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Fitness App Market Analysis North America, APAC, Europe, South America, Middle East and Africa - US, China, Japan, South Korea, Germany - Size and Forecast 2024-2028

  • Published: Mar 2024
  • Pages: 171
  • SKU: IRTNTR40200
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Fitness App Market Size 2024-2028 

The fitness app market size is forecast to increase by USD 55.86 billion, at a CAGR of 17.78% between 2023 and 2028. The market's growth is driven by multiple factors, notably the growing emphasis on health management prompted by the increasing prevalence of chronic illnesses. This shift in focus toward proactive health measures is accompanied by the widespread adoption of wearable devices that monitor various health metrics, including smart wearable fitness and sports devices and services. Additionally, there's a rising consumer interest in athleisure and fitness activities such as yoga, aerobics, and mixed martial arts (MMA), contributing to a heightened awareness of physical well-being. These evolving trends are driving the adoption of health-centric practices and technologies, fueling the demand for products and services that cater to fitness and wellness needs. This includes a rise in the development and availability of innovative fitness gadgets, personalized health apps, and wellness programs. As individuals prioritize their health and well-being, the market for health-focused solutions continues to expand, presenting opportunities for businesses to capitalize on this growing consumer interest in maintaining a healthy lifestyle.

What will be the Size of the Fitness App Market During the Forecast Period?

Fitness App Market Size

1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Gender
    • Exhibit 06: Executive Summary – Chart on Market Segmentation by Application
    • Exhibit 07: Executive Summary – Chart on Incremental Growth
    • Exhibit 08: Executive Summary – Data Table on Incremental Growth
    • Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 10: Parent market
    • Exhibit 11: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 12: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 13: Market segments
  • 3.3 Market size 2023
    • 3.4 Market outlook: Forecast for 2023-2028
      • Exhibit 14: Chart on Global - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 15: Data Table on Global - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 16: Chart on Global Market: Year-over-year growth 2023-2028 (%)
      • Exhibit 17: Data Table on Global Market: Year-over-year growth 2023-2028 (%)

    4 Historic Market Size

    • 4.1 Global fitness app market 2018 - 2022
      • Exhibit 18: Historic Market Size – Data Table on global fitness app market 2018 - 2022 ($ billion)
    • 4.2 Gender Segment Analysis 2018 - 2022
      • Exhibit 19: Historic Market Size – Gender Segment 2018 - 2022 ($ billion)
    • 4.3 Application Segment Analysis 2018 - 2022
      • Exhibit 20: Historic Market Size – Application Segment 2018 - 2022 ($ billion)
    • 4.4 Geography Segment Analysis 2018 - 2022
      • Exhibit 21: Historic Market Size – Geography Segment 2018 - 2022 ($ billion)
    • 4.5 Country Segment Analysis 2018 - 2022
      • Exhibit 22: Historic Market Size – Country Segment 2018 - 2022 ($ billion)

    5 Five Forces Analysis

    • 5.1 Five forces summary
      • Exhibit 23: Five forces analysis - Comparison between 2023 and 2028
    • 5.2 Bargaining power of buyers
      • Exhibit 24: Chart on Bargaining power of buyers – Impact of key factors 2023 and 2028
    • 5.3 Bargaining power of suppliers
      • Exhibit 25: Bargaining power of suppliers – Impact of key factors in 2023 and 2028
    • 5.4 Threat of new entrants
      • Exhibit 26: Threat of new entrants – Impact of key factors in 2023 and 2028
    • 5.5 Threat of substitutes
      • Exhibit 27: Threat of substitutes – Impact of key factors in 2023 and 2028
    • 5.6 Threat of rivalry
      • Exhibit 28: Threat of rivalry – Impact of key factors in 2023 and 2028
    • 5.7 Market condition
      • Exhibit 29: Chart on Market condition - Five forces 2023 and 2028

    6 Market Segmentation by Gender

    • 6.1 Market segments
      • Exhibit 30: Chart on Gender - Market share 2023-2028 (%)
      • Exhibit 31: Data Table on Gender - Market share 2023-2028 (%)
    • 6.2 Comparison by Gender
      • Exhibit 32: Chart on Comparison by Gender
      • Exhibit 33: Data Table on Comparison by Gender
    • 6.3 Female - Market size and forecast 2023-2028
      • Exhibit 34: Chart on Female - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 35: Data Table on Female - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 36: Chart on Female - Year-over-year growth 2023-2028 (%)
      • Exhibit 37: Data Table on Female - Year-over-year growth 2023-2028 (%)
    • 6.4 Male - Market size and forecast 2023-2028
      • Exhibit 38: Chart on Male - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 39: Data Table on Male - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 40: Chart on Male - Year-over-year growth 2023-2028 (%)
      • Exhibit 41: Data Table on Male - Year-over-year growth 2023-2028 (%)
    • 6.5 Market opportunity by Gender
      • Exhibit 42: Market opportunity by Gender ($ billion)
      • Exhibit 43: Data Table on Market opportunity by Gender ($ billion)

    7 Market Segmentation by Application

    • 7.1 Market segments
      • Exhibit 44: Chart on Application - Market share 2023-2028 (%)
      • Exhibit 45: Data Table on Application - Market share 2023-2028 (%)
    • 7.2 Comparison by Application
      • Exhibit 46: Chart on Comparison by Application
      • Exhibit 47: Data Table on Comparison by Application
    • 7.3 Lifestyle monitoring - Market size and forecast 2023-2028
      • Exhibit 48: Chart on Lifestyle monitoring - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 49: Data Table on Lifestyle monitoring - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 50: Chart on Lifestyle monitoring - Year-over-year growth 2023-2028 (%)
      • Exhibit 51: Data Table on Lifestyle monitoring - Year-over-year growth 2023-2028 (%)
    • 7.4 Health monitoring - Market size and forecast 2023-2028
      • Exhibit 52: Chart on Health monitoring - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 53: Data Table on Health monitoring - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 54: Chart on Health monitoring - Year-over-year growth 2023-2028 (%)
      • Exhibit 55: Data Table on Health monitoring - Year-over-year growth 2023-2028 (%)
    • 7.5 Others - Market size and forecast 2023-2028
      • Exhibit 56: Chart on Others - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 57: Data Table on Others - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 58: Chart on Others - Year-over-year growth 2023-2028 (%)
      • Exhibit 59: Data Table on Others - Year-over-year growth 2023-2028 (%)
    • 7.6 Market opportunity by Application
      • Exhibit 60: Market opportunity by Application ($ billion)
      • Exhibit 61: Data Table on Market opportunity by Application ($ billion)

    8 Customer Landscape

    • 8.1 Customer landscape overview
      • Exhibit 62: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    9 Geographic Landscape

    • 9.1 Geographic segmentation
      • Exhibit 63: Chart on Market share by geography 2023-2028 (%)
      • Exhibit 64: Data Table on Market share by geography 2023-2028 (%)
    • 9.2 Geographic comparison
      • Exhibit 65: Chart on Geographic comparison
      • Exhibit 66: Data Table on Geographic comparison
    • 9.3 North America - Market size and forecast 2023-2028
      • Exhibit 67: Chart on North America - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 68: Data Table on North America - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 69: Chart on North America - Year-over-year growth 2023-2028 (%)
      • Exhibit 70: Data Table on North America - Year-over-year growth 2023-2028 (%)
    • 9.4 APAC - Market size and forecast 2023-2028
      • Exhibit 71: Chart on APAC - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 72: Data Table on APAC - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 73: Chart on APAC - Year-over-year growth 2023-2028 (%)
      • Exhibit 74: Data Table on APAC - Year-over-year growth 2023-2028 (%)
    • 9.5 Europe - Market size and forecast 2023-2028
      • Exhibit 75: Chart on Europe - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 76: Data Table on Europe - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 77: Chart on Europe - Year-over-year growth 2023-2028 (%)
      • Exhibit 78: Data Table on Europe - Year-over-year growth 2023-2028 (%)
    • 9.6 South America - Market size and forecast 2023-2028
      • Exhibit 79: Chart on South America - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 80: Data Table on South America - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 81: Chart on South America - Year-over-year growth 2023-2028 (%)
      • Exhibit 82: Data Table on South America - Year-over-year growth 2023-2028 (%)
    • 9.7 Middle East and Africa - Market size and forecast 2023-2028
      • Exhibit 83: Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 84: Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 85: Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
      • Exhibit 86: Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
    • 9.8 US - Market size and forecast 2023-2028
      • Exhibit 87: Chart on US - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 88: Data Table on US - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 89: Chart on US - Year-over-year growth 2023-2028 (%)
      • Exhibit 90: Data Table on US - Year-over-year growth 2023-2028 (%)
    • 9.9 China - Market size and forecast 2023-2028
      • Exhibit 91: Chart on China - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 92: Data Table on China - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 93: Chart on China - Year-over-year growth 2023-2028 (%)
      • Exhibit 94: Data Table on China - Year-over-year growth 2023-2028 (%)
    • 9.10 Japan - Market size and forecast 2023-2028
      • Exhibit 95: Chart on Japan - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 96: Data Table on Japan - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 97: Chart on Japan - Year-over-year growth 2023-2028 (%)
      • Exhibit 98: Data Table on Japan - Year-over-year growth 2023-2028 (%)
    • 9.11 Germany - Market size and forecast 2023-2028
      • Exhibit 99: Chart on Germany - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 100: Data Table on Germany - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 101: Chart on Germany - Year-over-year growth 2023-2028 (%)
      • Exhibit 102: Data Table on Germany - Year-over-year growth 2023-2028 (%)
    • 9.12 South Korea - Market size and forecast 2023-2028
      • Exhibit 103: Chart on South Korea - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 104: Data Table on South Korea - Market size and forecast 2023-2028 ($ billion)
      • Exhibit 105: Chart on South Korea - Year-over-year growth 2023-2028 (%)
      • Exhibit 106: Data Table on South Korea - Year-over-year growth 2023-2028 (%)
    • 9.13 Market opportunity by geography
      • Exhibit 107: Market opportunity by geography ($ billion)
      • Exhibit 108: Data Tables on Market opportunity by geography ($ billion)

    10 Drivers, Challenges, and Trends

    • 10.1 Market drivers
      • 10.2 Market challenges
        • 10.3 Impact of drivers and challenges
          • Exhibit 109: Impact of drivers and challenges in 2023 and 2028
        • 10.4 Market trends

          11 Vendor Landscape

          • 11.1 Overview
            • 11.2 Vendor landscape
              • Exhibit 110: Overview on Criticality of inputs and Factors of differentiation
            • 11.3 Landscape disruption
              • Exhibit 111: Overview on factors of disruption
            • 11.4 Industry risks
              • Exhibit 112: Impact of key risks on business

            12 Vendor Analysis

            • 12.1 Vendors covered
              • Exhibit 113: Vendors covered
            • 12.2 Market positioning of vendors
              • Exhibit 114: Matrix on vendor position and classification
            • 12.3 Adidas AG
              • Exhibit 115: Adidas AG - Overview
              • Exhibit 116: Adidas AG - Business segments
              • Exhibit 117: Adidas AG - Key news
              • Exhibit 118: Adidas AG - Key offerings
              • Exhibit 119: Adidas AG - Segment focus
            • 12.4 Alphabet Inc.
              • Exhibit 120: Alphabet Inc. - Overview
              • Exhibit 121: Alphabet Inc. - Business segments
              • Exhibit 122: Alphabet Inc. - Key news
              • Exhibit 123: Alphabet Inc. - Key offerings
              • Exhibit 124: Alphabet Inc. - Segment focus
            • 12.5 ASICS Corp.
              • Exhibit 125: ASICS Corp. - Overview
              • Exhibit 126: ASICS Corp. - Product / Service
              • Exhibit 127: ASICS Corp. - Key news
              • Exhibit 128: ASICS Corp. - Key offerings
            • 12.6 Azumio Inc.
              • Exhibit 129: Azumio Inc. - Overview
              • Exhibit 130: Azumio Inc. - Product / Service
              • Exhibit 131: Azumio Inc. - Key offerings
            • 12.7 BetterMe Ltd.
              • Exhibit 132: BetterMe Ltd. - Overview
              • Exhibit 133: BetterMe Ltd. - Product / Service
              • Exhibit 134: BetterMe Ltd. - Key offerings
            • 12.8 Diverse Retails Pvt. Ltd.
              • Exhibit 135: Diverse Retails Pvt. Ltd. - Overview
              • Exhibit 136: Diverse Retails Pvt. Ltd. - Product / Service
              • Exhibit 137: Diverse Retails Pvt. Ltd. - Key offerings
            • 12.9 Fiit Ltd.
              • Exhibit 138: Fiit Ltd. - Overview
              • Exhibit 139: Fiit Ltd. - Product / Service
              • Exhibit 140: Fiit Ltd. - Key offerings
            • 12.10 Fitness Connection
              • Exhibit 141: Fitness Connection - Overview
              • Exhibit 142: Fitness Connection - Product / Service
              • Exhibit 143: Fitness Connection - Key offerings
            • 12.11 Fooducate Ltd.
              • Exhibit 144: Fooducate Ltd. - Overview
              • Exhibit 145: Fooducate Ltd. - Product / Service
              • Exhibit 146: Fooducate Ltd. - Key offerings
            • 12.12 Garmin Ltd.
              • Exhibit 147: Garmin Ltd. - Overview
              • Exhibit 148: Garmin Ltd. - Business segments
              • Exhibit 149: Garmin Ltd. - Key news
              • Exhibit 150: Garmin Ltd. - Key offerings
              • Exhibit 151: Garmin Ltd. - Segment focus
            • 12.13 Jefit Inc.
              • Exhibit 152: Jefit Inc. - Overview
              • Exhibit 153: Jefit Inc. - Product / Service
              • Exhibit 154: Jefit Inc. - Key offerings
            • 12.14 MINDBODY Inc.
              • Exhibit 155: MINDBODY Inc. - Overview
              • Exhibit 156: MINDBODY Inc. - Product / Service
              • Exhibit 157: MINDBODY Inc. - Key offerings
            • 12.15 Nike Inc.
              • Exhibit 158: Nike Inc. - Overview
              • Exhibit 159: Nike Inc. - Business segments
              • Exhibit 160: Nike Inc. - Key news
              • Exhibit 161: Nike Inc. - Key offerings
              • Exhibit 162: Nike Inc. - Segment focus
            • 12.16 Samsung Electronics Co. Ltd.
              • Exhibit 163: Samsung Electronics Co. Ltd. - Overview
              • Exhibit 164: Samsung Electronics Co. Ltd. - Business segments
              • Exhibit 165: Samsung Electronics Co. Ltd. - Key news
              • Exhibit 166: Samsung Electronics Co. Ltd. - Key offerings
              • Exhibit 167: Samsung Electronics Co. Ltd. - Segment focus
            • 12.17 Under Armour Inc.
              • Exhibit 168: Under Armour Inc. - Overview
              • Exhibit 169: Under Armour Inc. - Business segments
              • Exhibit 170: Under Armour Inc. - Key news
              • Exhibit 171: Under Armour Inc. - Key offerings
              • Exhibit 172: Under Armour Inc. - Segment focus

            13 Appendix

            • 13.1 Scope of the report
              • 13.2 Inclusions and exclusions checklist
                • Exhibit 173: Inclusions checklist
                • Exhibit 174: Exclusions checklist
              • 13.3 Currency conversion rates for US$
                • Exhibit 175: Currency conversion rates for US$
              • 13.4 Research methodology
                • Exhibit 176: Research methodology
                • Exhibit 177: Validation techniques employed for market sizing
                • Exhibit 178: Information sources
              • 13.5 List of abbreviations
                • Exhibit 179: List of abbreviations
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