Cooking Wine Market Analysis Europe, North America, APAC, South America, Middle East and Africa - US, China, Germany, Italy, France - Size and Forecast 2024-2028

Cooking Wine Market Size 2024-2028

The cooking wine market size is forecast to increase by USD 9.47 billion at a CAGR of 10.33% between 2023 and 2028. The market is experiencing significant growth due to several key factors. The increasing popularity of cooking at home and the rising disposable incomes of consumers have led to a growth in demand for ingredients used in culinary applications. One such ingredient is cooking wine, which offers various health benefits such as fibrinogen reduction and inflammation reduction. This trend is fueled by the versatility of cooking wine, which enhances the flavor and aroma of various dishes and adds antioxidant properties. Companies in the market are adopting strategic business models, such as product innovation, mergers and acquisitions, and regional expansion, to strengthen their market position. However, adverse climatic conditions affecting wine production pose a significant challenge to the market. However, the use of preservatives in cooking wine is a concern for some consumers. Vinegar, a common ingredient in cooking wine, adds to its flavor but can also impact the taste negatively. Adverse climatic conditions affecting wine production can also impact the availability and price of cooking wine. Despite these challenges, companies are adopting strategies such as product innovation and price competitiveness to cater to the evolving consumer preferences.

What will be the Size of the Market During the Forecast Period?

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The market in the United States is witnessing significant growth due to the increasing popularity of wine in various culinary applications. Wine, particularly red wine, is extensively used in marinating meats and vegetables to enhance their flavors and textures. This trend is not limited to traditional cuisines but is also gaining traction among new age cooks who are experimenting with various cooking techniques and ingredients. Cooking wines come in various types, including fortified wines such as port and sherry, and non-fortified wines like red wine vinegar.

Similarly, soy-based and mushroom cooking wines are also popular vegan-friendly options in the market. Artisanal cooking wines made from premium grapes and following traditional winemaking methods are gaining popularity due to their superior taste and quality. The hotel industry is a significant consumer of cooking wines due to their extensive use in food preparation and presentation. Marinating with wine is a common technique used to tenderize meat and add food flavors. Wine's ability to reduce fat during the cooking process is another factor contributing to its popularity in the industry. Reduced-sodium and low-sodium cooking wines are gaining traction in the market due to the health-conscious consumer trend.

Also, these wines offer the same flavor enhancement as regular cooking wines but with fewer sodium levels. Wine's health benefits, such as its ability to increase high-density lipoprotein (HDL) levels and reduce fibrinogen, are also contributing to its growing popularity. Polyphenols, a type of antioxidant found in wine, are another health benefit that is gaining attention. These antioxidants help reduce inflammation and improve heart health. Sparkling wine is also gaining popularity as a cooking wine due to its ability to add a unique texture and flavor to dishes. In conclusion, the market in the United States is witnessing growth due to its extensive use in various culinary applications, particularly in the hotel industry. The trend towards healthier cooking options is driving the demand for reduced-sodium and low-sodium cooking wines. The ability of wine to enhance the flavor and texture of meat and vegetables, reduce fat during cooking, and provide health benefits is contributing to its growing popularity.

Market Segmentation

The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in "USD billion" for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.

• End-user
  • Household
  • Commercial
• Type
  • Red
  • White
  • Others
• Geography
  • Europe
    • Germany
    • France
    • Italy
  • North America
    • US
  • APAC
    • China
  • South America
  • Middle East and Africa

By End-user Insights

The household segment is estimated to witness significant growth during the forecast period.The market encompasses various types of wines, including red wine, white wine, rice wine, sherry wine, vermouth, and marsala wine, used primarily for marinating and seasoning dishes in households and industrial applications. In 2023, the household segment dominated The market, accounting for the largest market share. This growth can be attributed to several factors, such as the increasing trend towards experimenting with diverse culinary flavors, the rising disposable income of consumers, and the growing awareness of the health benefits associated with cooking wine. Urbanization, driven by economic growth and population migration, has further fueled the demand for cooking wine, as consumers in urban areas have a higher disposable income and are more likely to engage in home cooking.

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The household segment accounted for USD 6.96 billion in 2018 and showed a gradual increase during the forecast period. The increase in household spending provides high purchasing power for condiments products. This will augment the growth of the household segment of the market. Furthermore, the increasing benefits and the rising demand for products with health and wellness attributes, coupled with the increasing popularity of regional cuisines outside of their originated region, are likely to propel the growth of the household segment during the forecast period.

Regional Insights

Europe is estimated to contribute 40% to the growth of the global market during the forecast period. Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

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The European market is experiencing significant growth due to various factors. Key companies in this industry are introducing new plant-based options, such as those made from soy and mushrooms, to cater to the increasing demand for vegan-friendly choices. Moreover, the popularity of cooking wine in European cuisine continues to rise, leading to an increase in household expenditure on food and beverages. Traditional winemaking methods using premium grapes are also gaining traction among consumers, driving the market for artisanal cooking wines. Red wine vinegar is another popular ingredient used in cooking, contributing to the market's growth. The European the market is highly competitive, with several regional and global players, ensuring a wide range of choices for consumers.

Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.

Market Driver

Increasing application and demand for cooking wine in food industry is the key driver of the market. The global market for cooking wine is experiencing growth due to its expanding usage in various industries, including meat and poultry processing for preservation, and the growing preference for international cuisines. The fusion of consumer palates opens up potential avenues for cooking wine producers, particularly those with extensive distribution networks and strong industry connections, to penetrate untapped markets.

In emerging economies, such as China, the per capita disposable income is projected to rise, fueled by economic expansion and urbanization. For instance, the urbanization rate has risen from 54% in the past decade. This trend presents significant opportunities for cooking wine manufacturers to cater to the increasing demand for authentic flavors in the hotel industry and gourmet cooking. E-commerce platforms have further facilitated the accessibility of cooking wine, making it easier for consumers to purchase and experiment with different varieties for marinating and enhancing the taste of their dishes.

Market Trends

Business strategies adopted by vendors is the upcoming trend in the market. The market is experiencing significant expansion due to various strategic collaborations and partnerships among companies. Moreover, the growing emphasis on cooking at home and the increasing disposable incomes of consumers have contributed to the market's growth. Cooking wine is increasingly being used for its health benefits, such as fibrinogen reduction and inflammation and blood pressure reduction. Polyphenols, a key component of cooking wine, are known to contribute to these health benefits.

Similarly, preservatives in cooking wine ensure its long shelf life, making it a popular choice among consumers. companies are continuously innovating and launching new product lines to cater to diverse consumer preferences. For instance, some are focusing on organic and natural cooking wines, while others are introducing flavored variants. In conclusion, the market is poised for growth due to strategic collaborations, health benefits, and consumer preferences. companies are focusing on product innovation and expanding their product portfolios to cater to the evolving needs of consumers. The market's growth is further fueled by the increasing trend of cooking at home and the rising disposable incomes of consumers.

Market Challenge

Adverse climatic conditions affecting wine production is a key challenge affecting the market growth. Wine, specifically cooking wine, is an essential ingredient in modern culinary practices, particularly for marinating meat and vegetables. The production of cooking wine involves the use of various types, such as port wine and sparkling wine, which offer unique flavors and health benefits.

However, the supply and quality of these wines can be negatively impacted by unfavorable weather conditions and natural disasters. Grape cultivation, a crucial step in wine production, is susceptible to harsh climatic changes. Extreme temperatures during summers and winters can impact the grape harvest, leading to lower quantities and reduced quality. Natural disasters like heavy rainfall, droughts, floods, earthquakes, frost, and pestilence can further disrupt the supply chain. These challenges can affect the availability and quality of raw materials and ingredients used in cooking wine production. Consequently, the price and demand for cooking wine can be influenced, potentially impacting the food industry and new age cooks who rely on it for their recipes. To mitigate these risks, wine producers and suppliers must invest in sustainable farming practices and implement risk management strategies. This includes diversifying their grape varieties, implementing irrigation systems, and utilizing advanced technologies to monitor weather patterns and mitigate the effects of natural disasters. In conclusion, the production of cooking wine is subject to various external factors that can impact its availability and quality.

Exclusive Customer Landscape

The market forecasting report includes the adoption lifecycle of the market, covering from the innovator's stage to the laggard's stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth analysis strategies.

Customer Landscape

Key Companies & Market Insights

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

AAK AB:- The company offers cooking wine such as cooking Sherry wine, Marsala cooking wine, and White cooking wine.

The market research and growth report includes detailed analyses of the competitive landscape of the market and information about key companies, including:

• B and G Foods Inc.
• De Vinco Co.
• ECOVINAL SL
• Eden Foods Inc.
• Elegre Pty Ltd.
• Eworldtrade.com
• Foshan Haitian Flavoring and Food Co. Ltd.
• Gourmet Classic Ltd.
• Goya Foods Inc.
• Kayco Co.
• Kroger Co.
• LinChen Inc.
• Marina Foods Inc.
• Mizkan Holdings Co. Ltd.
• PANOS Brands LLC
• Pompeian Inc.
• Roland Foods LLC
• Ultrafoods
• World Finer Foods LLC

Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.

Research Analyst Overview

Cooking wines have gained significant popularity in the global market due to their versatility and ability to enhance the flavors of various dishes. Soy and mushroom-based cooking wines are popular choices for plant-based cooks, while artisanal cooking wines made from premium grapes using traditional winemaking methods are preferred by gourmet cooks. Red wine vinegar is another essential ingredient for marinating and deglazing, offering vegan-friendly options for new age cooks. Brandy and sherry wines are widely used in traditional food cultures and cuisines, particularly in the hotel industry. Reduced-sodium and low-sodium cooking wines cater to health-conscious consumers, allowing them to enjoy the benefits of cooking with wine without the added sodium. In the food and beverage industry, Grape Juice, cooking wines are used for gourmet cooking and in traditional food cultures. They are also favored in the hotel industry for marinating and flavoring dishes. Cooking wines, such as port wine and sparkling wine, are known for their ability to enhance flavors while reducing fat.

Moreover, marinating with wine is a common practice for meat, vegetables, and seafood, contributing to fat reduction and improving digestive health. Polyphenols, a type of antioxidant found in wine, offer health benefits such as inflammation reduction, blood pressure reduction, and cardiovascular disease prevention. White cooking wine, vermouth, marsala wine, and other types of wine are used for seasoning and adding depth to dishes. E-commerce platforms have made it easier for consumers to access a wide range of cooking wines, from dessert wines to organic options. Cooking shows and food enthusiasts continue to inspire the use of wine in cooking, making it a staple ingredient in modern kitchens. Vinegar, lemon juice, and other alternatives are also used in place of wine for those with dietary restrictions or preferences.

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What are the Key Data Covered in this Market Research and Growth Report?

• CAGR of the market during the forecast period
• Detailed information on factors that will drive the market growth and forecasting between 2024 and 2028
• Precise estimation of the size of the market and its contribution of the market in focus to the parent market
• Accurate predictions about upcoming market growth and trends and changes in consumer behaviour
• Growth of the market across Europe, North America, APAC, South America, and Middle East and Africa
• Thorough analysis of the market's competitive landscape and detailed information about companies
• Comprehensive analysis of factors that will challenge the growth of market companies

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