Global Stand-up Paddleboard Market by Product, Distribution Channel, and Geography - Forecast and Analysis 2021-2025

  • Published: Feb 2021
  • Pages: 120
  • SKU: IRTNTR44399

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The stand-up paddleboard market has the potential to grow by $ 108.21 mn during 2021-2025, and the market’s growth momentum will accelerate at a CAGR of 6%.

The stand-up paddleboard market report extensively covers market segmentations by Product (Inflatables and Hardboards), Distribution Channel (Sports goods retailers, Department stores, and Online retailers), and Geography (North America, Europe, APAC, South America, and MEA) and potential market drivers that the vendors are capitalizing on to sustain profitable growth. Furthermore, read about the latest key findings on the post COVID-19 impact on the market from this report.

What will the Stand-up Paddleboard Market Size be in 2021?

Browse TOC and LoE with selected illustrations and example pages of Stand-up Paddleboard Market

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Stand-up Paddleboard Market: Key Drivers and Trends

According to our research output, there has been a negative impact on the market growth post COVID-19 era. Key drivers such as the growing adoption of surfing in adventure tourism are notably supporting the stand-up paddleboard market growth. On the other hand, factors such as competition from low-cost vendors have been identified as market challenges that limit the growth of market vendors. This report offers detailed insights on the challenges to stay prepared for the obstacles in the future, which will help companies analyze and develop growth strategies.

This post-pandemic stand-up paddleboard market report has assessed the shift in consumer behavior and identified trends and drivers that will help market players outmaneuver challenges. Technology innovations, implementation, and improvisation scope identified in the stand-up paddleboard market trends is essential for building new business opportunities across segmentations and geographies.

Who are the Major Stand-up Paddleboard Market Vendors?

The stand-up paddleboard market forecast report provides insights on complete key vendor profiles and their business strategies to reimage themselves. The leading companies included in the report are as follows:

  • Airhead Sports Group
  • Boardworks Surf and Sup.
  • Cascadia Board Co.
  • Red Paddle Co.
  • Starboard
  • Tahe Outdoors France SASU
  • Tower
  • Wenonah Canoe

The stand-up paddleboard market is fragmented and the vendors are deploying various organic and inorganic growth strategies to compete in the market. Click here to uncover other successful business strategies deployed by the vendors.

Furthermore, our research experts have outlined the magnitude of the economic impact on each segment and recovery expectations post pandemic. To recover from post COVID-19 impact, market vendors should create strategies to grab business opportunities from the fast-growing segments, while refining their scope of growth in the slow-growing ones.

Download a free sample of the stand-up paddleboard market forecast report for insights on complete key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.

Which are the Key Regions for Stand-up Paddleboard Market?

Stand-up Paddleboard Market Share by Geography

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The stand-up paddleboard market size, share, & trends analysis report offers an up-to-date study of the geographical composition of the market. 38% of the market’s growth will originate from North America during the forecast period. US, France, Canada, Germany, and Australia are the key markets for stand-up paddleboard market in North America.

North America has been recording significant growth rate and is expected to offer several business opportunities to market vendors during the forecast period. One of the key factors driving the growth in North America is drivers.2.lower. To garner further competitive intelligence and regional opportunities in store for vendors, view our sample report.

What are the Revenue-generating Product Segments in the Stand-up Paddleboard Market?

Stand-up Paddleboard Market Share by Product

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The stand-up paddleboard market share growth by the __ segment has been significant. The stand-up paddleboard market report provides comprehensive understanding of the subsegments of the target market to identify niche customer groups and demographic requirements. Furthermore, the report provides insights on the impact of COVID-19 on market segments, which can be used to deduce transformation patterns in consumer behavior in the coming years and improvise business plans.

Request for a free sample of the report to get an exclusive glimpse of actionable market insights on post COVID-19 impact on each segment. This report provides an accurate prediction of the contribution of all the segments to the growth of the stand-up paddleboard market size.

Stand-up Paddleboard Market Scope

Report Coverage


Page number


Base year


Forecast period


Growth momentum & CAGR

Accelerate at a CAGR of 6%

Market growth 2021-2025

$ 108.21 million

Market structure


YoY growth (%)


Regional analysis

North America, Europe, APAC, South America, and MEA

Performing market contribution

North America at 38%

Key consumer countries

US, France, Canada, Germany, and Australia

Competitive landscape

Leading companies, competitive strategies, consumer engagement scope

Companies profiled

Airhead Sports Group, Boardworks Surf and Sup., Cascadia Board Co., LAIRDSTANDUP, Red Paddle Co., Starboard, SUP ATX LLC, Tahe Outdoors France SASU, Tower, and Wenonah Canoe

Market Dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and future consumer dynamics, market condition analysis for forecast period,

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Factors Covered in this Stand-up Paddleboard Market Report?

  • CAGR of the market during the forecast period 2021-2025
  • Detailed information on factors that will drive stand-up paddleboard market growth during the next five years
  • Precise estimation of the stand-up paddleboard market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the stand-up paddleboard market across North America, Europe, APAC, South America, and MEA 
  • A thorough analysis of the market’s competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of stand-up paddleboard market vendors

We can help! Our analysts can customize this report to meet your requirements. Get in touch

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Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.


Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases


Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts



  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis


  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape
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The stand-up paddleboard market growth will increase by $58.99 million during 2019-2024.
The stand-up paddleboard market is expected to grow at a CAGR of 3.53% during 2019-2024.
Technavio has segmented the stand-up paddleboard market by product (Inflatables and Hardboards) ,distribution channel (Sports goods retailers, Department stores, and Online retailers) , and geographic (North America, Europe, APAC, South America, and MEA).
Airhead Sports Group, BIC Sport, Boardworks Surf & Sup., Cascadia Board Co., LAIRDSTANDUP, Red Paddle Co., Starboard, SUP ATX LLC, Tower, Wenonah Canoe are a few of the key vendors in the stand-up paddleboard market.
North America will register the highest growth rate of 34.01% among the other regions. Therefore, the stand-up paddleboard market in North America is expected to garner significant business opportunities for the vendors during the forecast period.
  • US
  • France
  • Canada
  • Germany
  • Australia
The key factors driving the stand-up paddleboard market growth are:
  • Growing adoption of surfing in adventure tourism
  • Innovations in SUPs
The stand-up paddleboard market vendors should focus on grabbing business opportunities from the inflatables segment as it accounted for the largest market share in the base year.
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