Snow Goggles Market 2016-2020

  • Published: Jul 2016
  • Pages: 67
  • SKU: IRTNTR9191

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This market research report presents a comprehensive analysis of the key market trends, drivers, and challenges that influence market growth. It also segments the market by distribution channel, which includes sub-segments like specialty stores, chain stores, and online stores. The market study also outlines the market shares for key regions such as APAC, Europe, North America, and ROW. The leading vendors in this market are Bollé, Electric, Oakley, and Smith Optics.

Overview of the global snow goggles market

Technavio’s market research analyst predicts that the global snow goggles market will grow at a CAGR of more than 5% by 2020. One of the primary drivers for this market is the increasing preference for outdoor recreational activities, which is due to changes in lifestyle, demography, increasing recreational expenditure, and the physical and mental benefits of such activities. Moreover, these activities offer several health and mental benefits that help to reduce mental stress. Owing to these benefits, consumers are engaging in outdoor activities like camping, skiing, surfing, snowboarding, and mountaineering. Growing consumer interest in nature-based getaways will boost the sales of snow sports equipment like snow goggles during the forecast period.

Vendors are improving the quality and technology of manufacturing snow goggles and accessories for better visibility of the skiers. For instance, Dragon Alliance has introduced frameless goggles with self-adjusting lenses. These lenses automatically change tints in response to changing weather and sunlight conditions. Moreover, the integrated dual lens design has an anti-fog feature that increases visibility along with 100% UV protection. The incorporation of better and advanced features in snow goggles will augment its demand among skiers and adventurers during the next few years.

Geographical segmentation and analysis of the snow goggles market

  • APAC
  • Europe
  • North America
  • ROW

Europe was the largest segment of the global snow goggles market in 2015 and accounted for a market share of around 39%. Factors such as an increase in the disposable income and rising participation in outdoor recreational activities will contribute to this region’s growth in the coming years.

Competitive landscape and key vendors

The market is highly competitive with the key players competing for market leadership. Vendors compete on the basis of quality, technological innovations, product performance, efficiency in customer service, and pricing to gain maximum shares in this market. In this market, many international players are also expected to expand their presence into developing countries in the coming years as these regions are most apt for launching new products.

Key vendors in the market include -

  • Bollé
  • Electric
  • Oakley
  • Smith Optics

Other prominent vendors in this market are Amer Sports, Anon Optics, Dragon Alliance, Giro, POC, SCOTT Sports, Spy Optic, UVEX, and Zeal Optics.

Growth drivers, challenges, and upcoming trends: Introduction of new shapes and sizes

Upcoming trends such as the launch of new products with innovative shapes and sizes are gaining popularity in the snow goggles market as they have better designs, vision, and specifications. In addition, manufacturers have also introduced female-specific goggles and children's’ snow goggles that are less bulky and fit closer to the face. Vendors such as Giro, Bollé, and Smith have developed special snow goggles for skiers who wear eye glasses. These snow glasses are deeper and have more space and cuts at the side of the frames so that the arms of the glasses can fit perfectly under the foam of goggles.

This report provides a number of factors contributing to the adoption, limitations, and opportunities of the global snow goggles market. It also offers an analysis of each factor and an estimation of the extent to which the factors are likely to impact the overall market growth.

Key questions answered in the report include

  • What will the market size and the growth rate be in 2020?
  • What are the key factors driving the global snow goggles market?
  • What are the key market trends impacting the growth of the global snow goggles market?
  • What are the challenges to market growth?
  • Who are the key vendors in the global snow goggles market?
  • What are the market opportunities and threats faced by the vendors in the global snow goggles market?
  • Trending factors influencing the market shares of APAC, Europe, North America, and ROW.
  • What are the key outcomes of the five forces analysis of the global snow goggles market?

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Related reports

Snow goggles, or ski goggles, are essential for winter sporting activities like skiing and snowboarding. These goggles protect skiers and snowboarders from the harmful ultraviolet (UV) rays and come equipped with double lenses, anti-fog coatings, and good venting facilities. Since the lenses are large, these goggles offer a wider field of view and excellent peripheral vision. Most snow goggle frames are manufactured using soft, flexible materials like nylon, rubber, and propionate materials as they do not become brittle in the cold and offer better protection against face injuries.

The report, global snow goggles market, is a part of Technavio’s new research areas portfolio. This portfolio provides a comprehensive market analysis along with the market share, market sizing, and market segmentations covering areas such as agricultural equipment, furniture and home furnishing, health and wellness, home kitchen and large appliances, lab equipment, and outdoor gear. These market research reports provide a perspective on the various market opportunities and market threats along with the key trends that would influence the market growth during the forecast period. It presents insights into the changing competitive landscape and a detailed profiling and market analysis of the vendors. Also covered in the research are the key regions or countries that would have an impact on the market during the assessment years.

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Table of Content

PART 01: Executive summary

  • Highlights

PART 02: Scope of  the report

  • Scope of study
  • Geographical segmentation
  • Vendor segmentation
  • Common currency conversion rates
  • Top-vendor offerings

PART 03: Market research methodology

  • Research methodology
  • Economic indicators

PART 04: Introduction

  • Key market highlights

PART 05: Market landscape

  • Global snow sports market
  • Global snow goggles market
  • Five forces analysis

PART 06: Market segmentation by distribution channel

  • Global snow goggles market by distribution channel

PART 07: Market segmentation by product

  • Market overview

PART 08: Geographical segmentation

  • Global snow goggles market segmentation by geography
  • Snow goggles market in Europe
  • Snow goggles market in North America
  • Snow goggles market in APAC
  • Snow goggles market in ROW

PART 09: Market drivers

PART 10: Impact of drivers

PART 11: Market challenges

PART 12: Impact of drivers and challenges

PART 13: Market trends

PART 14: Vendor landscape

  • Competitive scenario
  • Bollé
  • Electric
  • Oakley
  • Smith Optics
  • Other prominent vendors

PART 15: Appendix

  • List of abbreviation

PART 16: Explore Technavio

Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.


Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases


Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts



  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis


  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape
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