Global TV and Movie Merchandise Market 2018-2022

  • Published: Apr 2018
  • Pages: 80
  • SKU: IRTNTR22602
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The global TV and movie merchandise market size will grow by USD 67.90 billion during 2018-2022. This report offers an analysis of the market based on product (apparel, toys, accessories, video games and others) and geography (the Americas, APAC and EMEA). The TV and movie merchandise market research report analyzes the market’s competitive landscape and offers information on several companies including Comcast, Disney, Hasbro, Time Warner and Twentieth Century Fox.

Below are some of the key findings from the TV and movie merchandise market research report

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Global TV and movie merchandise industry overview

E-commerce platforms are gaining immense popularity among consumers as well as retailers across the world. The retail sales on e-commerce platforms have witnessed an accelerated growth over the last few years and this trend is expected to continue during the forecast period as well. This growth can be attributed to factors such as the growing preference of individuals towards exploring new markets through e-commerce platforms and the focus of online retailers towards expanding their customer reach to new geographies. The proliferation of e-commerce will help TV and movie merchandise companies to cater to the consumer demand directly through online portals, this driving the market growth.

With the growing demand, entertainment companies are focusing on capitalizing on merchandise sales. Though entertainment companies primarily focus only on generating revenue through ticket sales, they have also started increasingly emphasizing on the generation of revenue through the sale of merchandise, making it among the main revenue generation stream. It has been observed that a number of movies performed better in terms of the sale of licensed merchandise than the ticket sales. The focus of entertainment companies towards merchandise sales, coupled with the growth of e-commerce will drive TV and movie merchandise market growth at a CAGR of almost 9% during the forecast period.

Top TV and movie merchandise companies covered in this market research report

The TV and movie merchandise market is fragmented with companies focusing on introducing 3D printing technology to offer superior merchandise, in order to gain an advantage over the other players. By offering a complete analysis of the market’s competitive landscape and with information on the products offered by the companies, this TV and movie merchandise industry analysis report will aid clients to identify new growth opportunities and design new growth strategies.

The report offers a complete analysis of various companies including:

  • Comcast
  • Disney
  • Hasbro
  • Time Warner
  • Twentieth Century Fox

TV and movie merchandise market segmentation based on geographic regions

  • Americas
  • APAC
  • EMEA

The Americas accounted for the maximum TV and movie merchandise market growth during 2017. By offering various growth opportunities to companies in this marketspace, this region will account for the maximum growth of this market during the next few years as well.

TV and movie merchandise market segmentation based on product

  • Apparel
  • Toys
  • Accessories
  • Video games
  • Others

The apparel product segment accounted for the largest TV and movie merchandise market share during 2017. The report provides an accurate prediction of the contribution of the various products segments to the growth of the TV and movie merchandise market size.

Key highlights of the global TV and movie merchandise market for the forecast years 2018-2022:

  • CAGR of the market during the forecast period 2018-2022
  • Detailed information on factors that will accelerate the growth of the TV and movie merchandise market during the next five years
  • Precise estimation of the global TV and movie merchandise market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the TV and movie merchandise industry across the Americas, APAC and EMEA
  • A thorough analysis of the market’s competitive landscape and detailed information on several vendors
  • Comprehensive details on the factors that will challenge the growth of TV and movie merchandise companies

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PART 01: EXECUTIVE SUMMARY

PART 02: SCOPE OF THE REPORT

PART 03: RESEARCH METHODOLOGY

PART 04: MARKET LANDSCAPE

  • Market ecosystem
  • Market characteristics
  • Market segmentation analysis

PART 05: MARKET SIZING

  • Market definition
  • Market sizing 2017
  • Market size and forecast 2017-2022

PART 06: FIVE FORCES ANALYSIS

  • Bargaining power of buyers
  • Bargaining power of suppliers
  • Threat of new entrants
  • Threat of substitutes
  • Threat of rivalry
  • Market condition

PART 07: MARKET SEGMENTATION BY PRODUCT TYPE

  • Segmentation by product type
  • Comparison by product type
  • Apparel – Market size and forecast 2017-2022
  • Toys – Market size and forecast 2017-2022
  • Accessories – Market size and forecast 2017-2022
  • Video games – Market size and forecast 2017-2022
  • Others – Market size and forecast 2017-2022
  • Market opportunity by product type

PART 08: CUSTOMER LANDSCAPE

PART 09: REGIONAL LANDSCAPE

  • Geographical segmentation
  • Regional comparison
  • Americas – Market size and forecast 2017-2022
  • EMEA – Market size and forecast 2017-2022
  • APAC – Market size and forecast 2017-2022
  • Key leading countries
  • Market opportunity

PART 10: DECISION FRAMEWORK

PART 11: DRIVERS AND CHALLENGES

  • Market drivers
  • Market challenges

PART 12: MARKET TRENDS

  • Entertainment companies capitalizing on merchandise sales
  • 3D printing of merchandise
  • Re-release of classic TV shows and movies
  • Creation of limited edition smartphones

PART 13: VENDOR LANDSCAPE

  • Overview
  • Landscape disruption
  • Competitive scenario

PART 14: VENDOR ANALYSIS

  • Vendors covered
  • Vendor classification
  • Market positioning of vendors
  • Comcast
  • Disney
  • Hasbro
  • Time Warner
  • Twentieth Century Fox

PART 15: APPENDIX

  • List of abbreviations

Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

TechnavioINFORMATION SOURCES

Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases
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TechnavioDATA ANALYSIS

Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts
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TechnavioREPORT WRITING

Qualitative

  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis

Quantitative

  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape
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