films and shrink films to wrap meat products. Specific properties of plastic films improve the shelf life of meat products. In addition, plastic films can reduce the overall transportation and warehouse costs compared with other types of packaging. The advantages that are driving the growth of flexible plastic films are given below:

                • The use of plastic film packaging reduces the purchasing cost for meat packaging manufacturers by around 45%, compared with rigid packaging such as clamshell packaging.
                • Plastic film wrap packaging for meat optimizes the space usage in trucks during transportation. Therefore, meat manufacturers can decrease transportation costs by fitting more products in a single truck. 
                • Plastic film-packed meat products can increase space utility in warehouses compared with rigid packed meat products. 
                These drivers will encourage meat product manufacturers across the world to adopt plastic film-based packaging for their meat products. The US shows notable growth in the use of plastic film for meat packaging. The rising adoption of pouch packaging for meat in the US is a major reason that is increasing the demand for plastic films in the US. Similarly, the UK and China also experienced a high demand for plastic films in meat packaging.


              The meat packaging market market vendors should focus on grabbing business opportunities from the flexible packaging segment as it accounted for the largest market share in the base year.
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