Forage Machinery Market Analysis Europe, North America, APAC, South America, Middle East and Africa - US, China, France, Germany, Italy - Size and Forecast 2024-2028

Forage Machinery Market Size 2024-2028 

The forage machinery market size is forecast to increase by USD 1.13 billion at a CAGR of 5.26% between 2023 and 2028. The market is experiencing significant growth due to the increasing focus on food security and the adoption of precision farming techniques. Advanced technology, such as high-capacity product variants and conditioners, is driving innovation in the market. One notable trend is the emergence of autonomous forage machinery, which offers increased efficiency and productivity. Raw materials, such as grasses, legumes, and other vegetation, are harvested using disc mowers and mower conditioners. However, the high initial investments required for forage machinery can be a challenge for some farmers. Despite this, the benefits of improved forage harvesting technology are compelling, making it an essential investment for many agricultural operations. This market analysis report provides a comprehensive examination of the key growth factors, trends, and challenges shaping the market.

What will be the Size of the Market During the Forecast Period?

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The market plays a pivotal role in the agricultural sector of an agriculture-based country, facilitating the efficient production and processing of forage crops for livestock feed. Forage machinery, which includes mowers, balers, forage harvesters, rakes, tedders, feed mills, and related equipment, is integral to various farming activities. These machines ensure optimal cutting and conditioning of the crop, enhancing the overall quality of the forage. Balers and forage harvesters are then employed to collect and process the harvested material into bales or silage.

Furthermore, blowers and storage boxes facilitate the efficient transfer and storage of the forage, while moisture sensors help monitor the moisture content to ensure optimal storage conditions. Tires are an essential component of forage machinery, ensuring mobility and durability during various agricultural activities. Farmers in the commercial agriculture sector rely on forage machinery to maintain a foothold in their operations. The machines enable them to meet the demand for livestock feed and contribute to the overall productivity of their farms. Crop insurance and farm machinery are essential investments for farmers, and forage machinery is a significant portion of their farm equipment arsenal.

Moreover, the agricultural activities that involve forage machinery are diverse, ranging from dairy farming to beef cattle operations. The market growth is driven by the increasing demand for livestock products and the need for efficient farm operations. The market is expected to continue its importance in the agricultural sector, providing farmers with the tools they need to optimize their operations and maintain a competitive edge. In conclusion, the market is a crucial component of the agricultural sector, providing farmers with the necessary equipment to produce and process forage crops for livestock feed. The market includes various machines such as mowers, balers, forage harvesters, rakes, tedders, feed mills, and related equipment, all of which contribute to the overall efficiency and productivity of farming operations.

Market Segmentation

The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in "USD billion" for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.

• Product
  • Self-propelled forage harvester
  • Mounted-type forage harvester
• End-user
  • Large farm
  • Small
  • medium farm
• Geography
  • Europe
    • Germany
    • France
    • Italy
  • North America
    • US
  • APAC
    • China
  • South America
  • Middle East and Africa

By Product Insights

The self-propelled forage harvester segment is estimated to witness significant growth during the forecast period. Self-propelled forage harvesters play a significant role in the efficient and productive harvesting of forage crops on farms. These machines are engineered for speed, enabling farmers to process large quantities of raw materials in a short time. By automating harvesting tasks such as cutting, chopping, and loading, self-propelled forage harvesters reduce the need for manual labor, making farming operations more streamlined. Advancements in technology continue to drive demand for modern forage machinery. Features like precision farming capabilities, GPS guidance systems, auto-steering, and onboard diagnostics enhance performance, accuracy, and ease of use. Self-propelled forage harvesters are increasingly popular among farmers seeking advanced machinery solutions to optimize their operations.

Moreover, self-propelled forage harvesters are essential for feed mills, ensuring a consistent supply of high-quality forage materials. By investing in these machines, farmers can improve their overall productivity and competitiveness in the market. With the continuous advancements in technology, self-propelled forage harvesters are expected to maintain their foothold in the farming industry.

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The self-propelled forage harvester segment was valued at USD 1.9 billion in 2018 and showed a gradual increase during the forecast period.

Regional Insights

Europe is estimated to contribute 35% to the growth of the global market during the forecast period. Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

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In agriculture-based countries like the United States, the commercial agriculture sector relies heavily on forage crops, such as grasses and legumes, for livestock feed. The efficiency of harvesting, processing, and storing these crops is essential to meet the nutritional demands of livestock and maximize productivity. Intensive farming practices are common in the US, where farmers aim to optimize yields on limited land. Forage machinery, including self-propelled balers and self-propelled forage harvesters, plays a vital role in managing forage crops, improving feed quality, and enhancing feed utilization for livestock. The demand for advanced harvesting, processing, and storage equipment continues to grow as farmers seek to streamline their operations and increase efficiency.

Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.

Market Driver

Advancements in forage harvesting technology are the key drivers of the market. The market experiences continuous advancements, boosting productivity and innovation. Notable advancements include the integration of precision chopping technology in modern forage harvesters. This technology ensures accurate and uniform cutting of forage crops, enhancing forage quality, digestibility, and reducing feed wastage.

Also, another significant development is Variable Rate Technology (VRT), which allows forage machinery to adjust cutting parameters based on real-time conditions and crop characteristics. VRT optimizes efficiency in forage harvesting, minimizes fuel consumption, and maximizes yield, contributing to enhanced profitability for farmers. Additionally, advanced features such as disc mowers, mower conditioners, blowers, and storage boxes equipped with moisture sensors improve overall forage handling and storage efficiency. These advancements underscore the importance of technology in the market and its role in driving sustainable agricultural practices.

Market Trends

The emergence of autonomous forage machinery is the upcoming trend in the market. Autonomous forage machinery, including self-driving tractors, harvesters, and balers, brings about significant advancements in forage production and harvesting processes. These machines operate continuously without human intervention, optimizing forage production and streamlining operations.

Moreover, by minimizing the requirement for manual labor, farmers can address labor shortages and decrease labor expenses. The automation of repetitive tasks allows farmers to reallocate human resources to more complex and strategic activities, ultimately increasing overall farm productivity. Furthermore, autonomous forage machinery is typically outfitted with advanced farming technologies, such as GPS guidance systems, sensors, and data analytics capabilities. These technologies facilitate precise field mapping, real-time monitoring, and data-driven decision-making, leading to enhanced accuracy, efficiency, and yield in forage production.

Market Challenge

High initial investments associated with forage machinery are key challenges affecting the market growth. Advanced forage machinery development necessitates substantial investments in research, engineering, and testing to enhance product attributes, performance, and productivity. Manufacturing these machines involves considerable capital expenditures on facilities, equipment, and materials. The cost structure includes raw material procurement, fabrication, assembly, quality control, and logistics.

However, high upfront investments pose a significant financial challenge for farmers, particularly those in regions like Africa and Latin America, who may have limited access to financing. This financial burden can result in delayed purchases, lower adoption rates, or continued use of outdated machinery. To address this challenge, it's crucial for manufacturers to collaborate with financial institutions and governments to provide affordable financing options for farmers.

Exclusive Customer Landscape

The market forecasting report includes the adoption lifecycle of the market, covering from the innovator's stage to the laggard's stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth analysis strategies.

 Customer Landscape

Key Companies & Market Insights

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

Bucher Industries AG: The company offers forage machinery solutions such as forage harvesting, livestock bedding and feeding as well as landscape maintenance.

The market research and growth report includes detailed analyses of the competitive landscape of the market and information about key companies, including:

• AGCO Corp.
• ARGO HYTOS Group AG
• Buhler Industries Inc.
• Caterpillar Inc.
• CLAAS KGaA mBH
• CNH Industrial N.V.
• Deere and Co.
• Farmking
• Gomselmash India Pvt Ltd.
• ISEKI and Co. Ltd.
• Kubota Corp.
• Lely International NV
• Mahindra and Mahindra Ltd.
• Maschinenfabrik Bernard KRONE GmbH and Co.KG
• POTTINGER Landtechnik GmbH
• Rostselmash
• SDF SpA
• Vermeer Corp.
• Yanmar Holdings Co. Ltd.

Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.

Research Analyst Overview

The market plays a significant role in the agricultural sector of an agriculture-based country, catering to the needs of farmers in commercial agriculture and small-scale farming activities. Forage machinery includes various types of machines such as mowers, balers, forage harvesters, rakes, tedders, feed mills, and related equipment. These machines help in the production, processing, and storage of forage crops like hay, silage, and straw. Farmers rely on these machines to optimize their yields and improve farm mechanization. Raw materials like grasses, legumes, and cereals are harvested using disc mowers, mower conditioners, and self-propelled mowers. Self-propelled balers and self-propelled forage harvesters are used for baling and processing forage crops into silage or hay.

Additionally, forage machinery includes auxiliary equipment like blowers, storage boxes, moisture sensors, and tires. These machines enhance the efficiency and productivity of forage production. Farmers also use crop insurance to mitigate risks associated with unpredictable weather conditions and market prices. Precision farming techniques and high-capacity product variants are gaining popularity in the market, offering farmers better control over their agricultural activities and improved food security.

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What are the Key Data Covered in this Market Research and Growth Report?

• CAGR of the market during the forecast period
• Detailed information on factors that will drive the market growth and forecasting between 2024 and 2028
• Precise estimation of the size of the market  and its contribution of the market in focus to the parent market
• Accurate predictions about upcoming market growth and trends and changes in consumer behaviour
• Growth of the market across Europe, North America, APAC, South America, and Middle East and Africa
• Thorough analysis of the market's competitive landscape and detailed information about companies
• Comprehensive analysis of factors that will challenge the growth of market companies

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