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The coconut butter market size is forecast to increase by USD 1.96 billion at a CAGR of 8.51% between 2023 and 2028.
The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in "USD billion" for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.
Coconut butter, a spread derived from the meat of coconuts, is gaining popularity among top management and decision-makers in the food industry due to its growth potential. This product type is versatile and can be used as a spread or an ingredient in various food preparations, including baked goods and healthy dishes. Geopolitical conditions and economic factors significantly impact the supply chain and financial performance of businesses dealing with coconut butter. To stay competitive, winning strategies include focusing on product design, operational maintenance, and sales monitoring. Supply chain disruptions, regulations, inflation, and raw material prices are key challenges that require constant attention.
Product innovation is crucial, with trends leaning towards plant-based alternatives, sustainable packaging, functional foods, and healthy options. Consumers are increasingly concerned about environmental issues and demand organic, vegan, bio-based, RTE, clean label, and sustainable coconut butter. Technological advances, such as blockchain and the Internet of Things, can improve transparency and efficiency in the supply chain. As the market expands, capabilities and portfolios must adapt to meet the evolving needs of customers. Direct forces, such as inflation and raw material prices, require businesses to remain agile and responsive to maintain profitability.
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The food industry segment was valued at USD 2.31 billion in 2018 and showed a gradual increase during the forecast period.
Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.
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Millennials' preference for plant-based foods and diets has led to a significant increase in the demand for organic and gluten-free coconut butter in various food applications such as soups, curries, cakes, chocolates, and sauces. The health benefits of lauric acid, a key component of coconut butter, make it an attractive alternative for individuals with celiac disease or those avoiding dairy fats. The cosmetic sector also utilizes coconut butter in the production of DIY beauty products, candles, soap, and ointment. The rise of eCommerce platforms and online stores has made it easier for consumers to access these niche products. However, the supply chain has been disrupted due to climate change and the lethal yellowing disease affecting coconut trees in nature.
Moreover, MCTs or medium-chain triglycerides, another beneficial component of coconut butter, have gained popularity in the food and beverage segment due to their potential health benefits. The personal care sector also uses MCTs in various products. The market for coconut butter is expected to grow further as consumers continue to seek vegetable oil-based alternatives to traditional dairy fats. Brands have capitalized on this trend by offering high-quality organic and gluten-free coconut butter. Mergers and acquisitions in the industry are also on the rise as companies look to expand their product offerings and reach a wider audience.
Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
The increasing prominence of private-label brands is the key driver of the market.
Growing demand for organic coconut butter is the upcoming trend in the market.
Stringent regulations on the quality and packaging of coconut butter is a key challenge affecting the market growth.
The market forecasting report includes the adoption lifecycle of the market, covering from the innovator's stage to the laggard's stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the market report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth analysis strategies.
Customer Landscape
Companies are implementing various strategies, such as strategic alliances, market forecast, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
ANDY ALBAO CORP. - The company offers coconut butter which comes with rich coconut creamy taste and high dietary fiber with less coconut oil, thus widely use as bread spread, toppings, baking, cooking, sauces and many other forms.
The market research and growth report includes detailed analyses of the competitive landscape of the market and information about key companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
In January 2022, Agro Tech Foods Ltd. introduced a new line of coconut-based products, expanding their offerings in the market.
In June 2023, the global coconut butter market was valued at USD 232.6 million, reflecting significant growth driven by rising consumer interest in plant-based and vegan diets.
In December 2024, the global coconut butter market size was valued at USD 1.95 billion, with projections to reach USD 3.70 billion by 2030, indicating a growing demand for natural and healthy food products.
In June 2024, the global coconut butter market was projected to observe around a 9% CAGR during 2024 to 2032, driven by the rising demand for plant-based and vegan alternatives.
Coconut butter, derived from the dried meat of coconuts, has gained popularity in various food and personal care applications due to its rich, creamy texture and unique flavor. Millennials have been a significant driver of this market, with a growing preference for plant-based and organic food options. In the food segment, coconut butter is widely used in soups, curries, cakes, chocolates, and sauces. Its high Lauric acid content makes it an excellent alternative to dairy fats for individuals with Celiac disease or those following a gluten-free diet. In the personal care sector, coconut butter is used in the production of candles, soap, and ointment.
In conclusion, the rising popularity of DIY beauty trends and the expansion of eCommerce platforms have significantly driven the growth of the coconut butter market. The cosmetic industry extensively utilizes coconut butter for cosmetics due to its rich MCTs content, which promotes skin and hair health. Moreover, the growing demand for organic coconut butter, gluten-free coconut butter, and vegan coconut butter reflects consumer preferences for healthier, plant-based alternatives.
Brands have effectively leveraged these trends, employing niche marketing strategies and forming partnerships with online retailers to cater to the increasing demand for high-fiber coconut butter and coconut butter for weight loss. Despite these advancements, challenges such as supply chain disruptions caused by climate change and the Lethal Yellowing Disease impacting coconut palms pose significant risks. Additionally, the dynamics of the market may shift due to mergers and acquisitions in the broader vegetable oil-based industry.
Overall, the future appears promising for coconut butter, with continued growth in its applications across the food, beverage, and personal care sectors. The versatility of coconut butter for food and its beneficial compounds, such as lauric acid in coconut butter, further enhance its appeal, ensuring sustained interest in both conventional coconut butter and organic coconut butter markets.
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Coconut Butter Market Scope |
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Report Coverage |
Details |
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Page number |
131 |
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Base year |
2023 |
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Historic period |
2018-2022 |
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Forecast period |
2024-2028 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 8.51% |
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Market growth 2024-2028 |
USD 1.96 billion |
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Market structure |
Fragmented |
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YoY growth 2023-2024(%) |
7.67 |
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Key countries |
US, Indonesia, Germany, Malaysia, and France |
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Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by End-user
7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Opportunity/Restraints
10 Competitive Landscape
11 Competitive Analysis
12 Appendix
Research Framework
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
INFORMATION SOURCES
Primary sources
Secondary sources
DATA ANALYSIS
Data Synthesis
Data Validation
REPORT WRITING
Qualitative
Quantitative
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